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Baby Diapers Market Size, Share & Trends Analysis Report by Product (Cloth Diapers, Disposable Diapers, Training Nappy, Swim Pants, Biodegradable Diapers), by Distribution Channel (Offline, Online), by Region, and Segment Forecasts, 2021-2028

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    Report

  • 75 Pages
  • November 2021
  • Region: Global
  • Grand View Research
  • ID: 5505302
The global baby diapers market size is expected to reach USD 108.9 billion by 2028, according to a new report by the publisher. The market is expected to expand at a CAGR of 4.6% from 2021 to 2028. Growing awareness among new and working parents regarding the use of diapers to maintain hygiene and avoid skin rashes is expected to drive the demand for baby diapers made from comfortable and protective materials. Several consumers are also inclined towards products that have no chemical or synthetic materials.



An increase in the number of working mothers has led to a rise in disposable income primarily in the emerging economies of Asia Pacific, Central, and South America, and the Middle East and Africa. Working mothers spend a large part of their income on baby products. Thus, the growing participation of women in the workforce has been widening the growth opportunity for baby diapers.

The disposable diapers segment held the largest revenue share in 2020 and is expected to maintain its dominance over the forecast period. The demand for disposable diapers is particularly high among working parents as these diapers are disposable and need not be washed or reused, thus saving a lot of time and effort.

The offline segment contributed a majority of the share to become the largest division in the global revenue in 2020. Offline stores such as hypermarkets, supermarkets, convenience stores, and pharmacy stores are among the major distributors of baby diapers. These stores make a significant contribution to the overall sales in this market. Some of these stores such as Walmart offer delivery services to expand their consumer bases.

The market is consolidated in nature with the presence of a large number of international players and few regional players.

Baby Diapers Market Report Highlights

  • North America dominated the market and accounted for the largest revenue share in 2020. High standards of living, along with increasing awareness regarding child health and hygiene, are boosting the market growth. Moreover, constant technological advancements in this region are likely to propel market expansion
  • The biodegradable diapers segment is projected to register the fastest CAGR of 6.0% from 2021 to 2028. Growing environmental concerns represent a key factor driving the demand for biodegradable diapers
  • The offline segment is expected to register significant growth during the forecast period. Instant availability and physical verification are the two major factors propelling product sales through various offline channels. Moreover, free services such as consumer assistance and guidance in the stores while purchasing, also encourage consumers to buy products from these stores
Frequently Asked Questions about the Baby Diapers Market

What is the estimated value of the Baby Diapers Market?

The Baby Diapers Market was estimated to be valued at $75.9 billion in 2020.

What is the growth rate of the Baby Diapers Market?

The growth rate of the Baby Diapers Market is 4.6%, with an estimated value of $108.9 billion by 2028.

What is the forecasted size of the Baby Diapers Market?

The Baby Diapers Market is estimated to be worth $108.9 billion by 2028.

Who are the key companies in the Baby Diapers Market?

Key companies in the Baby Diapers Market include Procter & Gamble (P&G), Kimberly, Clark Worldwide, Hengan International Group Company Ltd., Unicharm Corporation, Johnson & Johnson Services, Inc., First Quality Enterprises, Ontex Group and The Honest Company, Inc.

