+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)
Kenya Embedded Finance Market Size & Forecast by Value and Volume Across 100+ KPIs by Business Models, Distribution Models, End-Use Sectors, and Key Verticals (Payments, Lending, Insurance, Banking, Wealth) - Databook Q4 2025 Update- Product Image
Kenya Embedded Finance Market Size & Forecast by Value and Volume Across 100+ KPIs by Business Models, Distribution Models, End-Use Sectors, and Key Verticals (Payments, Lending, Insurance, Banking, Wealth) - Databook Q4 2025 Update- Product Image
New

Kenya Embedded Finance Market Size & Forecast by Value and Volume Across 100+ KPIs by Business Models, Distribution Models, End-Use Sectors, and Key Verticals (Payments, Lending, Insurance, Banking, Wealth) - Databook Q4 2025 Update

  • PDF Icon

    Report

  • 230 Pages
  • October 2025
  • Region: Kenya
  • PayNXT360
  • ID: 5547732
Description Jump to:
The embedded finance market in Kenya is expected to grow by 10.1% on an annual basis to reach US$1.44 billion by 2025.

The embedded finance market in the country has experienced robust growth during 2021-2025, achieving a CAGR of 14.3%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 7.2% from 2026 to 2030. By the end of 2030, the embedded finance market is projected to expand from its 2024 value of US$1.31 billion to approximately US$1.90 billion.

This report provides a detailed data-centric analysis of the embedded finance industry in Kenya, covering five major verticals: payments, lending, insurance, banking, and investments & wealth management. It covers more than 100 KPIs, including transaction value, transaction volume, average transaction size, revenue indicators, and financial performance measures.

The report offers segmentation by business models (platform-based, enabler, and regulatory entity), distribution models (own and third-party platforms), and end-use markets, including e-commerce, retail, healthcare, travel & hospitality, utilities, automotive, education, and the gig economy. Together, these datasets provide a comprehensive, quantifiable view of market size, operational efficiency, risk, customer behavior, and user experience in the embedded finance market.

The publisher’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.

Scope

This report provides in-depth, data-centric analysis of the embedded finance market in Kenya, with exclusive coverage of B2C transactions and adoption metrics. Below is a summary of key market segments.

Kenya Embedded Finance Market Size and Growth Dynamics

  • Total Transaction Value
  • Number of Transactions
  • Average Value per Transaction

Kenya Embedded Finance Financial Performance Indicators

  • Total Revenue
  • Average Revenue per Transaction / Product

Kenya Embedded Finance Key Metrics

  • Operational Efficiency Metrics: Transaction Success Rate, Automation Rate (Instant Decision %), Average Turnaround / Processing Time
  • Quality & Risk Metrics: Fraud Rate, Error Rate
  • Customer Behavior Metrics: Repeat Borrowing Rate, Customer Retention Rate, Churn Rate, Conversion Rate, Abandonment Rate, Cross-Sell / Upsell Rate
  • User Experience Metrics: Average Transaction Speed, Average Order / Loan / Policy / Investment Size

Kenya Embedded Payments Market Size and Growth Dynamics

  • Total Payment Value (TPV) and Growth Outlook
  • Number of Transactions and Usage Trends
  • Average Revenue per Transaction

Kenya Embedded Payments Key Metrics

  • Transaction Metrics: Transaction Success Rate, Repeat Usage Rate
  • Operational Efficiency Metrics: Chargeback Rate, Fraud Rate, Dispute / Resolution Rate
  • Conversion & Retention Metrics: Conversion Rate, Abandonment Rate, Customer Retention Rate
  • User Experience Metrics: Average Transaction Speed, Error Rate

Kenya Embedded Payments Market Segmentation by Business Models

  • Platform-Based Model
  • Enabler-Based Model
  • Regulatory-Entity Model

Kenya Embedded Payments Market Segmentation by Distribution Models

  • Own Platforms
  • Third-Party Platforms

Kenya Embedded Payments Market Segmentation by End-Use Markets

  • E-commerce & Retail
  • Digital Products & Services
  • Travel & Hospitality
  • Leisure & Entertainment
  • Health & Wellness
  • Utility Bill Payments
  • Other Sectors

Kenya Embedded Lending Market Size and Growth Dynamics

  • Loan Disbursement Value
  • Number of Loans Issued
  • Average Loan Size

Kenya Embedded Lending Key Metrics

  • Credit Quality & Risk Metrics: Delinquency Rate (30/60/90 Days), Approval Rate, Default Rate, Loss Given Default (LGD)
  • Monetization & Unit Economics Metrics: Interest Revenue per Loan
  • Adoption & Usage Metrics: Repeat Borrowing Rate
  • Operational & Platform Efficiency Metrics: Loan Origination Time (TAT), Automation Rate (Instant Decision %)

Kenya Embedded Lending Market Segmentation by Business Models

  • Platform-Based Model
  • Enabler-Based Model
  • Regulatory-Entity Model

Kenya Embedded Lending Market Segmentation by Distribution Models

  • Own Platforms
  • Third-Party Platforms

Kenya Embedded Lending Market Segmentation by Product Types

  • Buy Now, Pay Later (BNPL)
  • Point-of-Sale (POS) Lending
  • Personal Loans
  • Gig Worker Income Advances
  • Other Loan Types

Kenya Embedded Lending Market Segmentation by End-Use Markets

  • E-commerce & Retail
  • Gig Economy
  • Travel & Hospitality
  • Healthcare
  • Education & EdTech
  • Automotive & Mobility
  • Other Sectors

Kenya Embedded Insurance Market Size and Premium Dynamics

  • Gross Written Premium (GWP)
  • Number of Policies Issued
  • Average Premium per Policy

Kenya Embedded Insurance Key Metrics

  • Policy & Premium Metrics: Renewal Rate
  • Claims & Risk Performance Metrics: Claims Ratio (Loss Ratio), Claim Frequency, Claim Settlement Time, Fraud Rate
  • Platform Monetization Metrics: Embedded Insurance Revenue per User (RIU)
  • Distribution & Conversion Metrics: Attachment Rate, Quote-to-Bind Conversion Rate, Cross-Sell / Upsell Rate

Kenya Embedded Insurance Market Segmentation by Policy Type

  • Life Insurance
  • Non-Life Insurance (Motor Vehicle, Home/Property, Accident & Health, Others)
  • Motor Vehicle
  • Home/Property
  • Accident & Health

Kenya Embedded Insurance Market Segmentation by Business Models

  • Platform-Based Model
  • Enabler-Based Model
  • Regulatory-Entity Model

Kenya Embedded Insurance Market Segmentation by Distribution Models

  • Own Platforms
  • Third-Party Platforms

Kenya Embedded Insurance Market Segmentation by End-Use Markets

  • E-commerce & Retail
  • Travel & Hospitality
  • Automotive & Mobility
  • Healthcare
  • Other Sectors

Kenya Embedded Banking Market Size and Account Dynamics

  • Total Deposits / Inflows
  • Account Fee Revenue

Kenya Embedded Banking Key Metrics

  • Account Metrics: Account Churn Rate
  • Risk & Compliance Metrics: Fraudulent Transaction Rate

Kenya Embedded Banking Distribution by End-Use Markets

  • Gig & Freelance Platforms
  • E-commerce & Marketplaces
  • Fintech Apps & Neobanks
  • Other Platforms

Kenya Embedded Investments & Wealth Market Size and User Dynamics

  • Total Assets Under Management (AUM)
  • Number of Investment Transactions
  • Average Investment per User

Kenya Embedded Investments & Wealth Key Metrics

  • Returns & Performance Metrics: Annualized Portfolio Return
  • Retention Metrics: Account Churn Rate

Kenya Embedded Investments & Wealth Market Segmentation by Business Models

  • Platform-Based Model
  • Enabler-Based Model
  • Regulatory-Entity Model

Kenya Embedded Investments & Wealth Market Segmentation by Distribution Models

  • Own Platforms
  • Third-Party Platforms

Kenya Embedded Investments & Wealth Market Segmentation by End-Use Markets

  • Fintech & Neobank Apps
  • E-commerce & Super Apps
  • Gig & Freelancer Platforms
  • Other Platforms

Reasons to buy

  • Comprehensive KPI Coverage: Access over 100 key performance indicators (KPIs), including transaction value, transaction volume, revenue, and average transaction size.
  • Complete Vertical Coverage: Structured datasets across all five embedded finance verticals - payments, lending, insurance, banking, and investments & wealth.
  • Granular Market Segmentation: Detailed data by business models (platform-based, enabler, regulatory-entity), distribution models (own vs. third-party platforms), and product types.
  • Sector-Level Data Tracking: Coverage across B2C end-use markets such as e-commerce, retail, healthcare, travel & hospitality, utilities, automotive, education, gig economy, and others.
  • Operational & Performance Metrics: Provides data on efficiency, quality & risk, monetization, customer behavior, and user experience indicators for a rounded view of market performance.

