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Online Language Learning Market in US 2022-2026

  • ID: 5557923
  • Report
  • February 2022
  • Region: United States
  • 120 Pages
  • TechNavio
1h Free Analyst Time
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FEATURED COMPANIES

  • Babbel GmbH
  • Berlitz Corp.
  • Duolingo Inc.
  • Mango Languages
  • Pearson Plc
  • Rosetta Stone Ltd.
1h Free Analyst Time

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The publisher has been monitoring the online language learning market in US and it is poised to grow by $ 5.72 bn during 2022-2026, progressing at a CAGR of 19.75% during the forecast period. This report on the online language learning market in US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment. The market is driven by the influx of immigrants and the incorporation of SMAC (social, mobile, analytics, and cloud) in language learning.

The online language learning market in US analysis includes product and end-user segments.

The online language learning market in us is segmented as below:


By Product

  • Course material
  • Support
  • Apps

By End-user

  • Individual learners
  • Institutional learners

This study identifies the rise in multilingualism as one of the prime reasons driving the online language learning market growth in US during the next few years.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters.

This report on online language learning market in US covers the following areas:


  • Online language learning market sizing
  • Online language learning market forecast
  • Online language learning market industry analysis

The publisher's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online language learning market vendors in US that include Babbel GmbH, Berlitz Corp., Duolingo Inc., Mango Languages, McGraw Hill Education Inc., Pearson Plc, Rosetta Stone Ltd., SANS Inc. Software and Network Solutions, Speexx, and Springer-Verlag GmbH. Also, the online language learning market in US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

FEATURED COMPANIES

  • Babbel GmbH
  • Berlitz Corp.
  • Duolingo Inc.
  • Mango Languages
  • Pearson Plc
  • Rosetta Stone Ltd.

