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Italy Gift Cards Market by Functional Attribute Distribution Channel, Product Type, End User, Age Group, Application: Opportunity Analysis and Industry Forecast, 2021-2028

  • ID: 5439675
  • Report
  • June 2021
  • Region: Italy
  • 126 Pages
  • Allied Analytics LLP

FEATURED COMPANIES

  • Amazon.com Inc.
  • Apple Inc.
  • Auchan Holding
  • Carrefour Group
  • Conad
  • EPIPOLI S.P.A.
Gift cards are an integrated payment solutions developed to facilitate transaction at stores or businesses as an alternative to money. These cards establish a medium that supports smooth and hassle-free purchasing procedure during a variety of events, such as dining, entertainment, retail purchases, convenience shopping, and others. The two major types of gift cards considered under the scope of the report include open loop gift cards and closed loop gift cards. Closed loop gift cards can be used at a selected outlet or group of outlets depending on the issuing authority. The rise in use of e-commerce digital payments/wallets makes it convenient for consumers to track, manage, and redeem gift cards. Gift cards have emerged as the innovation in promotion, and financial service industry, which are preloaded cards with funds issued by a financial institution such as Visa, American Express, and MasterCard or by merchants such as Amazon. These cards are gaining popularity, primarily among unbanked populations with limited access to the banking services. However, owing to the ease of convenience and low threat of overdraft changes, the banked population also prefers gift cards.

Presently, gift cards are less secure than debit/credit cards, which can lead to payment fraud and loss of money. Nevertheless, increase in demand for non-cash rewards and recognition is expected to boost the growth of the gift cards market in Italy.

The market top impacting factors include technological innovation in product offerings, and increase in application areas such as hospitality, banking and retail stores. In addition, rise in need for advanced promotional strategies, high adoption rate of smart phones, and growth associated with e-commerce industry drives the Italy gift cards market. These factors are thereby fueling the market growth. However, various types of fees associated with card transaction and dearth of security measures as compared to credit or debit cards are some of the factors limiting the market growth. Conversely, increase in popularity of these cards during traveling and increase in demand for digital gift cards from consumers in Italy are some factors expected to create opportunities for the Italy gift cards market in the upcoming years.

The Italy gift cards market is segmented into functional attribute, distribution channel, product type, end user, age group and application. On the basis of functional attribute, it is classified into open loop gift card and closed loop gift card. By distribution channel, the market is bifurcated into offline, and online. By product type, the market is bifurcated into physical gift card and digital gift card. In terms of end user, the market is bifurcated into retail and corporate. As per age group, it is segregated into generation X, generation Z/millennials, and baby boomers. On the basis of application, the market is categorized into consumer goods, health & wellness, restaurants & bars, travel & tourism, media & entertainment and others.

The market players operating in the Italy gift cards market include Amazon.com, Inc., Auchan Holding, Apple Inc., Conad, Carrefour Group, EUROSPAR, Esselunga S.p.A., EPIPOLI S.P.A., PANORAMA, and Square, Inc.

Key benefits for stakeholders

  • The study provides an in-depth analysis of the Italy gift cards market along with current trends and future estimations to elucidate imminent investment pockets.
  • Information about key drivers, restrains, and opportunities and their impact analysis on the market size is provided in the report.
  • Porter’s five forces analysis illustrates the potency of buyers and suppliers operating in the industry.
  • The quantitative analysis of Italy gift cards market for the period 2021–2028 is provided to determine the market potential.

KEY MARKET SEGMENTS


By Functional Attribute

  • Open-Loop Card
  • Closed-Loop Card

By Distribution Channel

  • Offline
  • Online

By Product Type

  • Physical Gift Cards
  • Digital Gift Cards

By End User

  • Retail
  • Corporate

By Age Group

  • Generation X
  • Generation Z/Millennials
  • Baby Boomers

By Application

  • Consumer Goods
  • Health & Wellness
  • Restaurants & Bars
  • Travel & Tourism
  • Media & Entertainment
  • Others

KEY MARKET PLAYERS

  • Amazon.com, Inc.
  • Auchan Holding
  • Apple Inc.
  • Conad
  • Carrefour Group
  • EUROSPAR
  • Esselunga S.p.A.
  • EPIPOLI S.P.A.
  • PANORAMA
  • Square,Inc.
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Amazon.com Inc.
  • Apple Inc.
  • Auchan Holding
  • Carrefour Group
  • Conad
  • EPIPOLI S.P.A.
CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Research methodology
1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tools & models

CHAPTER 2: EXECUTIVE SUMMARY
2.1. Key findings
2.1.1. Top impacting factors
2.1.2. Top investment pockets
2.2. CXO perspective

CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key forces shaping Italy Gift Cards market
3.3. Market dynamics
3.3.1. Drivers
3.3.1.1. Increase in demand for innovative products
3.3.1.2. High adoption of smartphones
3.3.1.3. Rise in demand for cash alternatives
3.3.2. Restraints
3.3.2.1. Security issues and privacy concerns
3.3.3. Opportunities
3.3.3.1. Surge in demand of gift cards from Italy
3.4. COVID-19 impact analysis on Italy Gift Cards market
3.4.1. Impact on market size
3.4.2. Consumer trends, preferences, and budget impact
3.4.3. Economic impact
3.4.4. Strategies to tackle negative impact
3.4.5. Opportunity window

CHAPTER 4: ITALY GIFT CARDS MARKET, BY FUNCTIONAL ATTRIBUTE
4.1. Overview
4.2. Open Loop
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast, by region
4.3. Closed Loop
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast, by region

CHAPTER 5: ITALY GIFT CARDS MARKET, BY DISTRIBUTION CHANNEL
5.1. Overview
5.2. Online
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast, by region
5.3. Offline
5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast, by region

CHAPTER 6: ITALY GIFT CARD MARKET, BY PRODUCT TYPE
6.1. Overview
6.2. Physical gift cards
6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast, by region
6.3. Digital Gift Cards
6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast, by region

CHAPTER 7: ITALY GIFT CARD MARKET, BY END USER
7.1. Overview
7.2. Retail Establishments
7.2.1. Key market trends, growth factors, and opportunities
7.2.2. Market size and forecast, by region
7.3. Corporate Institutions
7.3.1. Key market trends, growth factors, and opportunities
7.3.2. Market size and forecast, by region

CHAPTER 8: ITALY GIFT CARD MARKET, BY AGE GROUP
8.1. Overview
8.2. Generation X
8.2.1. Key market trends, growth factors, and opportunities
8.2.2. Market size and forecast, by region
8.3. Generation Z/Millennial
8.3.1. Key market trends, growth factors, and opportunities
8.3.2. Market size and forecast, by region
8.4. Baby Boomers
8.4.1. Key market trends, growth factors, and opportunities
8.4.2. Market size and forecast, by region

CHAPTER 9: ITALY GIFT CARDS MARKET, BY APPLICATION
9.1. Overview
9.2. Consumer Goods
9.2.1. Key market trends, growth factors, and opportunities
9.2.2. Market size and forecast, by region
9.3. Health & Wellness
9.3.1. Key market trends, growth factors, and opportunities
9.3.2. Market size and forecast, by region
9.4. Restaurants & Bars
9.4.1. Key market trends, growth factors, and opportunities
9.4.2. Market size and forecast, by region
9.5. Travel & Tourism
9.5.1. Key market trends, growth factors, and opportunities
9.5.2. Market size and forecast, by region
9.6. Media & Entertainment
9.6.1. Key market trends, growth factors, and opportunities
9.6.2. Market size and forecast, by region
9.7. Others
9.7.1. Key market trends, growth factors, and opportunities
9.7.2. Market size and forecast, by region

CHAPTER 10: COMPETITIVE LANDSCAPE
10.1. Key players positioning analysis, 2020
10.2. Top winning strategies

CHAPTER 11: COMPANY PROFILE
11.1. AMAZON. COM, INC.
11.1.1. Company overview
11.1.2. Company snapshot
11.1.3. Operating business segments
11.1.4. Product portfolio
11.1.5. Business performance
11.2. Auchan Holding
11.2.1. Company overview
11.2.2. Company snapshot
11.2.3. Operating business segments
11.2.4. Product portfolio
11.2.5. Business performance
11.3. APPLE INC.
11.3.1. Company overview
11.3.2. Company snapshot
11.3.3. Product portfolio
11.3.4. Business performance
11.4. Conad
11.4.1. Company overview
11.4.2. Company snapshot
11.4.3. Product portfolio
11.5. Carrefour Group
11.5.1. Company overview
11.5.2. Company snapshot
11.5.3. Product portfolio
11.5.4. Business performance
11.6. EUROSPAR
11.6.1. Company overview
11.6.2. Company snapshot
11.6.3. Product portfolio
11.7. Esselunga S. p. A.
11.7.1. Company overview
11.7.2. Company snapshot
11.7.3. Product portfolio
11.8. EPIPOLI S. P. A.
11.8.1. Company overview
11.8.2. Company snapshot
11.8.3. Product portfolio
11.8.4. Key strategic moves and developments
11.9. PANORAMA
11.9.1. Company overview
11.9.2. Company snapshot
11.9.3. Product portfolio
11.10. Square, Inc.
11.10.1. Company overview
11.10.2. Company snapshot
11.10.3. Product portfolio
11.10.4. Business performance
11.10.5. Key strategic moves and developments

