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Middle East & Africa Personal Care Wipes Market Outlook, 2026

  • ID: 5354604
  • Report
  • May 2021
  • Region: Africa, Middle East
  • 87 Pages
  • Bonafide Research

FEATURED COMPANIES

  • Johnson & Johnson
  • La Fresh Group, Inc.
  • Meridian Industries, Inc.
  • Nice-Pak Products, Inc.
  • Pluswipes
  • Rockline Industries, Inc.

This report offers strategic insights into personal wipes products along with the market sizes and estimates. The study covers an in-depth analysis of multiple market segments based on types, channels, and counties in the region. The Middle East and Africa wipe market is expected to grow with an anticipated CAGR of approx 7%, due to the increase in disposable income of female consumers, and surge in hygiene consciousness among consumers have a positive impact on the personal care wipes market.

Baby wipes continue to present an immense demand in the region due to the growth in the women workforce, which has led to rapid changes in baby care in the past few decades. The market is highly influenced by factors such as softness, absorbency, performance, brand loyalty, price and value, and others. Furthermore, an increasing number of international baby diaper brands continue to add their product basket in this emerging market, owing to the increasing demand for high-value wipes, like the United Arab Emirates.

The baby wipes segment in Middle East & Africa market is likely to grow at a rate of 6.34%, the lowest among the segment. Organic cloth wipes are being demanded in the region currently. It is made completely from plant-based materials, like cotton, hemp, and bamboo, organic cloth diapers provide superior performance and are very gentle against a baby's delicate skin. Organic cotton cloth wipes are long-lasting, washable, and reusable. Not only in the baby wipes segment, but such innovations have also been welcomed even in the facial wipes segment.

The pharmacies and drug store segment leads the region which accounted for USD 0.50 Billion in the year 2020. Owing to a huge retail space catering to a wide variety of preferences, the supermarkets/ hypermarkets are likely to reach a market share of 30.20% by the end of the forecasted period. Supermarkets/hypermarkets provide a super-sized shopping experience, with suitable displays and collections of personal care wipes brands.

There is also fierce competition among the various supermarket outlets that have been adopting strategies to display diverse products effectively on their supermarket shelf. Over the past few years, with the increasing advancements in diaper technology, leading companies have plugged in millions of dollars into the race to control the market. Among the conventional ones, the manufacturers are facing tough competition to establish the leading position, due to the high demand for the product.

Baby wipes are being innovated in terms of their softness, to ensure the gentlest wiping. The companies are expanding their product range simultaneously, with the geographical expansion of the company, to capture the market.


CONSIDERED IN THE REPORT


  • Geography: Middle East & Africa
  • Base year: 2020
  • Historical year: 2015
  • Forecasted year: 2026

COUNTRIES COVERED:


  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa

ASPECTS COVERED IN THE REPORT


  • Market Size by Value for the time period (2015-2026F)
  • Market Share by Type (Baby, Facial, Hand & Body, Flushable & Others)
  • Market Share by Sales Channel (Supermarket & Hypermarket, Pharmacies & Drug Stores, Traditional Retail, Online)
  • Market Share by Region
  • Market Share by Country
  • Market Share by Company

This report would help you answer the following questions:
1. What is the market size and forecast of the Middle East & Africa Personal Care Wipes Market?
2. What are the inhibiting factors and impact of COVID-19 shaping the Middle East & Africa Personal Care Wipes Market during the forecast period?
3. Which region outstands in the Middle East & Africa Personal Care Wipes Market?
4. Which are the segments to invest in over the forecast period in the Middle East & Africa Personal Care Wipes Market?
5. What is the competitive strategic window for opportunities in the Middle East & Africa Personal Care Wipes Market?
6. What are the technology trends and regulatory frameworks in the Middle East & Africa Personal Care Wipes Market?
7. What are the major company in the Middle East & Africa Personal Care Wipes Market?


Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Johnson & Johnson
  • La Fresh Group, Inc.
  • Meridian Industries, Inc.
  • Nice-Pak Products, Inc.
  • Pluswipes
  • Rockline Industries, Inc.
1. Executive Summary

2. Report Methodology

3. Global Personal Care Wipes Market Outlook
3.1. Market Size by Value
3.2. Market Share
3.2.1. By Product Type
3.2.2. By Sales Channel
3.2.3. By Region
3.2.4. By Country
3.2.5. By Company

4. Middle East & Africa Personal Care Wipes Market Outlook
4.1. Market Size by Value
4.2. Market Share
4.2.1. By Product Type
4.2.2. By Sales Channel
4.2.3. By Country
4.3. UAE Personal Care Wipes Market Outlook
4.3.1. Market Size by Value
4.3.2. Market Share by Product Type
4.4. Saudi Arabia Personal Care Wipes Market Outlook
4.4.1. Market Size by Value
4.4.2. Market Share by Product Type
4.5. Qatar Personal Care Wipes Market Outlook
4.5.1. Market Size by Value
4.5.2. Market Share by Product Type
4.6. South Africa Personal Care Wipes Market Outlook
4.6.1. Market Size by Value
4.6.2. Market Share by Product Type

5. Manufacturing & Preservation of Personal Care Wipes

6. Market Dynamics
6.1. Market Drivers
6.2. Market Challenges

7. Market Trends & Development

8. Company Profiles
8.1.1. Diamond Wipes International, Inc.
8.1.2. Edgewell Personal Care Company
8.1.3. Hengan International Group Company Limited
8.1.4. Johnson & Johnson
8.1.5. Kimberly-Clark Corporation
8.1.6. La Fresh Group, Inc.
8.1.7. Meridian Industries, Inc.
8.1.8. Nice-Pak Products, Inc.
8.1.9. Pluswipes
8.1.10. Rockline Industries, Inc.
8.1.11. The Honest Company
8.1.12. The Procter & Gamble Company
8.1.13. Unicharm Corporation

9. Strategic Recommendations

10. Disclaimer
Note: Product cover images may vary from those shown

A selection of companies mentioned in this report includes:

  • Diamond Wipes International, Inc.
  • Edgewell Personal Care Company
  • Hengan International Group Company Limited
  • Johnson & Johnson
  • Kimberly-Clark Corporation
  • La Fresh Group, Inc.
  • Meridian Industries, Inc.
  • Nice-Pak Products, Inc.
  • Pluswipes
  • Rockline Industries, Inc.
  • The Honest Company
  • The Procter & Gamble Company
  • Unicharm Corporation
Note: Product cover images may vary from those shown