Wine Market - Global Forecast 2026-2032

The global wine market is experiencing significant transformation as shifting consumer expectations and technological developments alter traditional approaches to production, marketing, and distribution. Senior decision-makers must now balance product innovation and operational flexibility to remain competitive in this evolving landscape.

Market Snapshot: Wine Market Size, Growth, and Outlook

The wine market is valued at USD 503.21 billion in 2025 and is projected to reach USD 531.03 billion by 2026, expanding further to USD 750.71 billion by 2032 at a compound annual growth rate (CAGR) of 5.88%. This upward trend is driven by strengthening demand across demographics, the surge in digital engagement, and innovative differentiation strategies in product offerings. Companies are leveraging consumer connectivity and market intelligence to adapt portfolios and increase reach, positioning themselves for sustained growth despite evolving consumption patterns and competitive pressures.

Scope & Segmentation: Value Chain and Market Segments

Product Types: Still, sparkling, fortified, dessert, and ready-to-drink canned wines provide options for a range of consumption moments and preferences, supporting portfolio breadth and customer segmentation.
Color Variants: Red, white, and rosé wines enhance product diversity and enable targeted marketing to different taste profiles and dining occasions.
Flavor Profiles: Both dry and sweet wines engage seasoned enthusiasts and newer consumers, encouraging category exploration and expanding addressable audiences.
Alcohol Content: Wines with alcohol content above and below 10% ABV allow for adaptation to regional health trends and diverse regulatory environments.
Packaging Options: Bottles, cans, refillable kegs, and alternative materials cater to sustainability initiatives and increase convenience for trade and end consumers.
Distribution Channels: Brick-and-mortar retailing, digital storefronts, and direct winery sales support multi-channel access, enhancing brand exposure and customer loyalty strategies.
Regions: Americas, Europe Middle East and Africa, and Asia-Pacific offer unique growth drivers, supply chain dynamics, and compliance considerations, ensuring regional strategies remain responsive to local demand and regulation.
Key Technologies: Digital commerce, AI-driven personalization, blockchain-based traceability, and precision viticulture support operational resilience, transparency, and long-term brand value.

Key Takeaways for Senior Decision-Makers

Sustainability is now integral from production to marketing; brands embed environmental considerations in their procurement and communication to align with stakeholder values.
Premiumization drives value as consumers seek authentic experiences and distinctive varietals, boosting loyalty and strengthening differentiation against generic alternatives.
Digital transformation is pivotal, extending market reach via direct-to-consumer channels, virtual tasting events, and AI-powered recommendations, building strong customer relationships.
Emerging wine formats, including canned and low-alcohol options, are gaining ground among younger shoppers and convenience-oriented buyers, reflecting shifts in lifestyle and occasion.
Transparency and traceability throughout supply chains increase compliance, mitigate risk, and reinforce confidence across geographies, elevating industry standards.
Strategic collaboration with vineyards, hospitality, and packaging partners is optimizing distribution, supporting sustainability gains, and accelerating adaptation to market changes.

Tariff Impact: Strategic Shifts and Compliance Considerations

Recent trade tariffs introduced in 2025 have prompted participants to recalibrate sourcing and supply chain strategies. Wineries are prioritizing domestic supply strengthening and integrating activities across production and distribution to reduce tariff exposure. Expanding partnerships with growers, cooperatives, and logistics networks offers flexibility, safeguards quality, and sustains market continuity. Blockchain-enabled systems are powering greater transparency, helping to maintain compliance and bolster risk management throughout the value chain.

Methodology & Data Sources

This analysis utilizes qualitative interviews with vineyard managers, enologists, and distribution leaders to capture direct market perspectives. Secondary research from regulatory databases, industry publications, and peer-reviewed articles verifies context and trends. Quantitative forecasting integrates production and trade data with scenario-based planning, enabling balanced projections and practical case applications.