List of Tables
TABLE 01. ITALY GIFT CARDS MARKET REVENUE, BY FUNCTIONAL ATTRIBUTE, 2020-2028 ($MILLION)
TABLE 02. ITALY GIFT CARDS MARKET FOR OPEN LOOP, BY REGION 2020–2028 ($MILLION)
TABLE 03. ITALY GIFT CARDS MARKET REVENUE FOR CLOSED LOOP, BY REGION 2020-2028 ($MILLION)
TABLE 04. ITALY GIFT CARDS MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020-2028 ($MILLION)
TABLE 05. ITALY GIFT CARDS MARKET FOR ONLINE, BY REGION 2020–2028 ($MILLION)
TABLE 06. ITALY GIFT CARDS MARKET REVENUE FOR OFFLINE, BY REGION 2020-2028 ($MILLION)
TABLE 07. ITALY GIFT CARDS MARKET REVENUE, BY PRODUCT TYPE, 2020–2028 ($MILLION)
TABLE 08. PHYSICAL GIFT CARDS ITALY GIFT CARDS MARKET REVENUE, BY REGION, 2020–2028 ($MILLION)
TABLE 09. DIGITAL GIFT CARDS ITALY GIFT CARDS MARKET REVENUE, BY REGION, 2020–2028 ($MILLION)
TABLE 10. ITALY GIFT CARDS MARKET REVENUE, BY END USER, 2020–2028 ($MILLION)
TABLE 11. RETAIL ESTABLISHMENTS ITALY GIFT CARDS MARKET REVENUE, BY REGION, 2020–2028 ($MILLION)
TABLE 12. CORPORATE INSTITUTIONS ITALY GIFT CARDS MARKET REVENUE, BY REGION, 2020–2028 ($MILLION)
TABLE 13. ITALY GIFT CARDS MARKET REVENUE, BY AGE GROUP, 2020–2028 ($MILLION)
TABLE 14. GENERATION X ITALY GIFT CARDS MARKET REVENUE, BY REGION, 2020–2028 ($MILLION)
TABLE 15. GENERATION Z/MILLENNIAL ITALY GIFT CARDS MARKET REVENUE, BY REGION, 2020–2028 ($MILLION)
TABLE 16. BABY BOOMERS ITALY GIFT CARDS MARKET REVENUE, BY REGION, 2020–2028 ($MILLION)
TABLE 17. ITALY GIFT CARDS MARKET REVENUE, BY APPLICATION, 2020-2028 ($MILLION)
TABLE 18. ITALY GIFT CARDS MARKET FOR CONSUMER GOODS, BY REGION 2020–2028 ($MILLION)
TABLE 19. ITALY GIFT CARDS MARKET FOR HEALTH & WELLNESS, BY REGION 2020–2028 ($MILLION)
TABLE 20. ITALY GIFT CARDS MARKET REVENUE FOR RESTAURANTS & BARS, BY REGION 2020-2028 ($MILLION)
TABLE 21. ITALY GIFT CARDS MARKET REVENUE FOR TRAVEL & TOURISM, BY REGION 2020-2028 ($MILLION)
TABLE 22. ITALY GIFT CARDS MARKET REVENUE FOR MEDIA & ENTERTAINMENT, BY REGION 2020-2028 ($MILLION)
TABLE 23. ITALY GIFT CARDS MARKET REVENUE FOR OTHERS, BY REGION 2020-2028 ($MILLION)
TABLE 24. AMAZON. COM, INC.: COMPANY SNAPSHOT
TABLE 25. AMAZON. COM, INC.: OPERATING SEGMENTS
TABLE 26. AMAZON. COM, INC.: PRODUCT PORTFOLIO
TABLE 27. AUCHAN HOLDING: COMPANY SNAPSHOT
TABLE 28. AUCHAN RETAIL: OPERATING SEGMENTS
TABLE 29. ITALY GIFT CARDS: PRODUCT PORTFOLIO
TABLE 30. APPLE INC.: COMPANY SNAPSHOT
TABLE 31. APPLE INC.: PRODUCT PORTFOLIO
TABLE 32. CONAD: COMPANY SNAPSHOT
TABLE 33. CONAD: PRODUCT PORTFOLIO
TABLE 34. CARREFOUR GROUP: COMPANY SNAPSHOT
TABLE 35. CARREFOUR GROUP: PRODUCT PORTFOLIO
TABLE 36. EUROSPAR: COMPANY SNAPSHOT
TABLE 37. EUROSPAR: PRODUCT PORTFOLIO
TABLE 38. ESSELUNGA S. P. A.: COMPANY SNAPSHOT
TABLE 39. ESSELUNGA S. P. A.: PRODUCT PORTFOLIO
TABLE 40. EPIPOLI S. P. A: COMPANY SNAPSHOT
TABLE 41. EPIPOLI S. P. A.: PRODUCT PORTFOLIO
TABLE 42. EPIPOLI S. P. A.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 43. PANORAMA: COMPANY SNAPSHOT
TABLE 44. PANORAMA: PRODUCT PORTFOLIO
TABLE 45. SQUARE, INC.: COMPANY SNAPSHOT
TABLE 46. SQUARE, INC..: PRODUCT PORTFOLIO
TABLE 47. SQUAREUP INTERNATIONAL LTD.: KEY STRATEGIC MOVES AND DEVELOPMENTS

