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Turkey Consumer Electronics Retail Market Summary, Competitive Analysis and Forecast to 2027

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    Report

  • 39 Pages
  • October 2023
  • Region: Turkey
  • MarketLine
  • ID: 5785905
Consumer Electronics Retail in Turkey industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The consumer electronics retail market comprises the sales of communications equipment, computer hardware and software, consumer electronics, household appliances, and photographic equipment.
  • The Turkish consumer electronics market had total revenues of $16.3 billion in 2022, representing a compound annual growth rate (CAGR) of 37.4% between 2017 and 2022.
  • The communications equipment segment accounted for the market's largest proportion in 2022, with total revenues of $6.7 billion, equivalent to 41.4% of the market's overall value.
  • The growth in the Turkish consumer electronics market is influenced by several macroeconomic factors, such as rising GDP and growing consumer confidence. For instance, according to the Turkish Statistical Institute, in October 2023, Turkey's consumer confidence index increased to 74.6 from 71.5 the previous month.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the consumer electronics retail market in Turkey
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the consumer electronics retail market in Turkey
  • Leading company profiles reveal details of key consumer electronics retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Turkey consumer electronics retail market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Turkey consumer electronics retail market by value in 2022?
  • What will be the size of the Turkey consumer electronics retail market in 2027?
  • What factors are affecting the strength of competition in the Turkey consumer electronics retail market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Turkey's consumer electronics retail market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What are the key strengths of the leading players?
8 Company Profiles
8.1. Teknosa Ic Ve Dis Tic. A.S.
8.2. Bimeks Bilgi Islem Ve Dis Ticaret AS
8.3. MediaMarktSaturn Retail Group
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Turkey consumer electronics retail market value: $ million, 2017-22
Table 2: Turkey consumer electronics retail market category segmentation: % share, by value, 2017-2022
Table 3: Turkey consumer electronics retail market category segmentation: $ million, 2017-2022
Table 4: Turkey consumer electronics retail market geography segmentation: $ million, 2022
Table 5: Turkey consumer electronics retail market distribution: % share, by value, 2022
Table 6: Turkey consumer electronics retail market value forecast: $ million, 2022-27
Table 7: Teknosa Ic Ve Dis Tic. A.S.: key facts
Table 8: Teknosa Ic Ve Dis Tic. A.S.: Annual Financial Ratios
Table 9: Teknosa Ic Ve Dis Tic. A.S.: Key Employees
Table 10: Bimeks Bilgi Islem Ve Dis Ticaret AS: key facts
Table 11: Bimeks Bilgi Islem Ve Dis Ticaret AS: Key Employees
Table 12: MediaMarktSaturn Retail Group: key facts
Table 13: MediaMarktSaturn Retail Group: Key Employees
Table 14: Turkey size of population (million), 2018-22
Table 15: Turkey gdp (constant 2005 prices, $ billion), 2018-22
Table 16: Turkey gdp (current prices, $ billion), 2018-22
Table 17: Turkey inflation, 2018-22
Table 18: Turkey consumer price index (absolute), 2018-22
Table 19: Turkey exchange rate, 2018-22
List of Figures
Figure 1: Turkey consumer electronics retail market value: $ million, 2017-22
Figure 2: Turkey consumer electronics retail market category segmentation: $ million, 2017-2022
Figure 3: Turkey consumer electronics retail market geography segmentation: % share, by value, 2022
Figure 4: Turkey consumer electronics retail market distribution: % share, by value, 2022
Figure 5: Turkey consumer electronics retail market value forecast: $ million, 2022-27
Figure 6: Forces driving competition in the consumer electronics retail market in Turkey, 2022
Figure 7: Drivers of buyer power in the consumer electronics retail market in Turkey, 2022
Figure 8: Drivers of supplier power in the consumer electronics retail market in Turkey, 2022
Figure 9: Factors influencing the likelihood of new entrants in the consumer electronics retail market in Turkey, 2022
Figure 10: Factors influencing the threat of substitutes in the consumer electronics retail market in Turkey, 2022
Figure 11: Drivers of degree of rivalry in the consumer electronics retail market in Turkey, 2022

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Teknosa Ic Ve Dis Tic. A.S.
  • Bimeks Bilgi Islem Ve Dis Ticaret AS
  • MediaMarktSaturn Retail Group