Table of Contents

1. About this Report
1.1. Summary
1.2. Methodology
1.3. Definition
1.4. Disclaimer
2. Kenya Embedded Finance Market Size and Future Growth Dynamics
2.1. Kenya Embedded Finance - Total Transaction Value Trend Analysis, 2021-2030
2.2. Kenya Embedded Finance - Number of Transactions Trend Analysis, 2021-2030
2.3. Kenya Embedded Finance - Average Value Per Transaction Trend Analysis, 2021-2030
3. Kenya Embedded Finance Financial Performance Indicators
3.1. Kenya Embedded Finance - Total Revenue Trend Analysis, 2021-2030
3.2. Kenya Embedded Finance - Average Revenue per Transaction / Product, 2021-2030
4. Kenya Embedded Finance Key Metrics
4.1. Kenya Embedded Finance - Operational Efficiency Metrics
4.2. Kenya Embedded Finance - Quality & Risk Metrics
4.3. Kenya Embedded Finance - Customer Behavior & Conversion Metrics
4.4. Kenya Embedded Finance - User Experience Metrics
5. Kenya Embedded Finance Market Segmentation by Key Verticals
6. Kenya Embedded Payments Market Size and Growth Dynamics
6.1. Kenya Embedded Payments - Total Payment Value (TPV) and Growth Outlook, 2021-2030
6.2. Kenya Embedded Payments - Number of Transactions and Usage Trends, 2021-2030
6.3. Kenya Embedded Payments - Average Revenue per Transaction (US$), 2021-2030
7. Kenya Embedded Payments Key Metrics
7.1. Kenya Embedded Payments - Transaction Performance & Conversion
7.2. Kenya Embedded Payments - Operational Efficiency & Risk Control
7.3. Kenya Embedded Payments - User Experience Metrics
8. Kenya Embedded Payments Market Segmentation by Business Models
8.1. Kenya Embedded Payments Market Share by Business Models
8.2. Kenya Embedded Payments - Platform-Based Model
8.2.1. Kenya Embedded Payments - Platform-Based Model Transaction Value, 2021-2030
8.2.2. Kenya Embedded Payments - Platform-Based Model Transaction Volume, 2021-2030
8.2.3. Kenya Embedded Payments - Platform-Based Model Average Value per Transaction, 2021-2030
8.3. Kenya Embedded Payments - Enabler-Based Model
8.3.1. Kenya Embedded Payments - Enabler-Based Model Transaction Value, 2021-2030
8.3.2. Kenya Embedded Payments - Enabler-Based Model Transaction Volume, 2021-2030
8.3.3. Kenya Embedded Payments - Enabler-Based Model Average Value per Transaction, 2021-2030
8.4. Kenya Embedded Payments - Regulatory-Entity Model
8.4.1. Kenya Embedded Payments - Regulatory-Entity Model Transaction Value, 2021-2030
8.4.2. Kenya Embedded Payments - Regulatory-Entity Model Transaction Volume, 2021-2030
8.4.3. Kenya Embedded Payments - Regulatory-Entity Model Average Value per Transaction, 2021-2030
9. Kenya Embedded Payments Market Segmentation by Distribution Models
9.1. Kenya Embedded Payments Market Share by Distribution Models
9.2. Kenya Embedded Payments Market - Own Platforms
9.2.1. Kenya Embedded Payments Market - Own Platforms Model Transaction Value, 2021-2030
9.2.2. Kenya Embedded Payments Market - Own Platforms Model Transaction Volume, 2021-2030
9.2.3. Kenya Embedded Payments Market - Own Platforms Model Average Value per Transaction, 2021-2030
9.3. Kenya Embedded Payments Market - Third-Party Platforms
9.3.1. Kenya Embedded Payments Market - Third-Party Platforms Transaction Value, 2021-2030
9.3.2. Kenya Embedded Payments Market - Third-Party Platforms Transaction Volume, 2021-2030
9.3.3. Kenya Embedded Payments Market - Third-Party Platforms Average Value per Transaction, 2021-2030
10. Kenya Embedded Payments Market Segmentation by End-Use Markets
10.1. Kenya Embedded Payments Market Share by End-Use Markets
10.2. Kenya Embedded Payments Market in E-commerce & Retail Segment
10.2.1. Kenya Embedded Payments in E-commerce & Retail - Transaction Value, 2021-2030
10.2.2. Kenya Embedded Payments in E-commerce & Retail - Transaction Volume, 2021-2030
10.2.3. Kenya Embedded Payments in E-commerce & Retail - Average Value per Transaction, 2021-2030
10.3. Kenya Embedded Payments Market - Digital Products & Services
10.3.1. Kenya Embedded Payments in Digital Products & Services Segment - Transaction Value, 2021-2030
10.3.2. Kenya Embedded Payments in Digital Products & Services Segment - Transaction Volume, 2021-2030
10.3.3. Kenya Embedded Payments in Digital Products & Services Segment - Average Value per Transaction, 2021-2030
10.4. Kenya Embedded Payments Market - Travel & Hospitality
10.4.1. Kenya Embedded Payments in Travel & Hospitality Segment - Transaction Value, 2021-2030
10.4.2. Kenya Embedded Payments in Travel & Hospitality Segment - Transaction Volume, 2021-2030
10.4.3. Kenya Embedded Payments in Travel & Hospitality Segment - Average Value per Transaction, 2021-2030
10.5. Kenya Embedded Payments Market - Leisure & Entertainment
10.5.1. Kenya Embedded Payments in Leisure & Entertainment Segment - Transaction Value, 2021-2030
10.5.2. Kenya Embedded Payments in Leisure & Entertainment Segment - Transaction Volume, 2021-2030
10.5.3. Kenya Embedded Payments in Leisure & Entertainment Segment - Average Value per Transaction, 2021-2030
10.6. Kenya Embedded Payments Market - Health & Wellness
10.6.1. Kenya Embedded Payments in Health & Wellness Segment - Transaction Value, 2021-2030
10.6.2. Kenya Embedded Payments in Health & Wellness Segment - Transaction Volume, 2021-2030
10.6.3. Kenya Embedded Payments in Health & Wellness Segment Segment - Average Value per Transaction, 2021-2030
10.7. Kenya Embedded Payments Market - Utility Bill Payments
10.7.1. Kenya Embedded Payments in Utility Bill Payments Segment - Transaction Value, 2021-2030
10.7.2. Kenya Embedded Payments in Utility Bill Payments Segment - Transaction Volume, 2021-2030
10.7.3. Kenya Embedded Payments in Utility Bill Payments Segment - Average Value per Transaction, 2021-2030
10.8. Kenya Embedded Payments Market - Others
10.8.1. Kenya Embedded Payments in Other Segment - Transaction Value, 2021-2030
10.8.2. Kenya Embedded Payments in Other Segments - Transaction Volume, 2021-2030
10.8.3. Kenya Embedded Payments in Other Segment - Average Value per Transaction, 2021-2030
11. Kenya Embedded Lending Market Size and Growth Dynamics
11.1. Embedded Lending - Loan Disbursement Value, 2021-2030
11.2. Embedded Lending - Number of Loans Issued, 2021-2030
11.3. Embedded Lending - Average Loan Size, 2021-2030
12. Kenya Embedded Lending Key Metrics
12.1. Kenya Embedded Lending - Credit Quality & Risk Metrics
12.2. Kenya Embedded Lending - Monetization & Adoption Metrics
12.3. Kenya Embedded Lending - Operational & Platform Efficiency Metrics
13. Kenya Embedded Lending Market Segmentation by Business Models
13.1. Kenya Embedded Lending Market Share by Business Models
13.2. Kenya Embedded Lending - Platform-Based Model
13.2.1. Kenya Embedded Lending - Platform-Based Model Transaction Value, 2021-2030
13.2.2. Kenya Embedded Lending - Platform-Based Model Transaction Volume, 2021-2030
13.2.3. Kenya Embedded Lending - Platform-Based Model Average Value per Transaction, 2021-2030
13.3. Kenya Embedded Lending - Enabler-Based Model
13.3.1. Kenya Embedded Lending - Enabler-Based Model Transaction Value, 2021-2030
13.3.2. Kenya Embedded Lending - Enabler-Based Model Transaction Volume, 2021-2030
13.3.3. Kenya Embedded Lending - Enabler-Based Model Average Value per Transaction, 2021-2030
13.4. Kenya Embedded Lending - Regulatory-Entity Model
13.4.1. Kenya Embedded Lending - Regulatory-Entity Model Transaction Value, 2021-2030
13.4.2. Kenya Embedded Lending - Regulatory-Entity Model Transaction Volume, 2021-2030
13.4.3. Kenya Embedded Lending - Regulatory-Entity Model Average Value per Transaction, 2021-2030
14. Kenya Embedded Lending Market Segmentation by Distribution Models
14.1. Kenya Embedded Lending Market Share by Distribution Models
14.2. Kenya Embedded Lending Market - Own Platforms
14.2.1. Kenya Embedded Lending Market - Own Platforms Model Transaction Value, 2021-2030
14.2.2. Kenya Embedded Lending Market - Own Platforms Model Transaction Volume, 2021-2030
14.2.3. Kenya Embedded Lending Market - Own Platforms Model Average Value per Transaction, 2021-2030
14.3. Kenya Embedded Lending Market - Third-Party Platforms
14.3.1. Kenya Embedded Lending Market - Third-Party Platforms Transaction Value, 2021-2030
14.3.2. Kenya Embedded Lending Market - Third-Party Platforms Transaction Volume, 2021-2030
14.3.3. Kenya Embedded Lending Market - Third-Party Platforms Average Value per Transaction, 2021-2030
15. Kenya Embedded Lending Market Segmentation by Product Type
15.1. Kenya Embedded Lending Market Share by Product Type Markets
15.2. Kenya Embedded Lending Market in BNPL (Buy Now, Pay Later)
15.2.1. Kenya Embedded Lending in BNPL (Buy Now, Pay Later) - Loan Disbursement Value, 2021-2030
15.2.2. Kenya Embedded Lending in BNPL (Buy Now, Pay Later) - Number of Loans, 2021-2030
15.2.3. Kenya Embedded Lending in BNPL (Buy Now, Pay Later) - Average Loan Size, 2021-2030
15.3. Kenya Embedded Lending Market in POS (Point-of-Sale) Lending
15.3.1. Kenya Embedded Lending in POS (Point-of-Sale) Lending - Loan Disbursement Value, 2021-2030
15.3.2. Kenya Embedded Lending in POS (Point-of-Sale) Lending - Number of Loans, 2021-2030
15.3.3. Kenya Embedded Lending in POS (Point-of-Sale) Lending - Average Loan Size, 2021-2030