Why This Report Matters for Leadership Strategy

Delivers actionable insights for incorporating sustainability frameworks, digital transformation, and resilient supply chain strategies into current business models.
Enables tailored portfolio decisions, supporting optimal selection of premium offerings, updated packaging formats, or alternative distribution channels to capture specific market opportunities.
Equips senior leaders to anticipate competitor positioning and regulatory trends by monitoring complex regional dynamics and evolving investment flows.

Conclusion

The wine market’s progress reflects the integration of sustainability, digital adoption, and strategic supply management. Senior decision-makers who align with these industry shifts can reinforce their competitive position and access new growth opportunities as sector realities evolve.

Additional Product Information:

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1. Preface

1.1. Objectives of the Study
1.2. Market Definition
1.3. Market Segmentation & Coverage
1.4. Years Considered for the Study
1.5. Currency Considered for the Study
1.6. Language Considered for the Study
1.7. Key Stakeholders

2. Research Methodology

2.1. Introduction
2.2. Research Design
2.2.1. Primary Research
2.2.2. Secondary Research
2.3. Research Framework
2.3.1. Qualitative Analysis
2.3.2. Quantitative Analysis
2.4. Market Size Estimation
2.4.1. Top-Down Approach
2.4.2. Bottom-Up Approach
2.5. Data Triangulation
2.6. Research Outcomes
2.7. Research Assumptions
2.8. Research Limitations

3. Executive Summary

3.1. Introduction
3.2. CXO Perspective
3.3. Market Size & Growth Trends
3.4. Market Share Analysis, 2025
3.5. FPNV Positioning Matrix, 2025
3.6. New Revenue Opportunities
3.7. Next-Generation Business Models
3.8. Industry Roadmap

4. Market Overview

4.1. Introduction
4.2. Industry Ecosystem & Value Chain Analysis
4.2.1. Supply-Side Analysis
4.2.2. Demand-Side Analysis
4.2.3. Stakeholder Analysis
4.3. Porter’s Five Forces Analysis
4.4. PESTLE Analysis
4.5. Market Outlook
4.5.1. Near-Term Market Outlook (0-2 Years)
4.5.2. Medium-Term Market Outlook (3-5 Years)
4.5.3. Long-Term Market Outlook (5-10 Years)
4.6. Go-to-Market Strategy

5. Market Insights

5.1. Consumer Insights & End-User Perspective
5.2. Consumer Experience Benchmarking
5.3. Opportunity Mapping
5.4. Distribution Channel Analysis
5.5. Pricing Trend Analysis
5.6. Regulatory Compliance & Standards Framework
5.7. ESG & Sustainability Analysis
5.8. Disruption & Risk Scenarios
5.9. Return on Investment & Cost-Benefit Analysis

6. Cumulative Impact of United States Tariffs 2025
7. Cumulative Impact of Artificial Intelligence 2025

8. Wine Market, by Product Type

8.1. Dessert Wines
8.2. Fortified Wines
8.3. Sparkling Wines
8.4. Still Wines

9. Wine Market, by Color

9.1. Red Wine
9.2. Rose Wine
9.3. White Wine

10. Wine Market, by Flavor Profile

10.1. Dry
10.2. Sweet

11. Wine Market, by Alcohol Percentage

11.1. Above 10% ABV
11.2. Below 10% ABV

12. Wine Market, by Packaging

12.1. Bottled Wine
12.1.1. Glass Bottle
12.1.2. Plastic Bottle
12.2. Canned Wine

13. Wine Market, by Distribution Channel

13.1. Offline Sales
13.2. Online Sales

14. Wine Market, by Region

14.1. Americas
14.1.1. North America
14.1.2. Latin America
14.2. Europe, Middle East & Africa
14.2.1. Europe
14.2.2. Middle East
14.2.3. Africa
14.3. Asia-Pacific

15. Wine Market, by Group

15.1. ASEAN
15.2. GCC
15.3. European Union
15.4. BRICS
15.5. G7
15.6. NATO

16. Wine Market, by Country

16.1. United States
16.2. Canada
16.3. Mexico
16.4. Brazil
16.5. United Kingdom
16.6. Germany
16.7. France
16.8. Russia
16.9. Italy
16.10. Spain
16.11. China
16.12. India
16.13. Japan
16.14. Australia
16.15. South Korea