List of Figures
FIGURE 01. KEY MARKET SEGMENTS
FIGURE 02. ITALY GIFT CARDS MARKET SNAPSHOT, BY SEGMENTATION, 2020–2028
FIGURE 03. ITALY GIFT CARDS MARKET: TOP IMPACTING FACTOR
FIGURE 04. TOP INVESTMENT POCKETS
FIGURE 05. MODERATE BARGAINING POWER OF SUPPLIERS
FIGURE 06. MODERATE POWER OF BUYERS
FIGURE 07. MODERATE THREAT OF SUBSTITUTES
FIGURE 08. MODERATE THREAT OF NEW ENTRANTS
FIGURE 09. MODERATE COMPETITIVE RIVALRY
FIGURE 10. ITALY GIFT CARDS MARKET REVENUE, BY TYPE, 2020–2028 ($MILLION)
FIGURE 11. ITALY GIFT CARDS MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2020–2028 ($MILLION)
FIGURE 12. ITALY GIFT CARDS MARKET, BY PRODUCT TYPE, 2020-2028
FIGURE 13. ITALY GIFT CARDS MARKET, BY END USER, 2020-2028
FIGURE 14. ITALY GIFT CARDS MARKET, BY AGE GROUP, 2020-2028
FIGURE 15. ITALY GIFT CARDS MARKET REVENUE, BY APPLICATION, 2020–2028 ($MILLION)
FIGURE 16. KEY PLAYER POSITIONING ANLYSIS
FIGURE 17. TOP WINNING STRATEGIES, BY YEAR, 2019–2021
FIGURE 18. TOP WINNING STRATEGIES, BY DEVELOPMENT, 2019-2021
FIGURE 19. TOP WINNING STRATEGIES, BY COMPANY, 2019-2021
FIGURE 20. AMAZON. COM, INC.: REVENUE, 2018–2020 ($MILLION)
FIGURE 21. AMAZON. COM, INC.: REVENU.S.ARE BY SEGMENT, 2020 (%)
FIGURE 22. AMAZON. COM, INC.: REVENU.S.ARE BY REGION, 2020 (%)
FIGURE 23. AUCHAN HOLDING: REVENUE, 2018–2020 ($MILLION)
FIGURE 24. APPLE INC.: REVENUE, 2018–2020 ($MILLION)
FIGURE 25. APPLE INC.: REVENU.S.ARE BY SEGMENT, 2020 (%)
FIGURE 26. APPLE INC.: REVENU.S.ARE BY REGION, 2020 (%)
FIGURE 27. CARREFOUR GROUP: REVENUE, 2018–2020 ($MILLION)
FIGURE 28. CARREFOUR GROUP: REVENU.S.ARE BY SEGMENT, 2020 (%)
FIGURE 29. SQUARE, INC.: REVENUE, 2017–2019 ($MILLION)
FIGURE 30. SQUARE, INC.: REVENU.S.ARE BY SEGMENT, 2019 (%)
FIGURE 31. SQUARE, INC.: REVENU.S.ARE BY REGION, 2019 (%)
Note: Product cover images may vary from those shown
  • Amazon.com Inc.
  • Auchan Holding
  • Apple Inc.
  • Conad
  • Carrefour Group
  • EUROSPAR
  • Esselunga S.p.A.
  • EPIPOLI S.P.A.
  • PANORAMA
  • Square Inc.
Note: Product cover images may vary from those shown

The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.

They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.

They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic news articles and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast

Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.

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