The global portable power station market was valued at $4.0 billion in 2021 and is projected to reach $5.9 billion by 2031, registering a CAGR of 3.9% from 2022 to 2031.
A portable power station is a battery-powered generator that can be used to charge various devices, such as fans, mobile phones, computers, and other electronic devices. Charging capacity, minimal maintenance, safety, and portability are the advantages of these portable power stations. In recent years, the growth of the portable power station market has grown significantly, owing to the increase in use of smart devices, the aging of the network infrastructure, and the increase in the use of energy in remote areas.
The main factors driving the growth of the global portable power station market are the increasing demand for smart devices (including smartphones and smart watches), as well as the demand for uninterruptible power supplies for applications such as emergency power supplies, automobiles, and off-grid power supplies. However, the longer charging time and high cost of portable power stations are factors that are restraining the growth of the global portable power station market.
The off-grid power segment is estimated to grow at the fastest rate during the forecast period due to rise in use of smartphones and the increase in camping and other recreational activities. By sales, the online segment is estimated to grow at the fastest rate during the forecast period due to the rise in internet penetration across the world. The online sales channel is widely adopted by consumers in developed countries of North America and Europe owing to the rise in adoption of internet and mobile phones in the region. By region, North America holds the largest market share as the region houses major portable power station companies, especially in the U.S.
The portable power station market is segmented into type, application, sales channel, and region. By type, the market is divided into less than 500 Wh, 501-1000 Wh, 1001-1500 Wh, and 1500 Wh or more. By application, the portable power station market is divided into emergency power, off-grid power, and automotive. By sales channel, the portable power station market is divided into online and offline. Region wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
Key players in the portable power station industry include Alpha ESS Co., Ltd., Anker Technology, Bluetti, Chilwee Group Co., Ltd, Duracell, GES Group Limited Company, Jackery Inc., Lion Energy, Milwaukee Tool, Mitsubishi Corporation, NRG Energy, Inc., Scott electric company, and Suaoki. These players have adopted various strategies to gain a higher share or retain leading positions in the market.
A portable power station is a battery-powered generator that can be used to charge various devices, such as fans, mobile phones, computers, and other electronic devices. Charging capacity, minimal maintenance, safety, and portability are the advantages of these portable power stations. In recent years, the growth of the portable power station market has grown significantly, owing to the increase in use of smart devices, the aging of the network infrastructure, and the increase in the use of energy in remote areas.
The main factors driving the growth of the global portable power station market are the increasing demand for smart devices (including smartphones and smart watches), as well as the demand for uninterruptible power supplies for applications such as emergency power supplies, automobiles, and off-grid power supplies. However, the longer charging time and high cost of portable power stations are factors that are restraining the growth of the global portable power station market.
The off-grid power segment is estimated to grow at the fastest rate during the forecast period due to rise in use of smartphones and the increase in camping and other recreational activities. By sales, the online segment is estimated to grow at the fastest rate during the forecast period due to the rise in internet penetration across the world. The online sales channel is widely adopted by consumers in developed countries of North America and Europe owing to the rise in adoption of internet and mobile phones in the region. By region, North America holds the largest market share as the region houses major portable power station companies, especially in the U.S.
The portable power station market is segmented into type, application, sales channel, and region. By type, the market is divided into less than 500 Wh, 501-1000 Wh, 1001-1500 Wh, and 1500 Wh or more. By application, the portable power station market is divided into emergency power, off-grid power, and automotive. By sales channel, the portable power station market is divided into online and offline. Region wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
Key players in the portable power station industry include Alpha ESS Co., Ltd., Anker Technology, Bluetti, Chilwee Group Co., Ltd, Duracell, GES Group Limited Company, Jackery Inc., Lion Energy, Milwaukee Tool, Mitsubishi Corporation, NRG Energy, Inc., Scott electric company, and Suaoki. These players have adopted various strategies to gain a higher share or retain leading positions in the market.
Impact of Covid-19 on the global portable power station market
The COVID-19 pandemic led to a decline in the demand for the portable power station market due to a decline in tourism activities across the globe. In addition, due to strict travel restrictions, investments in recreational activities decreased significantly. As most people were spending maximum time in their homes, the need for portable power stations declined sharply. The outbreak of COVID-19 affected the availability of raw materials for this sector. Due to the temporary closure of manufacturing units, non-availability of the workforce, and logistics problems, the portable power station market faced hindrances. During the post-pandemic period, the market is expected to rise, due to an increase in tourism activities across the globe. In addition, the government initiatives to develop the economy through tourism will have a positive impact on the market.Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the portable power station market analysis from 2021 to 2031 to identify the prevailing portable power station market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the portable power station market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global portable power station market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Type
- Less than 500 Wh
- 501-1000 Wh
- 1001-1500 Wh
- More than 1500 Wh
By Application
- Emergency Power
- Off-Grid Power
- Automotive
By Sales Channel
- Online
- Offline
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Spain
- Italy
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest of Asia-Pacific
- LAMEA
- Brazil
- Saudi Arabia
- South Africa
- Rest of LAMEA
Key Market Players
- GES Group Limited Company
- Bluetti
- Suaoki
- Mitsubishi Corporation
- NRG Energy, Inc.
- Duracell
- Chilwee Group Co., Ltd
- Anker Technology
- Jackery Inc.
- Milwaukee Electric Tool Corporation
- Alpha ESS Co., Ltd.
