The global animal ultrasound market size is expected to reach USD 747.31 million by 2030, registering a CAGR of 7.07% from 2025 to 2030. The key factors driving the market growth include the growing demand for veterinary imaging training, the increasing annual diagnostic imaging caseload in veterinary hospitals & clinics, and industry-related technological advancements. Additionally, it is projected that rising pet insurance acceptance and rising numbers of livestock and companion animals would favorably impact the growth of the animal ultrasound market. Animal ultrasound equipment is used to image animals for general imaging, disease monitoring, and pregnancy detection. Veterinarians utilize these tools to detect illnesses in a variety of animal species at clinics, hospitals, and research facilities.
The market is dominated by developed countries such as the United States and several European countries. Players in this market are increasingly focusing on untapped developing markets. Moreover, strengthening the pet-parent bond is another factor driving the market growth. As more pet owners develop personal relationships with their companion animals, expectations for veterinary treatment are becoming increasingly comparable to those for human medical care. When it comes to their pets' heath, owners are willing to invest more money and time. This factor led to the creation of novel companion animal veterinary specialties, such as bond-centered practices, where doctors talk about the pet's entire lifecycle and discuss any necessary routine diagnostic care for the pet's birth.
The COVID-19 pandemic restricted veterinary testing and diagnostic capacity due to the facility shutdowns. This made it more difficult to access veterinary diagnostic services globally. Additionally, research activities into animal disease diagnosis were stopped as a result of lockdowns and lab closures at veterinary institutions. Due to the logistical problems during the pandemic, such as limits on access to farms and access to veterinary ultrasound, animal disease surveillance and reporting activities, such as outbreak investigation and disease monitoring, were also hampered. These factors had a negative impact on the market.
The adoption and rising humanization of animals in many countries have increased the number of people getting pet insurance globally. For instance, the pet insurance provider Trupanion reported in 2022 that enrollments have climbed to 1,176,778 as of December 2021, a 36% increase from the previous year. For veterinarian diagnosis and imaging treatments, more pet owners are purchasing insurance to lower their out-of-pocket costs. Every type of diagnostic imaging test, including CT, MRI, ultrasound, and radiography, is covered under a comprehensive pet insurance plan. Insurance companies are expanding their coverage as a result of the recently developing AI technology in veterinary diagnostics and taking note of these developments. For instance, in the United States, AI-based diagnostic imaging procedures for animals are covered by the Embrace pet insurance plan, a unit of the NSM insurance group. According to the North American Pet Health Insurance Association's (NAPHIA) 2022 highlights, the total number of pets insured in the U.S. climbed from 2.5 million to 3.5 million in 2020 and reached 3.9 million in 2021.
The second-most often utilized veterinary imaging diagnosis is ultrasound. It produces images of the body parts by applying ultrasonic waves with frequencies ranging from 1.5 MHz to 15 MHz and reading the echo pattern from the tissues. To assess the soft tissues of the musculoskeletal system, imaging equipment like this is frequently used. Joints, pastern, neck/back, pelvis, head, abdominal, cardiac, thoracic, metacarpal, and metatarsal examinations are a few musculoskeletal procedures.
Additionally, it can be utilized to considerably more safely guide the needle of direct biopsy devices. For instance, biopsy combined with ultrasound guidance can be used to remove lesions buried inside the kidney or liver. Ultrasound equipment is less expensive and more portable than other imaging modalities like CT and MRI since it is non-radiographic. Few research projects encourage veterinarians to receive ultrasonography training. For instance, the International Veterinary Ultrasound Society provides a variety of veterinary ultrasound certification programs.
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The market is dominated by developed countries such as the United States and several European countries. Players in this market are increasingly focusing on untapped developing markets. Moreover, strengthening the pet-parent bond is another factor driving the market growth. As more pet owners develop personal relationships with their companion animals, expectations for veterinary treatment are becoming increasingly comparable to those for human medical care. When it comes to their pets' heath, owners are willing to invest more money and time. This factor led to the creation of novel companion animal veterinary specialties, such as bond-centered practices, where doctors talk about the pet's entire lifecycle and discuss any necessary routine diagnostic care for the pet's birth.
The COVID-19 pandemic restricted veterinary testing and diagnostic capacity due to the facility shutdowns. This made it more difficult to access veterinary diagnostic services globally. Additionally, research activities into animal disease diagnosis were stopped as a result of lockdowns and lab closures at veterinary institutions. Due to the logistical problems during the pandemic, such as limits on access to farms and access to veterinary ultrasound, animal disease surveillance and reporting activities, such as outbreak investigation and disease monitoring, were also hampered. These factors had a negative impact on the market.
The adoption and rising humanization of animals in many countries have increased the number of people getting pet insurance globally. For instance, the pet insurance provider Trupanion reported in 2022 that enrollments have climbed to 1,176,778 as of December 2021, a 36% increase from the previous year. For veterinarian diagnosis and imaging treatments, more pet owners are purchasing insurance to lower their out-of-pocket costs. Every type of diagnostic imaging test, including CT, MRI, ultrasound, and radiography, is covered under a comprehensive pet insurance plan. Insurance companies are expanding their coverage as a result of the recently developing AI technology in veterinary diagnostics and taking note of these developments. For instance, in the United States, AI-based diagnostic imaging procedures for animals are covered by the Embrace pet insurance plan, a unit of the NSM insurance group. According to the North American Pet Health Insurance Association's (NAPHIA) 2022 highlights, the total number of pets insured in the U.S. climbed from 2.5 million to 3.5 million in 2020 and reached 3.9 million in 2021.
