+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Eastern Europe Skincare Market to 2025 - A Deep Dive into Sector, Challenges and Future Outlook, Country and Regional Analysis, Competitive Landscape, Distribution Channels and Preferred Packaging Formats

  • PDF Icon

    Report

  • 124 Pages
  • November 2021
  • Region: Europe
  • GlobalData
  • ID: 5505074
This report brings together multiple data sources to provide a comprehensive overview of the Eastern European skincare sector. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

The value of the global skincare sector is forecast to increase from US$128,214.9 million in 2020 to US$155,040.2 million by 2025, recording a CAGR of 3.87% during 2020-2025. Skincare sales in Eastern Europe are estimated at US$4,952.7 million in 2020 and are forecast to grow at a CAGR of 3.44% during 2020-2025. Eastern Europe recorded the second-highest per capita consumption of any region in 2020, at 4.1 units. Facial care was the largest category in the region that year, accounting for 66% of the sector. The top five companies in the Eastern European skincare sector are L'Oréal S.A., Beiersdorf Ag, Unilever, Natura &Co, and Oriflame Cosmetics S.A.. Together, these accounted for 42.6% of the sector in 2020. Hypermarkets & supermarkets was the dominant distribution channel in the Eastern European skincare sector in 2020, with a value share of 25.1%, followed by health & beauty stores, with 22.7%.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Eastern European skincare sector, analyzing data from 20 countries in the region. It includes analysis on the following -
  • Market Environment: Includes sector size, market size, and growth analysis by category.
  • High-Potential Countries’ Analysis: Indicates changing share of value consumption in the various skincare categories across high-potential countries in the Eastern European region. It also provides risk-reward analysis of four countries in Eastern Europe based on market assessment, economic development, socio-demographic trends, governance indicators, and technological infrastructure.
  • Country Deep Dive: Provides the overview, demographic analysis, and key trends across high-potential countries.
  • Success Stories: Provides some of the most compelling skincare manufacturers, brands, products, and marketing campaigns in the Eastern European region. It also provides a better understanding of how a certain manufacturer achieved success in the sector, and insights.
  • Competitive Environment: Provides an overview of leading companies in the Eastern European region, besides analyzing the growth of private label in the region.
  • Distribution Analysis: Provides analysis on the leading distribution channels in the Eastern European skincare sector in 2020. It covers hypermarkets & supermarkets, health & beauty stores, parapharmacies/drugstores, chemists/pharmacies, e-retailers, department stores, direct sellers, convenience stores, “dollar stores”, variety stores & general merchandise retailers, cash & carries & warehouse clubs, and others
  • Packaging Analysis*: The report provides percentage share (in 2020) and growth analysis (during 2015-2025) for various pack materials, pack types, closures, and primary outer types based on the volume sales (by pack units) of skincare.
  • Challenges and Future Outlook: Provides the challenges and future outlook pertaining to the Eastern European skincare sector.

Reasons to Buy

  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates

Table of Contents

  • Executive summary
Part 1: Market Environment
  • Market size analysis - Eastern Europe compared to other regions
  • Value and volume growth analysis by region
  • Eastern Europe market growth analysis by country
  • Eastern Europe market growth analysis by category

Part 2: High-Potential Countries’ Analysis
  • Methodology - identifying high-potential countries
  • Top four high-potential countries in the Eastern Europe
  • Overview of high-potential countries in the Eastern Europe
  • Growth contribution analysis by country (1/3)
  • Growth contribution analysis by country (2/3)
  • Growth contribution analysis by country (3/3)
  • Value share analysis of skincare sector compared to other cosmetics & toiletries sectors
  • Change in consumption levels by country and category
  • Per capita consumption analysis
  • Per capita expenditure analysis

