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Software as a service (SaaS) Global Market Report 2024

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    Report

  • 175 Pages
  • February 2024
  • Region: Global
  • The Business Research Company
  • ID: 5939098
The software as a service (saas) market size has grown steadily in recent years. It will grow from $248.76 billion in 2023 to $256.6 billion in 2024 at a compound annual growth rate (CAGR) of 3.2%. The expansion observed in the historical period can be credited to the rise in internet penetration, advancements in technology, a focus on minimizing IT infrastructure costs, governmental initiatives, and an increasing prevalence of e-commerce.

The software as a service (saas) market size is expected to see strong growth in the next few years. It will grow to $325.84 billion in 2028 at a compound annual growth rate (CAGR) of 6.2%. The anticipated growth in the forecast period can be linked to the adoption of IoT technology, the outbreak of the COVID-19 disease (COVID-19), and the increasing development of smart cities. Key trends in the forecast period involve the integration of artificial intelligence (AI) to enhance personalization, speed, and security, the adoption of white-label SaaS, offering customized solutions to attract clients, the implementation of centralized analytics to improve and expedite processes, and the adoption of mobile optimization.

Anticipated changes in the business landscape are poised to favor the Software as a Service (SaaS) market in the forecast period, with cloud-based solutions playing a crucial role in supporting business operations amid evolving conditions. These dynamic market conditions encompass economic uncertainty, intensified competition, the growing prevalence of mobile adoption, shifting regulations, increased internet usage, and diversified applications. Organizations, grappling with these challenges and navigating through expanded infrastructures and established networks, are turning to scalable and flexible solutions such as SaaS and other cloud-enabled services. This strategic shift aims to manage operations in a cost-effective and efficient manner. The changing landscape has prompted companies to outsource applications and favor cloud computing services, such as SaaS, to alleviate the financial burden associated with infrastructure. Opting for third-party vendors provides companies with the potential for enhanced performance, compliance, and customer satisfaction at a reduced cost. A case in point is Sony Communications, which leverages automation and Infosys SaaS solutions to deliver innovative products and improved customer experiences. Infosys' contributions have enabled Sony to achieve customer loyalty, gain a competitive edge, and thrive in the Software as a Service (SaaS) market.

The increasing demand for cloud-based solutions is projected to drive the future growth of the Software as a Service (SaaS) market. Cloud-based solutions encompass applications, storage, on-demand services, computer networks, or other resources accessed via an internet connection through a shared cloud computing framework provided by another entity. SaaS solutions are internet-delivered and typically subscription-based, involving businesses paying a monthly or annual fee for software usage. This subscription model proves more economical than procuring and maintaining on-premises software, particularly advantageous for small businesses. A notable trend is reflected in the data from Eurostat, indicating that 41% of EU enterprises utilized cloud computing in 2021, primarily for hosting email systems and electronic file storage, marking a 5-percentage point increase from 2020. Large businesses in the EU exhibited a 72% adoption rate of cloud computing in 2021, reflecting a 7-percentage point rise from 2020. Consequently, the escalating demand for cloud-based solutions is poised to drive the growth of the Software as a Service (SaaS) market.


The integration of artificial intelligence is rapidly gaining traction in the SaaS market. Artificial Intelligence (AI) within the realm of computer science focuses on simulating human intelligence processes through machines. Within SaaS, AI plays a pivotal role in enabling companies to stay current with the latest data, enhance user experiences through predictive analytics, automate processes that were previously manual, and personalize user interface features. A case in point is Oracle, a prominent player in the SaaS market, utilizing AI and machine learning to surpass Salesforce in the SaaS domain. This underscores the significance of AI and machine learning as differentiating factors contributing to the growth of the SaaS market.

Key players in the software as a service (SaaS) market are intensifying their efforts to introduce innovative solutions tailored for 5G, aiming to expand their SaaS offerings and gain a competitive advantage. SaaS solutions for 5G are designed to support the infrastructure of 5G networks. Nokia Corporation, a Finland-based telecommunications company, exemplifies this trend by launching the Nokia Core Software-as-a-Service (SaaS) for 5G in November 2022. This pioneering solution is the first in the market to offer a complete core solution delivered through a SaaS delivery model. Businesses are provided with the flexibility to manage their network core using a highly adaptable, fully automated, and scalable software approach, enhancing business agility and expediting the time to value for offering and monetizing network services.