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation& Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. Internal database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Product Outlook
2.3. Distribution channel Outlook
Chapter 3. Baby Diapers Market Variables, Trends & Scope
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Impact of COVID-19 on the Baby Diapers Market
3.4. Industry Value Chain Analysis
3.4.1. Sales/Retail Channel Analysis
3.4.2. Profit Margin Analysis
3.5. Market Dynamics
3.5.1. Driver Impact Analysis
3.5.2. Restraint Impact Analysis
3.5.3. Industry Challenges
3.5.4. Industry opportunities
3.6. Business Environment Analysis
3.6.1. Industry Analysis - Porter’s Five Forces
3.6.1.1. Supplier Power
3.6.1.2. Buyer Power
3.6.1.3. Substitution Threat
3.6.1.4. Threat from New Entrant
3.6.1.5. Competitive Rivalry
3.7. Roadmap of Baby Diapers Market
3.8. Market Entry Strategies
3.9. Key Trends in the Infant Industry
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
Chapter 5. Baby Diapers Market: Product Estimates & Trend Analysis
5.1. Product Movement Analysis & Market Share, 2020 & 2028
5.2. Cloth Diapers
5.2.1. Cloth diapers market estimates and forecast, 2016 - 2028 (USD Million)
5.3. Disposable Diapers
5.3.1. Disposable diapers market estimates and forecast, 2016 - 2028 (USD Million)
5.4. Training Nappy
5.4.1. Training nappy market estimates and forecast, 2016 - 2028 (USD Million)
5.5. Swim Pants
5.5.1. Swim pants market estimates and forecast, 2016 - 2028 (USD Million)
5.6. Biodegradable Diapers
5.6.1. Biodegradable diapers market estimates and forecast, 2016 - 2028 (USD Million)
Chapter 6. Baby Diapers Market: Distribution Channel Estimates & Trend Analysis
6.1. Distribution channel Movement Analysis & Market Share, 2020 & 2028
6.2. Offline
6.2.1. Market estimates and forecast through offline, 2016 - 2028 (USD Million)
6.3. Online
6.3.1. Market estimates and forecast through online, 2016 - 2028 (USD Million)
Chapter 7. Baby Diapers Market: Country Estimates & Trend Analysis
7.1. Regional Movement Analysis & Market Share, 2020 & 2028
7.2. North America
7.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.2.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.2.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.2.4. U.S.
7.2.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.2.4.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.2.4.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.3. Europe
7.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.3.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.3.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.3.4. U.K.
7.3.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.3.4.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.3.4.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.3.5. Germany
7.3.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.3.5.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.3.5.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.4. Asia Pacific
7.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.4.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.4.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.4.4. China
7.4.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.4.4.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.4.4.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.4.5. India
7.4.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.4.5.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.4.5.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.5. Middle East & Africa
7.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.5.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.5.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.6. Central & South America
7.6.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.6.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.6.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
7.6.4. Brazil
7.6.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.6.4.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
7.6.4.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
Chapter 8. Competitive Analysis
8.1. Key Global Players, Recent Developments, and Their Impact on Industry
8.2. Key Company Categorization
8.3. Vendor Landscape
8.3.1. Key Company Market Share Analysis, 2020
Chapter 9. Company Profiles
9.1. Procter & Gamble (P&G)
9.1.1. Company Overview
9.1.2. Financial Performance
9.1.3. Product Benchmarking
9.1.4. Strategic Initiatives
9.2. Kimberly-Clark Worldwide
9.2.1. Company Overview
9.2.2. Financial Performance
9.2.3. Product Benchmarking
9.2.4. Strategic Initiatives
9.3. Hengan International Group Company Ltd.
9.3.1. Company Overview
9.3.2. Financial Performance
9.3.3. Product Benchmarking
9.3.4. Strategic Initiatives
9.4. Unicharm Corporation
9.4.1. Company Overview
9.4.2. Product Benchmarking
9.5. Johnson & Johnson Services, Inc.
9.5.1. Company Overview
9.5.2. Financial Performance
9.5.3. Product Benchmarking
9.5.4. Strategic Initiatives
9.6. First Quality Enterprises
9.6.1. Company Overview
9.6.2. Product Benchmarking
9.6.3. Strategic Initiatives
9.7. Ontex Group
9.7.1. Company Overview
9.7.2. Financial Performance
9.7.3. Product Benchmarking
9.7.4. Strategic Initiatives