17. United States Wine Market
18. China Wine Market

19. Competitive Landscape

19.1. Market Concentration Analysis, 2025
19.1.1. Concentration Ratio (CR)
19.1.2. Herfindahl Hirschman Index (HHI)
19.2. Recent Developments & Impact Analysis, 2025
19.3. Product Portfolio Analysis, 2025
19.4. Benchmarking Analysis, 2025
19.5. Accolade Wines
19.6. Alileo Wines
19.7. Amvyx SA
19.8. Bronco Wine Company
19.9. Casella Family Brands
19.10. CASTEL FRÈRES
19.11. Chandon India
19.12. Compagnia del Vino Corporate
19.13. Concannon Vineyard
19.14. Constellation Brands, Inc.
19.15. Davide Campari-Milano N.V.
19.16. E. & J. Gallo Winery
19.17. Foley Family Wines, Inc.
19.18. Fratelli Wines
19.19. Grover Zampa Vineyards
19.20. GRUPO PEÑAFLOR
19.21. Heineken N.V.
19.22. Jackson Family Wines
19.23. Madeira Wine Company S.A.
19.24. Pernod Ricard S.A.
19.25. Sula Vineyards
19.26. Symington Family Estates Vinhos S.A.
19.27. The Thornhill Companies
19.28. The Wine Group
19.29. Treasury Wine Estates Limited
19.30. Viña Concha y Toro SA

List of Figures

FIGURE 1. GLOBAL WINE MARKET SIZE, 2018-2032 (USD MILLION)
FIGURE 2. GLOBAL WINE MARKET SHARE, BY KEY PLAYER, 2025
FIGURE 3. GLOBAL WINE MARKET, FPNV POSITIONING MATRIX, 2025
FIGURE 4. GLOBAL WINE MARKET SIZE, BY PRODUCT TYPE, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 5. GLOBAL WINE MARKET SIZE, BY COLOR, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 6. GLOBAL WINE MARKET SIZE, BY FLAVOR PROFILE, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 7. GLOBAL WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 8. GLOBAL WINE MARKET SIZE, BY PACKAGING, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 9. GLOBAL WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 10. GLOBAL WINE MARKET SIZE, BY REGION, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 11. GLOBAL WINE MARKET SIZE, BY GROUP, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 12. GLOBAL WINE MARKET SIZE, BY COUNTRY, 2025 VS 2026 VS 2032 (USD MILLION)
FIGURE 13. UNITED STATES WINE MARKET SIZE, 2018-2032 (USD MILLION)
FIGURE 14. CHINA WINE MARKET SIZE, 2018-2032 (USD MILLION)

