+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Marketing Consulting Market 2025-2029

  • PDF Icon

    Report

  • 223 Pages
  • February 2025
  • Region: Global
  • TechNavio
  • ID: 5504903
1h Free Analyst Time
Description Jump to:
1h Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.
The marketing consulting market is forecasted to grow by USD 40.7 billion during 2024-2029, accelerating at a CAGR of 4.5% during the forecast period. The report on the marketing consulting market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising need for improved customer digital experience, custom-made solutions provided by marketing consulting firms, and subscription-based consulting models gaining traction.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

The marketing consulting market is segmented as below:

By Service

  • MSMD and IC services
  • Sales management and development consulting services
  • Others

By Application

  • Automotive
  • Chemicals
  • Machine industry
  • Others

By Type

  • Project-based
  • Retainer-based
  • On-demand

By Geographical Landscape

  • North America
  • Europe
  • APAC
  • Middle East and Africa
  • South America
This study identifies the increasing mergers and acquisitions in global marketing consulting market as one of the prime reasons driving the marketing consulting market growth during the next few years. Also, increasing demand for employees with special skills and changing selection process of consulting firms will lead to sizable demand in the market.

The report on the marketing consulting market covers the following areas:

  • Marketing Consulting Market sizing
  • Marketing Consulting Market forecast
  • Marketing Consulting Market industry analysis
A robust vendor analysis within the report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading marketing consulting market vendors that include Accenture PLC, Alvarez and Marsal Holdings LLC, Bain and Co. Inc., BearingPoint Holding BV, Boston Consulting Group Inc., Cedar Management Consulting International LLC, Deloitte Touche Tohmatsu Ltd., Elixirr International PLC, Ernst and Young Global Ltd., INNOPAY B.V., KPMG International Ltd., L.E.K. Consulting LLC, McKinsey and Co., Nextcontinent, OC and C Strategy Consultants, PricewaterhouseCoopers LLP, RGA Media Group Inc., The Nielsen Co. US LLC, YCP Solidiance, and ZS Associates Inc. Also, the marketing consulting market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Service
Executive Summary - Chart on Market Segmentation by Application
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Market Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ billion)
Data Table on Global - Market size and forecast 2024-2029 ($ billion)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Marketing Consulting Market 2019 - 2023
Historic Market Size - Data Table on Global Marketing Consulting Market 2019 - 2023 ($ billion)
5.2 Service segment analysis 2019 - 2023
Historic Market Size - Service Segment 2019 - 2023 ($ billion)
5.3 Application segment analysis 2019 - 2023
Historic Market Size - Application Segment 2019 - 2023 ($ billion)
5.4 Type segment analysis 2019 - 2023
Historic Market Size - Type Segment 2019 - 2023 ($ billion)
5.5 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
5.6 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ billion)
6 Qualitative Analysis
6.1 Impact of AI on Global Marketing Consulting Market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Service
8.1 Market segments
Chart on Service - Market share 2024-2029 (%)
Data Table on Service - Market share 2024-2029 (%)
8.2 Comparison by Service
Chart on Comparison by Service
Data Table on Comparison by Service
8.3 MSMD and IC services - Market size and forecast 2024-2029
Chart on MSMD and IC services - Market size and forecast 2024-2029 ($ billion)
Data Table on MSMD and IC services - Market size and forecast 2024-2029 ($ billion)
Chart on MSMD and IC services - Year-over-year growth 2024-2029 (%)
Data Table on MSMD and IC services - Year-over-year growth 2024-2029 (%)
8.4 Sales management and development consulting services - Market size and forecast 2024-2029
Chart on Sales management and development consulting services - Market size and forecast 2024-2029 ($ billion)
Data Table on Sales management and development consulting services - Market size and forecast 2024-2029 ($ billion)
Chart on Sales management and development consulting services - Year-over-year growth 2024-2029 (%)
