Global Beer Market (2021-2026) by Product Type, Category, Brewery Type Packaging, Alcohol Content, Flavor, Distribution Channel, Geography, Competitive Analysis and the Impact of Covid-19 with Ansoff Analysis

The Global Beer Market is estimated to be USD 605 Bn in 2021 and is expected to reach USD 829 Bn by 2026, growing at a CAGR of 6.5%.

Market Dynamics

The major factor driving the global beer market is the increasing consumption of beer due to the increasing trend of social gatherings in pubs, retro, and bars; rising disposable income, a surge of female drinkers, and increasing acceptance of Western culture in eastern regions. The beer processing companies are engaged in the production and development of innovative and new flavored beers. Additionally, the introduction of naturally sweetened, organic, premium beers and craft beers is anticipated to escalated the market growth. However, the high cost of investment and stringent regulations related to the sales and promotion of beer is anticipated to hinder the market growth.

Nevertheless, the beer industry offers numerous growth opportunities, owing to the integration of AI and digitalization in recipe development, studying consumer preferences, and the sale of the beer.

Market Segmentation

The Global Beer Market is segmented further based on Product Type, Category, Brewery Type Packaging, Alcohol Content, Flavor, Distribution Channel, and Geography.

By Product Type, the market is classified into Lager, Ale, Stout & Porter, Malt, Non–Alcoholic, and Others. Amongst all, the Lager segment is estimated to hold the highest market share.

By Category, the market is classified into Regular Beer, Premium Beer, Super Premium Beer. Amongst all, the Regular Beer segment is estimated to hold the highest market share.

By Brewery Type, the market is classified into Macro-Brewery and Craft Brewery. Amongst the two, the Macro-Brewery segment is estimated to hold the highest market share.

By Packaging, the market is classified as PET Bottle, Glass, Metal Cans, and others. Amongst all, the Metal Cans segment is estimated to hold the highest market share during the forecast period.

By Alcohol Content, the market is classified as High, Low, and Alcohol-free. Amongst all, the high alcohol content segment is estimated to hold the highest market share during the forecast period.

By Flavor, the market is classified as flavored and unflavored. Amongst all, the unflavored beer segment is estimated to hold the highest market share during the forecast period.

By Distribution Channel, the market is classified as Supermarket/Hypermarket, Specialty Store, Online Store, and Others. Amongst all, the Supermarket/Hypermarket segment is estimated to hold the highest market share during the forecast period.

By Geography, North America is projected to lead the market.

Recent Developments

1. Carlsberg India has launched a new beer Tuborg Classic. - 23rd April 2021
2. Guinness introduced 'Guinness 0.0', a new non-alcoholic beer. - 22nd October 2020

Company Profiles

Some of the companies covered in this report are Diageo Plc, Dogfish Head Craft Brewery, Heineken N.V., Sierra Nevada Brewing, Constellation Brands, Inc., Oettinger Brewery, Kirin Holdings Company, Molson Coors Beverage, Harbin Brewery, etc.

Competitive Quadrant

The report includes the Competitive Quadrant, a proprietary tool to analyze and evaluate the position of companies based on their Industry Position score and Market Performance score. The tool uses various factors for categorizing the players into four categories. Some of these factors considered for analysis are financial performance over the last 3 years, growth strategies, innovation score, new product launches, investments, growth in market share, etc.

Why buy this report?

• The report offers a comprehensive evaluation of the Global Beer Market. The report includes in-depth qualitative analysis, verifiable data from authentic sources, and projections about market size. The projections are calculated using proven research methodologies.
• The report has been compiled through extensive primary and secondary research. The primary research is done through interviews, surveys, and observation of renowned personnel in the industry.
• The report includes an in-depth market analysis using Porter's 5 forces model and the Ansoff Matrix. In addition, the impact of Covid-19 on the market is also featured in the report.
• The report also includes the regulatory scenario in the industry, which will help you make a well-informed decision. The report discusses major regulatory bodies and major rules and regulations imposed on this sector across various geographies.
• The report also contains the competitive analysis using Positioning Quadrants, the analyst's Proprietary competitive positioning tool.

Report Highlights:

• A complete analysis of the market, including parent industry
• Important market dynamics and trends
• Market segmentation
• Historical, current, and projected size of the market based on value and volume
• Market shares and strategies of key players
• Recommendations to companies for strengthening their foothold in the market