- Scott Electric Company
- Lion Energy
Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: PORTABLE POWER STATION MARKET, BY TYPE
CHAPTER 5: PORTABLE POWER STATION MARKET, BY APPLICATION
CHAPTER 6: PORTABLE POWER STATION MARKET, BY SALES CHANNEL
CHAPTER 7: PORTABLE POWER STATION MARKET, BY REGION
CHAPTER 8: COMPETITIVE LANDSCAPE
CHAPTER 9: COMPANY PROFILES
List of Tables
List of Figures
Executive Summary
According to the report titled, “Portable Power Station Market," the portable power station market was valued at $4.0 billion in 2021, and is estimated to reach $5.9 billion by 2031, growing at a CAGR of 3.9% from 2022 to 2031.A portable power station is an essential piece of equipment to keep devices like medical equipment, radios, appliances, and smartphones charged and running during emergencies. Many power stations have both standard AC outlets and USB ports for powering multiple types of devices at once.
The portable power station market is moving toward a growth stabilization phase in its industry life cycle. The factors driving the growth of the market for portable power stations include a rise in demand for emergency power, off-grid power, and automotive. The portable power station is safe, reliable, noise-free, easy to use, low maintenance, and inexpensive.
The growing emphasis on camping and outdoor recreation and the increasing use of smart electronic devices is driving the growth of the portable power plant market. Furthermore, the increasing popularity of solar equipment and portable solar power stations is expected to drive the growth of the portable power station market during the forecast period.
Portable power stations enable a modular, intelligent, and resilient power generation infrastructure through peak demand management. Renewable energy can be used more frequently in mobile power stations. Portable power stations with plug-and-play capabilities instantly produce and deliver electricity. Additionally, they help reduce carbon dioxide (CO2) emissions. During peak hours, portable power plants can increase the amount of electricity. Depending on the situation, they can also offer immediate, ongoing, or seasonal grid network support. Portable power stations are typically suitable for power outages and long-term energy supply when there is a sudden or urgent need for electricity.
An increase in the use of smart grid services, an aging electricity grid infrastructure and an increase in the use of power in remote locations are important factors influencing the global market. Developing countries must guarantee reliable access to electricity in rural areas. Traditional, centralized networks are not capable of providing basic electricity to remote communities quickly and affordably. Due to the potential for remote and scattered power systems to supply electricity globally during the forecast period, it is anticipated that the market for portable power stations will expand in developing countries.
Portable power stations include components such as high-efficiency solar boards, pulse width modulation (PWM) charge controllers, inverters, lithium-ion NMC (nickel, manganese, and cobalt), and sealed lead acid, which contains silica. As the capacity requirement increases, battery size and size of solar panels also increase, which leads to higher costs of portable power stations. For instance, key companies such as Goal Zero and Jackery, are offering solar boards as separate accessories, which further increases the cost of battery-powered portable power stations. Alternatively, natural gas or fossil fuel generators are comparatively low in cost because of a wide variety of fuel types, such as diesel, gasoline, and normal gas, coupled with reduced fuel costs. Fuel costs are low owing to the reduced oil & gas costs globally.
In expansion, some fossil fuel-powered portable generators can even run on more than one sort of fuel - a combination of gasoline and propane. Normal gas, fossil fuel diesel-based generators, or little motors are preferred conventionally over battery-powered portable power stations as these are broadly available and easily available at any place. Portable generators are moderately cheap because of their easier development and mechanical development compared with battery-powered portable power stations. These components may limit the development of the portable power station market due to the accessibility of cheap generators.
The portable power station market is segmented into type, application, sales channel, and region. By type, the market is divided into less than 500 Wh, 501-1000 Wh, 1001-1500 Wh, and 1500 Wh or more. By application, the portable power station market is divided into emergency power, off-grid power, and automotive. By sales channel, the portable power station market is divided into online and offline. Region wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
Key players in the portable power station industry Alpha ESS Co., Ltd., Anker Technology, Bluetti, Chilwee Group Co., Ltd, Duracell, GES Group Limited Company, Jackery Inc., Lion Energy, Milwaukee Tool, Mitsubishi Corporation, NRG Energy, Inc., Scott Electric Company, and Suaoki. These players have adopted various strategies to gain a higher share or retain leading positions in the market. Many leading manufacturers and suppliers have longstanding contracts with end users to supply fuel dispensers. Further, manufacturers are focused on establishing their manufacturing facilities in the countries such as the UK, the U.S., and China to cater to increasing demand in the region.
IMPACT OF COVID-19 ON THE GLOBAL PORTABLE POWER STATION MARKET
The COVID-19 pandemic hit the major end users of portable power stations such as tourism, outdoor camping, and others, thereby hampering the growth of the market during the forecast period.
After the pandemic, most customers have developed a great interest in affordable, ecological products. In addition, government policies towards renewable energy across the globe have driven the renewable energy industry. The surge in the renewable energy industry has a positive impact on the portable power station market. The abovementioned will have a favorable effect on the growth of the portable power station market.
Companies Mentioned
- GES Group Limited Company
- Bluetti
- Suaoki
- Mitsubishi Corporation
- NRG Energy, Inc.
- Duracell
- Chilwee Group Co., Ltd
- Anker Technology
- Jackery Inc.
- Milwaukee Electric Tool Corporation
- Alpha ESS Co., Ltd.
- Scott Electric Company
- Lion Energy
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 336 |
| Published | February 2023 |
| Forecast Period | 2021 - 2031 |
| Estimated Market Value ( USD | $ 4 billion |
| Forecasted Market Value ( USD | $ 5.9 billion |
| Compound Annual Growth Rate | 4.0% |
| Regions Covered | Global |
| No. of Companies Mentioned | 13 |
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