Data Table on Sales management and development consulting services - Year-over-year growth 2024-2029 (%)
8.5 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ billion)
Data Table on Others - Market size and forecast 2024-2029 ($ billion)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
8.6 Market opportunity by Service
Market opportunity by Service ($ billion)
Data Table on Market opportunity by Service ($ billion)
9 Market Segmentation by Application
9.1 Market segments
Chart on Application - Market share 2024-2029 (%)
Data Table on Application - Market share 2024-2029 (%)
9.2 Comparison by Application
Chart on Comparison by Application
Data Table on Comparison by Application
9.3 Automotive - Market size and forecast 2024-2029
Chart on Automotive - Market size and forecast 2024-2029 ($ billion)
Data Table on Automotive - Market size and forecast 2024-2029 ($ billion)
Chart on Automotive - Year-over-year growth 2024-2029 (%)
Data Table on Automotive - Year-over-year growth 2024-2029 (%)
9.4 Chemicals - Market size and forecast 2024-2029
Chart on Chemicals - Market size and forecast 2024-2029 ($ billion)
Data Table on Chemicals - Market size and forecast 2024-2029 ($ billion)
Chart on Chemicals - Year-over-year growth 2024-2029 (%)
Data Table on Chemicals - Year-over-year growth 2024-2029 (%)
9.5 Machine industry - Market size and forecast 2024-2029
Chart on Machine industry - Market size and forecast 2024-2029 ($ billion)
Data Table on Machine industry - Market size and forecast 2024-2029 ($ billion)
Chart on Machine industry - Year-over-year growth 2024-2029 (%)
Data Table on Machine industry - Year-over-year growth 2024-2029 (%)
9.6 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ billion)
Data Table on Others - Market size and forecast 2024-2029 ($ billion)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
9.7 Market opportunity by Application
Market opportunity by Application ($ billion)
Data Table on Market opportunity by Application ($ billion)
10 Market Segmentation by Type
10.1 Market segments
Chart on Type - Market share 2024-2029 (%)
Data Table on Type - Market share 2024-2029 (%)
10.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
10.3 Project-based - Market size and forecast 2024-2029
Chart on Project-based - Market size and forecast 2024-2029 ($ billion)
Data Table on Project-based - Market size and forecast 2024-2029 ($ billion)
Chart on Project-based - Year-over-year growth 2024-2029 (%)
Data Table on Project-based - Year-over-year growth 2024-2029 (%)
10.4 Retainer-based - Market size and forecast 2024-2029
Chart on Retainer-based - Market size and forecast 2024-2029 ($ billion)
Data Table on Retainer-based - Market size and forecast 2024-2029 ($ billion)
Chart on Retainer-based - Year-over-year growth 2024-2029 (%)
Data Table on Retainer-based - Year-over-year growth 2024-2029 (%)
10.5 On-demand - Market size and forecast 2024-2029
Chart on On-demand - Market size and forecast 2024-2029 ($ billion)
Data Table on On-demand - Market size and forecast 2024-2029 ($ billion)
Chart on On-demand - Year-over-year growth 2024-2029 (%)
Data Table on On-demand - Year-over-year growth 2024-2029 (%)
10.6 Market opportunity by Type
Market opportunity by Type ($ billion)
Data Table on Market opportunity by Type ($ billion)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ billion)
Data Table on North America - Market size and forecast 2024-2029 ($ billion)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
12.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ billion)
Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.5 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ billion)
Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
12.6 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
12.7 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ billion)
Data Table on South America - Market size and forecast 2024-2029 ($ billion)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
12.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ billion)
Data Table on US - Market size and forecast 2024-2029 ($ billion)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
12.9 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ billion)
Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
12.10 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ billion)
Data Table on UK - Market size and forecast 2024-2029 ($ billion)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.11 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ billion)
