Processed Meat, Seafood and Alternatives To Meat in Pakistan

The COVID-19 pandemic saw a significant increase in online sales of packaged food in Pakistan, with processed meat, seafood and alternatives one of the categories in which e-commerce has the highest share of overall sales across the entire industry. Post-COVID-19, there has been an increase in the awareness and utility of e-commerce, with Pakistani consumers valuing the convenience of ordering products at home and having them delivered to the door.

The Processed Meat, Seafood and Alternatives to Meat in Pakistan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Meat and Seafood Substitutes, Processed Meat, Processed Seafood, Tofu and Derivatives.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Processed Meat, Seafood and Alternatives to Meat market
Pinpoint growth sectors and identify factors driving change
Understand the competitive environment, the market’s major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop.

PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN PAKISTANKEY DATA FINDINGS

2022 DEVELOPMENTS

E-commerce is set to lose ground to hypermarkets in 2022, as local consumers return to pre-pandemic shopping habits and seek convenient, affordable bulk-buy options
Menu and other third party delivery players diversify their processed seafood portfolios
Rapid urbanisation and increasingly hectic lifestyles help boost sales of processed meat, fish and alternatives to meat in 2022

PROSPECTS AND OPPORTUNITIES

Further investment is necessary in chilled and frozen logistics and storage infrastructure
Reopening of foodservice industry and wider hospitality sector will boost demand in the coming years
Shifting consumer habits will present both challenges and opportunities for processed meat, fish and alternatives to meat across the forecast period

CATEGORY DATA

Table 1 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2017-2022
Table 2 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2017-2022
Table 3 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2017-2022
Table 4 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2018-2022
Table 6 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2019-2022
Table 7 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2017-2022
Table 8 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2022-2027
Table 9 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2022-2027

STAPLE FOODS IN PAKISTAN

EXECUTIVE SUMMARY