1. Executive Summary
1.1 Market Overview
Exhibit 01: Key Finding 1
Exhibit 02: Key Finding 2
Exhibit 04: Key Finding 6
Exhibit 05: Key Finding 7
2. Market Landscape
2.1 Market ecosystem
2.1.1 Parent Market
Exhibit 06 Parent market
Exhibit 07: Market characteristics
2.2 Value Chain Analysis
Exhibit 08: Value Chain Analysis: Education Services
2.2.1 Input
2.2.2 Operations
  • Pitching and profiling
  • Resourcing and communicating
  • Delivery and support
  • Connecting and innovating
2.2.3 Marketing and sales
2.2.4 Support activities
2.2.5 Innovations
3. Market Sizing
3.1 Market definition
Exhibit 09: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 10: Market segments
3.3 Market size 2021
3.4 Market outlook: Forecast for 2021 - 2026
  • Estimating growth rates for emerging and high-growth markets
  • Estimating growth rates for mature markets
Exhibit 11: Global - Market size and forecast 2021 - 2026 ($ million)
Exhibit 12: Global market: Year-over-year growth 2021 - 2026 (%)
4. Five Forces Analysis
4.1 Five Forces Summary
Exhibit 13: Five forces analysis 2021 - 2026
4.2 Bargaining power of buyers
Exhibit 14: Bargaining power of the buyer
4.3 Bargaining power of suppliers
Exhibit 15: Bargaining power of the supplier
4.4 Threat of new entrants
Exhibit 16: Threat of new entrants
4.5 Threat of substitutes
Exhibit 17: Threat of substitutes
4.6 Threat of rivalry
Exhibit 18: Threat of rivalry
4.7 Market condition
Exhibit 19: Market condition - Five forces 2021
5. Market Segmentation by Product
5.1 Market segments
Exhibit 20: Product- Market share 2021 - 2026 (%)
5.2 Comparison by Product
Exhibit 21: Comparison by Product
5.3 Course material - Market size and forecast 2021-2026
Exhibit 22: Course material - Market size and forecast 2021-2026 ($ million)
Exhibit 23: Course material - Year-over-year growth 2021-2026 (%)
5.4 Support - Market size and forecast 2021-2026
Exhibit 24: Support - Market size and forecast 2021-2026 ($ million)
Exhibit 25: Support- Year-over-year growth 2021-2026 (%)
5.5 Apps - Market size and forecast 2021-2026
Exhibit 26: Apps - Market size and forecast 2021-2026 ($ million)
Exhibit 27: Apps - Year-over-year growth 2021-2026 (%)
5.6 Market opportunity by Product
Exhibit 28: Market opportunity by Product
6 Market Segmentation by End-user
6.1 Market segments
Exhibit 29: End-user - Market share 2021-2026 (%)
6.2 Comparison by End-user
Exhibit 30: Comparison by End-user
6.3 Individual learners - Market size and forecast 2021-2026
Exhibit 31: Individual learners - Market size and forecast 2021-2026 ($ million)
Exhibit 32: Individual learners - Year-over-year growth 2021-2026 (%)
6.4 Institutional learners - Market size and forecast 2021-2026
Exhibit 33: Institutional learners - Market size and forecast 2021-2026 ($ million)
Exhibit 34: Institutional learners - Year-over-year growth 2021-2026 (%)
6.5 Market opportunity by Distribution channel
Exhibit 35: Market opportunity by Distribution channel
7. Customer landscape
  • The publisher's customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria
7.1 Overview
Exhibit 36: Customer landscape
8. Drivers, Challenges, and Trends
8.1 Market drivers
8.1.1 Influx of immigrants
8.1.2 SMAC (social, mobile, analytics, and cloud) in language learning
8.1.3 Rise in multilingualism
8.2 Market challenges
8.2.1 Competition from providers of MOOC
8.2.2 High cost of implementation
8.2.3 Vendor focus on product differentiation
Exhibit 37: Impact of drivers and challenges
8.3 Market trends
8.3.1 Increased use of VR
8.3.2 Emphasis on bilingual and multilingual education
8.3.3 Inclusion of analytical tools
9. Vendor Landscape
9.1 Competitive Scenario
9.2 Overview
Exhibit 38: Vendor landscape
9.3 Landscape disruption
Exhibit 39: Landscape disruption
Exhibit 40: Industry Risk
10. Vendor Analysis
10.1 Vendors covered
Exhibit 41: Vendors covered
10.2 Market positioning of vendors
Exhibit 42: Market positioning of vendors
10.3 Babbel GmbH
Exhibit 43: Babbel GmbH - Overview