Data Table on China - Market size and forecast 2024-2029 ($ billion)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
12.12 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ billion)
Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.13 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ billion)
Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
12.14 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ billion)
Data Table on France - Market size and forecast 2024-2029 ($ billion)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.15 Italy - Market size and forecast 2024-2029
Chart on Italy - Market size and forecast 2024-2029 ($ billion)
Data Table on Italy - Market size and forecast 2024-2029 ($ billion)
Chart on Italy - Year-over-year growth 2024-2029 (%)
Data Table on Italy - Year-over-year growth 2024-2029 (%)
12.16 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ billion)
Data Table on India - Market size and forecast 2024-2029 ($ billion)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
12.17 The Netherlands - Market size and forecast 2024-2029
Chart on The Netherlands - Market size and forecast 2024-2029 ($ billion)
Data Table on The Netherlands - Market size and forecast 2024-2029 ($ billion)
Chart on The Netherlands - Year-over-year growth 2024-2029 (%)
Data Table on The Netherlands - Year-over-year growth 2024-2029 (%)
12.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ billion)
Data Tables on Market opportunity By Geographical Landscape ($ billion)
13 Drivers, Challenges, and Opportunity/Restraints
13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
Companies covered
15.2 Company ranking index
Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Accenture PLC
Accenture PLC - Overview
Accenture PLC - Business segments
Accenture PLC - Key news
Accenture PLC - Key offerings
Accenture PLC - Segment focus
SWOT
15.5 Alvarez and Marsal Holdings LLC
Alvarez and Marsal Holdings LLC - Overview
Alvarez and Marsal Holdings LLC - Product/Service
Alvarez and Marsal Holdings LLC - Key offerings
SWOT
15.6 Bain and Co. Inc.
Bain and Co. Inc. - Overview
Bain and Co. Inc. - Product/Service
Bain and Co. Inc. - Key offerings
SWOT
15.7 BearingPoint Holding BV
BearingPoint Holding BV - Overview
BearingPoint Holding BV - Product/Service
BearingPoint Holding BV - Key offerings
SWOT
15.8 Boston Consulting Group Inc.
Boston Consulting Group Inc. - Overview
Boston Consulting Group Inc. - Product/Service
Boston Consulting Group Inc. - Key offerings
SWOT
15.9 Cedar Management Consulting International LLC
Cedar Management Consulting International LLC - Overview
Cedar Management Consulting International LLC - Product/Service
Cedar Management Consulting International LLC - Key offerings
SWOT
15.10 Deloitte Touche Tohmatsu Ltd.
Deloitte Touche Tohmatsu Ltd. - Overview
Deloitte Touche Tohmatsu Ltd. - Product/Service
Deloitte Touche Tohmatsu Ltd. - Key offerings
SWOT
15.11 Elixirr International plc
Elixirr International plc - Overview
Elixirr International plc - Product/Service
Elixirr International plc - Key offerings
SWOT
15.12 Ernst and Young Global Ltd.
Ernst and Young Global Ltd. - Overview
Ernst and Young Global Ltd. - Product/Service
Ernst and Young Global Ltd. - Key offerings
SWOT
15.13 KPMG International Ltd.
KPMG International Ltd. - Overview
KPMG International Ltd. - Product/Service
KPMG International Ltd. - Key offerings
SWOT
15.14 McKinsey and Co.
McKinsey and Co. - Overview
McKinsey and Co. - Product/Service
McKinsey and Co. - Key offerings
SWOT
15.15 Nextcontinent
Nextcontinent - Overview
Nextcontinent - Product/Service
Nextcontinent - Key offerings
SWOT
15.16 OC and C Strategy Consultants
OC and C Strategy Consultants - Overview
OC and C Strategy Consultants - Product/Service
OC and C Strategy Consultants - Key offerings
SWOT
15.17 PricewaterhouseCoopers LLP
PricewaterhouseCoopers LLP - Overview
PricewaterhouseCoopers LLP - Product/Service
PricewaterhouseCoopers LLP - Key offerings
SWOT
15.18 The Nielsen Co. US LLC
The Nielsen Co. US LLC - Overview
The Nielsen Co. US LLC - Product/Service
The Nielsen Co. US LLC - Key offerings
SWOT
16 Appendix
16.1 Scope of the report
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
Research methodology
16.5 Data procurement
Information sources
16.6 Data validation
Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Global Market Characteristics
Exhibits 4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits 5: Executive Summary - Chart on Market Segmentation by Service
