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Headphones in Argentina

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    Report

  • 19 Pages
  • July 2022
  • Region: Argentina
  • Euromonitor International
  • ID: 5403256
Argentinian consumers did not really start to become aware of TWS earbuds until around the middle of the review period. Since then, volume sales have expanded aggressively, driven by several factors. The products’ innovative format is a key growth driver, with many consumers purchasing them because they look stylish. Such consumers usually opt for the cheapest models and brands as they are not entirely sure of the products’ capabilities and usefulness.

The Headphones in Argentina report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: TWS Earbuds, Wireless Earphones, Wireless Headbands.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Headphones market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

HEADPHONES IN ARGENTINA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • TWS earbuds forges ahead with aggressive gains
  • Headphones is home to many big brands, led by Noganet and Xiaomi
  • Online shopping platforms increase sales among retailers
PROSPECTS AND OPPORTUNITIES
  • Ecosystem strategy to support sales in premium products
  • Exemplary innovation in TWS earbuds ensures fast future growth
  • Positive outlook for mass and premium TWS earbuds
CATEGORY DATA
  • Table 1 Sales of Headphones by Category: Volume 2017-2022
  • Table 2 Sales of Headphones by Category: Value 2017-2022
  • Table 3 Sales of Headphones by Category: % Volume Growth 2017-2022
  • Table 4 Sales of Headphones by Category: % Value Growth 2017-2022
  • Table 5 NBO Company Shares of Headphones: % Volume 2018-2022
  • Table 6 LBN Brand Shares of Headphones: % Volume 2019-2022
  • Table 7 Distribution of Headphones by Channel: % Volume 2017-2022
  • Table 8 Forecast Sales of Headphones by Category: Volume 2022-2027
  • Table 9 Forecast Sales of Headphones by Category: Value 2022-2027
  • Table 10 Forecast Sales of Headphones by Category: % Volume Growth 2022-2027
  • Table 11 Forecast Sales of Headphones by Category: % Value Growth 2022-2027
CONSUMER ELECTRONICS IN ARGENTINA

EXECUTIVE SUMMARY
  • Consumer electronics in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer electronics?
MARKET DATA
  • Table 12 Sales of Consumer Electronics by Category: Volume 2017-2022
  • Table 13 Sales of Consumer Electronics by Category: Value 2017-2022
  • Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2017-2022
  • Table 15 Sales of Consumer Electronics by Category: % Value Growth 2017-2022
  • Table 16 NBO Company Shares of Consumer Electronics: % Volume 2018-2022
  • Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2019-2022
  • Table 18 Distribution of Consumer Electronics by Channel: % Volume 2017-2022
  • Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2022-2027
  • Table 20 Forecast Sales of Consumer Electronics by Category: Value 2022-2027
  • Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2022-2027
  • Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2022-2027
DISCLAIMER

SOURCES
  • Summary 1 Research Sources