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United Kingdom (UK) Living Room Furniture Market to 2025

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    Report

  • 83 Pages
  • April 2021
  • Region: United Kingdom
  • GlobalData
  • ID: 5319000
"United Kingdom (UK) Living Room Furniture Market to 2025" report offers comprehensive insight and analysis of the Living Room Furniture market (including forecasts up to 2025), the major players, the main trends and consumer attitudes, and COVID-19 consumer research. It provides in-depth analysis of the following: the hot issues impacting the market, market sizes and forecasts, retailer market shares, consumer data and outlook. The report focuses on the following sub-categories: armchairs & settees, suites, seating, table and storage (irrespective of room). The consumer data is derived from two pieces of consumer research. The first was undertaken over October 2020 and the second over February 2021. 2,000 and 3,000 nationally representative UK consumers were interviewed for each survey respectively.

The Living Room Furniture market dipped in 2020 as a result of fulfilment challenges and temporary store closures. Online pureplays were the main beneficiaries of the shift to online amid the pandemic, and retailer online capabilities are now a higher priority to shoppers.

Scope
  • As a result of material shortages and container disruptions, many furniture orders could not be recognised in 2020, bringing down the overall market.
  • Online pureplays were winners in 2020 as consumers became more confident purchasing furniture via the online channel.
  • Quality is the priority over style and price for Living Room Furniture shoppers, suggesting that this should be a focus when advertising products.
  • The online capabilities of retailers are more considered as consumers shop more online for Living Room Furniture.

Reasons to Buy
  • Discover what will drive growth in the Living Room Furniture market out to 2025 to help form an effective growth strategy and target investment to high-performance categories
  • Understand the performance of key players in the market, their customer demographics, and why consumers choose to shop with them.
  • Discover the best performing channels within Living Room Furniture out to 2025.
  • Understand how consumer shopping behaviour and sentiment has changed amid the pandemic.

Table of Contents

Key Findings
  • Difficulties in fulfilling orders at the end of 2020 impacted growth
  • DFS remains comfortably top but the pureplays were 2020's big winners
  • Consumers favour quality over style
  • Retailers increasingly judged on online capabilities
The Market
  • Overall sector size and growth
  • Sector size and growth: armchairs & settees
  • Sector size and growth: suites
  • Sector size and growth: modular seating
  • Sector size and growth: sofabeds
  • Sector size and growth: poufees & footstools
  • Sector size and growth: other living room seating
  • Sector size and growth: table
  • Sector size and growth: storage (irrespective of room)
  • Category growth & size: 2020-2022
  • Online sales penetration
  • Channels of distribution
The Retailers
  • Retailer market shares
  • Retailer profiles
The Consumer
  • Overall penetration
  • Penetration by product
  • Opinions on living room furniture
  • Average spend by product subcategory
  • Research process
  • Purchasing dynamics
  • Consumer behaviour
  • Purchase motivation
  • Retailer usage
  • Conversion rates
  • Retailer usage by demographic
  • Drivers of retailer choice
  • Things retailers should improve on
  • Channel usage for browsing
  • Store type usage for browsing
  • Device usage for browsing
  • Channel usage for purchasing
  • Store type usage for purchasing
  • Device usage for purchasing
  • Online fulfilment
  • Opinions on online purchasing
  • Online purchasing satisfaction
  • Views prior to purchase
  • COVID-19 CONSUMER RESEARCH
  • Overall penetration, by subcategory and by product
  • Retailer usage
  • Drivers of retailer usage
  • Online shopping satisfaction
  • Opinions on COVID-19 and Living Room Furniture
  • Channel usage when purchasing
  • Purchasing intentions
  • Reasons for avoiding stores
  • FURTHER DETAILS
  • Methodology

List of Tables
  • Category growth and size by sub-category, 2020-22e
  • Channels of distribution, 2020 and 2025e
  • Penetration by product, 2020-2021
  • Average spend (Overall), 2020-2021
  • Average spend (armchairs & settees), 2020-2021
  • Average spend (suites), 2020-2021
  • Average spend (seating), 2020-2021
  • Average spend (storage), 2020-2021
  • Average spend (table), 2020-2021
  • Purchase Motivation (New Home), 2020-2021
  • Purchase Motivation (New Look), 2020-2021
  • Purchase Motivation (Replacement), 2020-2021
  • Purchase Motivation (Impulse), 2020-2021
  • Retailer usage (armchairs & settees), 2020-2021
  • Retailer usage (suites), 2020-2021
  • Retailer usage (seating), 2020-2021
  • Retailer usage (storage), 2020-2021
  • Retailer usage (table), 2020-2021
  • Conversion rates, top 10 retailers, 2020-2021
  • Retailer usage by demographic, 2020-2021
  • Drivers of retailer choice: by retailer, 2020-2021
  • Things retailers should improve on: by retailer, 2020-2021
  • COVID-19: penetration by product (armchairs and settees), 2020
  • COVID-19: penetration by product (storage), 2020
  • COVID-19: penetration by product (tables), 2020
  • COVID-19: penetration by product (seating), 2020
  • COVID-19: penetration by product (suites), 2020
  • COVID-19: drivers of retailer usage

