Dairy Products and Alternatives in Russia

Report
71 Pages
September 2021
Region: Russia
Euromonitor International
ID: 5576750

Retail volume sales of dairy products and alternatives expanded at their fastest rate in seven years during 2020.

This 'Dairy Products and Alternatives in Russia' report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2022 directly informs the analyst's forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Dairy Products and Alternatives market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

The analyst has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

EXECUTIVE SUMMARY

Dairy products and alternatives in 2021: The big picture
Key trends in 2021
Competitive landscape
Channel developments
What next for dairy products and alternatives?

MARKET DATA

Table 1 Sales of Dairy Products and Alternatives by Category: Value 2016-2021
Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2017-2021
Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2018-2021
Table 5 Penetration of Private Label by Category: % Value 2016-2021
Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2016-2021
Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2021-2026
Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2021-2026

SOURCES

Summary 1 Research Sources

BABY FOOD IN RUSSIAKEY DATA FINDINGS

2021 DEVELOPMENTS

Rise in breastfeeding and a difficult economic environment weigh on demand for milk formula
Some milk formula manufacturers reformulate their products in an effort to broaden their appeal
New flavours and reduced-sugar options help to boost demand for prepared and other baby food

PROSPECTS AND OPPORTUNITIES

Increased demand for convenience will drive strong growth in retail current value sales of prepared baby food
Helping parents cope with pandemic can help baby food brands to build loyalty
E-commerce growth likely to fuel packaging innovation and increased demand for larger pack sizes

CATEGORY DATA

Table 9 Sales of Baby Food by Category: Volume 2016-2021
Table 10 Sales of Baby Food by Category: Value 2016-2021
Table 11 Sales of Baby Food by Category: % Volume Growth 2016-2021
Table 12 Sales of Baby Food by Category: % Value Growth 2016-2021
Table 13 NBO Company Shares of Baby Food: % Value 2017-2021
Table 14 LBN Brand Shares of Baby Food: % Value 2018-2021
Table 15 Distribution of Baby Food by Format: % Value 2016-2021
Table 16 Forecast Sales of Baby Food by Category: Volume 2021-2026
Table 17 Forecast Sales of Baby Food by Category: Value 2021-2026
Table 18 Forecast Sales of Baby Food by Category: % Volume Growth 2021-2026
Table 19 Forecast Sales of Baby Food by Category: % Value Growth 2021-2026

BUTTER AND SPREADS IN RUSSIAKEY DATA FINDINGS

2021 DEVELOPMENTS

As daily life normalises, pandemic boost to demand for butter melts away
Despite its affordability, retail volume sales of margarine continue to fall due to its unhealthy and unnatural image
Health and wellness offerings remains underdeveloped, but religious fasting offers a growth opportunity

PROSPECTS AND OPPORTUNITIES

Natural and healthy image will continue to support demand for butter
Economic recovery and heightened consumer interest in health and wellness will weigh on margarine and spreads
Consumer interest in cooking fats will remain limited, as vegetable oils are much more popular

CATEGORY DATA

Table 20 Sales of Butter and Spreads by Category: Volume 2016-2021
Table 21 Sales of Butter and Spreads by Category: Value 2016-2021
Table 22 Sales of Butter and Spreads by Category: % Volume Growth 2016-2021
Table 23 Sales of Butter and Spreads by Category: % Value Growth 2016-2021
Table 24 NBO Company Shares of Butter and Spreads: % Value 2017-2021
Table 25 LBN Brand Shares of Butter and Spreads: % Value 2018-2021
Table 26 Distribution of Butter and Spreads by Format: % Value 2016-2021
Table 27 Forecast Sales of Butter and Spreads by Category: Volume 2021-2026
Table 28 Forecast Sales of Butter and Spreads by Category: Value 2021-2026
Table 29 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2021-2026
Table 30 Forecast Sales of Butter and Spreads by Category: % Value Growth 2021-2026

CHEESE IN RUSSIAKEY DATA FINDINGS

2021 DEVELOPMENTS

Easing of lockdown restrictions will lead to sharp slowdown in demand growth
Growing popularity of soft cheese reflects more cosmopolitan consumer tastes
Wimm-Bill-Dann reinforces the popularity of its Lamber brand with new product launches

PROSPECTS AND OPPORTUNITIES

Growth in retail volume sales of soft cheese will slow as demand matures
Lactose-free cheese poised for growth
Import restrictions will continue to boost domestic production, contributing to a slowdown in the rate of unit price growth