9.8. The Hain Celestial Group, Inc.
9.8.1. Company Overview
9.8.2. Financial Performance
9.8.3. Product Benchmarking
9.9. The Honest Company, Inc
9.9.1. Company Overview
9.9.2. Financial Performance
9.9.3. Product Benchmarking
9.9.4. Strategic Initiatives
9.10. Essity AB
9.10.1. Company Overview
9.10.2. Financial Performance
9.10.3. Product Benchmarking
List of Tables
1. Baby diapers market - Driving factor market analysis
2. Labor force participation rate, female (% of the female population aged 15+)
3. Baby diapers market - Restraint factor market analysis
4. Cloth baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
5. Disposable baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
6. Training nappy baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
7. Swim pants baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
8. Biodegradable baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
9. Baby diapers market estimates and forecast, through the offline channel, 2016 - 2028 (USD Million)
10. Baby diapers market estimates and forecast, through online channel, 2016 - 2028 (USD Million)
11. North America baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
12. North America baby diapers market estimates and forecast, by product, 2016 - 2028 (USD Million)
13. North America baby diapers market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
14. U.S. baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
15. U.S. baby diapers market estimates and forecast, by product, 2016 - 2028 (USD Million)
16. U.S. baby diapers market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
17. Europe baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
18. Europe baby diapers market estimates and forecast, by product, 2016 - 2028 (USD Million)
19. Europe baby diapers market estimates and forecast, through the distribution channel, 2016 - 2028 (USD Million)
20. U.K. baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
21. U.K. baby diapers market estimates and forecast, by product, 2016 - 2028 (USD Million)
22. U.K. baby diapers market estimates and forecast, through the distribution channel, 2016 - 2028 (USD Million)
23. Germany baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
24. Germany baby diapers market estimates and forecast, by product, 2016 - 2028 (USD Million)
25. Germany baby diapers market estimates and forecast, through the distribution channel, 2016 - 2028 (USD Million)
26. Asia Pacific baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
27. Asia Pacific baby diapers market estimates and forecast, by product, 2016 - 2028 (USD Million)
28. Asia Pacific baby diapers market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
29. China baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
30. China baby diapers market estimates and forecast, by product, 2016 - 2028 (USD Million)
31. China baby diapers market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
32. India baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
33. India baby diapers market estimates and forecast, by product, 2016 - 2028 (USD Million)
34. India baby diapers market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
35. Middle East & Africa baby diapers market estimates and forecast, 2019 - 2028 (USD Million)
36. Middle East & Africa baby diapers market estimates and forecast, by product, 2019 - 2028 (USD Million)
37. Middle East & Africa baby diapers market estimates and forecast, by distribution channel, 2019 - 2028 (USD Million)
38. Central & South America baby diapers market estimates and forecast, 2016 - 2028 (USD Million)
39. Central and South America baby diapers market estimates and forecast, by product, 2016 - 2028 (USD Million)
40. Central and South America baby diapers market estimates and forecast, through the distribution channel, 2016 - 2028 (USD Million)
41. Brazil baby diapers market estimates and forecast, 2019 - 2028 (USD Million)
42. Brazil baby diapers market estimates and forecast, by product, 2019 - 2028 (USD Million)
43. Brazil baby diapers market estimates and forecast, by distribution channel, 2019 - 2028 (USD Million)
List of Figures
1. Baby diapers market segmentation
2. Information procurement
3. Primary research pattern
4. Primary research approaches
5. Primary research process
6. Baby diapers market - Penetration & growth prospect mapping
7. Baby diapers market - Value chain analysis
8. Baby diapers market - Retail chain analysis
9. Baby diapers market: Porter’s five forces analysis
10. Roadmap of the baby diapers market
11. Factors affecting buying decisions for baby diapers
12. Baby diapers market: Product revenue share (%) analysis, 2020 & 2028
13. Baby diapers market: Distribution channel revenue share (%) analysis, 2020 & 2028
14. Baby diapers market: Regional share (%) analysis, 2020 & 2028 (USD Million)
15. Baby diapers: Company market share (%) analysis, 2020

Companies Mentioned

  • Procter & Gamble (P&G)
  • Kimberly-Clark Worldwide
  • Hengan International Group Company Ltd.
  • Unicharm Corporation
  • Johnson & Johnson Services, Inc.
  • First Quality Enterprises
  • Ontex Group
  • The Hain Celestial Group, Inc.
  • The Honest Company, Inc
  • Essity AB

Methodology

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