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Global Sales Intelligence Market 2023-2027

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    Report

  • 160 Pages
  • April 2023
  • Region: Global
  • TechNavio
  • ID: 5531054
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The sales intelligence market is forecast to grow by USD 2,940.9 million during 2022-2027, accelerating at a CAGR of 14.76% during the forecast period. This report on the sales intelligence market provides a holistic analysis, market size, and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the increasing need to enhance the digital experience of customers, the rising adoption of a cloud-based solution, and the rising demand for custom-made solutions.

The analyst's sales intelligence market is segmented as below:

By Deployment

  • Cloud-based
  • On-premise

By Component

  • Software
  • Services

By Geographical Landscape

  • North America
  • Europe
  • APAC
  • Middle East and Africa
  • South America
This study identifies the exponential growth of marketing intelligence as one of the prime reasons driving the sales intelligence market growth during the next few years. Also, AI and automation in consulting processes and rapid advancements in cloud technology will lead to sizable demand in the market.

This report on the sales intelligence market covers the following areas:

  • Sales intelligence market sizing
  • Sales intelligence market forecast
  • Sales intelligence market industry analysis
The analyst's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading sales intelligence market vendors that include APIHub Inc., Cognism Ltd., Crystal Project Inc., Data Axle Inc., Demandbase Inc., Dun and Bradstreet Holdings Inc., Gryphon Networks Corp., HG Insights Inc., Lead411 Corp., LeadIQ Inc., LinkedIn Corp., List Partners LLC, Oracle Corp., Outreach Corp., SalesIntel Research Inc., UpLead LLC, Vainu. io Software Oy, Yesware Inc., Zoho Corp. Pvt. Ltd., and ZoomInfo Technologies Inc. Also, the sales intelligence market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The analyst presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The analyst's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
  • Exhibit 01: Executive Summary - Chart on Market Overview
  • Exhibit 02: Executive Summary - Data Table on Market Overview
  • Exhibit 03: Executive Summary - Chart on Global Market Characteristics
  • Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
  • Exhibit 05: Executive Summary - Chart on Market Segmentation by Deployment
  • Exhibit 06: Executive Summary - Chart on Market Segmentation by Component
  • Exhibit 07: Executive Summary - Chart on Incremental Growth
  • Exhibit 08: Executive Summary - Data Table on Incremental Growth
  • Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
2.1 Market ecosystem
  • Exhibit 10: Parent market
  • Exhibit 11: Market Characteristics
3 Market Sizing
3.1 Market definition
  • Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
  • Exhibit 13: Market segments
3.3 Market size 2022
3.4 Market outlook: Forecast for 2022-2027
  • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
  • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
  • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
  • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
4 Historic Market Size
4.1 Global sales intelligence market 2017 - 2021
  • Exhibit 18: Historic Market Size - Data Table on Global sales intelligence market 2017 - 2021 ($ million)
4.2 Deployment Segment Analysis 2017 - 2021
  • Exhibit 19: Historic Market Size - Deployment Segment 2017 - 2021 ($ million)
4.3 Component Segment Analysis 2017 - 2021
  • Exhibit 20: Historic Market Size - Component Segment 2017 - 2021 ($ million)
4.4 Geography Segment Analysis 2017 - 2021
  • Exhibit 21: Historic Market Size - Geography Segment 2017 - 2021 ($ million)
4.5 Country Segment Analysis 2017 - 2021
  • Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ million)
5 Five Forces Analysis
5.1 Five forces summary
  • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
5.2 Bargaining power of buyers
  • Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
5.3 Bargaining power of suppliers
  • Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
5.4 Threat of new entrants
  • Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027
5.5 Threat of substitutes
  • Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027
5.6 Threat of rivalry
  • Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027
5.7 Market condition
  • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027
6 Market Segmentation by Deployment
6.1 Market segments
  • Exhibit 30: Chart on Deployment - Market share 2022-2027 (%)
  • Exhibit 31: Data Table on Deployment - Market share 2022-2027 (%)
6.2 Comparison by Deployment
  • Exhibit 32: Chart on Comparison by Deployment
  • Exhibit 33: Data Table on Comparison by Deployment
6.3 Cloud-based - Market size and forecast 2022-2027
  • Exhibit 34: Chart on Cloud-based - Market size and forecast 2022-2027 ($ million)