Exhibit 44: Babbel GmbH - Product and service
Exhibit 45: Babbel GmbH - Key news
Exhibit 46: Babbel GmbH - Key offerings
10.4 Berlitz Corp.
Exhibit 47: Berlitz Corp. - Overview
Exhibit 48: Berlitz Corp. - Product and service
Exhibit 49: Berlitz Corp. - Key offerings
10.5 Duolingo Inc.
Exhibit 50: Duolingo Inc. - Overview
Exhibit 51: Duolingo Inc. - Product and service
Exhibit 52: Duolingo Inc. - Key offerings
10.6 Mango Languages
Exhibit 53: Mango Languages - Overview
Exhibit 54: Mango Languages - Product and service
Exhibit 55: Mango Languages - Key offerings
10.7 McGraw Hill Education Inc
Exhibit 56: McGraw Hill Education Inc. - Overview
Exhibit 57: McGraw Hill Education Inc. - Business segments
Exhibit 58: McGraw Hill Education Inc.- Key news
Exhibit 59: McGraw Hill Education Inc. - Key offerings
Exhibit 60: McGraw Hill Education Inc. - Segment focus
10.8 Pearson Plc
Exhibit 61: Pearson Plc - Overview
Exhibit 62: Pearson Plc - Business segments
Exhibit 63: Pearson Plc - Key news
Exhibit 64: Pearson Plc - Key offerings
Exhibit 65: Pearson Plc - Segment focus
10.9 Rosetta Stone Ltd.
Exhibit 66: Rosetta Stone Ltd. - Overview
Exhibit 67: Rosetta Stone Ltd. - Business segments
Exhibit 68: Rosetta Stone Ltd. - Key offerings
Exhibit 69: Rosetta Stone Ltd. - Segment focus
10.10 SANS Inc. Software and Network Solutions
Exhibit 70: SANS Inc. Software and Network Solutions - Overview
Exhibit 71: SANS Inc. Software and Network Solutions - Product and service
Exhibit 72: SANS Inc. Software and Network Solutions - Key offerings
10.11 Speexx
Exhibit 73: Speexx - Overview
Exhibit 74: Speexx - Product and service
Exhibit 75: Speexx - Key offerings
10.12 Springer-Verlag GmbH
Exhibit 76: Springer-Verlag GmbH - Overview
Exhibit 77: Springer-Verlag GmbH - Business segments
Exhibit 78: Springer-Verlag GmbH - Key offerings
Exhibit 79: Springer-Verlag GmbH - Segment focus
11. Appendix
11.1 Scope of the report
11.1.1 Market definition
11.1.2 Objectives
11.1.3 Notes and caveats
11.2 Currency conversion rates for US$
Exhibit 80: Currency conversion rates for US$
11.3 Research Methodology
Exhibit 81: Research Methodology
Exhibit 82: Validation techniques employed for market sizing
Exhibit 83: Information sources
11.4 List of abbreviations
Exhibit 84: List of abbreviations
List of Exhibits
Exhibits 1: Key Finding 1
Exhibits 2: Key Finding 2
Exhibits 3: Key Finding 5
Exhibits 4: Key Finding 6
Exhibits 5: Key Finding 7
Exhibits 6: Parent market
Exhibits 7: Market characteristics
Exhibits 8: Offerings of vendors included in the market definition
Exhibits 9: Market segments
Exhibits 10: Global - Market size and forecast 2021 - 2026 ($ million)
Exhibits 11: Global market: Year-over-year growth 2021 - 2026 (%)
Exhibits 12: Five forces analysis 2021 & 2026
Exhibits 13: Bargaining power of buyers
Exhibits 14: Bargaining power of suppliers
Exhibits 15: Threat of new entrants
Exhibits 16: Threat of substitutes
Exhibits 17: Threat of rivalry
Exhibits 18: Market condition - Five forces 2021
Exhibits 19: Product - Market share 2021-2026 (%)
Exhibits 20: Comparison by Product
Exhibits 21: Course material - Market size and forecast 2021-2026 ($ million)
Exhibits 22: Course material - Year-over-year growth 2021-2026 (%)
Exhibits 23: Support - Market size and forecast 2021-2026 ($ million)
Exhibits 24: Support - Year-over-year growth 2021-2026 (%)
Exhibits 25: Apps - Market size and forecast 2021-2026 ($ million)
Exhibits 26: Apps - Year-over-year growth 2021-2026 (%)
Exhibits 27: Market opportunity by Product
Exhibits 28: End-user - Market share 2021-2026 (%)
Exhibits 29: Comparison by End-user
Exhibits 30: Individual learners - Market size and forecast 2021-2026 ($ million)
Exhibits 31: Individual learners - Year-over-year growth 2021-2026 (%)
Exhibits 32: Institutional learners - Market size and forecast 2021-2026 ($ million)
Exhibits 33: Institutional learners - Year-over-year growth 2021-2026 (%)
Exhibits 34: Market opportunity by End-user