15.4. Kenya Embedded Lending Market in Personal Loans
15.4.1. Kenya Embedded Lending in Personal Loans - Loan Disbursement Value, 2021-2030
15.4.2. Kenya Embedded Lending in Personal Loans - Number of Loans, 2021-2030
15.4.3. Kenya Embedded Lending in Personal Loans - Average Loan Size, 2021-2030
15.5. Kenya Embedded Lending Market in Gig Worker Income Advances
15.5.1. Kenya Embedded Lending in Gig Worker Income Advances - Loan Disbursement Value, 2021-2030
15.5.2. Kenya Embedded Lending in Gig Worker Income Advances - Number of Loans, 2021-2030
15.5.3. Kenya Embedded Lending in Gig Worker Income Advances - Average Loan Size, 2021-2030
15.6. Kenya Embedded Lending Market in Others
15.6.1. Kenya Embedded Lending in Others - Loan Disbursement Value, 2021-2030
15.6.2. Kenya Embedded Lending in Others - Number of Loans, 2021-2030
15.6.3. Kenya Embedded Lending in Others - Average Loan Size, 2021-2030
16. Kenya Embedded Lending Market Segmentation by Lending End-Use Markets
16.1. Kenya Embedded Lending Market Share by End-Use Markets
16.2. Kenya Embedded Lending Market in E-commerce & Retail Segment
16.2.1. Kenya Embedded Lending in E-commerce & Retail Segment - Loan Disbursement Value, 2021-2030
16.2.2. Kenya Embedded Lending in E-commerce & Retail Segment - Number of Loans, 2021-2030
16.2.3. Kenya Embedded Lending in E-commerce & Retail Segment - Average Loan Size, 2021-2030
16.3. Kenya Embedded Lending Market in Gig Economy Segment
16.3.1. Kenya Embedded Lending in Gig Economy Segment - Loan Disbursement Value, 2021-2030
16.3.2. Kenya Embedded Lending in Gig Economy Segment - Number of Loans, 2021-2030
16.3.3. Kenya Embedded Lending in Gig Economy Segment - Average Loan Size, 2021-2030
16.4. Kenya Embedded Lending Market in Travel & Hospitality Segment
16.4.1. Kenya Embedded Lending in Travel & Hospitality Segment - Loan Disbursement Value, 2021-2030
16.4.2. Kenya Embedded Lending in Travel & Hospitality Segment - Number of Loans, 2021-2030
16.4.3. Kenya Embedded Lending in Travel & Hospitality Segment - Average Loan Size, 2021-2030
16.5. Kenya Embedded Lending Market in Healthcare Segment
16.5.1. Kenya Embedded Lending in Healthcare Segment - Loan Disbursement Value, 2021-2030
16.5.2. Kenya Embedded Lending in Healthcare Segment - Number of Loans, 2021-2030
16.5.3. Kenya Embedded Lending in Healthcare Segment - Average Loan Size, 2021-2030
16.6. Kenya Embedded Lending Market in Education & EdTech Segment
16.6.1. Kenya Embedded Lending in Education & EdTech Segment - Loan Disbursement Value, 2021-2030
16.6.2. Kenya Embedded Lending in Education & EdTech Segment - Number of Loans, 2021-2030
16.6.3. Kenya Embedded Lending in Education & EdTech Segment - Average Loan Size, 2021-2030
16.7. Kenya Embedded Lending Market in Automotive & Mobility Segment
16.7.1. Kenya Embedded Lending in Automotive & Mobility Segment - Loan Disbursement Value, 2021-2030
16.7.2. Kenya Embedded Lending in Automotive & Mobility Segment - Number of Loans, 2021-2030
16.7.3. Kenya Embedded Lending in Automotive & Mobility Segment - Average Loan Size, 2021-2030
16.8. Kenya Embedded Lending Market in Other Segment
16.8.1. Kenya Embedded Lending in Other Segment - Loan Disbursement Value, 2021-2030
16.8.2. Kenya Embedded Lending in Other Segment - Number of Loans, 2021-2030
16.8.3. Kenya Embedded Lending in Other Segment - Average Loan Size, 2021-2030
17. Kenya Embedded Insurance Market Size and Premium Dynamics
17.1. Embedded Insurance - Gross Written Premium (GWP), 2021-2030
17.2. Embedded Insurance - Policies Issued, 2021-2030
17.3. Embedded Insurance - Average Premium per Policy, 2021-2030
18. Kenya Embedded Insurance Key Metrics
18.1. Kenya Embedded Insurance - Policy, Distribution & Conversion Metrics
18.2. Kenya Embedded Insurance - Claims & Risk Performance
19. Kenya Embedded Insurance Market Segmentation by Policy Type
19.1. Embedded Insurance Market Share by Policy Type
19.2. Embedded Insurance Market by Life Insurance
19.2.1. Embedded Insurance Market by Life Insurance - Gross Written Premium (GWP)
19.2.2. Embedded Insurance Market by Life Insurance - Policies Issued, 2021-2030
19.2.3. Embedded Insurance Market by Life Insurance - Average Premium per Policy, 2021-2030
19.3. Embedded Insurance Market by Non-Life Insurance
19.3.1. Embedded Insurance Market by Non-Life Insurance - Gross Written Premium (GWP)
19.3.2. Embedded Insurance Market by Non-Life Insurance - Policies Issued, 2021-2030
19.3.3. Embedded Insurance Market by Non-Life Insurance - Average Premium per Policy, 2021-2030
19.4. Embedded Insurance Market Share by Non-Life Insurance Segments
19.4.1. Embedded Insurance Market Size by Motor Vehicle Insurance - Gross Written Premium (GWP)
19.4.2. Embedded Insurance Market Size by Personal Property & Home Insurance Insurance - Gross Written Premium (GWP)
19.4.3. Embedded Insurance Market Size by Accident & Health Insurance - Gross Written Premium (GWP)
19.4.4. Embedded Insurance Market Size by Other Insurance Lines - Gross Written Premium (GWP)
20. Kenya Embedded Insurance Market Segmentation by Business Models
20.1. Kenya Embedded Insurance Market Share by Business Models
20.2. Kenya Embedded Insurance - Platform-Based Model
20.2.1. Kenya Embedded Insurance - Platform-Based Model Transaction Value, 2021-2030
20.2.2. Kenya Embedded Insurance - Platform-Based Model Transaction Volume, 2021-2030
20.2.3. Kenya Embedded Insurance - Platform-Based Model Average Value per Transaction, 2021-2030
20.3. Kenya Embedded Insurance - Enabler-Based Model
20.3.1. Kenya Embedded Insurance - Enabler-Based Model Transaction Value, 2021-2030
20.3.2. Kenya Embedded Insurance - Enabler-Based Model Transaction Volume, 2021-2030
20.3.3. Kenya Embedded Insurance - Enabler-Based Model Average Value per Transaction, 2021-2030
20.4. Kenya Embedded Insurance - Regulatory-Entity Model
20.4.1. Kenya Embedded Insurance - Regulatory-Entity Model Transaction Value, 2021-2030
20.4.2. Kenya Embedded Insurance - Regulatory-Entity Model Transaction Volume, 2021-2030
20.4.3. Kenya Embedded Insurance - Regulatory-Entity Model Average Value per Transaction, 2021-2030
21. Kenya Embedded Insurance Market Segmentation by Distribution Models
21.1. Kenya Embedded Insurance Market Share by Distribution Models
21.2. Kenya Embedded Insurance Market - Own Platforms
21.2.1. Kenya Embedded Insurance Market - Own Platforms Model Transaction Value, 2021-2030
21.2.2. Kenya Embedded Insurance Market - Own Platforms Model Transaction Volume, 2021-2030
21.2.3. Kenya Embedded Insurance Market - Own Platforms Model Average Value per Transaction, 2021-2030
21.3. Kenya Embedded Insurance Market - Third-Party Platforms
21.3.1. Kenya Embedded Insurance Market - Third-Party Platforms Transaction Value, 2021-2030
21.3.2. Kenya Embedded Insurance Market - Third-Party Platforms Transaction Volume, 2021-2030
21.3.3. Kenya Embedded Insurance Market - Third-Party Platforms Average Value per Transaction, 2021-2030
22. Kenya Embedded Insurance Distribution by End-Use Market Sectors
22.1. Embedded Insurance Market share by End-Use Market Sectors
22.2. Embedded Insurance Market Size by E-commerce & Retail Sector - Gross Written Premium (GWP)
22.3. Embedded Insurance Market Size by Travel & Hospitality Sector - Gross Written Premium (GWP)
22.4. Embedded Insurance Market Size by Automotive & Mobility Sector - Gross Written Premium (GWP)
22.5. Embedded Insurance Market Size by Healthcare Sector - Gross Written Premium (GWP)
22.6. Embedded Insurance Market Size by Other Sectors - Gross Written Premium (GWP)
23. Kenya Embedded Banking Market Size and Account Dynamics
23.1. Embedded Banking - Total Deposits / Inflows, 2021-2030
23.2. Embedded Banking - Account Fee Revenue, 2021-2030
23.3. Embedded Banking - Fraudulent Transaction Rate, 2021-2030
24. Kenya Embedded Banking Distribution by End-Use Market
24.1. Embedded Banking Market share by End-Use Market
24.2. Embedded Banking Distribution by Gig & Freelance Platforms
24.3. Embedded Banking Distribution by E-commerce & Marketplaces
24.4. Embedded Banking Distribution by Fintech Apps & Neobanks
24.5. Embedded Banking Distribution by Others
25. Kenya Embedded Investments & Wealth Market Size and User Dynamics
25.1. Embedded Investments - Total Assets Under Management (AUM), 2021-2030
25.2. Embedded Investments - Number of Investment Transactions, 2021-2030
25.3. Embedded Investments - Average Investment per User, 2021-2030
25.4. Embedded Investments & Wealth - Performance & Retention Metrics
26. Kenya Embedded Investments & Wealth Market Segmentation by Business Models
26.1. Kenya Embedded Investments & Wealth Market Share by Business Models
26.2. Kenya Embedded Investments & Wealth - Platform-Based Model
26.2.1. Kenya Embedded Investments & Wealth - Platform-Based Model Transaction Value, 2021-2030
26.2.2. Kenya Embedded Investments & Wealth - Platform-Based Model Transaction Volume, 2021-2030
26.2.3. Kenya Embedded Investments & Wealth - Platform-Based Model Average Value per Transaction, 2021-2030
26.3. Kenya Embedded Investments & Wealth - Enabler-Based Model
