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Online Home Decor Market in India 2022-2026

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    Report

  • 120 Pages
  • February 2022
  • Region: India
  • TechNavio
  • ID: 5557926
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The publisher has been monitoring the online home decor market in India and it is poised to grow by $ 3.75 bn during 2022-2026, progressing at a CAGR of 10.24% during the forecast period. This report on the online home decor market in India provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment. The market is driven by rise in online spending and smartphone penetration and the benefits of buying home decor products online.

The online home decor market in India analysis includes type and application segments.

The online home decor market in India is segmented as below:


By Type

  • Home furniture
  • Home furnishings
  • Other home decorative products

By Application

  • Indoor
  • Outdoor

This study identifies the growing demand for high-end and luxury home furnishings as one of the prime reasons driving the online home decor market growth in India during the next few years.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters.

This report on online home decor market in India covers the following areas:


  • Online home decor market sizing
  • Online home decor market forecast
  • Online home decor market industry analysis

The publisher's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online home decor market vendors in India that include Amazon.com Inc., D decor Home Fabrics Pvt. Ltd., Forte furniture products India Pvt. Ltd., Pepperfry Pvt. Ltd., Praxis Home Retail Ltd., Reliance Industries Ltd., Snapdeal Pvt. Ltd., Tata Sons Pvt. Ltd., The Crafty Angels, and Walmart Inc. Also, the online home decor market in India analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1. Executive Summary
1.1 Market Overview
Exhibit 01: Key Finding 1
Exhibit 02: Key finding 2
Exhibit 03: Key finding 5
Exhibit 04: Key finding 6
Exhibit 05: Key finding 7
2. Market Landscape
2.1 Market ecosystem
2.1.1 Parent market
Exhibit 06: Parent market
Exhibit 07: Market characteristics
2.2 Value chain analysis
Exhibit 08: Value chain analysis: Home furnishing
2.2.1 Inputs
2.2.2 Inbound logistics
2.2.3 Operations
2.2.4 Outbound logistics
2.2.5 Marketing and sales
2.2.6 Service
2.2.7 Support activities
2.2.8 Innovation
3. Market Sizing
3.1 Market definition
Exhibit 09: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 10: Market segments
3.3 Market size 2021
3.4 Market outlook: Forecast for 2021 - 2026
3.4.1 Estimating growth rates for emerging and high-growth markets
3.4.2 Estimating growth rates for mature markets
Exhibit 11: Global - Market size and forecast 2021 - 2026 ($ million)
Exhibit 12: Global market: Year-over-year growth 2021 - 2026 (%)
4. Five Forces Analysis
4.1 Five Forces Summary
Exhibit 13: Five forces analysis 2021 and 2026
4.2 Bargaining power of buyers
Exhibit 14: Bargaining power of buyers
4.3 Bargaining power of suppliers
Exhibit 15: Bargaining power of suppliers
4.4 Threat of new entrants
Exhibit 16: Threat of new entrants
4.5 Threat of substitutes
Exhibit 17: Threat of substitutes
4.6 Threat of rivalry
Exhibit 18: Threat of rivalry
4.7 Market condition
Exhibit 19: Market condition - Five forces 2021
5. Market Segmentation by Application
5.1 Market segments
  • The segments covered in this chapter are:
  • Indoor
  • Outdoor
Exhibit 20: Application - Market share 2021-2026 (%)
5.2 Comparison by Application
Exhibit 21: Comparison by Application
