+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

India Broadcasting and Cable TV Market Summary, Competitive Analysis and Forecast to 2027

  • PDF Icon

    Report

  • 43 Pages
  • September 2023
  • Region: India
  • MarketLine
  • ID: 5714739
Broadcasting & Cable TV in India industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
  • The Indian broadcasting & cable TV market had total revenues of $9.2 billion in 2022, representing a compound annual growth rate (CAGR) of 2.3% between 2017 and 2022.
  • The TV advertising segment accounted for the market's largest proportion in 2022, with total revenues of $4.2 billion, equivalent to 46% of the market's overall value.
  • India accounted for a share of 6.2% in the Asia-Pacific broadcasting & cable TV market in 2022.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in India
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in India
  • Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the India broadcasting & cable tv market with five year forecasts

Reasons to Buy

  • What was the size of the India broadcasting & cable tv market by value in 2022?
  • What will be the size of the India broadcasting & cable tv market in 2027?
  • What factors are affecting the strength of competition in the India broadcasting & cable tv market?
  • How has the market performed over the last five years?
  • What are the main segments that make up India's broadcasting & cable tv market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the most recent developments in the market?
8 Company Profiles
8.1. Zee Entertainment Enterprises Limited
8.2. Sun TV Network Ltd
8.3. Prasar Bharati
8.4. New Delhi Television Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: India broadcasting & cable tv market value: $ billion, 2017-22
Table 2: India broadcasting & cable tv market category segmentation: % share, by value, 2017-2022
Table 3: India broadcasting & cable tv market category segmentation: $ billion, 2017-2022
Table 4: India broadcasting & cable tv market geography segmentation: $ billion, 2022
Table 5: India broadcasting & cable tv market value forecast: $ billion, 2022-27
Table 6: Zee Entertainment Enterprises Limited: key facts
Table 7: Zee Entertainment Enterprises Limited: Annual Financial Ratios
Table 8: Zee Entertainment Enterprises Limited: Key Employees
Table 9: Zee Entertainment Enterprises Limited: Key Employees Continued
Table 10: Zee Entertainment Enterprises Limited: Key Employees Continued
Table 11: Sun TV Network Ltd: key facts
Table 12: Sun TV Network Ltd: Annual Financial Ratios
Table 13: Sun TV Network Ltd: Key Employees
Table 14: Prasar Bharati: key facts
Table 15: Prasar Bharati: Key Employees
Table 16: New Delhi Television Ltd: key facts
Table 17: New Delhi Television Ltd: Annual Financial Ratios
Table 18: New Delhi Television Ltd: Key Employees
Table 19: India size of population (million), 2018-22
Table 20: India gdp (constant 2005 prices, $ billion), 2018-22
Table 21: India gdp (current prices, $ billion), 2018-22
Table 22: India inflation, 2018-22
Table 23: India consumer price index (absolute), 2018-22
Table 24: India exchange rate, 2018-22
List of Figures
Figure 1: India broadcasting & cable tv market value: $ billion, 2017-22
Figure 2: India broadcasting & cable tv market category segmentation: $ billion, 2017-2022
Figure 3: India broadcasting & cable tv market geography segmentation: % share, by value, 2022
Figure 4: India broadcasting & cable tv market value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the broadcasting & cable tv market in India, 2022
Figure 6: Drivers of buyer power in the broadcasting & cable tv market in India, 2022
Figure 7: Drivers of supplier power in the broadcasting & cable tv market in India, 2022
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting & cable tv market in India, 2022
Figure 9: Factors influencing the threat of substitutes in the broadcasting & cable tv market in India, 2022
Figure 10: Drivers of degree of rivalry in the broadcasting & cable tv market in India, 2022

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Zee Entertainment Enterprises Limited
  • Sun TV Network Ltd
  • Prasar Bharati
  • New Delhi Television Ltd