The Africa and the Middle East Pay-TV Landscape Report provides an overview of the pay-TV market in relation to sports broadcasting in the region today, with top-level data and detailed forecasts of key indicators up to 2025
Key Highlights
- Growth in television household penetration within both regions, particularly sub-Saharan Africa, will be supported by a rise in housing with electricity, especially in rural areas, and as countries become more prosperous.
- Africa and the Middle East is the least developed regional pay-TV market globally. The MENA region had a pay-TV penetration of households of 8.6% in 2020, while SSA had a pay-TV penetration of households of 23.0%, 52.0 and 37.7 percentage points below the global average, respectively.
- Piracy remains one of the main challenges for pay-TV operators in the Africa and the Middle East. The availability of illegal set-top boxes and decoders negatively impacts revenue growth in the pay-TV industry.
Scope
- Over the 2020-2025 forecast period, television households in Africa and the Middle East will grow from 301.6 million in 2020 to 347.6 million in 2025.
- Over the 2020-2025 forecast period, sub-Saharan Africa (SSA) will experience strong growth, with television household penetration rising from 80.4% to 85.4% in 2025. Middle East North Africa (MENA) television household penetration will grow from 95.3% in 2020 to 97.7% in 2025.
- The number of Pay-TV subscriptions in Africa and the Middle East was estimated at 66.5 million in 2020, with MENA accounting for 14% of the subscriptions and SSA 86%.
Reasons to Buy
- This Sports Broadcasting Media Report offers a thorough, forward-looking analysis of the Africa and the Middle East Pay-TV markets in a concise format to help executives build proactive and profitable growth strategies.
- Accompanying the publisher's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in the Africa and the Middle East pay-TV markets.
- With more than 25 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
Table of Contents
- Executive summary
- Market trends
- Pay-TV
- OTT video
- Regional statistics
- Population and household context
- Television services market outlook
- TV services market
- Selected country landscapes
- Egypt
- Nigeria
- Saudi Arabia
- South Africa
- United Arab Emirates
- Key findings and recommendations
- Additional resources
- Data tables
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- BeIN Sports
- Canal+ Afrique
- Etisalat
- MBC Group
- MultiChoice
- StarTimes/StarSat
- STC
- SuperSport