Exhibits 6: Executive Summary - Chart on Market Segmentation by Application
Exhibits 7: Executive Summary - Chart on Market Segmentation by Type
Exhibits 8: Executive Summary - Chart on Incremental Growth
Exhibits 9: Executive Summary - Data Table on Incremental Growth
Exhibits 10: Executive Summary - Chart on Company Market Positioning
Exhibits 11: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 12: Overview on criticality of inputs and factors of differentiation
Exhibits 13: Overview on factors of disruption
Exhibits 14: Impact of drivers and challenges in 2024 and 2029
Exhibits 15: Parent Market
Exhibits 16: Data Table on - Parent Market
Exhibits 17: Market characteristics analysis
Exhibits 18: Value chain analysis
Exhibits 19: Offerings of companies included in the market definition
Exhibits 20: Market segments
Exhibits 21: Chart on Global - Market size and forecast 2024-2029 ($ billion)
Exhibits 22: Data Table on Global - Market size and forecast 2024-2029 ($ billion)
Exhibits 23: Chart on Global Market: Year-over-year growth 2024-2029 (%)
Exhibits 24: Data Table on Global Market: Year-over-year growth 2024-2029 (%)
Exhibits 25: Historic Market Size - Data Table on Global Marketing Consulting Market 2019 - 2023 ($ billion)
Exhibits 26: Historic Market Size - Service Segment 2019 - 2023 ($ billion)
Exhibits 27: Historic Market Size - Application Segment 2019 - 2023 ($ billion)
Exhibits 28: Historic Market Size - Type Segment 2019 - 2023 ($ billion)
Exhibits 29: Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
Exhibits 30: Historic Market Size - Country Segment 2019 - 2023 ($ billion)
Exhibits 31: Five forces analysis - Comparison between 2024 and 2029
Exhibits 32: Bargaining power of buyers - Impact of key factors 2024 and 2029
Exhibits 33: Bargaining power of suppliers - Impact of key factors in 2024 and 2029
Exhibits 34: Threat of new entrants - Impact of key factors in 2024 and 2029
Exhibits 35: Threat of substitutes - Impact of key factors in 2024 and 2029
Exhibits 36: Threat of rivalry - Impact of key factors in 2024 and 2029
Exhibits 37: Chart on Market condition - Five forces 2024 and 2029
Exhibits 38: Chart on Service - Market share 2024-2029 (%)
Exhibits 39: Data Table on Service - Market share 2024-2029 (%)
Exhibits 40: Chart on Comparison by Service
Exhibits 41: Data Table on Comparison by Service
Exhibits 42: Chart on MSMD and IC services - Market size and forecast 2024-2029 ($ billion)
Exhibits 43: Data Table on MSMD and IC services - Market size and forecast 2024-2029 ($ billion)
Exhibits 44: Chart on MSMD and IC services - Year-over-year growth 2024-2029 (%)
Exhibits 45: Data Table on MSMD and IC services - Year-over-year growth 2024-2029 (%)
Exhibits 46: Chart on Sales management and development consulting services - Market size and forecast 2024-2029 ($ billion)
Exhibits 47: Data Table on Sales management and development consulting services - Market size and forecast 2024-2029 ($ billion)
Exhibits 48: Chart on Sales management and development consulting services - Year-over-year growth 2024-2029 (%)
Exhibits 49: Data Table on Sales management and development consulting services - Year-over-year growth 2024-2029 (%)
Exhibits 50: Chart on Others - Market size and forecast 2024-2029 ($ billion)
Exhibits 51: Data Table on Others - Market size and forecast 2024-2029 ($ billion)
Exhibits 52: Chart on Others - Year-over-year growth 2024-2029 (%)
Exhibits 53: Data Table on Others - Year-over-year growth 2024-2029 (%)
Exhibits 54: Market opportunity by Service ($ billion)
Exhibits 55: Data Table on Market opportunity by Service ($ billion)
Exhibits 56: Chart on Application - Market share 2024-2029 (%)
Exhibits 57: Data Table on Application - Market share 2024-2029 (%)
Exhibits 58: Chart on Comparison by Application
Exhibits 59: Data Table on Comparison by Application
Exhibits 60: Chart on Automotive - Market size and forecast 2024-2029 ($ billion)
Exhibits 61: Data Table on Automotive - Market size and forecast 2024-2029 ($ billion)
Exhibits 62: Chart on Automotive - Year-over-year growth 2024-2029 (%)
Exhibits 63: Data Table on Automotive - Year-over-year growth 2024-2029 (%)
Exhibits 64: Chart on Chemicals - Market size and forecast 2024-2029 ($ billion)
Exhibits 65: Data Table on Chemicals - Market size and forecast 2024-2029 ($ billion)
Exhibits 66: Chart on Chemicals - Year-over-year growth 2024-2029 (%)
Exhibits 67: Data Table on Chemicals - Year-over-year growth 2024-2029 (%)
Exhibits 68: Chart on Machine industry - Market size and forecast 2024-2029 ($ billion)