26.3.1. Kenya Embedded Investments & Wealth - Enabler-Based Model Transaction Value, 2021-2030
26.3.2. Kenya Embedded Investments & Wealth - Enabler-Based Model Transaction Volume, 2021-2030
26.3.3. Kenya Embedded Investments & Wealth - Enabler-Based Model Average Value per Transaction, 2021-2030
26.4. Kenya Embedded Investments & Wealth - Regulatory-Entity Model
26.4.1. Kenya Embedded Investments & Wealth - Regulatory-Entity Model Transaction Value, 2021-2030
26.4.2. Kenya Embedded Investments & Wealth - Regulatory-Entity Model Transaction Volume, 2021-2030
26.4.3. Kenya Embedded Investments & Wealth - Regulatory-Entity Model Average Value per Transaction, 2021-2030
27. Kenya Embedded Investments & Wealth Market Segmentation by Distribution Models
27.1. Kenya Embedded Investments & Wealth Market Share by Distribution Models
27.2. Kenya Embedded Investments & Wealth Market - Own Platforms
27.2.1. Kenya Embedded Investments & Wealth Market - Own Platforms Model Transaction Value, 2021-2030
27.2.2. Kenya Embedded Investments & Wealth Market - Own Platforms Model Transaction Volume, 2021-2030
27.2.3. Kenya Embedded Investments & Wealth Market - Own Platforms Model Average Value per Transaction, 2021-2030
27.3. Kenya Embedded Investments & Wealth Market - Third-Party Platforms
27.3.1. Kenya Embedded Investments & Wealth Market - Third-Party Platforms Transaction Value, 2021-2030
27.3.2. Kenya Embedded Investments & Wealth Market - Third-Party Platforms Transaction Volume, 2021-2030
27.3.3. Kenya Embedded Investments & Wealth Market - Third-Party Platforms Average Value per Transaction, 2021-2030
28. Kenya Embedded Investments & Wealth Distribution by End-Use Market
28.1. Embedded Investments & Wealth Market Share Distribution by End-Use Market
28.2. Embedded Investments & Wealth Market by Fintech & Neobank Apps
28.3. Embedded Investments & Wealth Market by E-commerce & Super Apps
28.4. Embedded Investments & Wealth Market by Gig & Freelancer Platforms
28.5. Embedded Investments & Wealth Market by Other Platforms
29. Further Reading
29.1. About the Publisher
29.2. Related Research
List of Tables
Table 1: Kenya Embedded Finance - Total Transaction Value (US$ Million), 2021-2030
Table 2: Kenya Embedded Finance - Number of Transactions (Million), 2021-2030
Table 3: Kenya Embedded Finance - Average Value per Transaction (US$), 2021-2030
Table 4: Kenya Embedded Finance - Total Revenue (US$ Million), 2021-2030
Table 5: Kenya Embedded Finance - Average Revenue per Transaction / Product (US$), 2021-2030
Table 6: Kenya Embedded Payments - Total Payment Value (TPV) (US$ Million), 2021-2030
Table 7: Kenya Embedded Payments - Number of Transactions (Million), 2021-2030
Table 8: Kenya Embedded Payments - Average Revenue per Transaction (US$), 2021-2030
Table 9: Kenya Embedded Payments - Platform-Based Model Transaction Value (US$ Million), 2021-2030
Table 10: Kenya Embedded Payments - Platform-Based Model Transaction Volume (Million), 2021-2030
Table 11: Kenya Embedded Payments - Platform-Based Model Average Value per Transaction (US$), 2021-2030
Table 12: Kenya Embedded Payments - Enabler-Based Model Transaction Value (US$ Million), 2021-2030
Table 13: Kenya Embedded Payments - Enabler-Based Model Transaction Volume (Million), 2021-2030
Table 14: Kenya Embedded Payments - Enabler-Based Model Average Value per Transaction (US$), 2021-2030
Table 15: Kenya Embedded Payments - Regulatory-Entity Model Transaction Value (US$ Million), 2021-2030
Table 16: Kenya Embedded Payments - Regulatory-Entity Model Transaction Volume (Million), 2021-2030
Table 17: Kenya Embedded Payments - Regulatory-Entity Model Average Value per Transaction (US$), 2021-2030
Table 18: Kenya Embedded Payments - Own Platforms Transaction Value (US$ Million), 2021-2030
Table 19: Kenya Embedded Payments - Own Platforms Transaction Volume (Million), 2021-2030
Table 20: Kenya Embedded Payments - Own Platforms Average Value per Transaction (US$), 2021-2030
Table 21: Kenya Embedded Payments - Third-Party Platforms Transaction Value (US$ Million), 2021-2030
Table 22: Kenya Embedded Payments - Third-Party Platforms Transaction Volume (Million), 2021-2030
Table 23: Kenya Embedded Payments - Third-Party Platforms Average Value per Transaction (US$), 2021-2030
Table 24: Kenya Embedded Payments in E-commerce & Retail - Transaction Value (US$ Million), 2021-2030
Table 25: Kenya Embedded Payments in E-commerce & Retail - Transaction Volume (Million), 2021-2030
Table 26: Kenya Embedded Payments in E-commerce & Retail - Average Value per Transaction (US$), 2021-2030
Table 27: Kenya Embedded Payments in Digital Products & Services - Transaction Value (US$ Million), 2021-2030
Table 28: Kenya Embedded Payments in Digital Products & Services - Transaction Volume (Million), 2021-2030
Table 29: Kenya Embedded Payments in Digital Products & Services - Average Value per Transaction (US$), 2021-2030
Table 30: Kenya Embedded Payments in Travel & Hospitality - Transaction Value (US$ Million), 2021-2030
Table 31: Kenya Embedded Payments in Travel & Hospitality - Transaction Volume (Million), 2021-2030
Table 32: Kenya Embedded Payments in Travel & Hospitality - Average Value per Transaction (US$), 2021-2030
Table 33: Kenya Embedded Payments in Leisure & Entertainment - Transaction Value (US$ Million), 2021-2030
Table 34: Kenya Embedded Payments in Leisure & Entertainment - Transaction Volume (Million), 2021-2030
Table 35: Kenya Embedded Payments in Leisure & Entertainment - Average Value per Transaction (US$), 2021-2030
Table 36: Kenya Embedded Payments in Health & Wellness - Transaction Value (US$ Million), 2021-2030
Table 37: Kenya Embedded Payments in Health & Wellness - Transaction Volume (Million), 2021-2030
Table 38: Kenya Embedded Payments in Health & Wellness - Average Value per Transaction (US$), 2021-2030
Table 39: Kenya Embedded Payments in Utility Bill Payments - Transaction Value (US$ Million), 2021-2030
Table 40: Kenya Embedded Payments in Utility Bill Payments - Transaction Volume (Million), 2021-2030
Table 41: Kenya Embedded Payments in Utility Bill Payments - Average Value per Transaction (US$), 2021-2030
Table 42: Kenya Embedded Payments in Other Segments - Transaction Value (US$ Million), 2021-2030
Table 43: Kenya Embedded Payments in Other Segments - Transaction Volume (Million), 2021-2030
Table 44: Kenya Embedded Payments in Other Segments - Average Value per Transaction (US$), 2021-2030
Table 45: Kenya Embedded Lending - Loan Disbursement Value (US$ Million), 2021-2030
Table 46: Kenya Embedded Lending - Number of Loans Issued (Million), 2021-2030
Table 47: Kenya Embedded Lending - Average Loan Size (US$), 2021-2030
Table 48: Kenya Embedded Lending - Platform-Based Model Transaction Value (US$ Million), 2021-2030
Table 49: Kenya Embedded Lending - Platform-Based Model Transaction Volume (Million), 2021-2030
Table 50: Kenya Embedded Lending - Platform-Based Model Average Value per Transaction (US$), 2021-2030
Table 51: Kenya Embedded Lending - Enabler-Based Model Transaction Value (US$ Million), 2021-2030
Table 52: Kenya Embedded Lending - Enabler-Based Model Transaction Volume (Million), 2021-2030
Table 53: Kenya Embedded Lending - Enabler-Based Model Average Value per Transaction (US$), 2021-2030
Table 54: Kenya Embedded Lending - Regulatory-Entity Model Transaction Value (US$ Million), 2021-2030
Table 55: Kenya Embedded Lending - Regulatory-Entity Model Transaction Volume (Million), 2021-2030
Table 56: Kenya Embedded Lending - Regulatory-Entity Model Average Value per Transaction (US$), 2021-2030
Table 57: Kenya Embedded Lending - Own Platforms Transaction Value (US$ Million), 2021-2030
Table 58: Kenya Embedded Lending - Own Platforms Transaction Volume (Million), 2021-2030
Table 59: Kenya Embedded Lending - Own Platforms Average Value per Transaction (US$), 2021-2030
Table 60: Kenya Embedded Lending - Third-Party Platforms Transaction Value (US$ Million), 2021-2030
Table 61: Kenya Embedded Lending - Third-Party Platforms Transaction Volume (Million), 2021-2030
Table 62: Kenya Embedded Lending - Third-Party Platforms Average Value per Transaction (US$), 2021-2030
Table 63: Kenya Embedded Lending in BNPL - Loan Disbursement Value (US$ Million), 2021-2030
Table 64: Kenya Embedded Lending in BNPL - Number of Loans (Million), 2021-2030
Table 65: Kenya Embedded Lending in BNPL - Average Loan Size (US$), 2021-2030
Table 66: Kenya Embedded Lending in POS Lending - Loan Disbursement Value (US$ Million), 2021-2030
Table 67: Kenya Embedded Lending in POS Lending - Number of Loans (Million), 2021-2030
Table 68: Kenya Embedded Lending in POS Lending - Average Loan Size (US$), 2021-2030
Table 69: Kenya Embedded Lending in Personal Loans - Loan Disbursement Value (US$ Million), 2021-2030
Table 70: Kenya Embedded Lending in Personal Loans - Number of Loans (Million), 2021-2030
Table 71: Kenya Embedded Lending in Personal Loans - Average Loan Size (US$), 2021-2030
Table 72: Kenya Embedded Lending in Gig Worker Income Advances - Loan Disbursement Value (US$ Million), 2021-2030
Table 73: Kenya Embedded Lending in Gig Worker Income Advances - Number of Loans (Million), 2021-2030