5.3 Indoor - Market size and forecast 2021-2026
Exhibit 22: Indoor - Market size and forecast 2021-2026 ($ million)
Exhibit 23: Indoor - Year-over-year growth 2021-2026 (%)
5.4 Outdoor - Market size and forecast 2021-2026
Exhibit 24: Outdoor - Market size and forecast 2021-2026 ($ million)
Exhibit 25: Outdoor - Year-over-year growth 2021-2026 (%)
5.5 Market opportunity by Application
Exhibit 26: Market opportunity by Application
6. Market Segmentation by Type
6.1 Market segments
  • The segments covered in this chapter are:
  • Home furniture
  • Home furnishings
  • Other home decorative products
Exhibit 27: Type - Market share 2021-2026 (%)
6.2 Comparison by Type
Exhibit 28: Comparison by Type
6.3 Home furniture - Market size and forecast 2021-2026
Exhibit 29: Home furniture - Market size and forecast 2021-2026 ($ million)
Exhibit 30: Home furniture - Year-over-year growth 2021-2026 (%)
6.4 Home furnishings - Market size and forecast 2021-2026
Exhibit 31: Home furnishings - Market size and forecast 2021-2026 ($ million)
Exhibit 32: Home furnishings - Year-over-year growth 2021-2026 (%)
6.5 Other home decorative products - Market size and forecast 2021-2026
Exhibit 33: Other home decorative products - Market size and forecast 2021-2026 ($ million)
Exhibit 34: Other home decorative products - Year-over-year growth 2021-2026 (%)
6.6 Market opportunity by Type
Exhibit 35: Market opportunity by Type
7. Customer landscape
  • The publisher's customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria
7.1 Overview
Exhibit 36: Customer landscape
8. Drivers, Challenges, and Trends
8.1 Market drivers
8.1.1 Rise in online spending and smartphone penetration
8.1.2 Benefits of buying home decor products online
8.1.3 Growing demand for high-end and luxury home furnishings
8.2 Market challenges
8.2.1 Criticality of logistics management leading to high overhead costs
8.2.2 Strict competition from offline channels
8.2.3 Long product replacement cycles resulting in infrequent purchases
8.2.4 Challenge of manual assembly
Exhibit 37: Impact of drivers and challenges
8.3 Market trends
8.3.1 Growing demand for eco-friendly home decor items
8.3.2 Rising popularity of blogs related to interior designing
8.3.3 Increasing demand for contractual furniture
9. Vendor Landscape
9.1 Overview
Exhibit 38: Vendor landscape
9.2 Landscape disruption
Exhibit 39: Landscape disruption
Exhibit 40: Industry risks
9.3 Competitive landscape
10. Vendor Analysis
10.1 Vendors covered
Exhibit 41: Vendors covered
10.2 Market positioning of vendors
Exhibit 42: Market positioning of vendors
10.3 Amazon.com Inc.
Exhibit 43: Amazon.com Inc. - Overview
Exhibit 44: Amazon.com Inc. - Business segments
Exhibit 45: Amazon.com Inc. - Key offerings
Exhibit 46: Amazon.com Inc. - Key news
Exhibit 47: Amazon.com Inc. - Segment focus
10.4 D decor Home Fabrics Pvt. Ltd.
Exhibit 48: D decor Home Fabrics Pvt. Ltd. - Overview
Exhibit 49: D decor Home Fabrics Pvt. Ltd. - Product and service
Exhibit 50: D decor Home Fabrics Pvt. Ltd. - Key offerings
10.5 Forte furniture products India Pvt. Ltd.
Exhibit 51: Forte furniture products India Pvt. Ltd. - Overview
Exhibit 52: Forte furniture products India Pvt. Ltd. - Product and service
Exhibit 53: Forte furniture products India Pvt. Ltd. - Key offerings
10.6 Pepperfry Pvt. Ltd.
Exhibit 54: Pepperfry Pvt. Ltd. - Overview
Exhibit 55: Pepperfry Pvt. Ltd. - Product and service
Exhibit 56: Pepperfry Pvt. Ltd. - Key offerings
10.7 Praxis Home Retail Ltd.
Exhibit 57: Praxis Home Retail Ltd. - Overview
Exhibit 58: Praxis Home Retail Ltd. - Product and service
Exhibit 59: Praxis Home Retail Ltd. - Key offerings
