The global men’s haircare and styling products market was valued at $40,430.0 million in 2020 and is anticipated to reach $54,755.1 million by 2030, with a CAGR of 3.3% during the forecast period.
Haircare is a global scalp hair and cosmetics terminology. Haircare routines differ depending on a person's culture and physical characteristics. It is not only important for aesthetic maintenance but also for overall cleanliness. Hairstyling products are beauty and hair products that help customers nourish their hair follicles and style their hair. Modern times have led to advancements in technology and in the production process of a broad range of hair styling products.
Rise in awareness in consumers about the deterioration of hair health, increase in disposable income, an adaptation of good hair hygiene in consumers, and necessity of haircare products to avoid hair fall drive the growth of the haircare and styling products market. Haircare and styling products manufacturers have invested a lot in R&D to enhance the characteristics of the existing products and add benefits to them to attract consumers.
Moreover, the numbers of networkers and the increase in internet penetration have also been increased. With this in mind, most leading market participants strive to promote their products on numerous social media channels. Thus, the haircare and styling product industry offer compensatory development potential throughout the prediction period with a plan for social media marketing.
The significant decrease in the global haircare and styling products market size in 2020 is estimated based on the COVID-19 outbreak across the globe. As the COVID-19 pandemic has forced countries to enforce lockdown, the supply and distribution chain was disrupted. The shifting of activities in operations and vendor operations impacted the production. Off-line demand may have decreased since the nations' lockdown may have made products delivery less efficient, making internet shops prosper with high sales throughout the epidemic. Hypermarkets and supermarkets have been closed leading to a gap in demand and supply in the market.
About 147 million individuals worldwide are affected by alopecia. Hair issues such as hair greying, dandruff, and hair loss are on an increase in the male population, which is projected to surge the usage of hair care products. For instance, in the Journal of Clinical & Diagnostic Research published in October 2018, around 60.3% of males from 18 to 50 years of age suffer from hair loss. More than the younger generation, the elderly population is projected to have a major impact on the hair care & styling products market as the need for hair care products is greater in elderly men due to age induced hair issues and hair loss.
The key players profiled in this report include American Crew, Baxter of California, Jack Black, Harry's, Malin+Goetz, Hanz de Fuko, Dove Men, Redken Brews, Old Spice, and Axe. These players are introducing new products in the market to increase the customer base and product sale.
Haircare is a global scalp hair and cosmetics terminology. Haircare routines differ depending on a person's culture and physical characteristics. It is not only important for aesthetic maintenance but also for overall cleanliness. Hairstyling products are beauty and hair products that help customers nourish their hair follicles and style their hair. Modern times have led to advancements in technology and in the production process of a broad range of hair styling products.
Rise in awareness in consumers about the deterioration of hair health, increase in disposable income, an adaptation of good hair hygiene in consumers, and necessity of haircare products to avoid hair fall drive the growth of the haircare and styling products market. Haircare and styling products manufacturers have invested a lot in R&D to enhance the characteristics of the existing products and add benefits to them to attract consumers.
Moreover, the numbers of networkers and the increase in internet penetration have also been increased. With this in mind, most leading market participants strive to promote their products on numerous social media channels. Thus, the haircare and styling product industry offer compensatory development potential throughout the prediction period with a plan for social media marketing.
The significant decrease in the global haircare and styling products market size in 2020 is estimated based on the COVID-19 outbreak across the globe. As the COVID-19 pandemic has forced countries to enforce lockdown, the supply and distribution chain was disrupted. The shifting of activities in operations and vendor operations impacted the production. Off-line demand may have decreased since the nations' lockdown may have made products delivery less efficient, making internet shops prosper with high sales throughout the epidemic. Hypermarkets and supermarkets have been closed leading to a gap in demand and supply in the market.
About 147 million individuals worldwide are affected by alopecia. Hair issues such as hair greying, dandruff, and hair loss are on an increase in the male population, which is projected to surge the usage of hair care products. For instance, in the Journal of Clinical & Diagnostic Research published in October 2018, around 60.3% of males from 18 to 50 years of age suffer from hair loss. More than the younger generation, the elderly population is projected to have a major impact on the hair care & styling products market as the need for hair care products is greater in elderly men due to age induced hair issues and hair loss.
The key players profiled in this report include American Crew, Baxter of California, Jack Black, Harry's, Malin+Goetz, Hanz de Fuko, Dove Men, Redken Brews, Old Spice, and Axe. These players are introducing new products in the market to increase the customer base and product sale.
Men’s Hair Care and Styling Products Market Segments
By Products Type
- Haircare
- Shampoo
- Conditioner
- 2-in-1 Shampoo and Conditioner
- 3-in-1 Shampoo Conditioner and Body Wash
- Mask
- Leave-In Conditioner
- Oil
- Serum
- Sprays
- Dry Shampoos
- Scalp Treatments
- Styling Products
- Cream
- Clay
- Gel Glue
- Wax
- Pomade
- Paste
- Foam
- Hair Spray
- Powder
By Distribution Channel
- Supermarkets
- Convenience Store
- Specialty Store
- E-commerce
- Others
By Region
- North America
- Europe
- Asia-Pacific
KEY MARKET PLAYERS
- American Crew
- Baxter of California
- Jack Black
- Harry's
- Malin+Goetz
- Hanz de Fuko
- Dove Men
- Redken Brews
- Old Spice
- Axe
Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: MEN’S HAIR CARE & STYLING PRODUCTS MARKET, BY TYPE
CHAPTER 5: MEN’S HAIR CARE & STYLING PRODUCTS MARKET, BY SALES CHANNEL
CHAPTER 6: MEN’S HAIR CARE & STYLING PRODUCTS MARKET, BY REGION
CHAPTER 7: COMPANY PROFILES
List of Tables
List of Figures
Companies Mentioned
- American Crew
- Baxter Of California
- Jack Black
- Harry'S
- Malin+Goetz
- Hanz De Fuko
- Dove Men
- Redken Brews
- Old Spice
- Axe
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 180 |
| Published | December 2021 |
| Forecast Period | 2020 - 2030 |
| Estimated Market Value ( USD | $ 40430 million |
| Forecasted Market Value ( USD | $ 54755.1 million |
| Compound Annual Growth Rate | 3.1% |
| Regions Covered | Global |
| No. of Companies Mentioned | 10 |