Table 74: Kenya Embedded Lending in Gig Worker Income Advances - Average Loan Size (US$), 2021-2030
Table 75: Kenya Embedded Lending in Other Product Types - Loan Disbursement Value (US$ Million), 2021-2030
Table 76: Kenya Embedded Lending in Other Product Types - Number of Loans (Million), 2021-2030
Table 77: Kenya Embedded Lending in Other Product Types - Average Loan Size (US$), 2021-2030
Table 78: Kenya Embedded Lending in E-commerce & Retail - Loan Disbursement Value (US$ Million), 2021-2030
Table 79: Kenya Embedded Lending in E-commerce & Retail - Number of Loans (Million), 2021-2030
Table 80: Kenya Embedded Lending in E-commerce & Retail - Average Loan Size (US$), 2021-2030
Table 81: Kenya Embedded Lending in Gig Economy - Loan Disbursement Value (US$ Million), 2021-2030
Table 82: Kenya Embedded Lending in Gig Economy - Number of Loans (Million), 2021-2030
Table 83: Kenya Embedded Lending in Gig Economy - Average Loan Size (US$), 2021-2030
Table 84: Kenya Embedded Lending in Travel & Hospitality - Loan Disbursement Value (US$ Million), 2021-2030
Table 85: Kenya Embedded Lending in Travel & Hospitality - Number of Loans (Million), 2021-2030
Table 86: Kenya Embedded Lending in Travel & Hospitality - Average Loan Size (US$), 2021-2030
Table 87: Kenya Embedded Lending in Healthcare - Loan Disbursement Value (US$ Million), 2021-2030
Table 88: Kenya Embedded Lending in Healthcare - Number of Loans (Million), 2021-2030
Table 89: Kenya Embedded Lending in Healthcare - Average Loan Size (US$), 2021-2030
Table 90: Kenya Embedded Lending in Education & EdTech - Loan Disbursement Value (US$ Million), 2021-2030
Table 91: Kenya Embedded Lending in Education & EdTech - Number of Loans (Million), 2021-2030
Table 92: Kenya Embedded Lending in Education & EdTech - Average Loan Size (US$), 2021-2030
Table 93: Kenya Embedded Lending in Automotive & Mobility - Loan Disbursement Value (US$ Million), 2021-2030
Table 94: Kenya Embedded Lending in Automotive & Mobility - Number of Loans (Million), 2021-2030
Table 95: Kenya Embedded Lending in Automotive & Mobility - Average Loan Size (US$), 2021-2030
Table 96: Kenya Embedded Lending in Other Segments - Loan Disbursement Value (US$ Million), 2021-2030
Table 97: Kenya Embedded Lending in Other Segments - Number of Loans (Million), 2021-2030
Table 98: Kenya Embedded Lending in Other Segments - Average Loan Size (US$), 2021-2030
Table 99: Kenya Embedded Insurance - Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 100: Kenya Embedded Insurance - Policies Issued (Million), 2021-2030
Table 101: Kenya Embedded Insurance - Average Premium per Policy (US$), 2021-2030
Table 102: Kenya Embedded Insurance (Life) - Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 103: Kenya Embedded Insurance (Life) - Policies Issued (Million), 2021-2030
Table 104: Kenya Embedded Insurance (Life) - Average Premium per Policy (US$), 2021-2030
Table 105: Kenya Embedded Insurance (Non-Life) - Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 106: Kenya Embedded Insurance (Non-Life) - Policies Issued (Million), 2021-2030
Table 107: Kenya Embedded Insurance (Non-Life) - Average Premium per Policy (US$), 2021-2030
Table 108: Kenya Embedded Insurance - Motor Vehicle Insurance, Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 109: Kenya Embedded Insurance - Personal Property & Home Insurance Insurance, Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 110: Kenya Embedded Insurance - Accident & Health Insurance, Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 111: Kenya Embedded Insurance - Other Non-Life Insurance Lines, Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 112: Kenya Embedded Insurance - Platform-Based Model Transaction Value (US$ Million), 2021-2030
Table 113: Kenya Embedded Insurance - Platform-Based Model Transaction Volume (Million), 2021-2030
Table 114: Kenya Embedded Insurance - Platform-Based Model Average Value per Transaction (US$), 2021-2030
Table 115: Kenya Embedded Insurance - Enabler-Based Model Transaction Value (US$ Million), 2021-2030
Table 116: Kenya Embedded Insurance - Enabler-Based Model Transaction Volume (Million), 2021-2030
Table 117: Kenya Embedded Insurance - Enabler-Based Model Average Value per Transaction (US$), 2021-2030
Table 118: Kenya Embedded Insurance - Regulatory-Entity Model Transaction Value (US$ Million), 2021-2030
Table 119: Kenya Embedded Insurance - Regulatory-Entity Model Transaction Volume (Million), 2021-2030
Table 120: Kenya Embedded Insurance - Regulatory-Entity Model Average Value per Transaction (US$), 2021-2030
Table 121: Kenya Embedded Insurance - Own Platforms Transaction Value (US$ Million), 2021-2030
Table 122: Kenya Embedded Insurance - Own Platforms Transaction Volume (Million), 2021-2030
Table 123: Kenya Embedded Insurance - Own Platforms Average Value per Transaction (US$), 2021-2030
Table 124: Kenya Embedded Insurance - Third-Party Platforms Transaction Value (US$ Million), 2021-2030
Table 125: Kenya Embedded Insurance - Third-Party Platforms Transaction Volume (Million), 2021-2030
Table 126: Kenya Embedded Insurance - Third-Party Platforms Average Value per Transaction (US$), 2021-2030
Table 127: Kenya Embedded Insurance - E-commerce & Retail Sector, Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 128: Kenya Embedded Insurance - Travel & Hospitality Sector, Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 129: Kenya Embedded Insurance - Automotive & Mobility Sector, Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 130: Kenya Embedded Insurance - Healthcare Sector, Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 131: Kenya Embedded Insurance - Other Sectors, Gross Written Premium (GWP) (US$ Million), 2021-2030
Table 132: Kenya Embedded Banking - Total Deposits / Inflows (US$ Million), 2021-2030
Table 133: Kenya Embedded Banking - Account Fee Revenue (US$ Million), 2021-2030
Table 134: Kenya Embedded Banking - Gig & Freelance Platforms, Total Deposits / Inflows (US$ Million), 2021-2030
Table 135: Kenya Embedded Banking - E-commerce & Marketplaces, Total Deposits / Inflows (US$ Million), 2021-2030
Table 136: Kenya Embedded Banking - Fintech Apps & Neobanks, Total Deposits / Inflows (US$ Million), 2021-2030
Table 137: Kenya Embedded Banking - Other Platforms, Total Deposits / Inflows (US$ Million), 2021-2030
Table 138: Kenya Embedded Investments - Total Assets Under Management (AUM) (US$ Billion), 2021-2030
Table 139: Kenya Embedded Investments - Number of Investment Transactions (Million), 2021-2030
Table 140: Kenya Embedded Investments - Average Investment per User (US$), 2021-2030
Table 141: Kenya Embedded Investments & Wealth - Platform-Based Model Transaction Value (US$ Million), 2021-2030
Table 142: Kenya Embedded Investments & Wealth - Platform-Based Model Transaction Volume (Million), 2021-2030
Table 143: Kenya Embedded Investments & Wealth - Platform-Based Model Average Value per Transaction (US$), 2021-2030
Table 144: Kenya Embedded Investments & Wealth - Enabler-Based Model Transaction Value (US$ Million), 2021-2030
Table 145: Kenya Embedded Investments & Wealth - Enabler-Based Model Transaction Volume (Million), 2021-2030
Table 146: Kenya Embedded Investments & Wealth - Enabler-Based Model Average Value per Transaction (US$), 2021-2030
Table 147: Kenya Embedded Investments & Wealth - Regulatory-Entity Model Transaction Value (US$ Million), 2021-2030
Table 148: Kenya Embedded Investments & Wealth - Regulatory-Entity Model Transaction Volume (Million), 2021-2030
Table 149: Kenya Embedded Investments & Wealth - Regulatory-Entity Model Average Value per Transaction (US$), 2021-2030
Table 150: Kenya Embedded Investments & Wealth - Own Platforms Transaction Value (US$ Million), 2021-2030
Table 151: Kenya Embedded Investments & Wealth - Own Platforms Transaction Volume (Million), 2021-2030
Table 152: Kenya Embedded Investments & Wealth - Own Platforms Average Value per Transaction (US$), 2021-2030
Table 153: Kenya Embedded Investments & Wealth - Third-Party Platforms Transaction Value (US$ Million), 2021-2030
Table 154: Kenya Embedded Investments & Wealth - Third-Party Platforms Transaction Volume (Million), 2021-2030
Table 155: Kenya Embedded Investments & Wealth - Third-Party Platforms Average Value per Transaction (US$), 2021-2030
Table 156: Kenya Embedded Investments & Wealth - Fintech & Neobank Apps, Transaction Value (US$ Million), 2021-2030
Table 157: Kenya Embedded Investments & Wealth - E-commerce & Super Apps, Transaction Value (US$ Million), 2021-2030
Table 158: Kenya Embedded Investments & Wealth - Gig & Freelancer Platforms, Transaction Value (US$ Million), 2021-2030
Table 159: Kenya Embedded Investments & Wealth - Other Platforms, Transaction Value (US$ Million), 2021-2030
List of Figures
Figure 1: Methodology Framework
Figure 2: Kenya Embedded Finance - Total Transaction Value (US$ Million), 2021-2030
Figure 3: Kenya Embedded Finance - Number of Transactions (Million), 2021-2030
Figure 4: Kenya Embedded Finance - Average Value per Transaction (US$), 2021-2030
Figure 5: Kenya Embedded Finance - Total Revenue (US$ Million), 2021-2030
