This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.
The Consumer Values and Behaviour in Malaysia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Consumer Values and Behaviour in Malaysia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Values market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
- Scope
- Consumer values and behaviour in Malaysia
- Malaysians are concerned that the cost of everyday goods are increasing
- Older generations emphasize the significance of their spiritual beliefs
- Consumers in Malaysia actively research their preferred brands and services
- Younger generations demand unique and tailored products and services
- Consumers in Malaysia foresee that their current level of happiness will improve
- Younger generations expect to work more than they do now
- At home, consumers connect with friends or family virtually
- Safe location remains the most desired home feature
- Consumers prefer to prepare dishes for themselves
- Malaysians say they do not have time to cook
- Gen Z say they would rather spend time doing things other than cooking
- Malaysians look for healthy ingredients in food and beverages
- Gen X expect to have a job within a short distance from their residence
- Malaysians primarily desire to earn a high salary
- Malaysians say they maintain a clear separation between their professional and personal life
- Consumers engage in online social activities
- Gen Z frequently take a class or attend a lecture in-person
- Malaysians prioritise getting the most value for money when travelling
- Older generations expect safe destination options when on vacation
- Malaysians engage in walking or hiking
- Baby Boomers most active in participating in walking or hiking as weekly exercise
- Consumers are interested in massages to improve wellbeing
- Malaysians are feeling uneasy about the effects of climate change
- Consumers actively engaged in adopting more sustainable behaviors
- Malaysians demand packaging that is sustainable and environmentally conscious
- Malaysians use social and political media to share their views
- Malaysians like to find bargains
- Older generations supports locally-sourced goods and services
- Consumers try to lead a minimalist lifestyle and do not buy new items unless necessary
- Millennials search for products that feature labels that are straightforward
- Malaysians subscribe to streaming platforms on the internet
- Consumers set to increase spending on health and wellness
- Gen Z set to increase spending on health and wellness the most
- Consumers in Malaysia show apprehension regarding their current financial condition
- Baby Boomers are in a comfortable position with regards to their financial standing
- Saving remains top priority amongst Malaysian consumers
- Consumers are proactive in managing data sharing and privacy settings
- Younger generations prefer to communicate via the internet
- Consumers in Malaysia employ messaging or communication applications
- Older generations regularly employ messaging or communication applications
- Gen Z actively write reviews for the goods and services they use
- Malaysians show support for companies by following their social media updates
- Younger generations share or retweet products
