Speak directly to the analyst to clarify any post sales queries you may have.
Device-as-a-service (DaaS) has emerged as a critical enabler for modern enterprises, allowing organizations to streamline IT asset management, drive efficiency, and realize greater agility in the face of rapidly changing digital requirements.
Market Snapshot: Device-as-a-Service Market Growth
The Device-as-a-Service market expanded from USD 113.40 billion in 2024 to USD 159.65 billion in 2025, underscoring significant sector momentum. With a projected CAGR of 39.92%, the market is forecast to reach USD 1.66 trillion by 2032. This robust acceleration reflects rising enterprise demand for flexible, scalable technology procurement models that align resources with dynamic workforce needs.
Scope & Segmentation
This research systematically analyzes the device-as-a-service landscape, drawing on a structured segmentation framework across devices, services, industries, and organization sizes to capture the market’s full complexity.
- Device Type: Desktops, laptops (including convertible, notebook, ultrabook), smartphones, tablets
- Service Offering: Hardware as a service, managed services (asset disposal, break fix, lifecycle management), software as a service
- Industry Vertical: BFSI, education, government, healthcare, IT telecom
- Organization Size: Large enterprise, medium enterprise, small enterprise
- Geographical Coverage: Americas (United States, Canada, Mexico, Brazil, Argentina, Chile, Colombia, Peru), Europe, Middle East & Africa (United Kingdom, Germany, France, Russia, Italy, Spain, Netherlands, Sweden, Poland, Switzerland, United Arab Emirates, Saudi Arabia, Qatar, Turkey, Israel, South Africa, Nigeria, Egypt, Kenya), Asia-Pacific (China, India, Japan, Australia, South Korea, Indonesia, Thailand, Malaysia, Singapore, Taiwan)
- Key Providers Analyzed: HP Inc., Dell Technologies Inc., Lenovo Group Limited, Microsoft Corporation, Apple Inc., Fujitsu Limited, Cisco Systems, Inc., International Business Machines Corporation, Google LLC, Amazon Web Services, Inc.
Key Takeaways for Senior Decision-Makers
- Adopting device-as-a-service allows organizations to shift from upfront purchases to subscription-based models, aligning technology spend with actual use and boosting budgeting flexibility.
- Integration of cloud and edge analytics within device-as-a-service offering enables predictive maintenance, supports remote troubleshooting, and minimizes downtime for distributed workforces.
- Strategic partnerships among hardware, software, and managed service providers are accelerating vendor consolidation, simplifying procurement, and increasing service accountability for enterprises.
- Growing emphasis on sustainability and circular economy practices is influencing manufacturers and providers to prioritize device repairability, refurbishment, and responsible recycling.
- Vendors are rapidly refining security and endpoint management solutions in response to tighter data privacy regulations and the increasing threats associated with expanded device fleets.
- Market segmentation reveals customization opportunities by device type, service tier, and vertical, empowering organizations to adopt configurations that fit their unique business needs and compliance requirements.
Tariff Impact: Navigating 2025 Trade Policies
Recent tariff actions in the United States have introduced added complexity to global device procurement, impacting both sourcing and pricing frameworks for service providers and end users. Many vendors are optimizing supply chains by diversifying manufacturing locations and investing in regional assembly centers to offset increased import duties. Transparent contract structures and strategic rate adjustments are now common strategies to ensure competitive service delivery and mitigate cost pass-through to organizations.
Device-as-a-Service Market: Methodology & Data Sources
This analysis integrates primary interviews with IT leaders and service provider executives alongside a review of secondary sources such as industry reports and regulatory publications. Segment data was triangulated and validated using scenario-based assessment frameworks, while findings were peer-reviewed for accuracy and reliability.
Why This Report Matters
- Enables executive teams to benchmark evolving technology adoption models and procurement strategies for device ecosystems.
- Delivers actionable guidance on security, sustainability, and compliance—key to future-proofing IT asset management.
- Equips stakeholders with in-depth regional and provider analysis to support informed investment and partnership decisions.
Conclusion
The device-as-a-service market’s transformation offers organizations greater flexibility and operational control amid changing digital demands. The insights provided here position decision-makers to optimize strategies and capture emerging DaaS opportunities while navigating risk and regulatory complexity.
Additional Product Information:
- Purchase of this report includes 1 year online access with quarterly updates.
- This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.
Table of Contents
3. Executive Summary
4. Market Overview
7. Cumulative Impact of Artificial Intelligence 2025
List of Figures
Samples

LOADING...
Companies Mentioned
The key companies profiled in this Device-as-a-Service market report include:- HP Inc.
- Dell Technologies Inc.
- Lenovo Group Limited
- Microsoft Corporation
- Apple Inc.
- Fujitsu Limited
- Cisco Systems, Inc.
- International Business Machines Corporation
- Google LLC
- Amazon Web Services, Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 186 |
| Published | October 2025 |
| Forecast Period | 2025 - 2032 |
| Estimated Market Value ( USD | $ 159.65 Billion |
| Forecasted Market Value ( USD | $ 1660 Billion |
| Compound Annual Growth Rate | 39.9% |
| Regions Covered | Global |
| No. of Companies Mentioned | 11 |


