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Snacks in Peru

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    Report

  • 74 Pages
  • June 2023
  • Region: Peru
  • Euromonitor International
  • ID: 5567310
Sales of snacks are set to maintain significant growth in 2023, continuing the outstanding performance seen in 2022. Nevertheless, growth is expected to be slower as sales have already recovered to pre-pandemic levels. Growth is set to be higher in value than in volume terms due to a significant increase in price because of the high level of inflation experienced by the Peruvian economy since 2022.

The analyst's Snacks in Peru report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage:
Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SNACKS IN PERU
EXECUTIVE SUMMARY
  • Snacks in 2023: The big picture
  • Key trends in 2023
  • Competitive Landscape
  • Channel developments
  • What next for snacks?
MARKET DATA
  • Table 1 Sales of Snacks by Category: Volume 2018-2023
  • Table 2 Sales of Snacks by Category: Value 2018-2023
  • Table 3 Sales of Snacks by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Snacks by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Snacks: % Value 2019-2023
  • Table 6 LBN Brand Shares of Snacks: % Value 2020-2023
  • Table 7 Penetration of Private Label by Category: % Value 2018-2023
  • Table 8 Distribution of Snacks by Format: % Value 2018-2023
  • Table 9 Forecast Sales of Snacks by Category: Volume 2023-2028
  • Table 10 Forecast Sales of Snacks by Category: Value 2023-2028
  • Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
  • Table 12 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
CHOCOLATE CONFECTIONERY IN PERUKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Chocolate confectionery registers the slowest growth in snacks due to a strong price increase, lower presence in outlets and a lack of advertising activity
  • Nestlé maintains strong leadership, but loses ground to Molitalia and its significant marketing activities
  • Chocolate tablets with a high cocoa content develop well, but find difficulty in competing with the leading brands that are cheaper and more widely distributed
PROSPECTS AND OPPORTUNITIES
  • Sales grow over the forecast period thanks to greater market dynamism, although prices rise until the economy recovers
  • Special dates provide an important opportunity to offer chocolate confectionery adapted to these celebrations as they make popular gifts
  • Economic hardship de-prioritises chocolate confectionery consumption
CATEGORY DATA
  • Summary 2 Other Chocolate Confectionery by Product Type: 2023
  • Table 13 Sales of Chocolate Confectionery by Category: Volume 2018-2023
  • Table 14 Sales of Chocolate Confectionery by Category: Value 2018-2023
  • Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
  • Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023
  • Table 17 Sales of Chocolate Tablets by Type: % Value 2018-2023
  • Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2019-2023
  • Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2020-2023
  • Table 20 Distribution of Chocolate Confectionery by Format: % Value 2018-2023
  • Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2023-2028
  • Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2023-2028
  • Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2023-2028
  • Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2023-2028
GUM IN PERUKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Significant growth of gum due to wide distribution and the resumption of normal lifestyles in the wake of COVID-19, though volume sales fail to reach pre-pandemic levels
  • Mondelez consolidates its leadership in chewing gum, mainly with the Trident brand that offers a wide variety of types and flavours
  • Bubble gum benefits from a significant increase in sales due to its availability and affordable price, but has yet to reach pre-pandemic volume levels
PROSPECTS AND OPPORTUNITIES
  • Gum recovers volume sales but needs time to reach 2019 levels due to a decline in consumption habits
  • High dynamism in chewing gum thanks to frequent innovations, where mint and peppermint flavours are well accepted
  • Difficult economic situation affects higher-priced gum, leading consumers to reduce their consumption and opt for cheaper alternatives
CATEGORY DATA