10.8 Reliance Industries Ltd.
Exhibit 60: Reliance Industries Ltd. - Overview
Exhibit 61: Reliance Industries Ltd. - Business segments
Exhibit 62: Reliance Industries Ltd. - Key offerings
Exhibit 63: Reliance Industries Ltd. - Key news
Exhibit 64: Reliance Industries Ltd. - Segment focus
10.9 Snapdeal Pvt. Ltd.
Exhibit 65: Snapdeal Pvt. Ltd. - Overview
Exhibit 66: Snapdeal Pvt. Ltd. - Product and service
Exhibit 67: Snapdeal Pvt. Ltd. - Key offerings
10.10 Tata Sons Pvt. Ltd.
Exhibit 68: Tata Sons Pvt. Ltd. - Overview
Exhibit 69: Tata Sons Pvt. Ltd. - Business segments
Exhibit 70: Tata Sons Pvt. Ltd. - Key offerings
Exhibit 71: Tata Sons Pvt. Ltd. - Key news
10.11 The Crafty Angels
Exhibit 72: The Crafty Angels - Overview
Exhibit 73: The Crafty Angels - Product and service
Exhibit 74: The Crafty Angels - Key offerings
10.12 Walmart Inc.
Exhibit 75: Walmart Inc. - Overview
Exhibit 76: Walmart Inc. - Business segments
Exhibit 77: Walmart Inc. - Key offerings
Exhibit 78: Walmart Inc. - Key news
Exhibit 79: Walmart Inc. - Segment focus
11. Appendix
11.1 Scope of the report
11.1.1 Market definition
11.1.2 Objectives
11.1.3 Notes and caveats
11.2 Currency conversion rates for US$
Exhibit 80: Currency conversion rates for US$
11.3 Research Methodology
Exhibit 81: Research Methodology
Exhibit 82: Validation techniques employed for market sizing
Exhibit 83: Information sources
11.4 List of abbreviations
Exhibit 84: List of abbreviations
List of Exhibits
Exhibits 1: Key Finding 1
Exhibits 2: Key Finding 2
Exhibits 3: Key Finding 5
Exhibits 4: Key Finding 6
Exhibits 5: Key Finding 7
Exhibits 6: Parent market
Exhibits 7: Market characteristics
Exhibits 8: Offerings of vendors included in the market definition
Exhibits 9: Market segments
Exhibits 10: Global - Market size and forecast 2021 - 2026 ($ million)
Exhibits 11: Global market: Year-over-year growth 2021 - 2026 (%)
Exhibits 12: Five forces analysis 2021 & 2026
Exhibits 13: Bargaining power of buyers
Exhibits 14: Bargaining power of suppliers
Exhibits 15: Threat of new entrants
Exhibits 16: Threat of substitutes
Exhibits 17: Threat of rivalry
Exhibits 18: Market condition - Five forces 2021
Exhibits 19: Application - Market share 2021-2026 (%)
Exhibits 20: Comparison by Application
Exhibits 21: Indoor - Market size and forecast 2021-2026 ($ million)
Exhibits 22: Indoor - Year-over-year growth 2021-2026 (%)
Exhibits 23: Outdoor - Market size and forecast 2021-2026 ($ million)
Exhibits 24: Outdoor - Year-over-year growth 2021-2026 (%)
Exhibits 25: Market opportunity by Application
Exhibits 26: Type - Market share 2021-2026 (%)
Exhibits 27: Comparison by Type
Exhibits 28: Home furniture - Market size and forecast 2021-2026 ($ million)
Exhibits 29: Home furniture - Year-over-year growth 2021-2026 (%)
Exhibits 30: Home furnishings - Market size and forecast 2021-2026 ($ million)
Exhibits 31: Home furnishings - Year-over-year growth 2021-2026 (%)
Exhibits 32: Other home decorative products - Market size and forecast 2021-2026 ($ million)
Exhibits 33: Other home decorative products - Year-over-year growth 2021-2026 (%)
Exhibits 34: Market opportunity by Type
Exhibits 35: Customer landscape
Exhibits 36: Impact of drivers and challenges
Exhibits 37: Vendor landscape
Exhibits 38: Landscape disruption
Exhibits 39: Industry risks
Exhibits 40: Vendors covered
Exhibits 41: Market positioning of vendors
Exhibits 42: Amazon.com Inc. - Overview
Exhibits 43: Amazon.com Inc. - Business segments
Exhibits 44: Amazon.com Inc. - Key offerings
Exhibits 45: Amazon.com Inc. - Key customers
Exhibits 46: Amazon.com Inc. - Segment focus