Exhibits 35: Customer landscape
Exhibits 36: Impact of drivers and challenges
Exhibits 37: Vendor landscape
Exhibits 38: Landscape disruption
Exhibits 39: Industry risks
Exhibits 40: Vendors covered
Exhibits 41: Market positioning of vendors
Exhibits 42: Babbel GmbH - Overview
Exhibits 43: Babbel GmbH - Product and service
Exhibits 44: Babbel GmbH - Key offerings
Exhibits 45: Babbel GmbH - Key customers
Exhibits 46: Babbel GmbH - Segment focus
Exhibits 47: Berlitz Corp. - Overview
Exhibits 48: Berlitz Corp. - Product and service
Exhibits 49: Berlitz Corp. - Key offerings
Exhibits 50: Berlitz Corp. - Key customers
Exhibits 51: Berlitz Corp. - Segment focus
Exhibits 52: Duolingo Inc. - Overview
Exhibits 53: Duolingo Inc. - Product and service
Exhibits 54: Duolingo Inc. - Key offerings
Exhibits 55: Duolingo Inc. - Key customers
Exhibits 56: Duolingo Inc. - Segment focus
Exhibits 57: Mango Languages - Overview
Exhibits 58: Mango Languages - Product and service
Exhibits 59: Mango Languages - Key offerings
Exhibits 60: Mango Languages - Key customers
Exhibits 61: Mango Languages - Segment focus
Exhibits 62: McGraw Hill Education Inc. - Overview
Exhibits 63: McGraw Hill Education Inc. - Business segments
Exhibits 64: McGraw Hill Education Inc. - Key offerings
Exhibits 65: McGraw Hill Education Inc. - Key customers
Exhibits 66: McGraw Hill Education Inc. - Segment focus
Exhibits 67: Pearson Plc - Overview
Exhibits 68: Pearson Plc - Business segments
Exhibits 69: Pearson Plc - Key offerings
Exhibits 70: Pearson Plc - Key customers
Exhibits 71: Pearson Plc - Segment focus
Exhibits 72: Rosetta Stone Ltd. - Overview
Exhibits 73: Rosetta Stone Ltd. - Business segments
Exhibits 74: Rosetta Stone Ltd. - Key offerings
Exhibits 75: Rosetta Stone Ltd. - Key customers
Exhibits 76: Rosetta Stone Ltd. - Segment focus
Exhibits 77: SANS Inc. Software and Network Solutions - Overview
Exhibits 78: SANS Inc. Software and Network Solutions - Product and service
Exhibits 79: SANS Inc. Software and Network Solutions - Key offerings
Exhibits 80: SANS Inc. Software and Network Solutions - Key customers
Exhibits 81: SANS Inc. Software and Network Solutions - Segment focus
Exhibits 82: Speexx - Overview
Exhibits 83: Speexx - Product and service
Exhibits 84: Speexx - Key offerings
Exhibits 85: Speexx - Key customers
Exhibits 86: Speexx - Segment focus
Exhibits 87: Springer-Verlag GmbH - Overview
Exhibits 88: Springer-Verlag GmbH - Business segments
Exhibits 89: Springer-Verlag GmbH - Key offerings
Exhibits 90: Springer-Verlag GmbH - Key customers
Exhibits 91: Springer-Verlag GmbH - Segment focus
Exhibits 92: Currency conversion rates for US$
Exhibits 93: Research Methodology
Exhibits 94: Validation techniques employed for market sizing
Exhibits 95: Information sources
Exhibits 96: List of abbreviations

FEATURED COMPANIES

  • Babbel GmbH
  • Berlitz Corp.
  • Duolingo Inc.
  • Mango Languages
  • Pearson Plc
  • Rosetta Stone Ltd.
The Publisher Announces the Publication of its Research Report - Online Language Learning Market in US 2022-2026

The publisher recognizes the following companies as the key players in the online language learning market in US: Babbel GmbH, Berlitz Corp., Duolingo Inc., Mango Languages, McGraw Hill Education Inc., Pearson Plc, Rosetta Stone Ltd., SANS Inc. Software and Network Solutions, Speexx, and Springer-Verlag GmbH.

Commenting on the report, an analyst from the publisher said: 'The latest trend gaining momentum in the market is rise in multilingualism.'

According to the report, one of the major drivers for this market is the influx of immigrants.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

A selection of companies mentioned in this report includes:

  • Babbel GmbH
  • Berlitz Corp.
  • Duolingo Inc.
  • Mango Languages
  • McGraw Hill Education Inc.
  • Pearson Plc
  • Rosetta Stone Ltd.
  • SANS Inc. Software and Network Solutions
  • Speexx
  • Springer-Verlag GmbH