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Hospitality Market in Morocco 2022-2026

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    Report

  • 120 Pages
  • January 2022
  • Region: Morocco
  • TechNavio
  • ID: 5534262
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The publisher has been monitoring the hospitality market in Morocco and it is poised to grow by $1.87 bn during 2022-2026, progressing at a CAGR of 6.40% during the forecast period. The report on the hospitality market in Morocco provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current Morocco market scenario, latest trends and drivers, and the overall market environment. The market is driven by shifting preference for local and authentic experiences and increasing number of travelers opting for new types of tourism.

The hospitality market in Morocco analysis includes type of tourists and type of service segments.

The hospitality market in Morocco is segmented as below:



By Type of Tourists


  • International
  • Domestic
  • By Type of Service
  • Foodservice
  • Accommodation


This study identifies the implementation of sustainable tourism practices by hospitality companies as one of the prime reasons driving the hospitality market growth in Morocco during the next few years.

The report on the hospitality market in Morocco covers the following areas:


  • Hospitality market sizing
  • Hospitality market forecast
  • Hospitality market industry analysis


The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading hospitality market vendors in Morocco that include Accor SA, Four Seasons Hotels Ltd., Hyatt Hotels Corp., Kenzi Hotel Group, Louvre Hotels Group, Mandarin Oriental Hotel Group Ltd., Marriott International Inc., Rotana Hotel Management Corp., Shanghai Jin Jiang International Hotels Group Co. Ltd., and Wyndham Hotels and Resorts Inc. Also, the hospitality market in Morocco analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

Executive Summary
  • Market Overview

Market Landscape
  • Market ecosystem
  • Parent Market
  • Value chain analysis
  • Inputs
  • Inbound logistics
  • Operations
  • Services
  • Marketing and sales
  • Support activities
  • Innovation

Market Sizing
  • Market definition
  • Market segment analysis
  • Market size 2021
  • Market outlook: Forecast for 2021 - 2026

Five Forces Analysis
  • Five Forces Summary
  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

Market Segmentation by Type of tourists
  • Market segments
  • Comparison by Type of tourists
  • International - Market size and forecast 2021-2026
  • Domestic - Market size and forecast 2021-2026
  • Market opportunity by Type of tourists

Market Segmentation by Type of service
  • Market segments
  • Comparison by Type of service
  • Food service - Market size and forecast 2021-2026
  • Accommodation - Market size and forecast 2021-2026
  • Market opportunity by Type of service

Customer landscape
  • Overview

Drivers, Challenges, and Trends
  • Market drivers
  • Shifting preference for local and authentic experiences
  • Increasing number of travelers opting for new types of tourism
  • Implementation of sustainable tourism practices by hospitality companies
  • Market challenges
  • Difficulties in implementing tourism policies
  • Increased threat of terrorism
  • Inadequate infrastructure for travelers
  • Market trends
  • Increase in Internet access and online testimonials
  • Increase in eco-friendly travelers
  • Increasing investments in the hospitality industry

Vendor Landscape
  • Overview
  • Vendor Disruption
  • Competitive Scenario

Vendor Analysis
  • Vendors covered
  • Market positioning of vendors
  • Accor SA
  • Four Seasons Hotels Ltd.
  • Hyatt Hotels Corp.
  • Kenzi Hotel Group
  • Louvre Hotels Group
  • Mandarin Oriental Hotel Group Ltd.
  • Marriott International Inc.
  • Rotana Hotel Management Corp.
  • Shanghai Jin Jiang International Hotels Group Co. Ltd.
  • Wyndham Hotels and Resorts Inc.

Appendix
  • Scope of the report
  • Market definition
  • Objectives
  • Notes and caveats
  • Currency conversion rates for US$
  • Research Methodology