Exhibits 47: D decor Home Fabrics Pvt. Ltd. - Overview
Exhibits 48: D decor Home Fabrics Pvt. Ltd. - Product and service
Exhibits 49: D decor Home Fabrics Pvt. Ltd. - Key offerings
Exhibits 50: D decor Home Fabrics Pvt. Ltd. - Key customers
Exhibits 51: D decor Home Fabrics Pvt. Ltd. - Segment focus
Exhibits 52: Forte furniture products India Pvt. Ltd. - Overview
Exhibits 53: Forte furniture products India Pvt. Ltd. - Product and service
Exhibits 54: Forte furniture products India Pvt. Ltd. - Key offerings
Exhibits 55: Forte furniture products India Pvt. Ltd. - Key customers
Exhibits 56: Forte furniture products India Pvt. Ltd. - Segment focus
Exhibits 57: Pepperfry Pvt. Ltd. - Overview
Exhibits 58: Pepperfry Pvt. Ltd. - Product and service
Exhibits 59: Pepperfry Pvt. Ltd. - Key offerings
Exhibits 60: Pepperfry Pvt. Ltd. - Key customers
Exhibits 61: Pepperfry Pvt. Ltd. - Segment focus
Exhibits 62: Praxis Home Retail Ltd. - Overview
Exhibits 63: Praxis Home Retail Ltd. - Product and service
Exhibits 64: Praxis Home Retail Ltd. - Key offerings
Exhibits 65: Praxis Home Retail Ltd. - Key customers
Exhibits 66: Praxis Home Retail Ltd. - Segment focus
Exhibits 67: Reliance Industries Ltd. - Overview
Exhibits 68: Reliance Industries Ltd. - Business segments
Exhibits 69: Reliance Industries Ltd. - Key offerings
Exhibits 70: Reliance Industries Ltd. - Key customers
Exhibits 71: Reliance Industries Ltd. - Segment focus
Exhibits 72: Snapdeal Pvt. Ltd. - Overview
Exhibits 73: Snapdeal Pvt. Ltd. - Product and service
Exhibits 74: Snapdeal Pvt. Ltd. - Key offerings
Exhibits 75: Snapdeal Pvt. Ltd. - Key customers
Exhibits 76: Snapdeal Pvt. Ltd. - Segment focus
Exhibits 77: Tata Sons Pvt. Ltd. - Overview
Exhibits 78: Tata Sons Pvt. Ltd. - Business segments
Exhibits 79: Tata Sons Pvt. Ltd. - Key offerings
Exhibits 80: Tata Sons Pvt. Ltd. - Key customers
Exhibits 81: Tata Sons Pvt. Ltd. - Segment focus
Exhibits 82: The Crafty Angels - Overview
Exhibits 83: The Crafty Angels - Product and service
Exhibits 84: The Crafty Angels - Key offerings
Exhibits 85: The Crafty Angels - Key customers
Exhibits 86: The Crafty Angels - Segment focus
Exhibits 87: Walmart Inc. - Overview
Exhibits 88: Walmart Inc. - Business segments
Exhibits 89: Walmart Inc. - Key offerings
Exhibits 90: Walmart Inc. - Key customers
Exhibits 91: Walmart Inc. - Segment focus
Exhibits 92: Currency conversion rates for US$
Exhibits 93: Research Methodology
Exhibits 94: Validation techniques employed for market sizing
Exhibits 95: Information sources
Exhibits 96: List of abbreviations

Executive Summary

The Publisher Announces the Publication of its Research Report - Online Home Decor Market in India 2022-2026

The publisher recognizes the following companies as the key players in the online home decor market in India: Amazon.com Inc., D decor Home Fabrics Pvt. Ltd., Forte furniture products India Pvt. Ltd., Pepperfry Pvt. Ltd., Praxis Home Retail Ltd., Reliance Industries Ltd., Snapdeal Pvt. Ltd., Tata Sons Pvt. Ltd., The Crafty Angels, and Walmart Inc.

Commenting on the report, an analyst from the publisher said: 'The latest trend gaining momentum in the market is growing demand for high-end and luxury home furnishings.'

According to the report, one of the major drivers for this market is the rise in online spending and smartphone penetration.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Amazon.com Inc.
  • D decor Home Fabrics Pvt. Ltd.
  • Forte furniture products India Pvt. Ltd.
  • Pepperfry Pvt. Ltd.
  • Praxis Home Retail Ltd.
  • Reliance Industries Ltd.
  • Snapdeal Pvt. Ltd.
  • Tata Sons Pvt. Ltd.
  • The Crafty Angels
  • Walmart Inc.