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The Amaranth Market size was estimated at USD 10.24 billion in 2023, USD 11.21 billion in 2024, and is expected to grow at a CAGR of 9.43% to reach USD 19.26 billion by 2030. Speak directly to the analyst to clarify any post sales queries you may have.
Amaranth is a term that refers to a group of more than 60 different species of grains that are innately gluten-free and high in protein, fiber, micronutrients, and antioxidants. These grains were once considered a staple food in the Inca, Maya, and Aztec civilizations. Amaranth is not technically a cereal grain such as wheat or oats but shares a comparable set of nutrients and is used in similar ways. Increasing awareness of the health benefits associated with amaranth consumption, especially among health-conscious consumers, has driven the utilization of amaranth. Furthermore, a shift towards plant-based diets has boosted the demand for amaranth as a nutritional and gluten-free food option. However, the chances of microbial contamination of amaranth grain can lead to product recalls of the product containing it. Additionally, difficulties associated with the cultivation of amaranth and the susceptibility of the herb to pests and insects hampers the growth of the industry. However, key players are constantly exploring novel methods of cultivation and incorporating sustainable practices in the production of amaranth. Research into high-yield and disease-resistant amaranth strains to optimize production and crafting targeted marketing campaigns and educational programs to increase the visibility and consumer knowledge of amaranth benefits can lead to new avenues of growth for the industry.
Regional Insights
In the United States, the amaranth market has shown a growing trend as consumers seek healthy, gluten-free, and alternative grain options. The increasing interest in plant-based diets and organic food products has propelled the demand for amaranth. Initiatives such as the U.S. Department of Agriculture's (USDA) National Organic Program have encouraged organic farming practices. Investments are channeled towards innovative food startups that incorporate amaranth in snacks, cereals, and health bars. In EU countries, there is a significant demand for amaranth driven by the clean label movement and preference for non-GMO products. Amaranth fits well with the European Commission's strategies for health and sustainability, and the 'Farm to Fork strategy has created an environment conducive to the growth of the amaranth market. The consumer's increasing preference for ancient grains has led to a surge in amaranth product offerings across supermarket shelves. The EU's stringent food safety regulations also ensure a high standard of amaranth products. In the Asia Pacific region, there is a diverse consumer need, ranging from traditional uses of amaranth in local cuisine to modern health-focused products. Furthermore, growing awareness about the benefits of maintaining a healthy, balanced, and organic diet can create demand for amaranth in this region.FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Amaranth Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Amaranth Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.Key Company Profiles
The report delves into recent significant developments in the Amaranth Market, highlighting leading vendors and their innovative profiles. These include Amaranth Beteiligungs GmbH, Andersons, Inc., Archer Daniels Midland Company, Ardent Mills, Arrowhead Mills by Hometown Food Company, Bob's Red Mill Natural Foods, Inc., Cargill, Incorporated, Conscious Food Pvt Ltd., DK MASS s.r.o., Eden Brothers, Eden Seeds, Erbology Ltd., Everwilde Farms, Inc., Hudson Valley Seed Company, Jiwa by Ravikamal Roller Flour Mills Pvt Ltd., Kilaru Naturals Private Limited, Kitazawa Seed Company, KV Agro Products Pvt. Ltd., Medikonda Nutrients, Nans Products, Nature Bio-Foods Ltd., NOW Health Group, Inc., Organic Tattva by Mehrotra Consumer Products Pvt. Ltd., Patel Agro Foods Industries, Pure Indian Foods, Rapid Overseas, SHILOH FARMS, Smart Organic AD, TBOF Foods Pvt. Ltd., and Woodland Foods, Ltd.Market Segmentation & Coverage
This research report categorizes the Amaranth Market to forecast the revenues and analyze trends in each of the following sub-markets:- Product
- Amaranth Flour
- Amaranth Leafs
- Amaranth Oil
- Amaranth Seeds
- Sales channel
- Offline Stores
- Online Stores
- End-User
- Food & Beverage
- Personal Care & Cosmetic
- Pharmaceuticals
- Region
- Americas
- Argentina
- Brazil
- Canada
- Mexico
- United States
- California
- Florida
- Illinois
- New York
- Ohio
- Pennsylvania
- Texas
- Asia-Pacific
- Australia
- China
- India
- Indonesia
- Japan
- Malaysia
- Philippines
- Singapore
- South Korea
- Taiwan
- Thailand
- Vietnam
- Europe, Middle East & Africa
- Denmark
- Egypt
- Finland
- France
- Germany
- Israel
- Italy
- Netherlands
- Nigeria
- Norway
- Poland
- Qatar
- Russia
- Saudi Arabia
- South Africa
- Spain
- Sweden
- Switzerland
- Turkey
- United Arab Emirates
- United Kingdom
- Americas
The report offers valuable insights on the following aspects:
- Market Penetration: It presents comprehensive information on the market provided by key players.
- Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
- Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
- Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
- Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
The report addresses key questions such as:
- What is the market size and forecast of the Amaranth Market?
- Which products, segments, applications, and areas should one consider investing in over the forecast period in the Amaranth Market?
- What are the technology trends and regulatory frameworks in the Amaranth Market?
- What is the market share of the leading vendors in the Amaranth Market?
- Which modes and strategic moves are suitable for entering the Amaranth Market?
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Table of Contents
1. Preface
2. Research Methodology
4. Market Overview
5. Market Insights
6. Amaranth Market, by Product
7. Amaranth Market, by Sales channel
8. Amaranth Market, by End-User
9. Americas Amaranth Market
10. Asia-Pacific Amaranth Market
11. Europe, Middle East & Africa Amaranth Market
12. Competitive Landscape
13. Competitive Portfolio
14. Appendix
List of Figures
List of Tables
Companies Mentioned
- Amaranth Beteiligungs GmbH
- Andersons, Inc.
- Archer Daniels Midland Company
- Ardent Mills
- Arrowhead Mills by Hometown Food Company
- Bob's Red Mill Natural Foods, Inc.
- Cargill, Incorporated
- Conscious Food Pvt Ltd.
- DK MASS s.r.o.
- Eden Brothers
- Eden Seeds
- Erbology Ltd.
- Everwilde Farms, Inc.
- Hudson Valley Seed Company
- Jiwa by Ravikamal Roller Flour Mills Pvt Ltd.
- Kilaru Naturals Private Limited
- Kitazawa Seed Company
- KV Agro Products Pvt. Ltd.
- Medikonda Nutrients
- Nans Products
- Nature Bio-Foods Ltd.
- NOW Health Group, Inc.
- Organic Tattva by Mehrotra Consumer Products Pvt. Ltd.
- Patel Agro Foods Industries
- Pure Indian Foods
- Rapid Overseas
- SHILOH FARMS
- Smart Organic AD
- TBOF Foods Pvt. Ltd.
- Woodland Foods, Ltd.
Methodology
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 196 |
| Published | March 2024 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value ( USD | $ 11.21 Billion |
| Forecasted Market Value ( USD | $ 19.26 Billion |
| Compound Annual Growth Rate | 9.4% |
| Regions Covered | Global |
| No. of Companies Mentioned | 30 |
