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Household Products in Europe - Market Summary, Competitive Analysis and Forecast to 2024

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    Report

  • 50 Pages
  • July 2021
  • Region: Europe
  • MarketLine
  • ID: 5411479
1h Free Analyst Time
1h Free Analyst Time

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FEATURED COMPANIES

  • Henkel AG & Co. KGaA
  • The Procter & Gamble Co
  • Unilever Plc.
1h Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

The Household Products in Europe industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2015-19, and forecast to 2024). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The household products market consists of the retail sale of textile washing products, paper products, dishwashing products, air fresheners, insecticides, toilet care, scouring products, furniture & floor polish, shoe polish, bleach, and general purpose cleaners. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2019 exchange rates.
  • The European Household Products market had total revenues of $56,474.2m in 2019, representing a compound annual growth rate (CAGR) of 2.6% between 2015 and 2019.
  • Market consumption volume increased with a CAGR of 1.3% between 2015-2019, to reach a total of 17,815.9 million liters in 2019.
  • Large population and increasing disposable income supported the growth of the European household products market.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the household products market in Europe
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the household products market in Europe
  • Leading company profiles reveal details of key household products market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Europe household products market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Europe household products market by value in 2019?
  • What will be the size of the Europe household products market in 2024?
  • What factors are affecting the strength of competition in the Europe household products market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Europe's household products market?

FEATURED COMPANIES

  • Henkel AG & Co. KGaA
  • The Procter & Gamble Co
  • Unilever Plc.

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the European household products market?
7.3. Which companies have been most successful in increasing their market share since 2015?
7.4. Which companies’ market shares have suffered in the last four years?
7.5. What are the most popular brands in the market?
7.6. What have been the most significant M&A deals in the European household products market over the last four years?
8 Company Profiles
8.1. The Procter & Gamble Co
8.2. Henkel AG & Co. KGaA
8.3. Reckitt Benckiser Group plc
8.4. Unilever Plc.
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. The publisher's related research
10.4. About the publisher
List of Tables
Table 1: Europe household products market value: $ million, 2015-19
Table 2: Europe household products market volume: million liters, 2015-19
Table 3: Europe household products market category segmentation: $ million, 2019
Table 4: Europe household products market geography segmentation: $ million, 2019
Table 5: Europe household products market distribution: % share, by value, 2019
Table 6: Europe household products market value forecast: $ million, 2019-24
Table 7: Europe household products market volume forecast: million liters, 2019-24
Table 8: Europe household products market share: % share, by value, 2019
Table 9: The Procter & Gamble Co: key facts
Table 10: The Procter & Gamble Co: Annual Financial Ratios
Table 11: The Procter & Gamble Co: Key Employees
Table 12: The Procter & Gamble Co: Key Employees Continued
Table 13: The Procter & Gamble Co: Key Employees Continued
Table 14: Henkel AG & Co. KGaA: key facts
Table 15: Henkel AG & Co. KGaA: Annual Financial Ratios
Table 16: Henkel AG & Co. KGaA: Annual Financial Ratios (Continued)
Table 17: Henkel AG & Co. KGaA: Key Employees
Table 18: Henkel AG & Co. KGaA: Key Employees Continued
Table 19: Reckitt Benckiser Group plc: key facts
Table 20: Reckitt Benckiser Group plc: Annual Financial Ratios
Table 21: Reckitt Benckiser Group plc: Key Employees
Table 22: Reckitt Benckiser Group plc: Key Employees Continued
Table 23: Unilever Plc.: key facts
Table 24: Unilever Plc.: Annual Financial Ratios
Table 25: Unilever Plc.: Key Employees
Table 26: Europe size of population (million), 2015-19
Table 27: Europe GDP (constant 2005 prices, $ billion), 2015-19
Table 28: Europe GDP (current prices, $ billion), 2015-19
Table 29: Europe inflation, 2015-19
Table 30: Europe consumer price index (absolute), 2015-19
Table 31: Europe exchange rate, 2015-19
List of Figures
Figure 1: Europe household products market value: $ million, 2015-19
Figure 2: Europe household products market volume: million liters, 2015-19
Figure 3: Europe household products market category segmentation: % share, by value, 2019
Figure 4: Europe household products market geography segmentation: % share, by value, 2019
Figure 5: Europe household products market distribution: % share, by value, 2019
Figure 6: Europe household products market value forecast: $ million, 2019-24
Figure 7: Europe household products market volume forecast: million liters, 2019-24
Figure 8: Forces driving competition in the household products market in Europe, 2019
Figure 9: Drivers of buyer power in the household products market in Europe, 2019
Figure 10: Drivers of supplier power in the household products market in Europe, 2019
Figure 11: Factors influencing the likelihood of new entrants in the household products market in Europe, 2019
Figure 12: Factors influencing the threat of substitutes in the household products market in Europe, 2019
Figure 13: Drivers of degree of rivalry in the household products market in Europe, 2019
Figure 14: Europe household products market share: % share, by value, 2019

A selection of companies mentioned in this report includes:

  • The Procter & Gamble Co
  • Henkel AG & Co. KGaA
  • Reckitt Benckiser Group plc
  • Unilever Plc.