Exhibits 69: Data Table on Machine industry - Market size and forecast 2024-2029 ($ billion)
Exhibits 70: Chart on Machine industry - Year-over-year growth 2024-2029 (%)
Exhibits 71: Data Table on Machine industry - Year-over-year growth 2024-2029 (%)
Exhibits 72: Chart on Others - Market size and forecast 2024-2029 ($ billion)
Exhibits 73: Data Table on Others - Market size and forecast 2024-2029 ($ billion)
Exhibits 74: Chart on Others - Year-over-year growth 2024-2029 (%)
Exhibits 75: Data Table on Others - Year-over-year growth 2024-2029 (%)
Exhibits 76: Market opportunity by Application ($ billion)
Exhibits 77: Data Table on Market opportunity by Application ($ billion)
Exhibits 78: Chart on Type - Market share 2024-2029 (%)
Exhibits 79: Data Table on Type - Market share 2024-2029 (%)
Exhibits 80: Chart on Comparison by Type
Exhibits 81: Data Table on Comparison by Type
Exhibits 82: Chart on Project-based - Market size and forecast 2024-2029 ($ billion)
Exhibits 83: Data Table on Project-based - Market size and forecast 2024-2029 ($ billion)
Exhibits 84: Chart on Project-based - Year-over-year growth 2024-2029 (%)
Exhibits 85: Data Table on Project-based - Year-over-year growth 2024-2029 (%)
Exhibits 86: Chart on Retainer-based - Market size and forecast 2024-2029 ($ billion)
Exhibits 87: Data Table on Retainer-based - Market size and forecast 2024-2029 ($ billion)
Exhibits 88: Chart on Retainer-based - Year-over-year growth 2024-2029 (%)
Exhibits 89: Data Table on Retainer-based - Year-over-year growth 2024-2029 (%)
Exhibits 90: Chart on On-demand - Market size and forecast 2024-2029 ($ billion)
Exhibits 91: Data Table on On-demand - Market size and forecast 2024-2029 ($ billion)
Exhibits 92: Chart on On-demand - Year-over-year growth 2024-2029 (%)
Exhibits 93: Data Table on On-demand - Year-over-year growth 2024-2029 (%)
Exhibits 94: Market opportunity by Type ($ billion)
Exhibits 95: Data Table on Market opportunity by Type ($ billion)
Exhibits 96: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 97: Chart on Market share By Geographical Landscape 2024-2029 (%)
Exhibits 98: Data Table on Market share By Geographical Landscape 2024-2029 (%)
Exhibits 99: Chart on Geographic comparison
Exhibits 100: Data Table on Geographic comparison
Exhibits 101: Chart on North America - Market size and forecast 2024-2029 ($ billion)
Exhibits 102: Data Table on North America - Market size and forecast 2024-2029 ($ billion)
Exhibits 103: Chart on North America - Year-over-year growth 2024-2029 (%)
Exhibits 104: Data Table on North America - Year-over-year growth 2024-2029 (%)
Exhibits 105: Chart on Europe - Market size and forecast 2024-2029 ($ billion)
Exhibits 106: Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
Exhibits 107: Chart on Europe - Year-over-year growth 2024-2029 (%)
Exhibits 108: Data Table on Europe - Year-over-year growth 2024-2029 (%)
Exhibits 109: Chart on APAC - Market size and forecast 2024-2029 ($ billion)
Exhibits 110: Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
Exhibits 111: Chart on APAC - Year-over-year growth 2024-2029 (%)
Exhibits 112: Data Table on APAC - Year-over-year growth 2024-2029 (%)
Exhibits 113: Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Exhibits 114: Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Exhibits 115: Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Exhibits 116: Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Exhibits 117: Chart on South America - Market size and forecast 2024-2029 ($ billion)
Exhibits 118: Data Table on South America - Market size and forecast 2024-2029 ($ billion)
Exhibits 119: Chart on South America - Year-over-year growth 2024-2029 (%)
Exhibits 120: Data Table on South America - Year-over-year growth 2024-2029 (%)
Exhibits 121: Chart on US - Market size and forecast 2024-2029 ($ billion)
Exhibits 122: Data Table on US - Market size and forecast 2024-2029 ($ billion)
Exhibits 123: Chart on US - Year-over-year growth 2024-2029 (%)
Exhibits 124: Data Table on US - Year-over-year growth 2024-2029 (%)
Exhibits 125: Chart on Canada - Market size and forecast 2024-2029 ($ billion)
Exhibits 126: Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
Exhibits 127: Chart on Canada - Year-over-year growth 2024-2029 (%)
Exhibits 128: Data Table on Canada - Year-over-year growth 2024-2029 (%)
Exhibits 129: Chart on UK - Market size and forecast 2024-2029 ($ billion)
Exhibits 130: Data Table on UK - Market size and forecast 2024-2029 ($ billion)