List of Figures
  • Market size - total market, 2019-25e
  • Market growth - total market, 2019-25e
  • Market volume growth - total market, 2019-25e
  • Market inflation growth - total market, 2019-25e
  • Market size - Armchairs & settees, 2019-25e
  • Market growth - Armchairs & settees, 2019-25e
  • Market size - Suites, 2019-25e
  • Market growth - Suites, 2019-25e
  • Market size - Modular seating, 2019-25e
  • Market growth - Modular seating, 2019-25e
  • Market size - Sofabeds, 2019-25e
  • Market growth - Sofabeds, 2019-25e
  • Market size - Poufees & footstools, 2019-25e
  • Market growth - Poufees & footstools, 2019-25e
  • Market size - Other living room seating, 2019-25e
  • Market growth - Other living room seating, 2019-25e
  • Market size Table, 2019-25e
  • Market growth Table, 2019-25e
  • Market size - Storage (irrespective of room), 2019-25e
  • Market growth - (irrespective of room), 2019-25e
  • Category growth and size by sub-category, 2020-22e
  • Online market size and penetration, 2019-25e
  • Online and offline market growth, 2019-25e
  • Channels of distribution, 2020e and 2025e
  • Living Room Furniture top 10 market shares, 2020
  • Living Room Furniture top 10 market shares, 2019 vs 2020
  • DFS market share, 2018-20
  • DFS shopper demographics, 2020
  • DFS customer share (overall & by category), 2020
  • IKEA market share, 2018-20
  • IKEA shopper demographics, 2020
  • IKEA customer share (overall & by category), 2020
  • ScS market share, 2018-20
  • ScS shopper demographics, 2020
  • ScS customer share (overall & by category), 2020
  • Furniture Village market share, 2018-20
  • Furniture Village shopper demographics, 2020
  • Furniture Village customer share (overall & by category), 2020
  • Next market share, 2018-20
  • Next shopper demographics, 2020
  • Next customer share (overall & by category), 2020
  • Sofology market share, 2018-20
  • Sofology shopper demographics, 2020
  • Sofology customer share (overall & by category), 2020
  • Oak Furniture Land market share, 2018-20
  • Oak Furniture Land shopper demographics, 2020
  • Oak Furniture Land customer share (overall & by category), 2020
  • Argos market share, 2018-20
  • Argos shopper demographics, 2020
  • Argos customer share (overall & by category), 2020
  • Wayfair market share, 2018-20
  • Wayfair shopper demographics, 2020
  • Wayfair customer share (overall & by category), 2020
  • Made.com market share, 2018-20
  • Made.com shopper demographics, 2020
  • Made.com customer share (overall & by category), 2020
  • Living Room Furniture penetration overall, by demographic and by region, 2020-2021
  • Armchairs & settees penetration overall, by demographic and by region, 2020-2021
  • Suites penetration overall, by demographic and by region, 2020-2021
  • Seating penetration overall, by demographic and by region, 2020-2021
Table penetration overall, by demographic and by region, 2020-2021
  • Storage penetration overall, by demographic and by region, 2020-2021
  • Opinions on Living Room Furniture, 2020-2021
  • Living Room Furniture research process (what they did), 2020-2021
  • Living Room Furniture research process (how long they spent), 2020-2021
  • Living Room Furniture research process (areas of research), 2020-2021
  • Living Room Furniture research process (staff interaction), 2020-2021
  • Purchasing dynamics, 2020-2021
  • Consumer behaviour, 2020-2021
  • Living Room Furniture retailer usage (overall), 2020-2021
  • Drivers of retailer choice, 2020-2021
  • Things retailers should improve on, 2020-2021
  • Channel usage when researching, 2020-2021
  • Store type used for browsing and research 2020-2021
  • Device used for online browsing and research, 2020-2021
  • Channel usage when purchasing, 2020-2021
  • Store type used for purchasing, 2020-2021
  • Device used for online purchases, 2020-2021
  • Online fulfilment, 2020-2021
  • Opinions on online purchasing, 2020-2021
  • Online purchasing satisfaction, 2020-2021
  • Views prior to purchase, 2020-2021
  • COVID-19: Living Room Furniture penetration, 2020
  • COVID-19: retailer usage, 2020
  • COVID-19: drivers of retailer usage, 2020
  • COVID-19: online shopping satisfaction, 2020
  • COVID-19: opinions on COVID-19 and Living Room Furniture, 2020
  • COVID-19: channel usage when purchasing, 2020
  • COVID-19: purchasing intentions, 2020
  • COVID-19: reasons for avoiding stores, 2020

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • DFS
  • IKEA
  • ScS
  • Furniture Village
  • Next
  • Sofology
  • Oak Furniture Land
  • Argos
  • Wayfair
  • Made.com
  • IKEA
  • Amazon
  • B&M
  • John Lewis & Partners
  • Homebase