List of Tables

TABLE 1. GLOBAL WINE MARKET SIZE, 2018-2032 (USD MILLION)
TABLE 2. GLOBAL WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 3. GLOBAL WINE MARKET SIZE, BY DESSERT WINES, BY REGION, 2018-2032 (USD MILLION)
TABLE 4. GLOBAL WINE MARKET SIZE, BY DESSERT WINES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 5. GLOBAL WINE MARKET SIZE, BY DESSERT WINES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 6. GLOBAL WINE MARKET SIZE, BY FORTIFIED WINES, BY REGION, 2018-2032 (USD MILLION)
TABLE 7. GLOBAL WINE MARKET SIZE, BY FORTIFIED WINES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 8. GLOBAL WINE MARKET SIZE, BY FORTIFIED WINES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 9. GLOBAL WINE MARKET SIZE, BY SPARKLING WINES, BY REGION, 2018-2032 (USD MILLION)
TABLE 10. GLOBAL WINE MARKET SIZE, BY SPARKLING WINES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 11. GLOBAL WINE MARKET SIZE, BY SPARKLING WINES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 12. GLOBAL WINE MARKET SIZE, BY STILL WINES, BY REGION, 2018-2032 (USD MILLION)
TABLE 13. GLOBAL WINE MARKET SIZE, BY STILL WINES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 14. GLOBAL WINE MARKET SIZE, BY STILL WINES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 15. GLOBAL WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 16. GLOBAL WINE MARKET SIZE, BY RED WINE, BY REGION, 2018-2032 (USD MILLION)
TABLE 17. GLOBAL WINE MARKET SIZE, BY RED WINE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 18. GLOBAL WINE MARKET SIZE, BY RED WINE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 19. GLOBAL WINE MARKET SIZE, BY ROSE WINE, BY REGION, 2018-2032 (USD MILLION)
TABLE 20. GLOBAL WINE MARKET SIZE, BY ROSE WINE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 21. GLOBAL WINE MARKET SIZE, BY ROSE WINE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 22. GLOBAL WINE MARKET SIZE, BY WHITE WINE, BY REGION, 2018-2032 (USD MILLION)
TABLE 23. GLOBAL WINE MARKET SIZE, BY WHITE WINE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 24. GLOBAL WINE MARKET SIZE, BY WHITE WINE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 25. GLOBAL WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 26. GLOBAL WINE MARKET SIZE, BY DRY, BY REGION, 2018-2032 (USD MILLION)
TABLE 27. GLOBAL WINE MARKET SIZE, BY DRY, BY GROUP, 2018-2032 (USD MILLION)
TABLE 28. GLOBAL WINE MARKET SIZE, BY DRY, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 29. GLOBAL WINE MARKET SIZE, BY SWEET, BY REGION, 2018-2032 (USD MILLION)
TABLE 30. GLOBAL WINE MARKET SIZE, BY SWEET, BY GROUP, 2018-2032 (USD MILLION)
TABLE 31. GLOBAL WINE MARKET SIZE, BY SWEET, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 32. GLOBAL WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 33. GLOBAL WINE MARKET SIZE, BY ABOVE 10% ABV, BY REGION, 2018-2032 (USD MILLION)
TABLE 34. GLOBAL WINE MARKET SIZE, BY ABOVE 10% ABV, BY GROUP, 2018-2032 (USD MILLION)
TABLE 35. GLOBAL WINE MARKET SIZE, BY ABOVE 10% ABV, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 36. GLOBAL WINE MARKET SIZE, BY BELOW 10% ABV, BY REGION, 2018-2032 (USD MILLION)
TABLE 37. GLOBAL WINE MARKET SIZE, BY BELOW 10% ABV, BY GROUP, 2018-2032 (USD MILLION)
TABLE 38. GLOBAL WINE MARKET SIZE, BY BELOW 10% ABV, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 39. GLOBAL WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 40. GLOBAL WINE MARKET SIZE, BY BOTTLED WINE, BY REGION, 2018-2032 (USD MILLION)
TABLE 41. GLOBAL WINE MARKET SIZE, BY BOTTLED WINE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 42. GLOBAL WINE MARKET SIZE, BY BOTTLED WINE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 43. GLOBAL WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 44. GLOBAL WINE MARKET SIZE, BY GLASS BOTTLE, BY REGION, 2018-2032 (USD MILLION)
TABLE 45. GLOBAL WINE MARKET SIZE, BY GLASS BOTTLE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 46. GLOBAL WINE MARKET SIZE, BY GLASS BOTTLE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 47. GLOBAL WINE MARKET SIZE, BY PLASTIC BOTTLE, BY REGION, 2018-2032 (USD MILLION)
TABLE 48. GLOBAL WINE MARKET SIZE, BY PLASTIC BOTTLE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 49. GLOBAL WINE MARKET SIZE, BY PLASTIC BOTTLE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 50. GLOBAL WINE MARKET SIZE, BY CANNED WINE, BY REGION, 2018-2032 (USD MILLION)
TABLE 51. GLOBAL WINE MARKET SIZE, BY CANNED WINE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 52. GLOBAL WINE MARKET SIZE, BY CANNED WINE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 53. GLOBAL WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 54. GLOBAL WINE MARKET SIZE, BY OFFLINE SALES, BY REGION, 2018-2032 (USD MILLION)
TABLE 55. GLOBAL WINE MARKET SIZE, BY OFFLINE SALES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 56. GLOBAL WINE MARKET SIZE, BY OFFLINE SALES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 57. GLOBAL WINE MARKET SIZE, BY ONLINE SALES, BY REGION, 2018-2032 (USD MILLION)
TABLE 58. GLOBAL WINE MARKET SIZE, BY ONLINE SALES, BY GROUP, 2018-2032 (USD MILLION)
TABLE 59. GLOBAL WINE MARKET SIZE, BY ONLINE SALES, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 60. GLOBAL WINE MARKET SIZE, BY REGION, 2018-2032 (USD MILLION)
TABLE 61. AMERICAS WINE MARKET SIZE, BY SUBREGION, 2018-2032 (USD MILLION)
TABLE 62. AMERICAS WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 63. AMERICAS WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 64. AMERICAS WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 65. AMERICAS WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 66. AMERICAS WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 67. AMERICAS WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 68. AMERICAS WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 69. NORTH AMERICA WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 70. NORTH AMERICA WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 71. NORTH AMERICA WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 72. NORTH AMERICA WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 73. NORTH AMERICA WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 74. NORTH AMERICA WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 75. NORTH AMERICA WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 76. NORTH AMERICA WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 77. LATIN AMERICA WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 78. LATIN AMERICA WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 79. LATIN AMERICA WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 80. LATIN AMERICA WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 81. LATIN AMERICA WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 82. LATIN AMERICA WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 83. LATIN AMERICA WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 84. LATIN AMERICA WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 85. EUROPE, MIDDLE EAST & AFRICA WINE MARKET SIZE, BY SUBREGION, 2018-2032 (USD MILLION)