Exhibits 131: Chart on UK - Year-over-year growth 2024-2029 (%)
Exhibits 132: Data Table on UK - Year-over-year growth 2024-2029 (%)
Exhibits 133: Chart on China - Market size and forecast 2024-2029 ($ billion)
Exhibits 134: Data Table on China - Market size and forecast 2024-2029 ($ billion)
Exhibits 135: Chart on China - Year-over-year growth 2024-2029 (%)
Exhibits 136: Data Table on China - Year-over-year growth 2024-2029 (%)
Exhibits 137: Chart on Germany - Market size and forecast 2024-2029 ($ billion)
Exhibits 138: Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
Exhibits 139: Chart on Germany - Year-over-year growth 2024-2029 (%)
Exhibits 140: Data Table on Germany - Year-over-year growth 2024-2029 (%)
Exhibits 141: Chart on Japan - Market size and forecast 2024-2029 ($ billion)
Exhibits 142: Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
Exhibits 143: Chart on Japan - Year-over-year growth 2024-2029 (%)
Exhibits 144: Data Table on Japan - Year-over-year growth 2024-2029 (%)
Exhibits 145: Chart on France - Market size and forecast 2024-2029 ($ billion)
Exhibits 146: Data Table on France - Market size and forecast 2024-2029 ($ billion)
Exhibits 147: Chart on France - Year-over-year growth 2024-2029 (%)
Exhibits 148: Data Table on France - Year-over-year growth 2024-2029 (%)
Exhibits 149: Chart on Italy - Market size and forecast 2024-2029 ($ billion)
Exhibits 150: Data Table on Italy - Market size and forecast 2024-2029 ($ billion)
Exhibits 151: Chart on Italy - Year-over-year growth 2024-2029 (%)
Exhibits 152: Data Table on Italy - Year-over-year growth 2024-2029 (%)
Exhibits 153: Chart on India - Market size and forecast 2024-2029 ($ billion)
Exhibits 154: Data Table on India - Market size and forecast 2024-2029 ($ billion)
Exhibits 155: Chart on India - Year-over-year growth 2024-2029 (%)
Exhibits 156: Data Table on India - Year-over-year growth 2024-2029 (%)
Exhibits 157: Chart on The Netherlands - Market size and forecast 2024-2029 ($ billion)
Exhibits 158: Data Table on The Netherlands - Market size and forecast 2024-2029 ($ billion)
Exhibits 159: Chart on The Netherlands - Year-over-year growth 2024-2029 (%)
Exhibits 160: Data Table on The Netherlands - Year-over-year growth 2024-2029 (%)
Exhibits 161: Market opportunity By Geographical Landscape ($ billion)
Exhibits 162: Data Tables on Market opportunity By Geographical Landscape ($ billion)
Exhibits 163: Impact of drivers and challenges in 2024 and 2029
Exhibits 164: Overview on criticality of inputs and factors of differentiation
Exhibits 165: Overview on factors of disruption
Exhibits 166: Impact of key risks on business
Exhibits 167: Companies covered
Exhibits 168: Company ranking index
Exhibits 169: Matrix on companies position and classification
Exhibits 170: Accenture PLC - Overview
Exhibits 171: Accenture PLC - Business segments
Exhibits 172: Accenture PLC - Key news
Exhibits 173: Accenture PLC - Key offerings
Exhibits 174: Accenture PLC - Segment focus
Exhibits 175: SWOT
Exhibits 176: Alvarez and Marsal Holdings LLC - Overview
Exhibits 177: Alvarez and Marsal Holdings LLC - Product/Service
Exhibits 178: Alvarez and Marsal Holdings LLC - Key offerings
Exhibits 179: SWOT
Exhibits 180: Bain and Co. Inc. - Overview
Exhibits 181: Bain and Co. Inc. - Product/Service
Exhibits 182: Bain and Co. Inc. - Key offerings
Exhibits 183: SWOT
Exhibits 184: BearingPoint Holding BV - Overview
Exhibits 185: BearingPoint Holding BV - Product/Service
Exhibits 186: BearingPoint Holding BV - Key offerings
Exhibits 187: SWOT
Exhibits 188: Boston Consulting Group Inc. - Overview
Exhibits 189: Boston Consulting Group Inc. - Product/Service
Exhibits 190: Boston Consulting Group Inc. - Key offerings
Exhibits 191: SWOT
Exhibits 192: Cedar Management Consulting International LLC - Overview
Exhibits 193: Cedar Management Consulting International LLC - Product/Service
Exhibits 194: Cedar Management Consulting International LLC - Key offerings
Exhibits 195: SWOT
Exhibits 196: Deloitte Touche Tohmatsu Ltd. - Overview
Exhibits 197: Deloitte Touche Tohmatsu Ltd. - Product/Service
Exhibits 198: Deloitte Touche Tohmatsu Ltd. - Key offerings
Exhibits 199: SWOT
Exhibits 200: Elixirr International plc - Overview
Exhibits 201: Elixirr International plc - Product/Service
Exhibits 202: Elixirr International plc - Key offerings
Exhibits 203: SWOT
Exhibits 204: Ernst and Young Global Ltd. - Overview
Exhibits 205: Ernst and Young Global Ltd. - Product/Service
Exhibits 206: Ernst and Young Global Ltd. - Key of

