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Staple Foods in Sweden

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    Report

  • 69 Pages
  • December 2022
  • Region: Sweden
  • Euromonitor International
  • ID: 5567423
All staple foods categories received a significant boost during the pandemic, leading to strong volume growth in 2020 followed by a stable performance in 2021. In 2022 however, as the economy moved towards normal, volume sales declined in most categories. With consumers spending less time at home, as they could not sustain the same levels of staple foods consumption.

The Staple Foods in Sweden report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2026, clearly indicating how the market is expected to change.

Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Staple Foods market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

STAPLE FOODS IN SWEDEN
EXECUTIVE SUMMARY
  • Staple foods in 2022: The big picture
  • Key trends in 2022
  • Competitive Landscape
  • Channel developments
  • What next for staple foods?
MARKET DATA
  • Table 1 Sales of Staple Foods by Category: Volume 2017-2022
  • Table 2 Sales of Staple Foods by Category: Value 2017-2022
  • Table 3 Sales of Staple Foods by Category: % Volume Growth 2017-2022
  • Table 4 Sales of Staple Foods by Category: % Value Growth 2017-2022
  • Table 5 NBO Company Shares of Staple Foods: % Value 2018-2022
  • Table 6 LBN Brand Shares of Staple Foods: % Value 2019-2022
  • Table 7 Penetration of Private Label by Category: % Value 2017-2022
  • Table 8 Distribution of Staple Foods by Format: % Value 2017-2022
  • Table 9 Forecast Sales of Staple Foods by Category: Volume 2022-2027
  • Table 10 Forecast Sales of Staple Foods by Category: Value 2022-2027
  • Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2022-2027
  • Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
BAKED GOODS IN SWEDENKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Fading of pandemic leads to normalising baked goods volume sales
  • In-store bakeries benefit from demand for fresh-baked items and impulse purchases
  • Locally sourced items and sustainable packaging remain key trends in bread
PROSPECTS AND OPPORTUNITIES
  • Despite maturity, bread will continue to see growing volume sales thanks to its versatile use and more premium offerings
  • New launches will continue to support growth of popular tacos/tortillas category
  • Barbeque-focused breads expected to remain a major trend thanks to the growing popularity of socialising at home
CATEGORY DATA
  • Table 13 Sales of Baked Goods by Category: Volume 2017-2022
  • Table 14 Sales of Baked Goods by Category: Value 2017-2022
  • Table 15 Sales of Baked Goods by Category: % Volume Growth 2017-2022
  • Table 16 Sales of Baked Goods by Category: % Value Growth 2017-2022
  • Table 17 Sales of Pastries by Type: % Value 2017-2022
  • Table 18 NBO Company Shares of Baked Goods: % Value 2018-2022
  • Table 19 LBN Brand Shares of Baked Goods: % Value 2019-2022
  • Table 20 Distribution of Baked Goods by Format: % Value 2017-2022
  • Table 21 Forecast Sales of Baked Goods by Category: Volume 2022-2027
  • Table 22 Forecast Sales of Baked Goods by Category: Value 2022-2027
  • Table 23 Forecast Sales of Baked Goods by Category: % Volume Growth 2022-2027
  • Table 24 Forecast Sales of Baked Goods by Category: % Value Growth 2022-2027
BREAKFAST CEREALS IN SWEDENKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Normalising but higher than pre-pandemic sales for breakfast cereals as Swedes continue to engage in sit-down breakfasts
  • Health and wellness trend remains vital to category success and influences category ingredients
  • A little bit of indulgence remains popular amongst children and adults
PROSPECTS AND OPPORTUNITIES
  • Local provenance and premiumisation trends will continue to influence marketing strategies
  • Rising quality in private label will lead to its growing breakfast cereals share
  • Gluten-free trend to continue growing and influencing new launches
CATEGORY DATA
  • Table 25 Sales of Breakfast Cereals by Category: Volume 2017-2022
  • Table 26 Sales of Breakfast Cereals by Category: Value 2017-2022
  • Table 27 Sales of Breakfast Cereals by Category: % Volume Growth 2017-2022
  • Table 28 Sales of Breakfast Cereals by Category: % Value Growth 2017-2022
  • Table 29 NBO Company Shares of Breakfast Cereals: % Value 2018-2022
  • Table 30 LBN Brand Shares of Breakfast Cereals: % Value 2019-2022
  • Table 31 Distribution of Breakfast Cereals by Format: % Value 2017-2022
  • Table 32 Forecast Sales of Breakfast Cereals by Category: Volume 2022-2027
  • Table 33 Forecast Sales of Breakfast Cereals by Category: Value 2022-2027
  • Table 34 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2022-2027
  • Table 35 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2022-2027
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN SWEDENKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Volume sales decline but remain high as consumers continue to cook more at home and have more frequent barbeques
  • Meat alternatives remain highly in-demand, encouraging manufacturers to make further innovations and launches
