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South Africa Online Retail Market Summary, Competitive Analysis and Forecast to 2026

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    Report

  • 56 Pages
  • January 2023
  • Region: South Africa
  • MarketLine
  • ID: 5793801
Online Retail in South Africa industry profile provides top-line qualitative and quantitative summary information including: market size (value 2016-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The online retail market includes all sales within Clothing & Footwear, Electricals, Food & Grocery, Health & Beauty, Home and Other (Books, News & Stationery, Jewelry & Watches, Luggage & Leather Goods, Music, Video & Entertainment Software, Sports & Leisure Equipment and others) segments, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer. Online specialists retailers include sell only via the internet. Other online retail is a sell done online by retailers that also operate via offline channels (in-store, mail order, direct selling, etc.)
  • The South African online retail market had total revenues of $3,437.6m in 2021, representing a compound annual growth rate (CAGR) of 28.7% between 2017 and 2021.
  • Online Specialists account for the largest proportion of sales in the South African online retail market in 2021, sales through this channel generated $1,904.0m, equivalent to 55.4% of the market's overall value.
  • South African companies offer a wide range of services such as on demand services, from grocery orders to liquor deliveries.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in South Africa
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in South Africa
  • Leading company profiles reveal details of key online retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the South Africa online retail market with five year forecasts

Reasons to Buy

  • What was the size of the South Africa online retail market by value in 2021?
  • What will be the size of the South Africa online retail market in 2026?
  • What factors are affecting the strength of competition in the South Africa online retail market?
  • How has the market performed over the last five years?
  • What are the main segments that make up South Africa's online retail market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What are the main business models in the market?
7.3. What strategies do the leading players follow?
7.4. Who are the main challengers to the incumbents?
8 Company Profiles
8.1. Pick n Pay Stores Ltd
8.2. Cashbuild Ltd
8.3. Edcon Holdings (Proprietary) Limited
8.4. Truworths Ltd
8.5. Mr. Price Group Ltd
8.6. Amazon.com, Inc.
8.7. Woolworths Holdings Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related Research
10.4. About the Publisher
List of Tables
Table 1: South Africa online retail sector value: $ million, 2016-21
Table 2: South Africa online retail sector category segmentation: % share, by value, 2016-2021
Table 3: South Africa online retail sector category segmentation: $ million, 2016-2021
Table 4: South Africa online retail sector geography segmentation: $ million, 2021
Table 5: South Africa online retail sector distribution: % share, by value, 2021
Table 6: South Africa online retail sector value forecast: $ million, 2021-26
Table 7: Pick n Pay Stores Ltd: key facts
Table 8: Pick n Pay Stores Ltd: Annual Financial Ratios
Table 9: Pick n Pay Stores Ltd: Key Employees
Table 10: Cashbuild Ltd: key facts
Table 11: Cashbuild Ltd: Annual Financial Ratios
Table 12: Cashbuild Ltd: Key Employees
Table 13: Edcon Holdings (Proprietary) Limited: key facts
Table 14: Edcon Holdings (Proprietary) Limited: Key Employees
Table 15: Truworths Ltd: key facts
Table 16: Truworths Ltd: Annual Financial Ratios
Table 17: Truworths Ltd: Key Employees
Table 18: Mr. Price Group Ltd: key facts
Table 19: Mr. Price Group Ltd: Annual Financial Ratios
Table 20: Mr. Price Group Ltd: Key Employees
Table 21: Amazon.com, Inc.: key facts
Table 22: Amazon.com, Inc.: Annual Financial Ratios
Table 23: Amazon.com, Inc.: Key Employees
Table 24: Amazon.com, Inc.: Key Employees Continued
Table 25: Woolworths Holdings Ltd: key facts
Table 26: Woolworths Holdings Ltd: Annual Financial Ratios
Table 27: Woolworths Holdings Ltd: Key Employees
Table 28: South Africa size of population (million), 2017-21
Table 29: South Africa gdp (constant 2005 prices, $ billion), 2017-21
Table 30: South Africa gdp (current prices, $ billion), 2017-21
Table 31: South Africa inflation, 2017-21
Table 32: South Africa consumer price index (absolute), 2017-21
Table 33: South Africa exchange rate, 2017-21
List of Figures
Figure 1: South Africa online retail sector value: $ million, 2016-21
Figure 2: South Africa online retail sector category segmentation: $ million, 2016-2021
Figure 3: South Africa online retail sector geography segmentation: % share, by value, 2021
Figure 4: South Africa online retail sector distribution: % share, by value, 2021
Figure 5: South Africa online retail sector value forecast: $ million, 2021-26
Figure 6: Forces driving competition in the online retail sector in South Africa, 2021
Figure 7: Drivers of buyer power in the online retail sector in South Africa, 2021
Figure 8: Drivers of supplier power in the online retail sector in South Africa, 2021
Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in South Africa, 2021
Figure 10: Factors influencing the threat of substitutes in the online retail sector in South Africa, 2021
Figure 11: Drivers of degree of rivalry in the online retail sector in South Africa, 2021

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Pick n Pay Stores Ltd
  • Cashbuild Ltd
  • Edcon Holdings (Proprietary) Limited
  • Truworths Ltd
  • Mr. Price Group Ltd
  • Amazon.com, Inc.
  • Woolworths Holdings Ltd

Table Information