TABLE 86. EUROPE, MIDDLE EAST & AFRICA WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 87. EUROPE, MIDDLE EAST & AFRICA WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 88. EUROPE, MIDDLE EAST & AFRICA WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 89. EUROPE, MIDDLE EAST & AFRICA WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 90. EUROPE, MIDDLE EAST & AFRICA WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 91. EUROPE, MIDDLE EAST & AFRICA WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 92. EUROPE, MIDDLE EAST & AFRICA WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 93. EUROPE WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 94. EUROPE WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 95. EUROPE WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 96. EUROPE WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 97. EUROPE WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 98. EUROPE WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 99. EUROPE WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 100. EUROPE WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 101. MIDDLE EAST WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 102. MIDDLE EAST WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 103. MIDDLE EAST WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 104. MIDDLE EAST WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 105. MIDDLE EAST WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 106. MIDDLE EAST WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 107. MIDDLE EAST WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 108. MIDDLE EAST WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 109. AFRICA WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 110. AFRICA WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 111. AFRICA WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 112. AFRICA WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 113. AFRICA WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 114. AFRICA WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 115. AFRICA WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 116. AFRICA WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 117. ASIA-PACIFIC WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 118. ASIA-PACIFIC WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 119. ASIA-PACIFIC WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 120. ASIA-PACIFIC WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 121. ASIA-PACIFIC WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 122. ASIA-PACIFIC WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 123. ASIA-PACIFIC WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 124. ASIA-PACIFIC WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 125. GLOBAL WINE MARKET SIZE, BY GROUP, 2018-2032 (USD MILLION)
TABLE 126. ASEAN WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 127. ASEAN WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 128. ASEAN WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 129. ASEAN WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 130. ASEAN WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 131. ASEAN WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 132. ASEAN WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 133. ASEAN WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 134. GCC WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 135. GCC WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 136. GCC WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 137. GCC WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 138. GCC WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 139. GCC WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 140. GCC WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 141. GCC WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 142. EUROPEAN UNION WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 143. EUROPEAN UNION WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 144. EUROPEAN UNION WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 145. EUROPEAN UNION WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 146. EUROPEAN UNION WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 147. EUROPEAN UNION WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 148. EUROPEAN UNION WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 149. EUROPEAN UNION WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 150. BRICS WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 151. BRICS WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 152. BRICS WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 153. BRICS WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 154. BRICS WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 155. BRICS WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 156. BRICS WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 157. BRICS WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 158. G7 WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 159. G7 WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 160. G7 WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 161. G7 WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 162. G7 WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 163. G7 WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 164. G7 WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 165. G7 WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 166. NATO WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 167. NATO WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 168. NATO WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 169. NATO WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 170. NATO WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 171. NATO WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 172. NATO WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 173. NATO WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 174. GLOBAL WINE MARKET SIZE, BY COUNTRY, 2018-2032 (USD MILLION)
TABLE 175. UNITED STATES WINE MARKET SIZE, 2018-2032 (USD MILLION)
TABLE 176. UNITED STATES WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 177. UNITED STATES WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 178. UNITED STATES WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 179. UNITED STATES WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 180. UNITED STATES WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 181. UNITED STATES WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 182. UNITED STATES WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)
TABLE 183. CHINA WINE MARKET SIZE, 2018-2032 (USD MILLION)
TABLE 184. CHINA WINE MARKET SIZE, BY PRODUCT TYPE, 2018-2032 (USD MILLION)
TABLE 185. CHINA WINE MARKET SIZE, BY COLOR, 2018-2032 (USD MILLION)
TABLE 186. CHINA WINE MARKET SIZE, BY FLAVOR PROFILE, 2018-2032 (USD MILLION)
TABLE 187. CHINA WINE MARKET SIZE, BY ALCOHOL PERCENTAGE, 2018-2032 (USD MILLION)
TABLE 188. CHINA WINE MARKET SIZE, BY PACKAGING, 2018-2032 (USD MILLION)
TABLE 189. CHINA WINE MARKET SIZE, BY BOTTLED WINE, 2018-2032 (USD MILLION)
TABLE 190. CHINA WINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION)