Executive Summary

The following companies are recognized as the key players in the global marketing consulting market: Accenture Plc, Alvarez and Marsal Holdings LLC, Bain and Co. Inc., BearingPoint Holding BV, Boston Consulting Group Inc., Cedar Management Consulting International LLC, Deloitte Touche Tohmatsu Ltd., Elixirr International plc, Ernst and Young Global Ltd., INNOPAY B.V., KPMG International Ltd., L.E.K. Consulting LLC, McKinsey and Co., Nextcontinent, OC and C Strategy Consultants, PricewaterhouseCoopers LLP, RGA Media Group Inc., The Nielsen Co. US LLC, YCP Solidiance, and ZS Associates Inc..

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is increasing mergers and acquisitions in global marketing consulting market."

According to the report, one of the major drivers for this market is the rising need for improved customer digital experience.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Accenture Plc
  • Alvarez and Marsal Holdings LLC
  • Bain and Co. Inc.
  • BearingPoint Holding BV
  • Boston Consulting Group Inc.
  • Cedar Management Consulting International LLC
  • Deloitte Touche Tohmatsu Ltd.
  • Elixirr International plc
  • Ernst and Young Global Ltd.
  • INNOPAY B.V.
  • KPMG International Ltd.
  • L.E.K. Consulting LLC
  • McKinsey and Co.
  • Nextcontinent
  • OC and C Strategy Consultants
  • PricewaterhouseCoopers LLP
  • RGA Media Group Inc.
  • The Nielsen Co. US LLC
  • YCP Solidiance
  • ZS Associates Inc.

Related Topics

Related Reports

Strategy Consulting Market 2025-2029 - Product Image

Strategy Consulting Market 2025-2029

  • Report
  • 231 Pages
  • Global
From
Education Consulting Market 2025-2029 - Product Image

Education Consulting Market 2025-2029

  • Report
  • 196 Pages
  • Global
From
Healthcare Consulting Services Market Report 2025 - Product Image

Healthcare Consulting Services Market Report 2025

  • Report
  • 200 Pages
  • Global
From
Human Resources (HR) Transformation Consulting Market Report 2025 - Product Image

Human Resources (HR) Transformation Consulting Market Report 2025

  • Report
  • 200 Pages
  • Global
From
Accounting & Management Consulting Services Global Market Insights 2024, Analysis and Forecast to 2029, by Market Participants, Regions, Technology, Application - Product Image

Accounting & Management Consulting Services Global Market Insights 2024, Analysis and Forecast to 2029, by Market Participants, Regions, Technology, Application

  • Report
  • 91 Pages
  • Global
From

About the Marketing Consultancy Market

The Marketing Consultancy market is a subset of the Advertising and Marketing industry. It involves the provision of services to clients, such as strategic advice, creative solutions, and implementation of marketing campaigns. These services are tailored to the individual needs of the client, and can include market research, brand positioning, and digital marketing. Marketing Consultancies are often used by companies to help them develop and execute their marketing strategies. They can provide expertise in areas such as market segmentation, customer segmentation, and product positioning. They can also help companies to develop and implement effective marketing campaigns, and to measure the success of those campaigns. Some of the companies in the Marketing Consultancy market include Accenture, Deloitte, McKinsey & Company, WPP, and Omnicom Group. Show Less Read more

Copyright © 2002-2025 Research and Markets. All Rights Reserved.