Snacks in Australia - Research and Markets

While many other countries opened up after strict COVID-19 restrictions in 2021, the Omicron wave in Australia, which emerged in early 2022, meant that certain restrictions remained in place during the initial months of the year. The pandemic has changed eating patterns and habits for a number of Australians in the past two years of the review period.

The Snacks in Australia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in < - Year - > directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Snacks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

SNACKS IN AUSTRALIA

EXECUTIVE SUMMARY

Snacks in 2022: The big picture
Key trends in 2022
Competitive Landscape
Channel developments
What next for snacks?

MARKET DATA

Table 1 Sales of Snacks by Category: Volume 2017-2022
Table 2 Sales of Snacks by Category: Value 2017-2022
Table 3 Sales of Snacks by Category: % Volume Growth 2017-2022
Table 4 Sales of Snacks by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Snacks: % Value 2018-2022
Table 6 LBN Brand Shares of Snacks: % Value 2019-2022
Table 7 Penetration of Private Label by Category: % Value 2017-2022
Table 8 Distribution of Snacks by Format: % Value 2017-2022
Table 9 Forecast Sales of Snacks by Category: Volume 2022-2027
Table 10 Forecast Sales of Snacks by Category: Value 2022-2027
Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2022-2027
Table 12 Forecast Sales of Snacks by Category: % Value Growth 2022-2027
CHART 1 Snacks Value Sales Growth Scenarios: 2020-2027
CHART 2 Snacks Impact of Drivers on Value Sales: 2020-2027

DISCLAIMER

SOURCES

Summary 1 Research Sources

CHOCOLATE CONFECTIONERY IN AUSTRALIAKEY DATA FINDINGS

2022 DEVELOPMENTS

Brands such as Whittakers and Cadbury drive flavour innovation
Indulgence trends amongst local consumers
Inflationary pressures lead to price increases

PROSPECTS AND OPPORTUNITIES

Mars Australia drives growth with flavour innovation
Portion control makes way for newer formats
Plant-based confectionery offers growth potential
Summary 2 Other Chocolate Confectionery by Product Type: 2022

CATEGORY DATA

Table 13 Sales of Chocolate Confectionery by Category: Volume 2017-2022
Table 14 Sales of Chocolate Confectionery by Category: Value 2017-2022
Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2017-2022
Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2017-2022
Table 17 Sales of Chocolate Tablets by Type: % Value 2017-2022
Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2018-2022
Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2019-2022
Table 20 Distribution of Chocolate Confectionery by Format: % Value 2017-2022
Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2022-2027
Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2022-2027
Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2022-2027
Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2022-2027

GUM IN AUSTRALIAKEY DATA FINDINGS

2022 DEVELOPMENTS

Gum continues to underperform with restrictions in place
Perfetti Van Melle drives innovation
Interest in sugar-free variants spurs new launches

PROSPECTS AND OPPORTUNITIES

Mars Australia expected to maintain dominant position
Demand for cleaner and natural ingredients likely to influence gum’s future development
Manufacturers invest in creating new consumption opportunities

CATEGORY DATA

Table 25 Sales of Gum by Category: Volume 2017-2022
Table 26 Sales of Gum by Category: Value 2017-2022
Table 27 Sales of Gum by Category: % Volume Growth 2017-2022
Table 28 Sales of Gum by Category: % Value Growth 2017-2022
Table 29 Sales of Gum by Flavour: Rankings 2017-2022
Table 30 NBO Company Shares of Gum: % Value 2018-2022
Table 31 LBN Brand Shares of Gum: % Value 2019-2022
Table 32 Distribution of Gum by Format: % Value 2017-2022
Table 33 Forecast Sales of Gum by Category: Volume 2022-2027
Table 34 Forecast Sales of Gum by Category: Value 2022-2027
Table 35 Forecast Sales of Gum by Category: % Volume Growth 2022-2027
Table 36 Forecast Sales of Gum by Category: % Value Growth 2022-2027

SUGAR CONFECTIONERY IN AUSTRALIAKEY DATA FINDINGS

2022 DEVELOPMENTS

Inflationary pressures lead to price increases
Cleaner labels and healthier variants drive positioning of newer brands
Plant-based confectionery offers growth potential

PROSPECTS AND OPPORTUNITIES

Intense competition between leading players in sugar confectionery likely to continue
Chupa Chups maintains leadership of lollipops with newer launches and sharing formats
Smaller packaging expected to gain in popularity as consumers search for value and convenience
Summary 3 Other Sugar Confectionery by Product Type: 2022

CATEGORY DATA

Table 37 Sales of Sugar Confectionery by Category: Volume 2017-2022
Table 38 Sales of Sugar Confectionery by Category: Value 2017-2022
Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2017-2022
Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2017-2022
Table 41 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2017-2022
Table 42 NBO Company Shares of Sugar Confectionery: % Value 2018-2022
Table 43 LBN Brand Shares of Sugar Confectionery: % Value 2019-2022
Table 44 Distribution of Sugar Confectionery by Format: % Value 2017-2022
Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2022-2027
Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2022-2027
Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2022-2027
Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2022-2027

SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN AUSTRALIAKEY DATA FINDINGS

2022 DEVELOPMENTS

Innovation expected to focus on permissible indulgence
Recovery of out-of-home mobility drives demand for on-the-go snacking formats
Functional properties to enhance health and wellness boost growth

PROSPECTS AND OPPORTUNITIES

E-commerce maintains growth as consumers seek convenience
Popularity of plant-based diets provides opportunities for local brands
Health and wellness to be key growth driver

CATEGORY DATA

Table 77 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2017-2022
Table 78 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2017-2022
Table 79 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2017-2022
Table 80 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2017-2022
Table 81 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2018-2022
Table 82 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2022
Table 83 NBO Company Shares of Sweet Biscuits: % Value 2018-2022
Table 84 LBN Brand Shares of Sweet Biscuits: % Value 2019-2022
Table 85 NBO Company Shares of Snack Bars: % Value 2018-2022
Table 86 LBN Brand Shares of Snack Bars: % Value 2019-2022
Table 87 NBO Company Shares of Fruit Snacks: % Value 2018-2022
Table 88 LBN Brand Shares of Fruit Snacks: % Value 2019-2022
Table 89 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2017-2022
Table 90 Distribution of Sweet Biscuits by Format: % Value 2017-2022
Table 91 Distribution of Snack Bars by Format: % Value 2017-2022
Table 92 Distribution of Fruit Snacks by Format: % Value 2017-2022
Table 93 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2022-2027
Table 94 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2022-2027
Table 95 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2022-2027
Table 96 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2022-2027

ICE CREAM IN AUSTRALIAKEY DATA FINDINGS

2022 DEVELOPMENTS

Plant-based ice cream makes a splash
Healthy indulgence to the fore
Creative product development maintains consumer excitement

PROSPECTS AND OPPORTUNITIES

New shareable formats fuel growth for brands
Plant-based ice cream expected to continue on growth trajectory
Less is always better when it comes to sugar

CATEGORY DATA

Table 49 Sales of Ice Cream by Category: Volume 2017-2022
Table 50 Sales of Ice Cream by Category: Value 2017-2022
Table 51 Sales of Ice Cream by Category: % Volume Growth 2017-2022
Table 52 Sales of Ice Cream by Category: % Value Growth 2017-2022
Table 53 Sales of Ice Cream by Leading Flavours: Rankings 2017-2022
Table 54 Sales of Impulse Ice Cream by Format: % Value 2017-2022
Table 55 NBO Company Shares of Ice Cream: % Value 2018-2022
Table 56 LBN Brand Shares of Ice Cream: % Value 2019-2022
Table 57 NBO Company Shares of Impulse Ice Cream: % Value 2018-2022
Table 58 LBN Brand Shares of Impulse Ice Cream: % Value 2019-2022
Table 59 NBO Company Shares of Take-home Ice Cream: % Value 2018-2022
Table 60 LBN Brand Shares of Take-home Ice Cream: % Value 2019-2022
Table 61 Distribution of Ice Cream by Format: % Value 2017-2022
Table 62 Forecast Sales of Ice Cream by Category: Volume 2022-2027
Table 63 Forecast Sales of Ice Cream by Category: Value 2022-2027
Table 64 Forecast Sales of Ice Cream by Category: % Volume Growth 2022-2027
Table 65 Forecast Sales of Ice Cream by Category: % Value Growth 2022-2027

SAVOURY SNACKS IN AUSTRALIAKEY DATA FINDINGS

2022 DEVELOPMENTS

Health takes centre stage
Flavour reimagined for savoury snacks
Demand for meat snacks driven by high protein content

PROSPECTS AND OPPORTUNITIES

Cost of living pressures offer opportunities for private label
Sensory experience boosts innovation
Sustainable practices and packaging move forward
Summary 4 Other Savoury Snacks by Product Type: 2022

CATEGORY DATA

Table 66 Sales of Savoury Snacks by Category: Volume 2017-2022
Table 67 Sales of Savoury Snacks by Category: Value 2017-2022
Table 68 Sales of Savoury Snacks by Category: % Volume Growth 2017-2022
Table 69 Sales of Savoury Snacks by Category: % Value Growth 2017-2022
Table 70 NBO Company Shares of Savoury Snacks: % Value 2018-2022
Table 71 LBN Brand Shares of Savoury Snacks: % Value 2019-2022
Table 72 Distribution of Savoury Snacks by Format: % Value 2017-2022
Table 73 Forecast Sales of Savoury Snacks by Category: Volume 2022-2027
Table 74 Forecast Sales of Savoury Snacks by Category: Value 2022-2027
Table 75 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2022-2027
Table 76 Forecast Sales of Savoury Snacks by Category: % Value Growth 2022-2027