Figure 6: Kenya Embedded Finance - Average Revenue per Transaction / Product (US$), 2021-2030
Figure 7: Kenya Embedded Finance - Operational Efficiency Metrics (%), 2024
Figure 8: Kenya Embedded Finance - Quality & Risk Metrics (%), 2024
Figure 9: Kenya Embedded Finance - Customer Behavior & Conversion Metrics (%), 2024
Figure 10: Kenya Embedded Finance - User Experience Metrics, 2024
Figure 11: Kenya Embedded Finance - Market Share by Key Verticals (%), 2024
Figure 12: Kenya Embedded Payments - Total Payment Value (TPV) (US$ Million), 2021-2030
Figure 13: Kenya Embedded Payments - Number of Transactions (Million), 2021-2030
Figure 14: Kenya Embedded Payments - Average Revenue per Transaction (US$), 2021-2030
Figure 15: Kenya Embedded Payments - Transaction Performance & Conversion Metrics (%), 2024
Figure 16: Kenya Embedded Payments - Operational Efficiency & Risk Control Metrics (%), 2024
Figure 17: Kenya Embedded Payments - User Experience Metrics, 2024
Figure 18: Kenya Embedded Payments - Market Share by Business Models (%), 2021-2030
Figure 19: Kenya Embedded Payments - Platform-Based Model Transaction Value (US$ Million), 2021-2030
Figure 20: Kenya Embedded Payments - Platform-Based Model Transaction Volume (Million), 2021-2030
Figure 21: Kenya Embedded Payments - Platform-Based Model Average Value per Transaction (US$), 2021-2030
Figure 22: Kenya Embedded Payments - Enabler-Based Model Transaction Value (US$ Million), 2021-2030
Figure 23: Kenya Embedded Payments - Enabler-Based Model Transaction Volume (Million), 2021-2030
Figure 24: Kenya Embedded Payments - Enabler-Based Model Average Value per Transaction (US$), 2021-2030
Figure 25: Kenya Embedded Payments - Regulatory-Entity Model Transaction Value (US$ Million), 2021-2030
Figure 26: Kenya Embedded Payments - Regulatory-Entity Model Transaction Volume (Million), 2021-2030
Figure 27: Kenya Embedded Payments - Regulatory-Entity Model Average Value per Transaction (US$), 2021-2030
Figure 28: Kenya Embedded Payments - Market Share by Distribution Models (%), 2021-2030
Figure 29: Kenya Embedded Payments - Own Platforms Transaction Value (US$ Million), 2021-2030
Figure 30: Kenya Embedded Payments - Own Platforms Transaction Volume (Million), 2021-2030
Figure 31: Kenya Embedded Payments - Own Platforms Average Value per Transaction (US$), 2021-2030
Figure 32: Kenya Embedded Payments - Third-Party Platforms Transaction Value (US$ Million), 2021-2030
Figure 33: Kenya Embedded Payments - Third-Party Platforms Transaction Volume (Million), 2021-2030
Figure 34: Kenya Embedded Payments - Third-Party Platforms Average Value per Transaction (US$), 2021-2030
Figure 35: Kenya Embedded Payments - Market Share by End-Use Markets (%), 2024
Figure 36: Kenya Embedded Payments in E-commerce & Retail - Transaction Value (US$ Million), 2021-2030
Figure 37: Kenya Embedded Payments in E-commerce & Retail - Transaction Volume (Million), 2021-2030
Figure 38: Kenya Embedded Payments in E-commerce & Retail - Average Value per Transaction (US$), 2021-2030
Figure 39: Kenya Embedded Payments in Digital Products & Services - Transaction Value (US$ Million), 2021-2030
Figure 40: Kenya Embedded Payments in Digital Products & Services - Transaction Volume (Million), 2021-2030
Figure 41: Kenya Embedded Payments in Digital Products & Services - Average Value per Transaction (US$), 2021-2030
Figure 42: Kenya Embedded Payments in Travel & Hospitality - Transaction Value (US$ Million), 2021-2030
Figure 43: Kenya Embedded Payments in Travel & Hospitality - Transaction Volume (Million), 2021-2030
Figure 44: Kenya Embedded Payments in Travel & Hospitality - Average Value per Transaction (US$), 2021-2030
Figure 45: Kenya Embedded Payments in Leisure & Entertainment - Transaction Value (US$ Million), 2021-2030
Figure 46: Kenya Embedded Payments in Leisure & Entertainment - Transaction Volume (Million), 2021-2030
Figure 47: Kenya Embedded Payments in Leisure & Entertainment - Average Value per Transaction (US$), 2021-2030
Figure 48: Kenya Embedded Payments in Health & Wellness - Transaction Value (US$ Million), 2021-2030
Figure 49: Kenya Embedded Payments in Health & Wellness - Transaction Volume (Million), 2021-2030
Figure 50: Kenya Embedded Payments in Health & Wellness - Average Value per Transaction (US$), 2021-2030
Figure 51: Kenya Embedded Payments in Utility Bill Payments - Transaction Value (US$ Million), 2021-2030
Figure 52: Kenya Embedded Payments in Utility Bill Payments - Transaction Volume (Million), 2021-2030
Figure 53: Kenya Embedded Payments in Utility Bill Payments - Average Value per Transaction (US$), 2021-2030
Figure 54: Kenya Embedded Payments in Other Segments - Transaction Value (US$ Million), 2021-2030
Figure 55: Kenya Embedded Payments in Other Segments - Transaction Volume (Million), 2021-2030
Figure 56: Kenya Embedded Payments in Other Segments - Average Value per Transaction (US$), 2021-2030
Figure 57: Kenya Embedded Lending - Loan Disbursement Value (US$ Million), 2021-2030
Figure 58: Kenya Embedded Lending - Number of Loans Issued (Million), 2021-2030
Figure 59: Kenya Embedded Lending - Average Loan Size (US$), 2021-2030
Figure 60: Kenya Embedded Lending - Credit Quality & Risk Metrics (%), 2024
Figure 61: Kenya Embedded Lending - Monetization & Adoption Metrics, 2024
Figure 62: Kenya Embedded Lending - Operational & Platform Efficiency Metrics, 2024
Figure 63: Kenya Embedded Lending - Market Share by Business Models (%), 2021-2030
Figure 64: Kenya Embedded Lending - Platform-Based Model Transaction Value (US$ Million), 2021-2030
Figure 65: Kenya Embedded Lending - Platform-Based Model Transaction Volume (Million), 2021-2030
Figure 66: Kenya Embedded Lending - Platform-Based Model Average Value per Transaction (US$), 2021-2030
Figure 67: Kenya Embedded Lending - Enabler-Based Model Transaction Value (US$ Million), 2021-2030
Figure 68: Kenya Embedded Lending - Enabler-Based Model Transaction Volume (Million), 2021-2030
Figure 69: Kenya Embedded Lending - Enabler-Based Model Average Value per Transaction (US$), 2021-2030
Figure 70: Kenya Embedded Lending - Regulatory-Entity Model Transaction Value (US$ Million), 2021-2030
Figure 71: Kenya Embedded Lending - Regulatory-Entity Model Transaction Volume (Million), 2021-2030
Figure 72: Kenya Embedded Lending - Regulatory-Entity Model Average Value per Transaction (US$), 2021-2030
Figure 73: Kenya Embedded Lending - Market Share by Distribution Models (%), 2021-2030
Figure 74: Kenya Embedded Lending - Own Platforms Transaction Value (US$ Million), 2021-2030
Figure 75: Kenya Embedded Lending - Own Platforms Transaction Volume (Million), 2021-2030
Figure 76: Kenya Embedded Lending - Own Platforms Average Value per Transaction (US$), 2021-2030
Figure 77: Kenya Embedded Lending - Third-Party Platforms Transaction Value (US$ Million), 2021-2030
Figure 78: Kenya Embedded Lending - Third-Party Platforms Transaction Volume (Million), 2021-2030
Figure 79: Kenya Embedded Lending - Third-Party Platforms Average Value per Transaction (US$), 2021-2030
Figure 80: Kenya Embedded Lending - Market Share by Product Types (%), 2021-2030
Figure 81: Kenya Embedded Lending in BNPL - Loan Disbursement Value (US$ Million), 2021-2030
Figure 82: Kenya Embedded Lending in BNPL - Number of Loans (Million), 2021-2030
Figure 83: Kenya Embedded Lending in BNPL - Average Loan Size (US$), 2021-2030
Figure 84: Kenya Embedded Lending in POS Lending - Loan Disbursement Value (US$ Million), 2021-2030
Figure 85: Kenya Embedded Lending in POS Lending - Number of Loans (Million), 2021-2030
Figure 86: Kenya Embedded Lending in POS Lending - Average Loan Size (US$), 2021-2030
Figure 87: Kenya Embedded Lending in Personal Loans - Loan Disbursement Value (US$ Million), 2021-2030
Figure 88: Kenya Embedded Lending in Personal Loans - Number of Loans (Million), 2021-2030
Figure 89: Kenya Embedded Lending in Personal Loans - Average Loan Size (US$), 2021-2030
Figure 90: Kenya Embedded Lending in Gig Worker Income Advances - Loan Disbursement Value (US$ Million), 2021-2030
Figure 91: Kenya Embedded Lending in Gig Worker Income Advances - Number of Loans (Million), 2021-2030
Figure 92: Kenya Embedded Lending in Gig Worker Income Advances - Average Loan Size (US$), 2021-2030
Figure 93: Kenya Embedded Lending in Other Product Types - Loan Disbursement Value (US$ Million), 2021-2030
Figure 94: Kenya Embedded Lending in Other Product Types - Number of Loans (Million), 2021-2030
Figure 95: Kenya Embedded Lending in Other Product Types - Average Loan Size (US$), 2021-2030
Figure 96: Kenya Embedded Lending - Market Share by End-Use Markets (%), 2021-2030
Figure 97: Kenya Embedded Lending in E-commerce & Retail - Loan Disbursement Value (US$ Million), 2021-2030
Figure 98: Kenya Embedded Lending in E-commerce & Retail - Number of Loans (Million), 2021-2030
Figure 99: Kenya Embedded Lending in E-commerce & Retail - Average Loan Size (US$), 2021-2030
Figure 100: Kenya Embedded Lending in Gig Economy - Loan Disbursement Value (US$ Million), 2021-2030
Figure 101: Kenya Embedded Lending in Gig Economy - Number of Loans (Million), 2021-2030
