Europe ePharmacy Market By Drug Type (Over-the-Counter Products and Prescription Medicines), By Country, Growth Potential, Industry Analysis Report and Forecast, 2021 - 2027

The Europe ePharmacy Market is expected to witness market growth of 16% CAGR during the forecast period (2021-2027).

E-prescription refers to an electronic prescribing technology, which enables healthcare expertise to prescribe their patients without handwritten prescriptions and sending those prescriptions via a digital platform. Additionally, doctors have also found e-prescriptions a suitable mode of providing prescriptions as it enables patients to purchase medicines easily from ePharmacies. Moreover, nations such as the UK, are taking initiatives to increase the penetration of e-prescriptions. Similarly, the NHS hospitals in England focused on being paperless in the past few years.

This is expected to significantly surge the demand for e-prescription technology in the forthcoming years. One of the key advantages of e-prescription is that patients can upload their e-prescription on the ePharmacy website and purchase medicine through an online platform by avoiding any kind of hindrance. Thus, uploading an e-prescription has become easy and does not take much time, hence increasing the penetration of e-prescriptions. Therefore, these factors are anticipated to accelerate market growth in the coming years.

The ePharmacy market in Europe will display significant growth over the forecast period. The growing preference for doorstep delivery of medications, shifting customer preferences with an increased desire for convenience, and rising penetration of smartphones & tablets are some of the factors driving the growth of the European ePharmacy market. There is a surge in the number of internet users and the digitization of the pharmaceutical sector, this is expected to add more value to the regional market.

Moreover, the implementation and acceptance of e-prescriptions is driving regional market growth. The integration of the latest technologies in the healthcare sector of Europe is contributing to the growth of the market. Further, ePharmacy is focusing on offering a better experience to its customers with the help of the latest technologies. Thus, this sector is able to increase the customer base which will boost the sales of products and medicines through ePharmacies. Therefore, this factor will offer lucrative opportunities for the growth of the regional market in the coming years.

The Over-the-Counter Products market dominated the Italy ePharmacy Market by Drug Type in 2020, thereby, achieving a market value of $1,740.8 Million by 2027. The Prescription Medicines market is expected to witness a CAGR of 17.6% during (2021 - 2027).

Based on Drug Type, the market is segmented into Over-the-Counter Products and Prescription Medicines. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Kroger Co., Walgreen Co., Giant Eagle, Inc., Walmart, Inc., Express Scripts Holding Company (Cigna), CVS Health (CVS Pharmacy, Inc.), Optum Rx, Inc. (United Health Group), Rowlands Pharmacy (the PHOENIX group), DocMorris (Zur Rose Group AG), and Amazon Pharmacy (Amazon.com).

Scope of the Study

Market Segments Covered in the Report:

By Drug Type

• Over-the-Counter Products
• Prescription Medicines

By Country

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe

Key Market Players

List of Companies Profiled in the Report:

• The Kroger Co.
• Walgreen Co.
• Giant Eagle, Inc.
• Walmart, Inc.
• Express Scripts Holding Company (Cigna)
• CVS Health (CVS Pharmacy, Inc.)
• Optum Rx, Inc. (United Health Group)
• Rowlands Pharmacy (the PHOENIX group)
• DocMorris (Zur Rose Group AG)
• Amazon Pharmacy (Amazon.com)

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