  • Exhibit 35: Data Table on Cloud-based - Market size and forecast 2022-2027 ($ million)
  • Exhibit 36: Chart on Cloud-based - Year-over-year growth 2022-2027 (%)
  • Exhibit 37: Data Table on Cloud-based - Year-over-year growth 2022-2027 (%)
6.4 On-premise - Market size and forecast 2022-2027
  • Exhibit 38: Chart on On-premise - Market size and forecast 2022-2027 ($ million)
  • Exhibit 39: Data Table on On-premise - Market size and forecast 2022-2027 ($ million)
  • Exhibit 40: Chart on On-premise - Year-over-year growth 2022-2027 (%)
  • Exhibit 41: Data Table on On-premise - Year-over-year growth 2022-2027 (%)
6.5 Market opportunity by Deployment
  • Exhibit 42: Market opportunity by Deployment ($ million)
  • Exhibit 43: Data Table on Market opportunity by Deployment ($ million)
7 Market Segmentation by Component
7.1 Market segments
  • Exhibit 44: Chart on Component - Market share 2022-2027 (%)
  • Exhibit 45: Data Table on Component - Market share 2022-2027 (%)
7.2 Comparison by Component
  • Exhibit 46: Chart on Comparison by Component
  • Exhibit 47: Data Table on Comparison by Component
7.3 Software - Market size and forecast 2022-2027
  • Exhibit 48: Chart on Software - Market size and forecast 2022-2027 ($ million)
  • Exhibit 49: Data Table on Software - Market size and forecast 2022-2027 ($ million)
  • Exhibit 50: Chart on Software - Year-over-year growth 2022-2027 (%)
  • Exhibit 51: Data Table on Software - Year-over-year growth 2022-2027 (%)
7.4 Services - Market size and forecast 2022-2027
  • Exhibit 52: Chart on Services - Market size and forecast 2022-2027 ($ million)
  • Exhibit 53: Data Table on Services - Market size and forecast 2022-2027 ($ million)
  • Exhibit 54: Chart on Services - Year-over-year growth 2022-2027 (%)
  • Exhibit 55: Data Table on Services - Year-over-year growth 2022-2027 (%)
7.5 Market opportunity by Component
  • Exhibit 56: Market opportunity by Component ($ million)
  • Exhibit 57: Data Table on Market opportunity by Component ($ million)
8 Customer Landscape
8.1 Customer landscape overview
  • Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
9.1 Geographic segmentation
  • Exhibit 59: Chart on Market share By Geographical Landscape 2022-2027 (%)
  • Exhibit 60: Data Table on Market share By Geographical Landscape 2022-2027 (%)
9.2 Geographic comparison
  • Exhibit 61: Chart on Geographic comparison
  • Exhibit 62: Data Table on Geographic comparison
9.3 North America - Market size and forecast 2022-2027
  • Exhibit 63: Chart on North America - Market size and forecast 2022-2027 ($ million)
  • Exhibit 64: Data Table on North America - Market size and forecast 2022-2027 ($ million)
  • Exhibit 65: Chart on North America - Year-over-year growth 2022-2027 (%)
  • Exhibit 66: Data Table on North America - Year-over-year growth 2022-2027 (%)
9.4 Europe - Market size and forecast 2022-2027
  • Exhibit 67: Chart on Europe - Market size and forecast 2022-2027 ($ million)
  • Exhibit 68: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
  • Exhibit 69: Chart on Europe - Year-over-year growth 2022-2027 (%)
  • Exhibit 70: Data Table on Europe - Year-over-year growth 2022-2027 (%)
9.5 APAC - Market size and forecast 2022-2027
  • Exhibit 71: Chart on APAC - Market size and forecast 2022-2027 ($ million)
  • Exhibit 72: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
  • Exhibit 73: Chart on APAC - Year-over-year growth 2022-2027 (%)
  • Exhibit 74: Data Table on APAC - Year-over-year growth 2022-2027 (%)
9.6 Middle East and Africa - Market size and forecast 2022-2027
  • Exhibit 75: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
  • Exhibit 76: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
  • Exhibit 77: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
  • Exhibit 78: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
9.7 South America - Market size and forecast 2022-2027
  • Exhibit 79: Chart on South America - Market size and forecast 2022-2027 ($ million)
  • Exhibit 80: Data Table on South America - Market size and forecast 2022-2027 ($ million)
  • Exhibit 81: Chart on South America - Year-over-year growth 2022-2027 (%)
  • Exhibit 82: Data Table on South America - Year-over-year growth 2022-2027 (%)
9.8 US - Market size and forecast 2022-2027
  • Exhibit 83: Chart on US - Market size and forecast 2022-2027 ($ million)
  • Exhibit 84: Data Table on US - Market size and forecast 2022-2027 ($ million)
  • Exhibit 85: Chart on US - Year-over-year growth 2022-2027 (%)
  • Exhibit 86: Data Table on US - Year-over-year growth 2022-2027 (%)
9.9 UK - Market size and forecast 2022-2027
  • Exhibit 87: Chart on UK - Market size and forecast 2022-2027 ($ million)
  • Exhibit 88: Data Table on UK - Market size and forecast 2022-2027 ($ million)
  • Exhibit 89: Chart on UK - Year-over-year growth 2022-2027 (%)
  • Exhibit 90: Data Table on UK - Year-over-year growth 2022-2027 (%)
9.10 China - Market size and forecast 2022-2027
