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North America Savory Snacks Market Size, Share & Trends Analysis Report by Product (Potato Chips, Nuts & Seeds), by Flavors (Roasted/toasted, Spice), by Distribution Channel, and Segment Forecasts, 2021-2028

  • ID: 5351643
  • Report
  • May 2021
  • Region: North America
  • 75 Pages
  • Grand View Research
The North America savory snacks market size is expected to reach USD 59.25 billion by 2028, registering a CAGR of 6.1% over the forecast period. Growing consumer emphasis on nutritional properties of the product, such as high vitamin & protein content with low calories, is expected to be a major factor contributing to the growth of the market. The rising demand for on-the-go snacks and increasing spending capacities of customers are projected to boost product demand. Several food trends, such as the growing vegan population, rising cases of lactose intolerance, and high demand for healthy snacks are driving the regional market. Consumers have also been increasing their spending on plant-based products as a result of the increased prevalence of certain health conditions including milk allergies.







According to the data provided by the National Institute of Diabetes and Digestive and Kidney Diseases (NIDDK), more than 80 million cases of lactose intolerance were recorded in 2019. According to the statistics provided by Food Allergy Research & Education, in 2019, an estimated 32 million Americans were suffering from food allergies. Thus, increasing cases of allergies and intolerance among adults as well as children are fueling the demand for vegan and healthy savory snack products. The market is highly fragmented owing to the presence of a large number of regional as well as international players. Key manufacturers adopt various strategies like product launches and mergers & acquisitions to enhance their foothold in the market.

North America Savory Snacks Market Report Highlights


  • The potato chips segment led the market in 2020 and is anticipated to retain the dominance over the forecast period
  • Nuts & seeds are anticipated to be the fastest-growing product segment from 2021 to 2028. Nuts & seeds are becoming increasingly popular as consumers are looking for healthy snacking options
  • Roasted/toasted savory snacks was the largest flavor segment with a market share of more than 36% in 2020
  • The segment is anticipated to remain dominant during the forecast period due to high product demand
  • The spice flavor segment is anticipated to register the fastest CAGR from 2021 to 2028
Frequently Asked Questions about the North American Savory Snacks Market

What is the estimated value of the North American Savory Snacks Market?

The North American Savory Snacks Market was estimated to be valued at $36.9 Billion in 2020.

What is the growth rate of the North American Savory Snacks Market?

The growth rate of the North American Savory Snacks Market is 6.1%, with an estimated value of $59.3 Billion by 2028.

What is the forecasted size of the North American Savory Snacks Market?

The North American Savory Snacks Market is estimated to be worth $59.3 Billion by 2028.

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.4. Information Analysis
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Product Outlook
2.3. Application Outlook
2.4. Competitive Insights
Chapter 3. North America Savory Snacks Market Variables, Trends & Scope
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Impact of COVID-19 on the North America Savory Snacks Market
3.4. Industry Value Chain Analysis
3.5. Market Dynamics
3.6. Business Environment Analysis
3.7. Roadmap of North America Savory Snacks Market
3.8. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Consumer Trends and Preferences
4.2. Factors Affecting Buying Decision
4.3. Consumer Product Adoption
4.4. Observations & Recommendations
Chapter 5. North America Savory Snacks Market: Product Estimates & Trend Analysis
5.1. Product Movement Analysis & Market Share, 2020 & 2028
5.2. Potato Chips
5.3. Extruded Snacks
5.4. Nuts & Seeds
5.5. Popcorn
5.6. Others
Chapter 6. North America Savory Snacks Market: Flavors Estimates & Trend Analysis
6.1. Flavors Movement Analysis & Market Share, 2020 & 2028
6.2. Roasted/Toasted
6.3. Barbeque
6.4. Spice
6.5. Meat
6.6. Others
Chapter 7. North America Savory Snacks Market: Distribution Channel Estimates & Trend Analysis
7.1. Distribution Channel Movement Analysis & Market Share, 2020 & 2028
7.2. Supermarket/Hypermarket
7.3. Specialty Retailers
7.4. Convenience Stores
7.5. Online
7.6. Others
Chapter 8. North America Savory Snacks Market: Regional Estimates & Trend Analysis
8.1. Regional Movement Analysis & Market Share, 2020 & 2028
8.2. North America
Chapter 9. Competitive Analysis
9.1. Key players, recent developments & their impact on the industry
9.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
9.3. Vendor Landscape
Chapter 10. Company Profiles
10.1. PepsiCo, Inc.
10.2. The Kraft Heinz Company
10.3. Conagra Brands, Inc.
10.4. Calbee, Inc.
10.5. General Mills, Inc.
10.6. Campbell Soup Company
10.7. Arca Continental S.A.B. de C.V.
10.8. Kellogg Company
10.9. The Hain Celestial Group, Inc.
List of Tables
1. North America savory snacks market - Key market driver analysis
2. North America savory snacks market - Key market restraint analysis
3. North America savory snacks market estimates and forecast, 2016-2028 (USD Million)
4. North America savory snacks market revenue estimates and forecast by product, 2016-2028 (USD Million)
5. North America savory snacks market revenue estimates and forecast by flavors, 2016-2028 (USD Million)
6. North America savory snacks market revenue estimates and forecast by distribution channel, 2016-2028 (USD Million)
7. The U.S. savory snacks market estimates and forecast, 2016-2028 (USD Million)
8. The U.S. savory snacks market revenue estimates and forecast by product, 2016-2028 (USD Million)
9. The U.S. savory snacks market revenue estimates and forecast by flavors, 2016-2028 (USD Million)
10. The U.S. savory snacks market revenue estimates and forecast by distribution channel, 2016-2028 (USD Million)
11. Canada savory snacks market estimates and forecast, 2016-2028 (USD Million)
12. Canada savory snacks market revenue estimates and forecast by product, 2016-2028 (USD Million)
13. Canada savory snacks market revenue estimates and forecast by flavors, 2016-2028 (USD Million)
14. Canada savory snacks market revenue estimates and forecast by distribution channel, 2016-2028 (USD Million)
15. Mexico savory snacks market estimates and forecast, 2016-2028 (USD Million)
16. Mexico savory snacks market revenue estimates and forecast by product, 2016-2028 (USD Million)
17. Mexico savory snacks market revenue estimates and forecast by flavors, 2016-2028 (USD Million)
18. Mexico savory snacks market revenue estimates and forecast by distribution channel, 2016-2028 (USD Million)
19. Vendor landscape
List of Figures
1. North America Savory Snacks market snapshot
2. North America Savory Snacks market segmentation & scope
3. North America Savory Snacks market penetration & growth prospect mapping
4. North America Savory Snacks market value chain analysis
5. North America Savory Snacks market dynamics
6. North America Savory Snacks market Porter's analysis
7. North America Savory Snacks market: Product movement analysis
8. North America Savory Snacks market: Flavors movement analysis
9. North America Savory Snacks market: Distribution Channel movement analysis
10. North America Savory Snacks market: Regional movement analysis
  • PepsiCo, Inc.
  • The Kraft Heinz Company
  • Conagra Brands, Inc.
  • Calbee, Inc.
  • General Mills, Inc.
  • Campbell Soup Company
  • Arca Continental S.A.B. de C.V.
  • Kellogg Company
  • The Hain Celestial Group, Inc.

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