Companies Mentioned

The key companies profiled in this Wine market report include:

Accolade Wines
Alileo Wines
Amvyx SA
Bronco Wine Company
Casella Family Brands
CASTEL FRÈRES
Chandon India
Compagnia del Vino Corporate
Concannon Vineyard
Constellation Brands, Inc.
Davide Campari-Milano N.V.
E. & J. Gallo Winery
Foley Family Wines, Inc.
Fratelli Wines
Grover Zampa Vineyards
GRUPO PEÑAFLOR
Heineken N.V.
Jackson Family Wines
Madeira Wine Company S.A.
Pernod Ricard S.A.
Sula Vineyards
Symington Family Estates Vinhos S.A.
The Thornhill Companies
The Wine Group
Treasury Wine Estates Limited
Viña Concha y Toro SA

Table Information

Report Attribute	Details
No. of Pages	187
Published	January 2026
Forecast Period	2026 - 2032
Estimated Market Value ( USD ) in 2026	$ 531.03 Billion
Forecasted Market Value ( USD ) by 2032	$ 750.71 Billion
Compound Annual Growth Rate	5.8%
Regions Covered	Global
No. of Companies Mentioned	27

License	Properties	Price
SINGLE USER LICENSE PDF, Excel and Online Access	This is a single user license, allowing one user access to the product.	€3504EUR$3,939USD£3,037GBP
1 - 5 USER LICENSE PDF, Excel and Online Access	This is a 1-5 user license, allowing up to five users have access to the product.	€3779EUR$4,249USD£3,276GBP
SITE LICENSE PDF, Excel and Online Access	This is a site license, allowing all users within a given geographical location of your organization access to the product.	€5123EUR$5,759USD£4,440GBP
ENTERPRISE LICENSE PDF, Excel and Online Access	This is an enterprise license, allowing all employees within your organization access to the product.	€6199EUR$6,969USD£5,372GBP

Market Snapshot: Wine Market Size, Growth, and Outlook

Scope & Segmentation: Value Chain and Market Segments

Key Takeaways for Senior Decision-Makers

Tariff Impact: Strategic Shifts and Compliance Considerations

Methodology & Data Sources

Why This Report Matters for Leadership Strategy

Conclusion

Table of Contents

Companies Mentioned

Table Information

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