The size of the consumer base for staple foods increased during 2022 due to increases in the number of foreign tourists visiting Georgia, as well as the arrival of significant numbers of temporary migrants escaping the conflict in Ukraine.
The Staple Foods in Georgia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in < - Year - > directly informs our forecasts to 2026, clearly indicating how the market is expected to change.
Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Staple Foods in Georgia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in < - Year - > directly informs our forecasts to 2026, clearly indicating how the market is expected to change.
Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Staple Foods market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
STAPLE FOODS IN GEORGIAEXECUTIVE SUMMARY
- Staple foods in 2022: The big picture
- Key trends in 2022
- Competitive Landscape
- Channel developments
- What next for staple foods?
MARKET DATA
- Table 1 Sales of Staple Foods by Category: Volume 2017-2022
- Table 2 Sales of Staple Foods by Category: Value 2017-2022
- Table 3 Sales of Staple Foods by Category: % Volume Growth 2017-2022
- Table 4 Sales of Staple Foods by Category: % Value Growth 2017-2022
- Table 5 NBO Company Shares of Staple Foods: % Value 2018-2022
- Table 6 LBN Brand Shares of Staple Foods: % Value 2019-2022
- Table 7 Penetration of Private Label by Category: % Value 2017-2022
- Table 8 Distribution of Staple Foods by Format: % Value 2017-2022
- Table 9 Forecast Sales of Staple Foods by Category: Volume 2022-2027
- Table 10 Forecast Sales of Staple Foods by Category: Value 2022-2027
- Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2022-2027
- Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
- Summary 1 Research Sources
BAKED GOODS IN GEORGIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Positive sales growth despite steep price increases and interruptions to wheat supply
- Health and wellness motivates category players to launch healthier options
- Shift from unpackaged to packaged bread continues to build
PROSPECTS AND OPPORTUNITIES
- Bread to remain the dominant baked goods category as wheat supply remains under pressure
- Rising demand for convenience and indulgence to boost sales of packaged cakes
- Demand to remain centred on basic bread despite rising interest in niche products
CATEGORY DATA
- Table 24 Sales of Baked Goods by Category: Volume 2017-2022
- Table 25 Sales of Baked Goods by Category: Value 2017-2022
- Table 26 Sales of Baked Goods by Category: % Volume Growth 2017-2022
- Table 27 Sales of Baked Goods by Category: % Value Growth 2017-2022
- Table 28 NBO Company Shares of Baked Goods: % Value 2018-2022
- Table 29 LBN Brand Shares of Baked Goods: % Value 2019-2022
- Table 30 Distribution of Baked Goods by Format: % Value 2017-2022
- Table 31 Forecast Sales of Baked Goods by Category: Volume 2022-2027
- Table 32 Forecast Sales of Baked Goods by Category: Value 2022-2027
- Table 33 Forecast Sales of Baked Goods by Category: % Volume Growth 2022-2027
- Table 34 Forecast Sales of Baked Goods by Category: % Value Growth 2022-2027
BREAKFAST CEREALS IN GEORGIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Slower sales growth for breakfast cereals as consumers return to pre-pandemic routines
- Rising prices present challenges to breakfast cereals as consumers look to economise
- International players remain in the leading positions in breakfast cereals
PROSPECTS AND OPPORTUNITIES
- A positive performance ahead as demand for healthier products continues to rise
- Explicit promotion of health and wellness credentials unlikely to come to the fore just yet
- A more diverse range of products set to support the performance of hot cereals
CATEGORY DATA
- Table 35 Sales of Breakfast Cereals by Category: Volume 2017-2022
- Table 36 Sales of Breakfast Cereals by Category: Value 2017-2022
- Table 37 Sales of Breakfast Cereals by Category: % Volume Growth 2017-2022
- Table 38 Sales of Breakfast Cereals by Category: % Value Growth 2017-2022
- Table 39 NBO Company Shares of Breakfast Cereals: % Value 2018-2022
- Table 40 LBN Brand Shares of Breakfast Cereals: % Value 2019-2022
- Table 41 Distribution of Breakfast Cereals by Format: % Value 2017-2022
- Table 42 Forecast Sales of Breakfast Cereals by Category: Volume 2022-2027
- Table 43 Forecast Sales of Breakfast Cereals by Category: Value 2022-2027
- Table 44 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2022-2027
- Table 45 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2022-2027
