+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Dairy Products and Alternatives in Kazakhstan

  • PDF Icon

    Report

  • 61 Pages
  • September 2023
  • Region: Kazakhstan
  • Euromonitor International
  • ID: 5576767
Kazakhstan has strong trade links with Russia in particular and its war in Ukraine is negatively impacting the economy and leading to high inflation. While skyrocketing international oil and gas prices boosted the local economy, its usual outflow to the global market through Russia was disrupted and its energy sector had to look for other alternatives. As a result, the economy did not reap as much benefits as would be expected from rising oil and gas prices and inflation was significant.

The Dairy Products and Alternatives in Kazakhstan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2023 directly informs the forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Dairy Products and Alternatives market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop
The analyst has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, The analyst has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2023: The big picture
  • Key trends in 2023
  • Competitive Landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 1 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
  • Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
  • Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
  • Table 5 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
  • Table 6 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
  • Table 7 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
BABY FOOD IN KAZAKHSTANKEY DATA FINDINGS
2023 DEVELOPMENTS
  • A rising birth rate supports healthy volume growth
  • Nestlé further cements its leading position
  • Prepared baby food registers highest current value growth
PROSPECTS AND OPPORTUNITIES
  • Healthy growth, supported by high birth rate
  • Potential increase in local value share
  • Prepared baby food sees highest growth
CATEGORY DATA
  • Table 8 Sales of Baby Food by Category: Volume 2018-2023
  • Table 9 Sales of Baby Food by Category: Value 2018-2023
  • Table 10 Sales of Baby Food by Category: % Volume Growth 2018-2023
  • Table 11 Sales of Baby Food by Category: % Value Growth 2018-2023
  • Table 12 NBO Company Shares of Baby Food: % Value 2019-2023
  • Table 13 LBN Brand Shares of Baby Food: % Value 2020-2023
  • Table 14 Distribution of Baby Food by Format: % Value 2018-2023
  • Table 15 Forecast Sales of Baby Food by Category: Volume 2023-2028
  • Table 16 Forecast Sales of Baby Food by Category: Value 2023-2028
  • Table 17 Forecast Sales of Baby Food by Category: % Volume Growth 2023-2028
  • Table 18 Forecast Sales of Baby Food by Category: % Value Growth 2023-2028
BUTTER AND SPREADS IN KAZAKHSTANKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Consumers buy smaller pack sizes, in order to reduce spend
  • Maslo-Delwill remains leading player in 2023
  • Cooking fats on the decline as the health and wellness trend gathers pace
PROSPECTS AND OPPORTUNITIES
  • Population growth boosts volume sales
  • Butter registers higher volume growth as consumers perceive it as healthier
  • In a mature product area, health and wellness key differentiators
CATEGORY DATA
  • Table 19 Sales of Butter and Spreads by Category: Volume 2018-2023
  • Table 20 Sales of Butter and Spreads by Category: Value 2018-2023
  • Table 21 Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
  • Table 22 Sales of Butter and Spreads by Category: % Value Growth 2018-2023
  • Table 23 NBO Company Shares of Butter and Spreads: % Value 2019-2023
  • Table 24 LBN Brand Shares of Butter and Spreads: % Value 2020-2023
  • Table 25 Distribution of Butter and Spreads by Format: % Value 2018-2023
  • Table 26 Forecast Sales of Butter and Spreads by Category: Volume 2023-2028
  • Table 27 Forecast Sales of Butter and Spreads by Category: Value 2023-2028
  • Table 28 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2023-2028
  • Table 29 Forecast Sales of Butter and Spreads by Category: % Value Growth 2023-2028
CHEESE IN KAZAKHSTANKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Fall in volume sales, as inflation persists
  • Fall in volume sales for hard cheese
  • Food Master continues to lead cheese
PROSPECTS AND OPPORTUNITIES
  • Soft cheese benefits from supply disruptions for hard cheese
  • Increased local production
  • Potential for added-value benefits
CATEGORY DATA
  • Table 30 Sales of Cheese by Category: Volume 2018-2023