The second-most often utilized veterinary imaging diagnosis is ultrasound. It produces images of the body parts by applying ultrasonic waves with frequencies ranging from 1.5 MHz to 15 MHz and reading the echo pattern from the tissues. To assess the soft tissues of the musculoskeletal system, imaging equipment like this is frequently used. Joints, pastern, neck/back, pelvis, head, abdominal, cardiac, thoracic, metacarpal, and metatarsal examinations are a few musculoskeletal procedures.
Additionally, it can be utilized to considerably more safely guide the needle of direct biopsy devices. For instance, biopsy combined with ultrasound guidance can be used to remove lesions buried inside the kidney or liver. Ultrasound equipment is less expensive and more portable than other imaging modalities like CT and MRI since it is non-radiographic. Few research projects encourage veterinarians to receive ultrasonography training. For instance, the International Veterinary Ultrasound Society provides a variety of veterinary ultrasound certification programs.
Animal Ultrasound Market Report Highlights
- The small animals segment held a significant market share of around 67% in 2024 and is expected to show the fastest growth rate over the forecast period of 2025 - 2030, owing to rising pet ownership and growing demand for pet insurance.
- The equipment segment held the highest market share in 2024 because of their ease of use. These gadgets are widely used in hospitals, diagnostic centers, and veterinary clinics.
- 2-D ultrasound imaging held the highest share in 2024. The widespread acceptance of such types of devices in visualizing and diagnosing complications in different parts of animals' bodies, like the abdomen and musculoskeletal system, as well as others like cardiology, etc, is responsible for the growth of this segment.
- By technology, digital imaging dominated the animal ultrasound market in 2024 owing to technological developments offered by significant market players and growing demand for veterinary diagnostics.
- The abdominal segment led the animal ultrasound market with a share of 27.34% in 2024 and is anticipated to grow with the highest growth rate over the forecast period.
- Veterinary hospitals & clinics led the market in 2024 in terms of revenue share. This is owing to faster diagnosis, allowing patients to receive treatment as soon as possible at these locations.
- North America animal ultrasound market held the largest share of 38.29% of the global market in 2024.
Why should you buy this report?
- Comprehensive Market Analysis: Gain detailed insights into the global market across major regions and segments
- Competitive Landscape: Explore the market presence of key players worldwide
- Future Trends: Discover the pivotal trends and drivers shaping the future of the global market
- Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions
This report addresses:
- Market intelligence to enable effective decision-making
- Market estimates and forecasts from 2018 to 2030
- Growth opportunities and trend analyses
- Segment and regional revenue forecasts for market assessment
- Competition strategy and market share analysis
- Product innovation listing for you to stay ahead of the curve
- COVID-19's impact and how to sustain in these fast-evolving markets
The leading players in the Animal Ultrasound market include:
- IDEXX
- Esaote SpA
- Mars Inc. (Sound & Heska)
- FUJIFILM Holdings America Corporation
- Shenzhen Mindray Bio-Medical Electronics
- Siemens Healthcare Limited (PLH Medical Ltd.)
- Samsung Healthcare
- ASUSTeK Computer Inc.
- IMV Imaging
- CHISON Medical Technologies Co., Ltd.
- BenQ Medical Technology Corp.
- Avante Animal Health
- Contec Medical Systems Co. Ltd.
- Wuhan Zoncare Bio-medical Electronics Co., Ltd
- Butterfly Network, Inc.
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Table of Contents
Chapter 1. Methodology and Scope
Chapter 2. Executive Summary
Chapter 3. Animal Ultrasound Market Variable Trends & Scope
Chapter 4. Animal Ultrasound Market: Animal Estimates & Trend Analysis
Chapter 5. Animal Ultrasound Market: Solution Estimates & Trend Analysis
Chapter 6. Animal Ultrasound Market: Type Estimates & Trend Analysis
Chapter 7. Animal Ultrasound Market: Technology Estimates & Trend Analysis
Chapter 8. Animal Ultrasound Market: Application Estimates & Trend Analysis
Chapter 9. Animal Ultrasound Market: End Use Estimates & Trend Analysis
Chapter 10. Animal Ultrasound Market: Regional Estimates & Trend Analysis, by type, animal, solution, application & end use
Chapter 11. Competitive Landscape
List of Tables
List of Figures
Companies Mentioned
- IDEXX
- Esaote SpA
- Mars Inc. (Sound & Heska)
- FUJIFILM Holdings America Corporation
- Shenzhen Mindray Bio-Medical Electronics
- Siemens Healthcare Limited (PLH Medical Ltd.)
- Samsung Healthcare
- ASUSTeK Computer Inc.
- IMV Imaging
- CHISON Medical Technologies Co., Ltd.
- BenQ Medical Technology Corp.
- Avante Animal Health
- Contec Medical Systems Co. Ltd.
- Wuhan Zoncare Bio-medical Electronics Co., Ltd
- Butterfly Network, Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 150 |
| Published | October 2024 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value ( USD | $ 497.44 Million |
| Forecasted Market Value ( USD | $ 747.31 Million |
| Compound Annual Growth Rate | 7.0% |
| Regions Covered | Global |
| No. of Companies Mentioned | 15 |