In October 2021, Microsoft Corporation acquired Ally.io for an undisclosed amount. This acquisition positioned Ally.io as part of the Microsoft Viva family within its employee experience platform (EXP), aimed at assisting businesses in adapting to the new digital work environment. Ally.io, a SaaS startup based in the United States, now operates under the Microsoft Viva umbrella.

Major companies operating in the software as a service (saas) market report are Microsoft Corporation, Salesforce.com Inc., Oracle Corporation, Automatic Data Processing Inc., Alphabet Inc., Adobe Inc., Amazon.com Inc., Cisco Systems Inc., ServiceNow Inc., Shopify Inc., Alibaba, Tencent, Kingsoft Corporation, UCloud Information Technology, Fujitsu Ltd., Toshiba Corporation, Hitachi Ltd., KDDI Corporation, Nippon Telegraph and Telephone Corporation, Infosys Technologies Ltd., Tata Consultancy Services, Zenith Infotech Limited, DigitalOcean Inc., Wipro Ltd., NetApp India Pvt. Ltd., SAVVIS Australia Pty Ltd., Computacenter, Sage, Commerce Decisions, Mimecast, Wise, GoCardless, Sequel, Triptease, Duffel, MeTail, SKB Kontur, Softline, Tensor, Mango Telecom, Rostelecom, Neuron Soundware, Manta, IP Fabric, 1C BItrix, Apprenda Inc., Red Hat Inc., TOTVS S.A, Beedoo Edtech, Tiendanube, Vates, Glamit, GOintegro, CodeLab, Kitopi, LMKR, Dimension Data, T-Systems South Africa (TSSA), Kobo360, Teraco Data Environments, Main Data Nigeria Limited, Accenture South Africa.

North America was the largest region in the Software as a Service (SaaS) market in 2023. Western Europe was the second largest region in the global Software as a Service (SaaS) market share. The regions covered in the software as a service (saas) market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the software as a service (saas) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain.

The primary deployment types of Software as a Service (SaaS) include public cloud and private cloud. The public cloud is an IT model wherein on-demand computing services and infrastructure are overseen by a third party and shared by multiple organizations through the public Internet. This software is utilized by small and medium enterprises (SMEs) as well as large enterprises for various purposes such as customer relationship management (CRM), enterprise resource planning (ERP), human resource management (HRM), manufacturing and operations, and supply chain management (SCM). End-users of the software span across different sectors, including manufacturing, retail, education, healthcare, IT and telecom, BFSI, and others.

The software as a service (SaaS) market research report is one of a series of new reports that provides software as a service (SaaS) market statistics, including software as a service (SaaS) industry global market size, regional shares, competitors with a software as a service (SaaS) market share, detailed software as a service (SaaS) market segments, market trends and opportunities, and any further data you may need to thrive in the software as a service (SaaS) industry. This software as a service (SaaS) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The software as a service (SaaS) market includes revenues earned by entities by providing cloud based software services. SaaS is a software solution that can be purchased on a subscription or pay per use basis to use an application for organizational purposes. Customers can access this application over the internet, mainly through a web browser. All software and application data is located in the service provider's data center. SaaS allows an organization to run an application with minimal upfront costs and accelerates the overall functionality of the organization. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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Table of Contents