  • Exhibit 91: Chart on China - Market size and forecast 2022-2027 ($ million)
  • Exhibit 92: Data Table on China - Market size and forecast 2022-2027 ($ million)
  • Exhibit 93: Chart on China - Year-over-year growth 2022-2027 (%)
  • Exhibit 94: Data Table on China - Year-over-year growth 2022-2027 (%)
9.11 Germany - Market size and forecast 2022-2027
  • Exhibit 95: Chart on Germany - Market size and forecast 2022-2027 ($ million)
  • Exhibit 96: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
  • Exhibit 97: Chart on Germany - Year-over-year growth 2022-2027 (%)
  • Exhibit 98: Data Table on Germany - Year-over-year growth 2022-2027 (%)
9.12 Japan - Market size and forecast 2022-2027
  • Exhibit 99: Chart on Japan - Market size and forecast 2022-2027 ($ million)
  • Exhibit 100: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
  • Exhibit 101: Chart on Japan - Year-over-year growth 2022-2027 (%)
  • Exhibit 102: Data Table on Japan - Year-over-year growth 2022-2027 (%)
9.13 Market opportunity By Geographical Landscape
  • Exhibit 103: Market opportunity By Geographical Landscape ($ million)
  • Exhibit 104: Data Tables on Market opportunity By Geographical Landscape ($ million)
10 Drivers, Challenges, and Trends
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
  • Exhibit 105: Impact of drivers and challenges in 2022 and 2027
10.4 Market trends
11 Vendor Landscape
11.1 Overview
11.2 Vendor landscape
  • Exhibit 106: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
  • Exhibit 107: Overview on factors of disruption
11.4 Industry risks
  • Exhibit 108: Impact of key risks on business
12 Vendor Analysis
12.1 Vendors covered
  • Exhibit 109: Vendors covered
12.2 Market positioning of vendors
  • Exhibit 110: Matrix on vendor position and classification
12.3 APIHub Inc.
  • Exhibit 111: APIHub Inc. - Overview
  • Exhibit 112: APIHub Inc. - Product / Service
  • Exhibit 113: APIHub Inc. - Key offerings
12.4 Crystal Project Inc.
  • Exhibit 114: Crystal Project Inc. - Overview
  • Exhibit 115: Crystal Project Inc. - Product / Service
  • Exhibit 116: Crystal Project Inc. - Key offerings
12.5 Data Axle Inc.
  • Exhibit 117: Data Axle Inc. - Overview
  • Exhibit 118: Data Axle Inc. - Product / Service
  • Exhibit 119: Data Axle Inc. - Key offerings
12.6 Demandbase Inc.
  • Exhibit 120: Demandbase Inc. - Overview
  • Exhibit 121: Demandbase Inc. - Product / Service
  • Exhibit 122: Demandbase Inc. - Key news
  • Exhibit 123: Demandbase Inc. - Key offerings
12.7 Dun and Bradstreet Holdings Inc.
  • Exhibit 124: Dun and Bradstreet Holdings Inc. - Overview
  • Exhibit 125: Dun and Bradstreet Holdings Inc. - Business segments
  • Exhibit 126: Dun and Bradstreet Holdings Inc. - Key offerings
  • Exhibit 127: Dun and Bradstreet Holdings Inc. - Segment focus
12.8 Gryphon Networks Corp.
  • Exhibit 128: Gryphon Networks Corp. - Overview
  • Exhibit 129: Gryphon Networks Corp. - Product / Service
  • Exhibit 130: Gryphon Networks Corp. - Key offerings
12.9 HG Insights Inc.
  • Exhibit 131: HG Insights Inc. - Overview
  • Exhibit 132: HG Insights Inc. - Product / Service
  • Exhibit 133: HG Insights Inc. - Key offerings
12.10 LeadIQ Inc.
  • Exhibit 134: LeadIQ Inc. - Overview
  • Exhibit 135: LeadIQ Inc. - Product / Service
  • Exhibit 136: LeadIQ Inc. - Key offerings
12.11 LinkedIn Corp.
  • Exhibit 137: LinkedIn Corp. - Overview
  • Exhibit 138: LinkedIn Corp. - Product / Service
  • Exhibit 139: LinkedIn Corp. - Key offerings
12.12 List Partners LLC
  • Exhibit 140: List Partners LLC - Overview
  • Exhibit 141: List Partners LLC - Product / Service
  • Exhibit 142: List Partners LLC - Key offerings
12.13 Oracle Corp.
  • Exhibit 143: Oracle Corp. - Overview
  • Exhibit 144: Oracle Corp. - Business segments
  • Exhibit 145: Oracle Corp. - Key news
  • Exhibit 146: Oracle Corp. - Key offerings
  • Exhibit 147: Oracle Corp. - Segment focus
12.14 Outreach Corp.
  • Exhibit 148: Outreach Corp. - Overview
  • Exhibit 149: Outreach Corp. - Product / Service
  • Exhibit 150: Outreach Corp. - Key offerings
12.15 SalesIntel Research Inc.
  • Exhibit 151: SalesIntel Research Inc. - Overview
  • Exhibit 152: SalesIntel Research Inc. - Product / Service
  • Exhibit 153: SalesIntel Research Inc. - Key offerings
12.16 UpLead LLC
  • Exhibit 154: UpLead LLC - Overview
  • Exhibit 155: UpLead LLC - Product / Service
  • Exhibit 156: UpLead LLC - Key offerings
12.17 ZoomInfo Technologies Inc.
  • Exhibit 157: ZoomInfo Technologies Inc. - Overview
  • Exhibit 158: ZoomInfo Technologies Inc. - Product / Service
  • Exhibit 159: ZoomInfo Technologies Inc. - Key offerings
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
  • Exhibit 160: Inclusions checklist
  • Exhibit 161: Exclusions checklist
13.3 Currency conversion rates for US$
  • Exhibit 162: Currency conversion rates for US$
13.4 Research methodology
  • Exhibit 163: Research methodology
  • Exhibit 164: Validation techniques employed for market sizing
  • Exhibit 165: Information sources
13.5 List of abbreviations
  • Exhibit 166: List of abbreviations

