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Internet Search Portals Global Market Report 2022, By Website, Application, Distribution Channel

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    Report

  • 175 Pages
  • March 2022
  • Region: Global
  • The Business Research Company
  • ID: 5556385
Internet Search Portals Global Market Report 2022 provides the strategists, marketers and senior management with the critical information they need to assess the global internet search portals market as it emerges from the Covid 19 shut down.



Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 12+ geographies.
  • Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market research findings.
  • Benchmark performance against key competitors.
  • Utilize the relationships between key data sets for superior strategizing.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis

Description:


Where is the largest and fastest growing market for the internet search portals? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Internet Search Portal market global report answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider internet search portals market, and compares it with other markets.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, the impact of the Covid 19 virus and forecasting its recovery.
  • Market segmentations break down market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the impact and recovery trajectory of Covid 19 for all regions, key developed countries and major emerging markets.
  • Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
  • The internet search portals market section of the report gives context. It compares the internet search portals market with other segments of the internet search portals market by size and growth, historic and forecast.

Scope


Markets Covered:
1) By Website: Operating Websites; Internet Search Websites; Others
2) By Application: Personal; Commercial
3) By Distribution Channel: Online; Offline

Companies Mentioned: Google; Baidu, Inc.; Softbank Group Corp.; Naspers; Naver Corporation

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.


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Frequently Asked Questions about the Global Internet Search Portals Market

What is the estimated value of the Global Internet Search Portals Market?

The Global Internet Search Portals Market was estimated to be valued at $223.69 billion in 2022.

What is the growth rate of the Global Internet Search Portals Market?

The growth rate of the Global Internet Search Portals Market is 17.0%, with an estimated value of $418.89 billion by 2026.

What is the forecasted size of the Global Internet Search Portals Market?

The Global Internet Search Portals Market is estimated to be worth $418.89 billion by 2026.

Who are the key companies in the Global Internet Search Portals Market?

Key companies in the Global Internet Search Portals Market include Google, Baidu Inc., Softbank Group Corp., Naspers, Naver Corporation, Yandex N.V. and Mail.Ru Group.

Table of Contents

1. Executive Summary2. Internet Search Portals Market Characteristics3. Internet Search Portals Market Trends And Strategies4. Impact Of COVID-19 On Internet Search Portals
5. Internet Search Portals Market Size And Growth
5.1. Global Internet Search Portals Historic Market, 2016-2021, $ Billion
5.1.1. Drivers Of The Market
5.1.2. Restraints On The Market
5.2. Global Internet Search Portals Forecast Market, 2021-2026F, 2031F, $ Billion
5.2.1. Drivers Of The Market
5.2.2. Restraints On the Market
6. Internet Search Portals Market Segmentation
6.1. Global Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Operating Websites
  • Internet Search Websites
  • Others
6.2. Global Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Personal
  • Commercial
6.3. Global Internet Search Portals Market, Segmentation By Distribution Channel, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Online
  • Offline

7. Internet Search Portals Market Regional And Country Analysis
7.1. Global Internet Search Portals Market, Split By Region, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
7.2. Global Internet Search Portals Market, Split By Country, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
8. Asia-Pacific Internet Search Portals Market
8.1. Asia-Pacific Internet Search Portals Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
8.3. Asia-Pacific Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
9. China Internet Search Portals Market
9.1. China Internet Search Portals Market Overview
9.2. China Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion
9.3. China Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion
10. India Internet Search Portals Market
10.1. India Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
10.2. India Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
11. Japan Internet Search Portals Market
11.1. Japan Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
11.2. Japan Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
12. Australia Internet Search Portals Market
12.1. Australia Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
12.2. Australia Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
13. Indonesia Internet Search Portals Market
13.1. Indonesia Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
13.2. Indonesia Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
14. South Korea Internet Search Portals Market
14.1. South Korea Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
14.2. South Korea Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
15. Western Europe Internet Search Portals Market
15.1. Western Europe Internet Search Portals Market Overview
15.2. Western Europe Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
15.3. Western Europe Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
16. UK Internet Search Portals Market
16.1. UK Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
16.2. UK Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
17. Germany Internet Search Portals Market
17.1. Germany Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
17.2. Germany Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
18. France Internet Search Portals Market
18.4. France Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
18.5. France Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
19. Eastern Europe Internet Search Portals Market
19.1. Eastern Europe Internet Search Portals Market Overview
19.2. Eastern Europe Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
19.3. Eastern Europe Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
20. Russia Internet Search Portals Market
20.1. Russia Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
20.2. Russia Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
21. North America Internet Search Portals Market
21.1. North America Internet Search Portals Market Overview
21.2. North America Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
21.3. North America Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
22. USA Internet Search Portals Market
22.1. USA Internet Search Portals Market Overview
22.2. USA Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
22.3. USA Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
23. South America Internet Search Portals Market
23.1. South America Internet Search Portals Market Overview
23.2. South America Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
23.3. South America Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
24. Brazil Internet Search Portals Market
24.1. Brazil Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
24.2. Brazil Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
25. Middle East Internet Search Portals Market
25.1. Middle East Internet Search Portals Market Overview
25.2. Middle East Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
25.3. Middle East Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
26. Africa Internet Search Portals Market
26.1. Africa Internet Search Portals Market Overview
26.2. Africa Internet Search Portals Market, Segmentation By Website, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
26.3. Africa Internet Search Portals Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
27. Internet Search Portals Market Competitive Landscape And Company Profiles
27.1. Internet Search Portals Market Competitive Landscape
27.2. Internet Search Portals Market Company Profiles
27.2.1. Google
27.2.1.1. Overview
27.2.1.2. Products and Services
27.2.1.3. Strategy
27.2.1.4. Financial Performance
27.2.2. Baidu, Inc.
27.2.2.1. Overview
27.2.2.2. Products and Services
27.2.2.3. Strategy
27.2.2.4. Financial Performance
27.2.3. Softbank Group Corp.
27.2.3.1. Overview
27.2.3.2. Products and Services
27.2.3.3. Strategy
27.2.3.4. Financial Performance
27.2.4. Naspers
27.2.4.1. Overview
27.2.4.2. Products and Services
27.2.4.3. Strategy
27.2.4.4. Financial Performance
27.2.5. Naver Corporation
27.2.5.1. Overview
27.2.5.2. Products and Services
27.2.5.3. Strategy
27.2.5.4. Financial Performance
29. Key Mergers And Acquisitions In The Internet Search Portals Market29. Internet Search Portals Market Future Outlook and Potential Analysis
30. Appendix
30.1. Abbreviations
30.2. Currencies
30.3. Research Inquiries
30.4. About The Publisher
30.5. Copyright And Disclaimer