Part 3: Country Deep Dive
  • Overview of the Polish skincare sector
  • Demographic analysis - Poland
  • Key trends in the Polish skincare sector
  • Overview of the Romanian skincare sector
  • Demographic analysis - Romania
  • Key trends in the Romania skincare sector
  • Overview of the Russian skincare sector
  • Demographic analysis - Russia
  • Key trends in the Russian skincare sector
  • Overview of the Ukrainian skincare sector
  • Demographic analysis - Ukraine
  • Key trends in the Ukrainian skincare sector

Part 4: Success Stories
  • About case studies
  • Case study: Sisleÿa L'Intégral Anti-Âge by Sisley Paris
  • Case study: Facemed + Hyaluronic Micellar Water by Eveline Cosmetics
  • Case study: Eight Greens Phyto Masque - Hot by Eminence Organic Skincare

Part 5: Competitive Environment
  • Leading companies’ share in the Eastern European skincare sector
  • Price segmentation by category in the Eastern European skincare sector
  • Brand share analysis of top five companies
  • Leading companies in the Eastern European skincare sector
  • Leading brands in the Eastern European skincare sector
  • Private label penetration in the Eastern European skincare sector

Part 6: Distribution Analysis
  • Leading distribution channels by country
  • Leading distribution channels by category (1/2)
  • Leading distribution channels by category (2/2)

Part 7: Packaging Analysis
  • Growth analysis by key pack material and pack type
  • Growth analysis by closure type and primary outer type

Part 8: Challenges and Future Outlook
  • Key challenges in the Eastern European skincare sector
  • Future outlook in the Eastern European skincare sector
  • Appendix
  • Definitions
  • About The Publisher

List of Tables
  • Regional comparison: Market size, growth, and per capita analysis, 2020-2025
  • Overview of high-potential countries in Eastern Europe
  • Value share of the skincare sector as a proportion of overall cosmetics & toiletries by country, 2020
  • Change in consumption of category within skincare sector (value terms), by country, 2020-2025
  • Top five companies’ share by brand (in value terms) in the Eastern European skincare sector, 2020
  • Private label penetration (in value terms) in the Eastern European skincare sector, 2020
  • Leading distribution channels in the Eastern European skincare sector by country, 2020
  • Leading distribution channels in the Eastern Europe skincare sector by category, 2020

List of Figures
  • Annual value growth analysis by region, 2020-2025
  • Annual volume growth analysis by region, 2020-2025
  • Category volume growth analysis of countries compared to regional average growth
  • Country value size and CAGR analysis grid based on regional average
  • Value and volume growth analysis by category in Eastern Europe, 2020-2025
  • Country-level contribution to the growth of body care category in Eastern Europe, 2020-2025
  • Country-level contribution to the growth of depilatories category in Eastern Europe, 2020-2025
  • Country-level contribution to the growth of facial care category in Eastern Europe, 2020-2025
  • Country-level contribution to the growth of hand care category in Eastern Europe, 2020-2025
  • Country-level contribution to the growth of make-up remover category in Eastern Europe, 2020-2025
  • Per capita consumption by category in Eastern Europe by country, 2020
  • Per capita expenditure by category in Eastern Europe by country, 2020
  • Poland: Category share
  • Demographic analysis - Poland
  • Romania: Category share
  • Demographic analysis - Romania
  • Russia: Category share
  • Demographic analysis - Russia
  • Ukraine: Category share
  • Demographic analysis - Ukraine
  • Leading companies in the Eastern European skincare sector by value sales (% share), 2020
  • Price segmentation by category in the Eastern European skincare sector
  • Leading companies in the Eastern European skincare sector by value sales (US$ million), 2020
  • Leading brands (including private label) in the Eastern European skincare sector by value sales (US$ million), 2020
  • Growth analysis by key pack material and pack type
  • Growth analysis by closure type and primary outer type

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • L'Oréal S.A.
  • Beiersdorf Ag
  • Unilever
  • Natura &Co
  • Oriflame Cosmetics S.A.
  • Farmec S.A.