  • Table 25 Sales of Gum by Category: Volume 2018-2023
  • Table 26 Sales of Gum by Category: Value 2018-2023
  • Table 27 Sales of Gum by Category: % Volume Growth 2018-2023
  • Table 28 Sales of Gum by Category: % Value Growth 2018-2023
  • Table 29 Sales of Gum by Flavour: Rankings 2018-2023
  • Table 30 NBO Company Shares of Gum: % Value 2019-2023
  • Table 31 LBN Brand Shares of Gum: % Value 2020-2023
  • Table 32 Distribution of Gum by Format: % Value 2018-2023
  • Table 33 Forecast Sales of Gum by Category: Volume 2023-2028
  • Table 34 Forecast Sales of Gum by Category: Value 2023-2028
  • Table 35 Forecast Sales of Gum by Category: % Volume Growth 2023-2028
  • Table 36 Forecast Sales of Gum by Category: % Value Growth 2023-2028
SUGAR CONFECTIONERY IN PERUKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Strong growth of sugar confectionery due to greater social activity, wide distribution as well as higher production levels and imports
  • Lollipops sustains significant growth thanks to more children's parties, more consumption occasions, innovation and competitive prices
  • Strong dynamism of other sugar confectionery thanks to innovative products, where marshmallows stand out and are popular
PROSPECTS AND OPPORTUNITIES
  • Sugar confectionery sales grow driven by social dynamism and innovations
  • Pastilles, gummies, jellies and chews maintains significant dynamism thanks to new and attractive products, especially gummies, and is driven by imports
  • Inflation limits sugar confectionery value sales, while octagon labelling laws have yet to have an impact on consumption
CATEGORY DATA
  • Summary 3 Other Sugar Confectionery by Product Type: 2023
  • Table 37 Sales of Sugar Confectionery by Category: Volume 2018-2023
  • Table 38 Sales of Sugar Confectionery by Category: Value 2018-2023
  • Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
  • Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2018-2023
  • Table 41 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2018-2023
  • Table 42 NBO Company Shares of Sugar Confectionery: % Value 2019-2023
  • Table 43 LBN Brand Shares of Sugar Confectionery: % Value 2020-2023
  • Table 44 Distribution of Sugar Confectionery by Format: % Value 2018-2023
  • Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2023-2028
  • Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2023-2028
  • Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2023-2028
  • Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2023-2028
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN PERUKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Sweet biscuits is a popular category and achieves significant growth thanks to its competitive prices, good distribution and high dynamism
  • Filled biscuits remains by far the most popular sweet biscuits characterised by strong competition between brands, innovation and an important presence across channels
  • Although snack bars is a small category its growth is being driven by cereal bars and their nutritional value, affordable price and greater consumer dynamism
PROSPECTS AND OPPORTUNITIES
  • Sweet biscuits, snack bars and fruit snacks grows over the forecast period, especially cereal bars thanks to the latter’s nutritional content
  • Category growth dampened by inflation, while growing health awareness leads to more moderate consumption in the long term
  • Wafers registers low growth over the forecast period due to a lack of dynamism among the main players
CATEGORY DATA
  • Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2018-2023
  • Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
  • Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
  • Table 52 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023
  • Table 53 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2023
  • Table 54 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2020-2023
  • Table 55 NBO Company Shares of Sweet Biscuits: % Value 2019-2023
  • Table 56 LBN Brand Shares of Sweet Biscuits: % Value 2020-2023
  • Table 57 NBO Company Shares of Snack Bars: % Value 2019-2023
  • Table 58 LBN Brand Shares of Snack Bars: % Value 2020-2023
  • Table 59 NBO Company Shares of Fruit Snacks: % Value 2019-2023
  • Table 60 LBN Brand Shares of Fruit Snacks: % Value 2020-2023
  • Table 61 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2018-2023
