Bootstrapped with funding of INR3.6m ($49,000) in 2017, the brand quickly gained popularity on the back of a wide variety of milkshakes, frozen desserts, waffles, and ice cream jars that are 100% vegetarian.
Scope
- The company's franchise model has helped it to expand its network rapidly
- Collaboration with other food brands can offer new varieties to consumers amid the pandemic
- The brand is continually experimenting with new flavors to attract consumers
Reasons to Buy this Report
- Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry
- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector
- Access valuable strategic take-outs to help direct future decision-making and inform new product development.
Table of Contents
- What?
- Why?
- Take Outs
- Appendix
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Frozen Bottle
- Keventers
- Haldiram
- Sunfeast Dark Fantasy
- ITC
- Cream Stone
- Zomato
- Swiggy

