Increasing Adoption of Smartphone & Tablets is Driving the Growth of Mobile Video Optimization Market
Globally, the mobile video optimization market is expected to grow with a CAGR of 8.5% during the forecast period from 2021 to 2029. The market is propelled by the increasing adoption of the smartphones and tablets across the globe. The smartphones has unleashed a new wave of video consumption and video creation via its large screen display and advance cameras. Tablets also aid in the adoption of the mobile videos by offering enhance video watching experience and encouraging new consumption avenues for long form content such as movies and educational videos. This is acting as a major driver for the growth of the mobile video optimization market.
The decline in the data rates is also acting as major factor driving the demand for the mobile video optimization market. As the competition among the data service providers is increasing rapidly, the companies are leveraging on price wars to get an edge over their competitors. This is benefiting the smartphone users and content creators, which in turn is driving the mobile video optimization market. However, the technical issues associated with the mobile video optimization such as transcoding and pacing is acting as a major inhibitor in the growth of the market.
Content Provider is Estimated to Grow Significantly During the Forecast Period
The mobile video optimization market is segmented based on application into content providers, service providers and network infrastructure. Service provider accounted for more than 35% share in the overall mobile video optimization market. The market is driven by the growing demand for the on-demand video across the globe. Furthermore, the increasing partnership activities between the service providers and content developers to deliver their content to the end-users are acting as a major driver for the growth of the market. On the other hand, content providers are anticipated to grow significantly during the forecast period.
North America is Leading the Mobile Video Optimization Market
North America accounted for more than 32% share in the mobile video optimization market in 2020. The market is credited to the wide scale adoption of the internet services across the region. The internet penetration in the regi on is estimated to account for approximately 90% in 2018, and the number is further estimated to increase in the future. The well developed network infrastructure along with the large scale adoption of the smartphone & tablets across the region is also supporting the growth of the market.
The key players in the mobile video optimization market are Akamai Technologies, Citrix Systems Inc, Allot Ltd, Flash Networks Ltd, Openwave Mobility, Nokia Corporation, Qwilt Inc, Vantrix Corporation, Telefonaktiebolaget LM Ericsson, and Virtual Graffiti Inc.
Historical & Forecast Period
This research report presents the analysis of each segment from 2019 to 2029 considering 2020 as the base year for the research. Compounded Annual Growth Rate (CAGR) for each respective segment calculated for the forecast period from 2021 to 2029.
Key questions answered in this report
Unique data points of this report
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Globally, the mobile video optimization market is expected to grow with a CAGR of 8.5% during the forecast period from 2021 to 2029. The market is propelled by the increasing adoption of the smartphones and tablets across the globe. The smartphones has unleashed a new wave of video consumption and video creation via its large screen display and advance cameras. Tablets also aid in the adoption of the mobile videos by offering enhance video watching experience and encouraging new consumption avenues for long form content such as movies and educational videos. This is acting as a major driver for the growth of the mobile video optimization market.
The decline in the data rates is also acting as major factor driving the demand for the mobile video optimization market. As the competition among the data service providers is increasing rapidly, the companies are leveraging on price wars to get an edge over their competitors. This is benefiting the smartphone users and content creators, which in turn is driving the mobile video optimization market. However, the technical issues associated with the mobile video optimization such as transcoding and pacing is acting as a major inhibitor in the growth of the market.
Content Provider is Estimated to Grow Significantly During the Forecast Period
The mobile video optimization market is segmented based on application into content providers, service providers and network infrastructure. Service provider accounted for more than 35% share in the overall mobile video optimization market. The market is driven by the growing demand for the on-demand video across the globe. Furthermore, the increasing partnership activities between the service providers and content developers to deliver their content to the end-users are acting as a major driver for the growth of the market. On the other hand, content providers are anticipated to grow significantly during the forecast period.
North America is Leading the Mobile Video Optimization Market
North America accounted for more than 32% share in the mobile video optimization market in 2020. The market is credited to the wide scale adoption of the internet services across the region. The internet penetration in the regi on is estimated to account for approximately 90% in 2018, and the number is further estimated to increase in the future. The well developed network infrastructure along with the large scale adoption of the smartphone & tablets across the region is also supporting the growth of the market.
The key players in the mobile video optimization market are Akamai Technologies, Citrix Systems Inc, Allot Ltd, Flash Networks Ltd, Openwave Mobility, Nokia Corporation, Qwilt Inc, Vantrix Corporation, Telefonaktiebolaget LM Ericsson, and Virtual Graffiti Inc.
Historical & Forecast Period
This research report presents the analysis of each segment from 2019 to 2029 considering 2020 as the base year for the research. Compounded Annual Growth Rate (CAGR) for each respective segment calculated for the forecast period from 2021 to 2029.
Key questions answered in this report
- What was the market size of mobile video optimization in 2018 and forecast up to 2027?
- Which is the largest regional market for mobile video optimization?
- What are the major trends followed in mobile video optimization market across different regions?
- Who are the key companies in the mobile video optimization market?
- What are the key strategies adopted by the leading mobile video optimization companies in market?
Unique data points of this report
- Statistics on mobile video optimization and spending worldwide
- Recent trends across different regions in terms of adoption of mobile video optimization across applications
- Notable developments going on in the industry
- Attractive investment proposition for segments as well as geography
- Comparative scenario for all the segments for years 2018 (actual) and 2027 (forecast)
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Table of Contents
Chapter 1 Preface
Chapter 2 Executive Summary
Chapter 3 Market Dynamics
Chapter 4 Global Mobile Video Optimization (MVO) Market, By Enterprise Size
Chapter 5 Global Mobile Video Optimization (MVO) Market, by Technology
Chapter 6 Global Mobile Video Optimization (MVO) Market, by Application
Chapter 7 North America Mobile Video Optimization (MVO) Market Analysis, 2019-2029 (US$ Mn)
Chapter 8 Europe Mobile Video Optimization (MVO) Market Analysis, 2019-2029 (US$ Mn)
Chapter 9 Asia Pacific Mobile Video Optimization (MVO) Market Analysis, 2019-2029 (US$ Mn)
Chapter 10 Rest of the World (RoW) Mobile Video Optimization (MVO) Market Analysis, 2019-2029 (US$ Mn)
Chapter 11 Company Profiles
Companies Mentioned
- Akamai Technologies
- Citrix Systems Inc
- Allot Ltd
- Flash Networks Ltd
- Openwave Mobility
- Nokia Corporation
- Qwilt Inc
- Vantrix Corporation
- Telefonaktiebolaget LM Ericsson
- Virtual Graffiti Inc.