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN GEORGIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Category sales benefit from the return to pre-pandemic lifestyles
- Slower growth for chilled processed meat as unit price growth suppresses demand
- Decent growth for processed seafood as consumers demand a variety of products
PROSPECTS AND OPPORTUNITIES
- A positive sales performance ahead as favourable trends continue to develop
- Local players set to remain in control of the bulk of category sales
- Meat and seafood substitutes unlikely to develop into a mainstream category just yet
CATEGORY DATA
- Table 46 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2017-2022
- Table 47 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2017-2022
- Table 48 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2017-2022
- Table 49 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2017-2022
- Table 50 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2018-2022
- Table 51 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2019-2022
- Table 52 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2017-2022
- Table 53 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2022-2027
- Table 54 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2022-2027
RICE, PASTA AND NOODLES IN GEORGIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
- A return to positive retail volume growth recorded in the key category of dried pasta
- Rice sales decline as pressure on exports and rising prices place limits on demand
- Affordability and convenience the main factors underpinning rising demand for noodles
PROSPECTS AND OPPORTUNITIES
- A moderate positive performance slated for the mature category of dried pasta
- Demand for rice set to recover as consumers develop more sophisticated tastes
- Spread of supermarkets, hypermarkets, and convenience stores set to prove crucial
CATEGORY DATA
- Table 55 Sales of Rice, Pasta and Noodles by Category: Volume 2017-2022
- Table 56 Sales of Rice, Pasta and Noodles by Category: Value 2017-2022
- Table 57 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2017-2022
- Table 58 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2017-2022
- Table 59 NBO Company Shares of Rice, Pasta and Noodles: % Value 2018-2022
- Table 60 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2019-2022
- Table 61 NBO Company Shares of Rice: % Value 2018-2022
- Table 62 LBN Brand Shares of Rice: % Value 2019-2022
- Table 63 NBO Company Shares of Pasta: % Value 2018-2022
- Table 64 LBN Brand Shares of Pasta: % Value 2019-2022
- Table 65 NBO Company Shares of Noodles: % Value 2018-2022
- Table 66 LBN Brand Shares of Noodles: % Value 2019-2022
- Table 67 Distribution of Rice, Pasta and Noodles by Format: % Value 2017-2022
- Table 68 Distribution of Rice by Format: % Value 2017-2022
- Table 69 Distribution of Pasta by Format: % Value 2017-2022
- Table 70 Distribution of Noodles by Format: % Value 2017-2022
- Table 71 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2022-2027
- Table 72 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2022-2027
- Table 73 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2022-2027
- Table 74 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2022-2027
PROCESSED FRUIT AND VEGETABLES IN GEORGIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Shelf stable fruit and vegetables continues to account for the bulk of category sales
- Positive growth for frozen categories as consumers demand greater convenience
- Local and international players battle it out for supremacy in processed fruit and vegetables
PROSPECTS AND OPPORTUNITIES
- Positive sales growth ahead due to rising demand for convenience
- The development of cold chain distribution set to influence the category
- New products unlikely to appear as innovation remains a low priority for category players
CATEGORY DATA
- Table 13 Sales of Processed Fruit and Vegetables by Category: Volume 2017-2022
- Table 14 Sales of Processed Fruit and Vegetables by Category: Value 2017-2022
- Table 15 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2017-2022
- Table 16 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2017-2022
- Table 17 NBO Company Shares of Processed Fruit and Vegetables: % Value 2018-2022
- Table 18 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2019-2022
- Table 19 Distribution of Processed Fruit and Vegetables by Format: % Value 2017-2022
- Table 20 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2022-2027
- Table 21 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2022-2027
- Table 22 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2022-2027
- Table 23 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2022-2027