Figure 102: Kenya Embedded Lending in Gig Economy - Average Loan Size (US$), 2021-2030
Figure 103: Kenya Embedded Lending in Travel & Hospitality - Loan Disbursement Value (US$ Million), 2021-2030
Figure 104: Kenya Embedded Lending in Travel & Hospitality - Number of Loans (Million), 2021-2030
Figure 105: Kenya Embedded Lending in Travel & Hospitality - Average Loan Size (US$), 2021-2030
Figure 106: Kenya Embedded Lending in Healthcare - Loan Disbursement Value (US$ Million), 2021-2030
Figure 107: Kenya Embedded Lending in Healthcare - Number of Loans (Million), 2021-2030
Figure 108: Kenya Embedded Lending in Healthcare - Average Loan Size (US$), 2021-2030
Figure 109: Kenya Embedded Lending in Education & EdTech - Loan Disbursement Value (US$ Million), 2021-2030
Figure 110: Kenya Embedded Lending in Education & EdTech - Number of Loans (Million), 2021-2030
Figure 111: Kenya Embedded Lending in Education & EdTech - Average Loan Size (US$), 2021-2030
Figure 112: Kenya Embedded Lending in Automotive & Mobility - Loan Disbursement Value (US$ Million), 2021-2030
Figure 113: Kenya Embedded Lending in Automotive & Mobility - Number of Loans (Million), 2021-2030
Figure 114: Kenya Embedded Lending in Automotive & Mobility - Average Loan Size (US$), 2021-2030
Figure 115: Kenya Embedded Lending in Other Segments - Loan Disbursement Value (US$ Million), 2021-2030
Figure 116: Kenya Embedded Lending in Other Segments - Number of Loans (Million), 2021-2030
Figure 117: Kenya Embedded Lending in Other Segments - Average Loan Size (US$), 2021-2030
Figure 118: Kenya Embedded Insurance - Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 119: Kenya Embedded Insurance - Policies Issued (Million), 2021-2030
Figure 120: Kenya Embedded Insurance - Average Premium per Policy (US$), 2021-2030
Figure 121: Kenya Embedded Insurance - Policy, Distribution & Conversion Metrics (%), 2024
Figure 122: Kenya Embedded Insurance - Claims & Risk Performance Metrics (%/days), 2024
Figure 123: Kenya Embedded Insurance - Market Share by Policy Type (%), 2021-2030
Figure 124: Kenya Embedded Insurance (Life) - Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 125: Kenya Embedded Insurance (Life) - Policies Issued (Million), 2021-2030
Figure 126: Kenya Embedded Insurance (Life) - Average Premium per Policy (US$), 2021-2030
Figure 127: Kenya Embedded Insurance (Non-Life) - Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 128: Kenya Embedded Insurance (Non-Life) - Policies Issued (Million), 2021-2030
Figure 129: Kenya Embedded Insurance (Non-Life) - Average Premium per Policy (US$), 2021-2030
Figure 130: Kenya Non-Life Embedded Insurance - Market Share by Segments (%), 2021-2030
Figure 131: Kenya Embedded Insurance - Motor Vehicle Insurance, Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 132: Kenya Embedded Insurance - Personal Property & Home Insurance Insurance, Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 133: Kenya Embedded Insurance - Accident & Health Insurance, Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 134: Kenya Embedded Insurance - Other Non-Life Insurance Lines, Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 135: Kenya Embedded Insurance - Market Share by Business Models (%), 2021-2030
Figure 136: Kenya Embedded Insurance - Platform-Based Model Transaction Value (US$ Million), 2021-2030
Figure 137: Kenya Embedded Insurance - Platform-Based Model Transaction Volume (Million), 2021-2030
Figure 138: Kenya Embedded Insurance - Platform-Based Model Average Value per Transaction (US$), 2021-2030
Figure 139: Kenya Embedded Insurance - Enabler-Based Model Transaction Value (US$ Million), 2021-2030
Figure 140: Kenya Embedded Insurance - Enabler-Based Model Transaction Volume (Million), 2021-2030
Figure 141: Kenya Embedded Insurance - Enabler-Based Model Average Value per Transaction (US$), 2021-2030
Figure 142: Kenya Embedded Insurance - Regulatory-Entity Model Transaction Value (US$ Million), 2021-2030
Figure 143: Kenya Embedded Insurance - Regulatory-Entity Model Transaction Volume (Million), 2021-2030
Figure 144: Kenya Embedded Insurance - Regulatory-Entity Model Average Value per Transaction (US$), 2021-2030
Figure 145: Kenya Embedded Insurance - Market Share by Distribution Models (%), 2021-2030
Figure 146: Kenya Embedded Insurance - Own Platforms Transaction Value (US$ Million), 2021-2030
Figure 147: Kenya Embedded Insurance - Own Platforms Transaction Volume (Million), 2021-2030
Figure 148: Kenya Embedded Insurance - Own Platforms Average Value per Transaction (US$), 2021-2030
Figure 149: Kenya Embedded Insurance - Third-Party Platforms Transaction Value (US$ Million), 2021-2030
Figure 150: Kenya Embedded Insurance - Third-Party Platforms Transaction Volume (Million), 2021-2030
Figure 151: Kenya Embedded Insurance - Third-Party Platforms Average Value per Transaction (US$), 2021-2030
Figure 152: Kenya Embedded Insurance - Market Share by End-Use Market Sectors (%), 2024
Figure 153: Kenya Embedded Insurance - E-commerce & Retail Sector, Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 154: Kenya Embedded Insurance - Travel & Hospitality Sector, Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 155: Kenya Embedded Insurance - Automotive & Mobility Sector, Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 156: Kenya Embedded Insurance - Healthcare Sector, Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 157: Kenya Embedded Insurance - Other Sectors, Gross Written Premium (GWP) (US$ Million), 2021-2030
Figure 158: Kenya Embedded Banking - Total Deposits / Inflows (US$ Million), 2021-2030
Figure 159: Kenya Embedded Banking - Account Fee Revenue (US$ Million), 2021-2030
Figure 160: Kenya Embedded Banking - Fraudulent Transaction Rate (%), 2021-2030
Figure 161: Kenya Embedded Banking - Market Share by End-Use Markets (%), 2024
Figure 162: Kenya Embedded Banking - Gig & Freelance Platforms, Total Deposits / Inflows (US$ Million), 2021-2030
Figure 163: Kenya Embedded Banking - E-commerce & Marketplaces, Total Deposits / Inflows (US$ Million), 2021-2030
Figure 164: Kenya Embedded Banking - Fintech Apps & Neobanks, Total Deposits / Inflows (US$ Million), 2021-2030
Figure 165: Kenya Embedded Banking - Other Platforms, Total Deposits / Inflows (US$ Million), 2021-2030
Figure 166: Kenya Embedded Investments - Total Assets Under Management (AUM) (US$ Billion), 2021-2030
Figure 167: Kenya Embedded Investments - Number of Investment Transactions (Million), 2021-2030
Figure 168: Kenya Embedded Investments - Average Investment per User (US$), 2021-2030
Figure 169: Embedded Investments & Wealth - Performance & Retention Metrics (%), 2024
Figure 170: Kenya Embedded Investments & Wealth - Market Share by Business Models (%), 2021-2030
Figure 171: Kenya Embedded Investments & Wealth - Platform-Based Model Transaction Value (US$ Million), 2021-2030
Figure 172: Kenya Embedded Investments & Wealth - Platform-Based Model Transaction Volume (Million), 2021-2030
Figure 173: Kenya Embedded Investments & Wealth - Platform-Based Model Average Value per Transaction (US$), 2021-2030
Figure 174: Kenya Embedded Investments & Wealth - Enabler-Based Model Transaction Value (US$ Million), 2021-2030
Figure 175: Kenya Embedded Investments & Wealth - Enabler-Based Model Transaction Volume (Million), 2021-2030
Figure 176: Kenya Embedded Investments & Wealth - Enabler-Based Model Average Value per Transaction (US$), 2021-2030
Figure 177: Kenya Embedded Investments & Wealth - Regulatory-Entity Model Transaction Value (US$ Million), 2021-2030
Figure 178: Kenya Embedded Investments & Wealth - Regulatory-Entity Model Transaction Volume (Million), 2021-2030
Figure 179: Kenya Embedded Investments & Wealth - Regulatory-Entity Model Average Value per Transaction (US$), 2021-2030
Figure 180: Kenya Embedded Investments & Wealth - Market Share by Distribution Models (%), 2021-2030
Figure 181: Kenya Embedded Investments & Wealth - Own Platforms Transaction Value (US$ Million), 2021-2030
Figure 182: Kenya Embedded Investments & Wealth - Own Platforms Transaction Volume (Million), 2021-2030
Figure 183: Kenya Embedded Investments & Wealth - Own Platforms Average Value per Transaction (US$), 2021-2030
Figure 184: Kenya Embedded Investments & Wealth - Third-Party Platforms Transaction Value (US$ Million), 2021-2030
Figure 185: Kenya Embedded Investments & Wealth - Third-Party Platforms Transaction Volume (Million), 2021-2030
Figure 186: Kenya Embedded Investments & Wealth - Third-Party Platforms Average Value per Transaction (US$), 2021-2030
Figure 187: Kenya Embedded Investments & Wealth - Market Share by End-Use Market (%), 2021-2030
Figure 188: Kenya Embedded Investments & Wealth - Fintech & Neobank Apps, Transaction Value (US$ Million), 2021-2030
Figure 189: Kenya Embedded Investments & Wealth - E-commerce & Super Apps, Transaction Value (US$ Million), 2021-2030
Figure 190: Kenya Embedded Investments & Wealth - Gig & Freelancer Platforms, Transaction Value (US$ Million), 2021-2030
Figure 191: Kenya Embedded Investments & Wealth - Other Platforms, Transaction Value (US$ Million), 2021-2030