CATEGORY DATA

Table 31 Sales of Cheese by Category: Volume 2016-2021
Table 32 Sales of Cheese by Category: Value 2016-2021
Table 33 Sales of Cheese by Category: % Volume Growth 2016-2021
Table 34 Sales of Cheese by Category: % Value Growth 2016-2021
Table 35 Sales of Spreadable Processed Cheese by Type: % Value 2016-2021
Table 36 Sales of Soft Cheese by Type: % Value 2016-2021
Table 37 Sales of Hard Cheese by Type: % Value 2016-2021
Table 38 NBO Company Shares of Cheese: % Value 2017-2021
Table 39 LBN Brand Shares of Cheese: % Value 2018-2021
Table 40 Distribution of Cheese by Format: % Value 2016-2021
Table 41 Forecast Sales of Cheese by Category: Volume 2021-2026
Table 42 Forecast Sales of Cheese by Category: Value 2021-2026
Table 43 Forecast Sales of Cheese by Category: % Volume Growth 2021-2026
Table 44 Forecast Sales of Cheese by Category: % Value Growth 2021-2026

DRINKING MILK PRODUCTS IN RUSSIAKEY DATA FINDINGS

2021 DEVELOPMENTS

Easing of pandemic restrictions drives slowdown in retail current value sales growth, as consumers spend less time at home
In a difficult economic environment, milk processors struggle to fully pass on cost increases to consumers
Milk alternatives benefits from health and wellness trend, as leading players look to extend their brands

PROSPECTS AND OPPORTUNITIES

Private label will continue to gain retail value share, as retailers launch more products with a health and wellness positioning
Other milk alternatives will benefit from wider distribution, a broader product offer and the introduction of standards
Goat milk will continue to grow in popularity, but its high price is a major barrier for most local consumers

CATEGORY DATA

Table 45 Sales of Drinking Milk Products by Category: Volume 2016-2021
Table 46 Sales of Drinking Milk Products by Category: Value 2016-2021
Table 47 Sales of Drinking Milk Products by Category: % Volume Growth 2016-2021
Table 48 Sales of Drinking Milk Products by Category: % Value Growth 2016-2021
Table 49 Sales of Other Milk Alternatives by Type: % Value 2019-2021
Table 50 NBO Company Shares of Drinking Milk Products: % Value 2017-2021
Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2018-2021
Table 52 Distribution of Drinking Milk Products by Format: % Value 2016-2021
Table 53 Forecast Sales of Drinking Milk Products Products by Category: Volume 2021-2026
Table 54 Forecast Sales of Drinking Milk Products Products by Category: Value 2021-2026
Table 55 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2021-2026
Table 56 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2021-2026

YOGHURT AND SOUR MILK PRODUCTS IN RUSSIAKEY DATA FINDINGS

2021 DEVELOPMENTS

Sour milk drinks remain dominant but have little room for further growth
Deepening health and wellness trend boosts demand for sugar-free and reduced-sugar offerings
As local tastes become more cosmopolitan, the popularity of Greek yoghurt is increasing

PROSPECTS AND OPPORTUNITIES

Yoghurt will continue to outperform sour milk drinks
Consumers will continue to shift towards products with less sugar
A lack of product differentiation leaves sour milk brands vulnerable to private label

CATEGORY DATA

Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2016-2021
Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2016-2021
Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2016-2021
Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2016-2021
Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2016-2021
Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2017-2021
Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2018-2021
Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2016-2021
Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2021-2026
Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2021-2026
Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2021-2026
Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2021-2026

OTHER DAIRY IN RUSSIAKEY DATA FINDINGS

2021 DEVELOPMENTS

Demand will suffer a post-pandemic hangover, as consumers spend less time in the kitchen
Players launch larger pack sizes in fromage frais to cater to home baking trend
Manufacturers seek to reposition sweet treats as a “permissible indulgence”

PROSPECTS AND OPPORTUNITIES

Increased coffee consumption will provide a modest boost to demand for cream
Fromage frais and quark will face increased competition from plain yoghurt
Expansion of e-commerce will lead more manufacturers to launch larger pack sizes

CATEGORY DATA

Table 69 Sales of Other Dairy by Category: Volume 2016-2021
Table 70 Sales of Other Dairy by Category: Value 2016-2021
Table 71 Sales of Other Dairy by Category: % Volume Growth 2016-2021
Table 72 Sales of Other Dairy by Category: % Value Growth 2016-2021
Table 73 Sales of Cream by Type: % Value 2016-2021
Table 74 NBO Company Shares of Other Dairy: % Value 2017-2021
Table 75 LBN Brand Shares of Other Dairy: % Value 2018-2021
Table 76 Distribution of Other Dairy by Format: % Value 2016-2021
Table 77 Forecast Sales of Other Dairy by Category: Volume 2021-2026
Table 78 Forecast Sales of Other Dairy by Category: Value 2021-2026
Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2021-2026
Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2021-2026

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