  • Table 31 Sales of Cheese by Category: Value 2018-2023
  • Table 32 Sales of Cheese by Category: % Volume Growth 2018-2023
  • Table 33 Sales of Cheese by Category: % Value Growth 2018-2023
  • Table 34 Sales of Spreadable Processed Cheese by Type: % Value 2018-2023
  • Table 35 NBO Company Shares of Cheese: % Value 2019-2023
  • Table 36 LBN Brand Shares of Cheese: % Value 2020-2023
  • Table 37 Distribution of Cheese by Format: % Value 2018-2023
  • Table 38 Forecast Sales of Cheese by Category: Volume 2023-2028
  • Table 39 Forecast Sales of Cheese by Category: Value 2023-2028
  • Table 40 Forecast Sales of Cheese by Category: % Volume Growth 2023-2028
  • Table 41 Forecast Sales of Cheese by Category: % Value Growth 2023-2028
DRINKING MILK PRODUCTS IN KAZAKHSTANKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Stabilisation in prices
  • No change in competitive landscape
  • Fresh milk is stagnating
PROSPECTS AND OPPORTUNITIES
  • Moderate outlook over forecast period
  • Focus on increased local production
  • Development of plant-based milk over forecast period could dampen volume sales slightly
CATEGORY DATA
  • Table 42 Sales of Drinking Milk Products by Category: Volume 2018-2023
  • Table 43 Sales of Drinking Milk Products by Category: Value 2018-2023
  • Table 44 Sales of Drinking Milk Products by Category: % Volume Growth 2018-2023
  • Table 45 Sales of Drinking Milk Products by Category: % Value Growth 2018-2023
  • Table 46 NBO Company Shares of Drinking Milk Products: % Value 2019-2023
  • Table 47 LBN Brand Shares of Drinking Milk Products: % Value 2020-2023
  • Table 48 Distribution of Drinking Milk Products by Format: % Value 2018-2023
  • Table 49 Forecast Sales of Drinking Milk Products Products by Category: Volume 2023-2028
  • Table 50 Forecast Sales of Drinking Milk Products Products by Category: Value 2023-2028
  • Table 51 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2023-2028
  • Table 52 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2023-2028
YOGHURT AND SOUR MILK PRODUCTS IN KAZAKHSTANKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Volume sales fall for yoghurt
  • International players continue to dominate
  • Significant volume sales of informal sour milk products
PROSPECTS AND OPPORTUNITIES
  • Muted growth over forecast period
  • Players focus on healthier positioning
  • Price continues to be key driver of value sales
CATEGORY DATA
  • Table 53 Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
  • Table 54 Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
  • Table 55 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
  • Table 56 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
  • Table 57 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2019-2023
  • Table 58 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2020-2023
  • Table 59 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2018-2023
  • Table 60 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2023-2028
  • Table 61 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2023-2028
  • Table 62 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2023-2028
  • Table 63 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2023-2028
OTHER DAIRY IN KAZAKHSTANKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Muted volume growth, as inflation still bites
  • Traditional products still dominate
  • Lactalis benefits from its investment in local manufacturing
PROSPECTS AND OPPORTUNITIES
  • Price continues to be key driver of value sales
  • Opportunities lie in added-value proposals to reinvent the image of other dairy
  • Marginal growth for condensed milk
CATEGORY DATA
  • Table 64 Sales of Other Dairy by Category: Volume 2018-2023
  • Table 65 Sales of Other Dairy by Category: Value 2018-2023
  • Table 66 Sales of Other Dairy by Category: % Volume Growth 2018-2023
  • Table 67 Sales of Other Dairy by Category: % Value Growth 2018-2023
  • Table 68 NBO Company Shares of Other Dairy: % Value 2019-2023
  • Table 69 LBN Brand Shares of Other Dairy: % Value 2020-2023
  • Table 70 Distribution of Other Dairy by Format: % Value 2018-2023
  • Table 71 Forecast Sales of Other Dairy by Category: Volume 2023-2028
  • Table 72 Forecast Sales of Other Dairy by Category: Value 2023-2028
  • Table 73 Forecast Sales of Other Dairy by Category: % Volume Growth 2023-2028
  • Table 74 Forecast Sales of Other Dairy by Category: % Value Growth 2023-2028
PLANT-BASED DAIRY IN KAZAKHSTAN
2023 DEVELOPMENTS
  • Sales still negligible but growing