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Snacks in China

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    Report

  • 76 Pages
  • June 2024
  • Region: China
  • Euromonitor International
  • ID: 5567334
As consumers’ lives gradually returned to normal in 2023, retail current value sales of snacks experienced a return to growth. However, in 2024, the growth rate for snacks in China is set to slow slightly, becoming almost static, due to the impact of the weak macroeconomic environment.

The Snacks in China report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Snacks in 2024: The big picture
  • Key trends in 2024
  • Competitive landscape
  • Channel developments
  • What next for snacks?
MARKET DATA
  • Table 1 Sales of Snacks by Category: Volume 2019-2024
  • Table 2 Sales of Snacks by Category: Value 2019-2024
  • Table 3 Sales of Snacks by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Snacks by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Snacks: % Value 2020-2024
  • Table 6 LBN Brand Shares of Snacks: % Value 2021-2024
  • Table 7 Penetration of Private Label by Category: % Value 2019-2024
  • Table 8 Distribution of Snacks by Format: % Value 2019-2024
  • Table 9 Forecast Sales of Snacks by Category: Volume 2024-2029
  • Table 10 Forecast Sales of Snacks by Category: Value 2024-2029
  • Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2024-2029
  • Table 12 Forecast Sales of Snacks by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
CHOCOLATE CONFECTIONERY IN CHINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Chocolate confectionery continues to develop in terms of textures and flavours
  • The health attributes of chocolate confectionery become increasingly robust
  • Businesses increasingly prioritise the development of e-commerce channels
PROSPECTS AND OPPORTUNITIES
  • Chocolate confectionery in China set to experience stable but moderate growth over the next five years
  • The potential for functional chocolate confectionery is strong
  • Chocolate confectionery expected to continue to undergo segmentation
CATEGORY DATA
  • Summary 2 Other Chocolate Confectionery by Product Type: 2024
  • Table 13 Sales of Chocolate Confectionery by Category: Volume 2019-2024
  • Table 14 Sales of Chocolate Confectionery by Category: Value 2019-2024
  • Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2019-2024
  • Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2019-2024
  • Table 17 Sales of Chocolate Tablets by Type: % Value 2019-2024
  • Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2020-2024
  • Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2021-2024
  • Table 20 Distribution of Chocolate Confectionery by Format: % Value 2019-2024
  • Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2024-2029
  • Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2024-2029
  • Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2024-2029
  • Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2024-2029
GUM IN CHINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Bubble gum returns to growth in 2023, and this trend is maintained in 2024
  • Gum is becoming increasingly segmented
  • Gum increasingly provides emotional value
PROSPECTS AND OPPORTUNITIES
  • Consumers’ health concerns integrated into gum
  • The rapid rise of snack collective stores
CATEGORY DATA
  • Table 25 Sales of Gum by Category: Volume 2019-2024
  • Table 26 Sales of Gum by Category: Value 2019-2024
  • Table 27 Sales of Gum by Category: % Volume Growth 2019-2024
  • Table 28 Sales of Gum by Category: % Value Growth 2019-2024
  • Table 29 Sales of Gum by Flavour: Rankings 2019-2024
  • Table 30 NBO Company Shares of Gum: % Value 2020-2024
  • Table 31 LBN Brand Shares of Gum: % Value 2021-2024
  • Table 32 Distribution of Gum by Format: % Value 2019-2024
  • Table 33 Forecast Sales of Gum by Category: Volume 2024-2029
  • Table 34 Forecast Sales of Gum by Category: Value 2024-2029
  • Table 35 Forecast Sales of Gum by Category: % Volume Growth 2024-2029
  • Table 36 Forecast Sales of Gum by Category: % Value Growth 2024-2029
SUGAR CONFECTIONERY IN CHINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Functional sugar confectionery with health claims continues to grow
  • Pastilles, gummies, jellies and chews experiences one of the fastest growth rates within sugar confectionery
  • The dopamine economy of sugar confectionery
PROSPECTS AND OPPORTUNITIES
  • Sugar confectionery expected to see low growth in the next five years
  • The increasing prioritisation of snack collective stores
  • Innovative flavours and textures
CATEGORY DATA
  • Summary 3 Other Sugar Confectionery by Product Type: 2024
  • Table 37 Sales of Sugar Confectionery by Category: Volume 2019-2024
  • Table 38 Sales of Sugar Confectionery by Category: Value 2019-2024
  • Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2019-2024
  • Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2019-2024
  • Table 41 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2019-2024
  • Table 42 NBO Company Shares of Sugar Confectionery: % Value 2020-2024
  • Table 43 LBN Brand Shares of Sugar Confectionery: % Value 2021-2024
  • Table 44 Distribution of Sugar Confectionery by Format: % Value 2019-2024
  • Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2024-2029
  • Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2024-2029
  • Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2024-2029
  • Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2024-2029
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN CHINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Sweet biscuits, snack bars and fruit snacks sees minimal growth in 2024, as consumers demand cost-effectiveness
  • Snack bars experiences a dramatic drop in China, due to fierce competition from alternative products
  • Mondelez maintains its leadership in sweet biscuits, snack bars and fruit snacks
PROSPECTS AND OPPORTUNITIES
  • Bite-sized trend and sensory experiences set to drive innovation in sweet biscuits and fruit snacks
  • Consumers’ pursuit of cost-effectiveness will promote a continued channel shift to e-commerce and snack collective stores
CATEGORY DATA
  • Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2019-2024
  • Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2019-2024
  • Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2019-2024
  • Table 52 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2019-2024
  • Table 53 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2020-2024
  • Table 54 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2024
  • Table 55 NBO Company Shares of Sweet Biscuits: % Value 2020-2024
  • Table 56 LBN Brand Shares of Sweet Biscuits: % Value 2021-2024
  • Table 57 NBO Company Shares of Snack Bars: % Value 2020-2024
  • Table 58 LBN Brand Shares of Snack Bars: % Value 2021-2024
  • Table 59 NBO Company Shares of Fruit Snacks: % Value 2020-2024
  • Table 60 LBN Brand Shares of Fruit Snacks: % Value 2021-2024
  • Table 61 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2019-2024
  • Table 62 Distribution of Sweet Biscuits by Format: % Value 2019-2024
  • Table 63 Distribution of Snack Bars by Format: % Value 2019-2024
  • Table 64 Distribution of Fruit Snacks by Format: % Value 2019-2024
  • Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2024-2029
  • Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2024-2029
  • Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2024-2029
  • Table 68 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2024-2029
ICE CREAM IN CHINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Ice cream declines in 2023, and 2024 is another challenging year
  • Leading dairy manufacturers and snacks giants join the competition in ice cream
  • Dessertification expands ice cream consumption scenarios
PROSPECTS AND OPPORTUNITIES
  • Ice cream forecast to see limited value growth
  • Alcohol, savoury flavours, and unique shapes elevate the novelty of ice cream
  • Sugar-free and low sugar are becoming mainstream health claims for ice cream
CATEGORY DATA
  • Table 69 Sales of Ice Cream by Category: Volume 2019-2024
  • Table 70 Sales of Ice Cream by Category: Value 2019-2024
  • Table 71 Sales of Ice Cream by Category: % Volume Growth 2019-2024
  • Table 72 Sales of Ice Cream by Category: % Value Growth 2019-2024
  • Table 73 Sales of Ice Cream by Leading Flavours: Rankings 2019-2024
  • Table 74 Sales of Impulse Ice Cream by Format: % Value 2019-2024
  • Table 75 NBO Company Shares of Ice Cream: % Value 2020-2024
  • Table 76 LBN Brand Shares of Ice Cream: % Value 2021-2024
  • Table 77 NBO Company Shares of Impulse Ice Cream: % Value 2020-2024
  • Table 78 LBN Brand Shares of Impulse Ice Cream: % Value 2021-2024
  • Table 79 NBO Company Shares of Take-home Ice Cream: % Value 2020-2024
  • Table 80 LBN Brand Shares of Take-home Ice Cream: % Value 2021-2024
  • Table 81 Distribution of Ice Cream by Format: % Value 2019-2024
  • Table 82 Forecast Sales of Ice Cream by Category: Volume 2024-2029
  • Table 83 Forecast Sales of Ice Cream by Category: Value 2024-2029
  • Table 84 Forecast Sales of Ice Cream by Category: % Volume Growth 2024-2029
  • Table 85 Forecast Sales of Ice Cream by Category: % Value Growth 2024-2029
SAVOURY SNACKS IN CHINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • The value growth of savoury snacks slows down
  • PepsiCo leads despite the competition, while smaller brands keep gaining share
  • Packaged quail egg snacks are emerging strongly in China
PROSPECTS AND OPPORTUNITIES
  • Upgrading to healthy recipes expected to be a key innovation strategy for salty snacks
  • Discount channels such as snack collective stores expected to drive sales of savoury snacks
CATEGORY DATA
  • Summary 4 Other Savoury Snacks by Product Type: 2024
  • Table 86 Sales of Savoury Snacks by Category: Volume 2019-2024
  • Table 87 Sales of Savoury Snacks by Category: Value 2019-2024
  • Table 88 Sales of Savoury Snacks by Category: % Volume Growth 2019-2024
  • Table 89 Sales of Savoury Snacks by Category: % Value Growth 2019-2024
  • Table 90 NBO Company Shares of Savoury Snacks: % Value 2020-2024
  • Table 91 LBN Brand Shares of Savoury Snacks: % Value 2021-2024
  • Table 92 Distribution of Savoury Snacks by Format: % Value 2019-2024
  • Table 93 Forecast Sales of Savoury Snacks by Category: Volume 2024-2029
  • Table 94 Forecast Sales of Savoury Snacks by Category: Value 2024-2029
  • Table 95 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2024-2029
  • Table 96 Forecast Sales of Savoury Snacks by Category: % Value Growth 2024-2029