  • Table 62 Distribution of Sweet Biscuits by Format: % Value 2018-2023
  • Table 63 Distribution of Snack Bars by Format: % Value 2018-2023
  • Table 64 Distribution of Fruit Snacks by Format: % Value 2018-2023
  • Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2023-2028
  • Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2023-2028
  • Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2023-2028
  • Table 68 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2023-2028
ICE CREAM IN PERUKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Significant growth of ice cream sales thanks to resumption of society, greater distribution, as well as investments in operational improvement and innovations
  • Take-home ice cream continues to grow, although at a slower rate than impulse ice cream, consolidating its presence at home and reinforced by new flavours
  • Nestlé Peru consolidates its outright lead through constant investments in production improvements, product innovation and wider distribution
PROSPECTS AND OPPORTUNITIES
  • Ice cream sales grow in the forecast period thanks to higher demand and greater dynamism among industry players, with innovations and production improving
  • Small brands become more dynamic despite Nestlé’s outright lead, enabling small brands to achieve a greater share
  • Street stalls sees recovery in line with rising demand and the growing use of electronic wallets for digital payments
CATEGORY DATA
  • Table 69 Sales of Ice Cream by Category: Volume 2018-2023
  • Table 70 Sales of Ice Cream by Category: Value 2018-2023
  • Table 71 Sales of Ice Cream by Category: % Volume Growth 2018-2023
  • Table 72 Sales of Ice Cream by Category: % Value Growth 2018-2023
  • Table 73 Sales of Ice Cream by Leading Flavours: Rankings 2018-2023
  • Table 74 Sales of Impulse Ice Cream by Format: % Value 2018-2023
  • Table 75 NBO Company Shares of Ice Cream: % Value 2019-2023
  • Table 76 LBN Brand Shares of Ice Cream: % Value 2020-2023
  • Table 77 NBO Company Shares of Impulse Ice Cream: % Value 2019-2023
  • Table 78 LBN Brand Shares of Impulse Ice Cream: % Value 2020-2023
  • Table 79 NBO Company Shares of Take-home Ice Cream: % Value 2019-2023
  • Table 80 LBN Brand Shares of Take-home Ice Cream: % Value 2020-2023
  • Table 81 Distribution of Ice Cream by Format: % Value 2018-2023
  • Table 82 Forecast Sales of Ice Cream by Category: Volume 2023-2028
  • Table 83 Forecast Sales of Ice Cream by Category: Value 2023-2028
  • Table 84 Forecast Sales of Ice Cream by Category: % Volume Growth 2023-2028
  • Table 85 Forecast Sales of Ice Cream by Category: % Value Growth 2023-2028
SAVOURY SNACKS IN PERUKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Strong growth of savoury snacks thanks to increased consumer activity away from home and social gatherings, good distribution and attractive product displays
  • Savoury biscuits remains the most relevant category within savoury snacks thanks to consumer preferences, affordable prices and wide availability
  • High dynamism of players in salty snacks maintained through constant innovations, a wide presence in outlets and competitive prices
PROSPECTS AND OPPORTUNITIES
  • Savoury snacks grows over the forecast period due to high dynamism, good distribution and competitive prices
  • Innovations continue to drive salty snacks, especially in potato chips, but also in other types of snacks
  • Mandatory use of octagons implemented according to regulations, although some brands, such as Inka Chips, are reformulated to be free of octagons
CATEGORY DATA
  • Summary 4 Other Savoury Snacks by Product Type: 2023
  • Table 86 Sales of Savoury Snacks by Category: Volume 2018-2023
  • Table 87 Sales of Savoury Snacks by Category: Value 2018-2023
  • Table 88 Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
  • Table 89 Sales of Savoury Snacks by Category: % Value Growth 2018-2023
  • Table 90 NBO Company Shares of Savoury Snacks: % Value 2019-2023
  • Table 91 LBN Brand Shares of Savoury Snacks: % Value 2020-2023
  • Table 92 Distribution of Savoury Snacks by Format: % Value 2018-2023
  • Table 93 Forecast Sales of Savoury Snacks by Category: Volume 2023-2028
  • Table 94 Forecast Sales of Savoury Snacks by Category: Value 2023-2028
  • Table 95 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2023-2028
  • Table 96 Forecast Sales of Savoury Snacks by Category: % Value Growth 2023-2028