1. Executive Summary2. Software as a service (SaaS) Market Characteristics3. Software as a service (SaaS) Market Trends and Strategies
4. Software as a service (SaaS) Market - Macro Economic Scenario
4.1. Impact of High Inflation on the Market
4.2. Ukraine-Russia War Impact on the Market
4.3. COVID-19 Impact on the Market
5. Global Software as a service (SaaS) Market Size and Growth
5.1. Global Software as a service (SaaS) Market Drivers and Restraints
5.1.1. Drivers of the Market
5.1.2. Restraints of the Market
5.2. Global Software as a service (SaaS) Historic Market Size and Growth, 2018-2023, Value ($ Billion)
5.3. Global Software as a service (SaaS) Forecast Market Size and Growth, 2023-2028, 2033F, Value ($ Billion)
6. Software as a service (SaaS) Market Segmentation
6.1. Global Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Customer Relationship Management (CRM)
  • Enterprise Resource Planning (ERP)
  • Human Resource Management (HRM)
  • Manufacturing and Operations
  • Supply Chain Management (SCM)
6.2. Global Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Public Cloud
  • Private Cloud
  • Hybrid Cloud
6.3. Global Software as a service (SaaS) Market, Segmentation by Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Small & Medium Enterprises (SMEs)
  • Large Enterprises
6.4. Global Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Manufacturing
  • Retail
  • Education
  • Healthcare
  • IT & Telecom
  • BFSI
  • Other End-Users
7. Software as a service (SaaS) Market Regional and Country Analysis
7.1. Global Software as a service (SaaS) Market, Split by Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
7.2. Global Software as a service (SaaS) Market, Split by Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8. Asia-Pacific Software as a service (SaaS) Market
8.1. Asia-Pacific Software as a service (SaaS) Market Overview
Region Information, Impact of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.3. Asia-Pacific Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
8.4. Asia-Pacific Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
9. China Software as a service (SaaS) Market
9.1. China Software as a service (SaaS) Market Overview
9.2. China Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.3. China Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
9.4. China Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
10. India Software as a service (SaaS) Market
10.1. India Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.2. India Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
10.3. India Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11. Japan Software as a service (SaaS) Market
11.1. Japan Software as a service (SaaS) Market Overview
11.2. Japan Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.3. Japan Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
11.4. Japan Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12. Australia Software as a service (SaaS) Market
12.1. Australia Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.2. Australia Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
12.3. Australia Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13. Indonesia Software as a service (SaaS) Market
13.1. Indonesia Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.2. Indonesia Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
13.3. Indonesia Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14. South Korea Software as a service (SaaS) Market
14.1. South Korea Software as a service (SaaS) Market Overview
14.2. South Korea Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.3. South Korea Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
14.4. South Korea Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15. Western Europe Software as a service (SaaS) Market
15.1. Western Europe Software as a service (SaaS) Market Overview
15.2. Western Europe Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.3. Western Europe Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
15.4. Western Europe Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16. UK Software as a service (SaaS) Market
16.1. UK Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.2. UK Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
16.3. UK Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17. Germany Software as a service (SaaS) Market
17.1. Germany Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.2. Germany Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
17.3. Germany Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18. France Software as a service (SaaS) Market
18.1. France Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.2. France Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
18.3. France Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19. Italy Software as a service (SaaS) Market
19.1. Italy Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.2. Italy Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
19.3. Italy Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20. Spain Software as a service (SaaS) Market
20.1. Spain Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.2. Spain Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
20.3. Spain Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21. Eastern Europe Software as a service (SaaS) Market
21.1. Eastern Europe Software as a service (SaaS) Market Overview
21.2. Eastern Europe Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.3. Eastern Europe Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
21.4. Eastern Europe Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22. Russia Software as a service (SaaS) Market
22.1. Russia Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.2. Russia Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
22.3. Russia Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23. North America Software as a service (SaaS) Market
23.1. North America Software as a service (SaaS) Market Overview
23.2. North America Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.3. North America Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
23.4. North America Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24. USA Software as a service (SaaS) Market
24.1. USA Software as a service (SaaS) Market Overview
24.2. USA Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.3. USA Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
24.4. USA Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25. Canada Software as a service (SaaS) Market
25.1. Canada Software as a service (SaaS) Market Overview
25.2. Canada Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.3. Canada Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
25.4. Canada Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26. South America Software as a service (SaaS) Market
26.1. South America Software as a service (SaaS) Market Overview
26.2. South America Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.3. South America Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
26.4. South America Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27. Brazil Software as a service (SaaS) Market
27.1. Brazil Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.2. Brazil Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
27.3. Brazil Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28. Middle East Software as a service (SaaS) Market
28.1. Middle East Software as a service (SaaS) Market Overview
28.2. Middle East Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.3. Middle East Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
28.4. Middle East Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29. Africa Software as a service (SaaS) Market
29.1. Africa Software as a service (SaaS) Market Overview
29.2. Africa Software as a service (SaaS) Market, Segmentation by Deployment Model, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.3. Africa Software as a service (SaaS) Market, Segmentation by Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
29.4. Africa Software as a service (SaaS) Market, Segmentation by End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
30. Software as a service (SaaS) Market Competitive Landscape and Company Profiles
30.1. Software as a service (SaaS) Market Competitive Landscape
30.2. Software as a service (SaaS) Market Company Profiles
30.2.1. Microsoft Corporation
30.2.1.1. Overview
30.2.1.2. Products and Services
30.2.1.3. Strategy
30.2.1.4. Financial Performance
30.2.2. Salesforce.com Inc.
30.2.2.1. Overview
30.2.2.2. Products and Services
30.2.2.3. Strategy
30.2.2.4. Financial Performance
30.2.3. Oracle Corporation
30.2.3.1. Overview
30.2.3.2. Products and Services
30.2.3.3. Strategy
30.2.3.4. Financial Performance
30.2.4. Automatic Data Processing Inc.
30.2.4.1. Overview
30.2.4.2. Products and Services
30.2.4.3. Strategy
30.2.4.4. Financial Performance
30.2.5. Alphabet Inc.
30.2.5.1. Overview
30.2.5.2. Products and Services
30.2.5.3. Strategy
30.2.5.4. Financial Performance
31. Software as a service (SaaS) Market Other Major and Innovative Companies
31.1. Adobe Inc.
31.2. Amazon.com Inc.
31.3. Cisco Systems Inc.
31.4. ServiceNow Inc.
31.5. Shopify Inc.
31.6. Alibaba
31.7. Tencent
31.8. Kingsoft Corporation
31.9. UCloud Information Technology
31.10. Fujitsu Ltd.
31.11. Toshiba Corporation
31.12. Hitachi Ltd.
31.13. KDDI Corporation
31.14. Nippon Telegraph and Telephone Corporation
31.15. Infosys Technologies Ltd.
32. Global Software as a service (SaaS) Market Competitive Benchmarking33. Global Software as a service (SaaS) Market Competitive Dashboard34. Key Mergers and Acquisitions in the Software as a service (SaaS) Market
35. Software as a service (SaaS) Market Future Outlook and Potential Analysis
35.1 Software as a service (SaaS) Market in 2028 - Countries Offering Most New Opportunities
35.2 Software as a service (SaaS) Market in 2028 - Segments Offering Most New Opportunities
35.3 Software as a service (SaaS) Market in 2028 - Growth Strategies
35.3.1 Market Trend-based Strategies
35.3.2 Competitor Strategies
36. Appendix
36.1. Abbreviations
36.2. Currencies
36.3. Historic and Forecast Inflation Rates
36.4. Research Inquiries
36.5. About the Analyst
36.6. Copyright and Disclaimer