Executive Summary

Major players in the internet search portals market are Google, Baidu, Inc., Softbank Group Corp., Naspers, Naver Corporation, Yandex N.V., Sogou, Inc. and Mail.Ru Group.

The global internet search portals market is expected to grow from $189.0 billion in 2021 to $223.69 billion in 2022 at a compound annual growth rate (CAGR) of 18.4%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $418.89 billion in 2026 at a CAGR of 17.0%.

The internet search portals market consists of sales by entities (organizations, sole traders, or partnerships) that operate websites that provide a search engine to generate and maintain extensive databases of Internet addresses and content in an easily searchable format. This industry includes internet search websites and covers other additional Internet services such as e-mail, connections to other websites, auctions, news, other limited content and serves as a home base for internet users. Only goods and services traded between entities or sold to end consumers are included.

The main website types of internet search portals are operating websites, internet search websites, and others. Internet search websites are used to enter a query in a search engine that yields both paid and organic results. The internet search portals are distributed through offline, online channels and are used for personal and commercial applications.

Asia Pacific was the largest region in the internet search portals market in 2021. Africa is expected to be the fastest growing region in the forecast period. The regions covered in this report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

Rising mobile internet utilization is expected to fuel the market growth of the internet search portals market during the forecast period. Mobile devices are gaining importance for accessing the internet over desktop computers due to the ease of use and portability that mobile devices offer to consumers. According to the World Advertising Research Center (WARC), 2 billion people currently access the internet via only their smartphone, which equates to 51% of the global base of 3.9 mobile users. In 2020, US adults spent an estimated 470 minutes (seven hours and 50 minutes) per day with digital media. In 2019, according to a survey conducted by Pew Research, about 37% of US adults preferred accessing the internet through their smartphones which have doubled in the last five years. With improving mobile technology about 58% of 18-29 years old and 47% of 30-49 years old of the US access internet using their smartphones. Thus, increasing mobile internet utilization is expected to increase online traffic and thereby will drive the growth of internet search portals.

Increasing antitrust and privacy issues with online search are expected to hinder the market growth of the internet search portals market. Search portals collect and use information such as IP address, location status, and other data from the user’s history and sell the information to advertisers for delivering targeted ads and more. Unfair practices of internet search portals result in the dominance of the market with few players and reduce the market share of other opponents. In 2019, the EU Commission fined Google €1.49BN for antitrust violations in search ad brokering, which relates to Google selling advertising space related to searches carried out on third-party websites. Google holds a significantly large %age of market share and it was obliged to create a search choice screen for android users upon setup of a new device as a result of antitrust and regulatory activity carried out in Europe around default search on android devices. EU Commission found at least one clause resulting in unfair competition in 200 tailored agreements with major sites that use AdSense. Thus, increasing antitrust and privacy issues with online search portals are expected to hinder the market.

Joint ventures between online portals and new publishers are trending within the internet search portal market as news consumers are preferring online, mobile news over print news media. News publishers are suffering a deep decline in revenues with global digitalization and are facing challenges for survival. With this, conflicts between new publishers and online portals are also intensifying. According to a digital news report published in 2020, about 77% of South Korean newsreaders have access to online news portals and an average of 30% in 36 other countries. In 2019, Google and Wordpress.com formed a joint venture to create a news publishing platform "Newspack" which is a fast, secure, low-cost publishing system tailor-made to the needs of small newsrooms. Wordpress.com received $2.4 million in funding from Google and its partners for building a news publishing platform. In this digital era, it is apparent that online platforms will replace people's print news consumption which is resulting in joint ventures, partnerships, and collaborations between online portals and news publishers that is trending currently within the market.

In 2019, Yahoo Japan, a Japan-based subsidiary of SoftBank entered into a merger agreement with Line Corporation, which is a subsidiary of Naver for an undisclosed amount. With the merger, SoftBank and Naver believe that the search portal Yahoo Japan will be positioned better, and Line’s messaging app and other businesses will be efficient to compete against competitors from the United States and China. Line Corporation, is a Tokyo-based subsidiary of the South Korean internet search engine company Naver Corporation whose main focus is associated with the development of mobile applications and internet services, particularly the Line communication app.

The countries covered in the internet search portals market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, and USA.

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Google
  • Baidu Inc.
  • Softbank Group Corp.
  • Naspers
  • Naver Corporation
  • Yandex N.V.
  • Sogou Inc.
  • Mail.Ru Group

Methodology

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