Table Information

Report AttributeDetails
No. of Pages230
PublishedOctober 2025
Forecast Period2026 - 2030
Estimated Market Value ( USD ) in 2026 $ 1.44 Billion
Forecasted Market Value ( USD ) by 2030 $ 1.9 Billion
Compound Annual Growth Rate7.2%
Regions CoveredKenya

Related Topics

Related Reports

Embedded Finance Market Report 2025 - Product Image

Embedded Finance Market Report 2025

  • Report
  • 250 Pages
  • Global
From
Embedded Finance - Global Strategic Business Report - Product Image

Embedded Finance - Global Strategic Business Report

  • Report
  • 152 Pages
  • Global
From
Embedded Finance Market Report: Trends, Forecast and Competitive Analysis to 2031 - Product Image

Embedded Finance Market Report: Trends, Forecast and Competitive Analysis to 2031

  • Report
  • 150 Pages
  • Global
From
Embedded Finance Market - Global Forecast 2025-2032 - Product Image

Embedded Finance Market - Global Forecast 2025-2032

  • Report
  • 192 Pages
  • Global
From
Embedded Finance Market - Forecasts from 2025 to 2030 - Product Image

Embedded Finance Market - Forecasts from 2025 to 2030

  • Report
  • 149 Pages
  • Global
From
Copyright © 2002-2025 Research and Markets. All Rights Reserved.