Latin America Water Purifier Market Outlook, 2026

The water purifier in a simpler term is defined as the device used to decontaminate the water from harmful substances, chemicals, pathogens, microorganisms, and other dissolved solids and to make it portable. A recent addition to a database- titled “Latin America Water Purifier Market Outlook, 2026” provides an in-depth insight of the market size by value and volume, analyzes the trends on factors like by types (Counter Top, Under Sink, Faucet Mount), by technology (RO, UV, Gravity Based, and Others) by Sales Channel (Online and Offline) by Region and by country.

Growing demand from the water treatment segment and rising demand from the reviving construction industry are driving the market for water treatment biocides in Latin America. The region has an uneven distribution of water purifier uses, with rural areas still being untapped. The region grew with a historic CAGR of over 7% both in terms of value and volume. It was much recent in 2019 when thousands of residents in Peru protested against business litigation that has been obstructing their access to drinking water. The basic necessity for safe drinking water is unfortunately a common obstacle in the region. Such situations in the region are an aid to the market growth in the coming period, with a value CAGR of over 10% and reach a volume of nearly 20 Million Units by the end of 2026.

Much in line with the global trend, the Latin America market is also dominated by the RO water purifier segment, in 2015, yet holding to less than 50% of the market. Poor farming practices, unregulated industrialization, and urban poverty have massively and negatively affected Latin America’s water resources. Even though the market share of UV water purifiers seemingly declined during the Covid outbreak, the same is expected to resurface by the end of the forecasted period. The gravity-based water purifier segment is expected to show a drastic incline in the market and reach a value of USD 0.68 Billion by the end of the forecasted period. Booming, concentrated populations in Latin America’s mega-cities are devouring and contaminating their water supplies, forcing officials to seek out increasingly distant sources. Such factors are likely to drive the water purifier market in the coming period.

Although the market is led by the under sink water purifier like the global trend, it is followed by the faucet mount water purifier, unlike the global trend. The under sink water purifier segment contributes to more than 40% of the market share. The piped water is accessible only to 80% of urban regions, whereby those countries with higher income levels have better infrastructure for pipe age systems. The major problem in most of the large cities is leaky pipelines. Almost around 50% of the water supply is lost in infrastructure leakage, which goes as high as 90% in some cities. The faucet mount filter is popular and is expected to reach a value of USD 0.84 Billion by the end of 2026.

The regional market is inclined towards the offline sales channel segment which held a 92% share in the year 2015. The presence of major manufacturers such as DuPont, Ecolab Inc., and Albemarle Corporation, has a positive impact on the market. Various developed countries in Latin America have extremely stringent safety norms that must be followed by the citizens. With Covid impacting the shopping patterns of the people, the online sales channel segment is expected to grow at an anticipated CAGR of 14%.

According to the Green Cross Argentina study in Latin America, water is abundant but nearly 7% of the population is without access to safe water. In Brazil, there is a huge inequality in the access to the general sewage system: in 2019, the North and Northeast regions had the lowest coverage. Brazilian drinking water norm includes 27 pesticide active ingredients that need to be monitored every 6 months. However, this number represents < 10% of current active ingredients approved for use in the country. The scenario in Argentina is similar to that of the rest of Latin America, where there are also deep inequities, although in some countries people waste less water, and in others, the works to improve access to water still lag far behind. Unfortunately, the progress of Bolivia and Uruguay doesn’t transcend all borders within Latin America, as millions are still neglected by governments due to not having regular, affordable, safe, quality access to clean drinking water.

Key players in the market are: 3M, A.O. Smith Corporation, Aquatech International LLC, Brita GmbH, BWT Holding Gmbh, Coway Company Limited, Culligan International Company, EcoWater System LLC, Eureka Forbes Limited, GE Appliances, Ion Exchange LLC, Kent RO System Ltd, Kinetico Inc., LG Electronics, Mitsubishi Rayon Cleansui Co. Ltd, Panasonic Corporation, Pentair PLC, Tata Chemicals Ltd., Unilever N.V., and Whirlpool

CONSIDERED IN THE REPORT

• Geography: Latin America
• Base year: 2020
• Historical year: 2015
• Forecasted year: 2026

REGIONS COVERED:

• Latin America
• Argentina
• Brazil
• Columbia

ASPECTS COVERED IN THE REPORT

• Market Size by Value for the period (2015-2026F)
• Market Size by Volume for the period (2015-2026F)
• Market Share by Product Type (Counter Top, Under Sink, Faucet Mount)
• Market Share by Technology Type (RO, UV, Gravity Based, & Others)
• Market Share by Sales Channel (Offline & Online)
• Market Share by Region
• Market Share by Country
• Market Share by Company