List of Exhibits
  • Key Finding 1
  • Key Finding 2
  • Key Finding 5
  • Key Finding 6
  • Key Finding 7
  • Parent market
  • Market characteristics
  • Offerings of vendors included in the market definition
  • Market segments
  • Global - Market size and forecast 2021 - 2026 ($ million)
  • Global market: Year-over-year growth 2021 - 2026 (%)
  • Five forces analysis 2021 & 2026
  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition - Five forces 2021
  • Type of tourists - Market share 2021-2026 (%)
  • Comparison by Type of tourists
  • International - Market size and forecast 2021-2026 ($ million)
  • International - Year-over-year growth 2021-2026 (%)
  • Domestic - Market size and forecast 2021-2026 ($ million)
  • Domestic - Year-over-year growth 2021-2026 (%)
  • Market opportunity by Type of tourists
  • Type of service - Market share 2021-2026 (%)
  • Comparison by Type of service
  • Food service - Market size and forecast 2021-2026 ($ million)
  • Food service - Year-over-year growth 2021-2026 (%)
  • Accommodation - Market size and forecast 2021-2026 ($ million)
  • Accommodation - Year-over-year growth 2021-2026 (%)
  • Market opportunity by Type of service
  • Customer landscape
  • Impact of drivers and challenges
  • Vendor landscape
  • Landscape disruption
  • Industry risks
  • Vendors covered
  • Market positioning of vendors
  • Accor SA - Overview
  • Accor SA - Business segments
  • Accor SA - Key offerings
  • Accor SA - Key customers
  • Accor SA - Segment focus
  • Four Seasons Hotels Ltd. - Overview
  • Four Seasons Hotels Ltd. - Product and service
  • Four Seasons Hotels Ltd. - Key offerings
  • Four Seasons Hotels Ltd. - Key customers
  • Four Seasons Hotels Ltd. - Segment focus
  • Hyatt Hotels Corp. - Overview
  • Hyatt Hotels Corp. - Business segments
  • Hyatt Hotels Corp. - Key offerings
  • Hyatt Hotels Corp. - Key customers
  • Hyatt Hotels Corp. - Segment focus
  • Kenzi Hotel Group - Overview
  • Kenzi Hotel Group - Product and service
  • Kenzi Hotel Group - Key offerings
  • Kenzi Hotel Group - Key customers
  • Kenzi Hotel Group - Segment focus
  • Louvre Hotels Group - Overview
  • Louvre Hotels Group - Product and service
  • Louvre Hotels Group - Key offerings
  • Louvre Hotels Group - Key customers
  • Louvre Hotels Group - Segment focus
  • Mandarin Oriental Hotel Group Ltd. - Overview
  • Mandarin Oriental Hotel Group Ltd. - Business segments
  • Mandarin Oriental Hotel Group Ltd. - Key offerings
  • Mandarin Oriental Hotel Group Ltd. - Key customers
  • Mandarin Oriental Hotel Group Ltd. - Segment focus
  • Marriott International Inc. - Overview
  • Marriott International Inc. - Business segments
  • Marriott International Inc. - Key offerings
  • Marriott International Inc. - Key customers
  • Marriott International Inc. - Segment focus
  • Rotana Hotel Management Corp. - Overview
  • Rotana Hotel Management Corp. - Product and service
  • Rotana Hotel Management Corp. - Key offerings
  • Rotana Hotel Management Corp. - Key customers
  • Rotana Hotel Management Corp. - Segment focus
  • Shanghai Jin Jiang International Hotels Group Co. Ltd. - Overview
  • Shanghai Jin Jiang International Hotels Group Co. Ltd. - Business segments
  • Shanghai Jin Jiang International Hotels Group Co. Ltd. - Key offerings
  • Shanghai Jin Jiang International Hotels Group Co. Ltd. - Key customers
  • Shanghai Jin Jiang International Hotels Group Co. Ltd. - Segment focus
  • Wyndham Hotels and Resorts Inc. - Overview
  • Wyndham Hotels and Resorts Inc. - Business segments
  • Wyndham Hotels and Resorts Inc. - Key offerings
  • Wyndham Hotels and Resorts Inc. - Key customers
  • Wyndham Hotels and Resorts Inc. - Segment focus
  • Currency conversion rates for US$
  • Research Methodology
  • Validation techniques employed for market sizing
  • Information sources
  • List of abbreviations

Executive Summary

The publisher recognizes the following companies as the key players in the hospitality market in morocco: Accor SA, Four Seasons Hotels Ltd., Hyatt Hotels Corp., Kenzi Hotel Group, Louvre Hotels Group, Mandarin Oriental Hotel Group Ltd., Marriott International Inc., Rotana Hotel Management Corp., Shanghai Jin Jiang International Hotels Group Co. Ltd., and Wyndham Hotels and Resorts Inc.

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is implementation of sustainable tourism practices by hospitality companies."

According to the report, one of the major drivers for this market is the shifting preference for local and authentic experiences.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Accor SA
  • Four Seasons Hotels Ltd.
  • Hyatt Hotels Corp.
  • Kenzi Hotel Group
  • Louvre Hotels Group
  • Mandarin Oriental Hotel Group Ltd.
  • Marriott International Inc.
  • Rotana Hotel Management Corp.
  • Shanghai Jin Jiang International Hotels Group Co. Ltd.
  • Wyndham Hotels and Resorts Inc.