Executive Summary

Software as a service (SaaS) Global Market Report 2024 provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on software as a service (saas) market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the coronavirus and how it is responding as the impact of the virus abates.
  • Assess the Russia-Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis.
  • Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for software as a service (saas)? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? This report answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
  • The impact of higher inflation in many countries and the resulting spike in interest rates.
  • The continued but declining impact of COVID-19 on supply chains and consumption patterns.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Report Scope

Markets Covered:
1) By Application: Customer Relationship Management (CRM); Enterprise Resource Planning (ERP); Human Resource Management (HRM); Manufacturing and Operations; Supply Chain Management (SCM)
2) By Deployment Model: Public Cloud; Private Cloud; Hybrid Cloud
3) By Enterprise Size: Small & Medium Enterprises (SMEs); Large Enterprises
4) By End-user: Manufacturing; Retail; Education; Healthcare; IT & Telecom; BFSI; Other End-Users

Key Companies Mentioned: Microsoft Corporation; Salesforce.com Inc.; Oracle Corporation; Automatic Data Processing Inc.; Alphabet Inc.

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time Series: Five years historic and ten years forecast

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita

Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes

Delivery Format: PDF, Word and Excel Data Dashboard

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Microsoft Corporation
  • Salesforce.com Inc.
  • Oracle Corporation
  • Automatic Data Processing Inc.
  • Alphabet Inc.
  • Adobe Inc.
  • Amazon.com Inc.
  • Cisco Systems Inc.
  • ServiceNow Inc.
  • Shopify Inc.
  • Alibaba
  • Tencent
  • Kingsoft Corporation
  • UCloud Information Technology
  • Fujitsu Ltd.
  • Toshiba Corporation
  • Hitachi Ltd.
  • KDDI Corporation
  • Nippon Telegraph and Telephone Corporation
  • Infosys Technologies Ltd.
  • Tata Consultancy Services
  • Zenith Infotech Limited
  • DigitalOcean Inc.
  • Wipro Ltd.
  • NetApp India Pvt. Ltd.
  • SAVVIS Australia Pty Ltd
  • Computacenter
  • Sage
  • Commerce Decisions
  • Mimecast
  • Wise
  • GoCardless
  • Sequel
  • Triptease
  • Duffel
  • MeTail
  • SKB Kontur
  • Softline
  • Tensor
  • Mango Telecom
  • Rostelecom
  • Neuron Soundware
  • Manta
  • IP Fabric
  • 1C BItrix
  • Apprenda Inc.
  • Red Hat Inc.
  • TOTVS S.A
  • Beedoo Edtech
  • Tiendanube
  • Vates
  • Glamit
  • GOintegro
  • CodeLab
  • Kitopi
  • LMKR
  • Dimension Data
  • T-Systems South Africa (TSSA)
  • Kobo360
  • Teraco Data Environments
  • Main Data Nigeria Limited
  • Accenture South Africa

Methodology

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Table Information