Asia-Pacific Motor Controller Market Forecast to 2028 - COVID-19 Impact and Regional Analysis by Motor Type, Output Power Range, Voltage Type, and End-User

The APAC motor controller market is expected to grow from US$ 922.90 million in 2020 to US$ 1,685.03 million by 2028; it is estimated to grow at a CAGR of 8.1 % from 2021 to 2028. Rising intelligent motor controller is expected to fuel the APAC motor controller market growth during the forecast period. Motor controller equipment are evolving in terms of features and technologies, and the APAC motor controller market is expected to experience the availability and adoption of a wide range of intelligent motor controller solutions in the coming years. An intelligent motor controller is designed to meet the requirements of low-cost, 3-phase motor systems. It provides an equivalent or greater functionality compared to traditional motor controllers at economical costs, thereby intelligent motor controllers are maximizing the value of components in the plant. Further, the rising demand for smart, multifunctional, and integrated devices and the growing traction toward automation in industries such as oil & gas, water and wastewater management, power generation, and food & beverages in APAC are driving the motor controller market growth. Intelligent motor controllers are employed in almost all major industries, such as oil & gas, water and wastewater management, power generation, food & beverages, and metals & mining. With the advent of AI, manufacturers are likely to introduce motor controllers with improved overall performance as AI enables them to accomplish more complex tasks, which would drive the APAC motor controller market in coming years.



Furthermore, countries in APAC, especially India, are highly affected due to COVID-19 outbreak. China imposed strict lockdown and social isolation, resulting in the suspension of manufacturing activities and shrinking of demand for electric vehicles as well as other automation products. Thus, plummeted manufacturing activities across the country resulted in a weak demand for motor controllers. Similarly, India imposed a nationwide lockdown to control the growing number of COVID-19 cases in the first half of 2020. The lockdown and disruption in various manufacturing activities subsequently contributed to degraded performance of the automation sector, thus lowered the demand for motor controllers in the early months of 2020. After China, India, Taiwan, and South Korea are also considered to have a substantial number of manufacturing activities. Since the emergence of the COVID-19, these countries have undergone several lockdown phases, which has adversely affected the manufacturing and other industries. With the declining business of automotive, electronics & semiconductor components, and other consumer electronic manufacturing, the business operations in Asian economy declined noticeably. However, with the gradual resumption of businesses from the last quarter of 2020, the sales of motor controller equipment products are likely to rise in the coming years.

Based on voltage type, the below 1 kV motors segment led the APAC motor controller market in 2020. Below 1 KV motors are defined as low voltage motors and labeled as General-Purpose motors. Small motors tend to be more sensitive to overvoltage and saturation than do large motors. Thus, overvoltage can drive up amperage and temperature even on lightly loaded motors. Thus, high voltage can shorten low voltage motor life. The low voltage motor is well suited for residential application. A few advantages of below 1 Kv motors such as less costing, easy manufacturing, and less working time are expected to increase its demand in coming years, thereby driving the growth of the APAC motor controller market.

The overall APAC motor controller market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. The process also serves the purpose of obtaining an overview and forecast for the APAC motor controller market with respect to all the segments pertaining to the region. Also, multiple primary interviews have been conducted with industry participants and commentators to validate the data, as well as to gain more analytical insights into the topic. The participants of this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders, specializing in the APAC motor controller market. ABB Ltd., AMETEK Inc., Eaton Corporation plc, General Electric Company, Microchip Technology Inc., Nidec Corporation, and Parker-Hannifin Corporation are among the players operating in the APAC motor controller market.

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