  • Fresher and healthier options lead chilled options to outperform shelf stable and frozen meat and seafood
PROSPECTS AND OPPORTUNITIES
  • Meat alternatives will retain dynamic growth prospects with new and existing players set to invest in its development
  • Barbeque food consumption will continue to boost sales of premium meat products
  • Private label to continue gaining share thanks to locally sourced meats
CATEGORY DATA
  • Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2017-2022
  • Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2017-2022
  • Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2017-2022
  • Table 39 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2017-2022
  • Table 40 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2017-2022
  • Table 41 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2017-2022
  • Table 42 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2017-2022
  • Table 43 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2017-2022
  • Table 44 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2017-2022
  • Table 45 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2018-2022
  • Table 46 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2019-2022
  • Table 47 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2017-2022
  • Table 48 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2022-2027
  • Table 49 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2022-2027
PROCESSED FRUIT AND VEGETABLES IN SWEDENKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Normalising sales as consumers cook fewer meals from home
  • Convenience and lack of spoilage lead to continued demand for shelf stable and frozen options
  • Health trend benefits processed fruit and vegetables with category seeing particularly strong demand for protein substitutes
PROSPECTS AND OPPORTUNITIES
  • Health and convenience will be the main sales drivers for processed fruit and vegetables
  • Local trend and desire for long-lasting fruit and vegetable products will continue to positively impact demand
  • Private label to continue growing thanks to little difference between private label ranges and branded ones
CATEGORY DATA
  • Table 50 Sales of Processed Fruit and Vegetables by Category: Volume 2017-2022
  • Table 51 Sales of Processed Fruit and Vegetables by Category: Value 2017-2022
  • Table 52 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2017-2022
  • Table 53 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2017-2022
  • Table 54 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2017-2022
  • Table 55 NBO Company Shares of Processed Fruit and Vegetables: % Value 2018-2022
  • Table 56 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2019-2022
  • Table 57 Distribution of Processed Fruit and Vegetables by Format: % Value 2017-2022
  • Table 58 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2022-2027
  • Table 59 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2022-2027
  • Table 60 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2022-2027
  • Table 61 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2022-2027
RICE, PASTA AND NOODLES IN SWEDENKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Declining volume sales in past, rice and noodles as pandemic consumption is unsustainable
  • Convenience trend aids sales though Swedes are increasingly interested in more unusual pasta types
  • Limited innovation in rice and noodles, though they continue to benefit from the premiumisation trend
PROSPECTS AND OPPORTUNITIES
  • Health and convenience trends will encourage consumptions of rice, pasta and noodles
  • Private label will continue to grow thanks to embracing an ever more premium image
  • Launch of Asian sauces and growing interest in exotic dishes will boost sales of noodles and rice
CATEGORY DATA
  • Table 62 Sales of Rice, Pasta and Noodles by Category: Volume 2017-2022
  • Table 63 Sales of Rice, Pasta and Noodles by Category: Value 2017-2022
  • Table 64 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2017-2022
  • Table 65 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2017-2022
  • Table 66 Sales of Instant Noodles by Leading Flavours: Rankings 2017-2022
  • Table 67 NBO Company Shares of Rice, Pasta and Noodles: % Value 2018-2022
  • Table 68 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2019-2022
  • Table 69 NBO Company Shares of Rice: % Value 2018-2022
  • Table 70 LBN Brand Shares of Rice: % Value 2019-2022
  • Table 71 NBO Company Shares of Pasta: % Value 2018-2022
  • Table 72 LBN Brand Shares of Pasta: % Value 2019-2022
  • Table 73 NBO Company Shares of Noodles: % Value 2018-2022
  • Table 74 LBN Brand Shares of Noodles: % Value 2019-2022
  • Table 75 Distribution of Rice, Pasta and Noodles by Format: % Value 2017-2022
  • Table 76 Distribution of Rice by Format: % Value 2017-2022
  • Table 77 Distribution of Pasta by Format: % Value 2017-2022
  • Table 78 Distribution of Noodles by Format: % Value 2017-2022
  • Table 79 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2022-2027
  • Table 80 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2022-2027
  • Table 81 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2022-2027
  • Table 82 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2022-2027