Executive Summary

The analyst recognizes the following companies as the key players in the global sales intelligence market: APIHub Inc., Cognism Ltd., Crystal Project Inc., Data Axle Inc., Demandbase Inc., Dun and Bradstreet Holdings Inc., Gryphon Networks Corp., HG Insights Inc., Lead411 Corp., LeadIQ Inc., LinkedIn Corp., List Partners LLC, Oracle Corp., Outreach Corp., SalesIntel Research Inc., UpLead LLC, Vainu. io Software Oy, Yesware Inc., Zoho Corp. Pvt. Ltd., and ZoomInfo Technologies Inc.

Commenting on the report, one of the analysts from the research team said: "The latest trend gaining momentum in the market is the exponential growth of marketing intelligence."

According to the report, one of the major drivers for this market is the increasing need to enhance the digital experience of customers.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • APIHub Inc.
  • Cognism Ltd.
  • Crystal Project Inc.
  • Data Axle Inc.
  • Demandbase Inc.
  • Dun and Bradstreet Holdings Inc.
  • Gryphon Networks Corp.
  • HG Insights Inc.
  • Lead411 Corp.
  • LeadIQ Inc.
  • LinkedIn Corp.
  • List Partners LLC
  • Oracle Corp.
  • Outreach Corp.
  • SalesIntel Research Inc.
  • UpLead LLC
  • Vainu. io Software Oy
  • Yesware Inc.
  • Zoho Corp. Pvt. Ltd.
  • ZoomInfo Technologies Inc.