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Ghee Market in India: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

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    Report

  • 150 Pages
  • April 2022
  • Region: India
  • IMARC Group
  • ID: 5577932
The ghee market in India reached a value of INR 2,624 billion in 2021. Looking forward, the market is projected to reach INR 4,787 billion by 2027, exhibiting a CAGR of 10.5% during 2022-2027. Keeping in mind the uncertainties of COVID-19, the analyst is continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different End-use sectors. These insights are included in the report as a major market contributor.



Ghee is a pure butter fat leftover after the milk solids and water are removed from butter. It is a rich source of proteins, vitamins, carbohydrates, calcium, iron and omega-3 fatty acids. It assists in improving the brain and heart health, and treating inflammation and numerous diseases. Besides this, as it strengthens the immune system, facilitates bowel movement, and prevents chronic cough issues and disorders of the eyes, the consumption of ghee is escalating across India.

Ghee Market in India Trends and Drivers:


The rising consumer awareness about the health benefits offered by ghee represents one of the key factors propelling the growth of the market in India. Moreover, it finds applications in the formulation of personal care products as ghee helps neutralize free radicals, nourish the skin, and prevent the early signs of aging. It also aids in treating cracked lips, lightening dark spots, reducing dark circles, and healing minor wounds. Besides this, ghee is considered nutritionally more beneficial than other oils/fats on account of its medium-chain fatty acids content, which is directly absorbed by the liver and burned to supply energy. In addition, it has a stable shelf life due to its antioxidants and low moisture content. This, coupled with the increasing health consciousness and changing dietary patterns of individuals, is catalyzing the demand for ghee in the country. Apart from this, key players operating in India are introducing premium product variants to expand their existing consumer base. This, along with the rising adoption of eco-friendly product packaging solutions and easy product availability via online and offline organized retail channels, are projected to facilitate market growth.

Key Market Segmentation


This report provides an analysis of the key trends in each sub-segment of the India ghee market, along with forecasts at the country and state level from 2022-2027. The report has categorized the market based on type and, retail and institutional sales.

Breakup by Type:

  • Cow Ghee
  • Desi Ghee

Desi ghee currently dominates the market in India as it does not have synthetic fats.

Breakup by Retail and Institutional Sales:

  • Retail
  • Institutional

Breakup by Region:

  • Karnataka
  • Maharashtra
  • Tamil Nadu
  • Delhi
  • Gujarat
  • Andhra Pradesh and Telangana
  • Uttar Pradesh
  • West Bengal
  • Kerala
  • Haryana
  • Punjab
  • Rajasthan
  • Madhya Pradesh
  • Bihar
  • Orissa

Uttar Pradesh holds the largest market share in the country as the state government is launching greenfield dairies and constructing cow protection centers to enhance milk production.

Competitive Landscape


The competitive landscape of the market has been analyzed in the report, along with the detailed profiles of the major players operating in the industry. Some of these players are Gujarat Co-operative Milk Marketing Federation Ltd, Mother Dairy Fruits and Vegetables Pvt. Ltd., SMC Foods Limited, Bhole Baba Dairy Industries Ltd., Rajasthan Cooperative Dairy Federation Ltd (RCDF) and Parag Milk Foods Ltd.

Key Questions Answered in This Report

1. What was the size of the ghee market in India in 2021?
2. What is the expected growth rate of the ghee market in India during 2022-2027?
3. What are the key factors driving the ghee market in India?
4. What has been the impact of COVID-19 on the ghee market in India?
5. What is the breakup of the ghee market in India based on the type?
6. What are the key regions in the ghee market in India?
7. Who are the key players/companies in the ghee market in India?
Frequently Asked Questions about the Indian Ghee Market

What is the estimated value of the Indian Ghee Market?

The Indian Ghee Market was estimated to be valued at INR 2624 Billion in 2021.

What is the growth rate of the Indian Ghee Market?

The growth rate of the Indian Ghee Market is 10.5%, with an estimated value of INR 4787 Billion by 2027.

What is the forecasted size of the Indian Ghee Market?

The Indian Ghee Market is estimated to be worth INR 4787 Billion by 2027.

Who are the key companies in the Indian Ghee Market?

Key companies in the Indian Ghee Market include Gujarat Co, operative Milk Marketing Federation Ltd, Mother Dairy Fruits and Vegetables Pvt. Ltd., SMC Foods Limited, Bhole Baba Dairy Industries Ltd. and Parag Milk Foods Ltd.

Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Dairy Industry
5.1 Market Overview
5.2 Market Performance
5.3 Market by Organised and Unorganised Segment
5.4 Milk Production and Consumption Trends
5.4.1 Current and Historical Trends
5.4.2 Production and Consumption Forecast
5.5 Milk Production by State
5.6 Milk Production by Cattle
5.7 Milk Utilization Patterns in India
5.8 Market Forecast
6 India Ghee Industry
6.1 Market Overview
6.2 Market Performance
6.2.1 Volume Trends
6.2.2 Value Trends
6.3 Impact of COVID-19
6.4 Price Trends
6.4.1 Milk Procurement Price Trends
6.4.2 Ghee Price Trends
6.5 Market Breakup by Region
6.6 Market Breakup by Private and Cooperative Sector
6.7 Market Breakup by Packaging
6.8 Market Breakup by Retail and Institutional Sales
6.9 Market Breakup by Cow Ghee and Desi Ghee
6.10 Market Forecast
6.11 SWOT Analysis
6.11.1 Overview
6.11.2 Strengths
6.11.3 Weaknesses
6.11.4 Opportunities
6.11.5 Threats
6.12 Value Chain Analysis
6.13 Porter’s Five Forces Analysis
6.13.1 Overview
6.13.2 Bargaining Power of Buyers
6.13.3 Bargaining Power of Suppliers
6.13.4 Degree of Rivalry
6.13.5 Threat of New Entrants
6.13.6 Threat of Substitutes
6.14 Key Market Drivers and Success Factors
7 Market Breakup by Type
7.1 Cow Ghee
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Desi Ghee
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Performance by Retail and Institutional Sales
8.1 Retail
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Institutional
8.2.1 Market Trends
8.2.2 Market Forecast
9 Performance of Key Regions
9.1 Karnataka
9.1.1 Market Performance
9.1.1.1 Volume Trends
9.1.1.2 Value Trends
9.1.2 Competitive Landscape
9.1.3 Market Forecast
9.1.3.1 Volume Trends
9.1.3.2 Value Trends
9.2 Maharashtra
9.2.1 Market Performance
9.2.1.1 Volume Trends
9.2.1.2 Value Trends
9.2.2 Competitive Landscape
9.2.3 Market Forecast
9.2.3.1 Volume Trends
9.2.3.2 Value Trends
9.3 Tamil Nadu
9.3.1 Market Performance
9.3.1.1 Volume Trends
9.3.1.2 Value Trends
9.3.2 Competitive Landscape
9.3.3 Market Forecast
9.3.3.1 Volume Trends
9.3.3.2 Value Trends
9.4 Delhi
9.4.1 Market Performance
9.4.1.1 Volume Trends
9.4.1.2 Value Trends
9.4.2 Competitive Landscape
9.4.3 Market Forecast
9.4.3.1 Volume Trends
9.4.3.2 Value Trends
9.5 Gujarat
9.5.1 Market Performance
9.5.1.1 Volume Trends
9.5.1.2 Value Trends
9.5.2 Competitive Landscape
9.5.3 Market Forecast
9.5.3.1 Volume Trends
9.5.3.2 Value Trends
9.6 Andhra Pradesh and Telangana
9.6.1 Market Performance
9.6.1.1 Volume Trends
9.6.1.2 Value Trends
9.6.2 Competitive Landscape
9.6.3 Market Forecast
9.6.3.1 Volume Trends
9.6.3.2 Value Trends
9.7 Uttar Pradesh
9.7.1 Market Performance
9.7.1.1 Volume Trends
9.7.1.2 Value Trends
9.7.2 Competitive Landscape
9.7.3 Market Forecast
9.7.3.1 Volume Trends
9.7.3.2 Value Trends
9.8 West Bengal
9.8.1 Market Performance
9.8.1.1 Volume Trends
9.8.1.2 Value Trends
9.8.2 Competitive Landscape
9.8.3 Market Forecast
9.8.3.1 Volume Trends
9.8.3.2 Value Trends
9.9 Kerala
9.9.1 Market Performance
9.9.1.1 Volume Trends
9.9.1.2 Value Trends
9.9.2 Competitive Landscape
9.9.3 Market Forecast
9.9.3.1 Volume Trends
9.9.3.2 Value Trends
9.10 Haryana
9.10.1 Market Performance
9.10.1.1 Volume Trends
9.10.1.2 Value Trends
9.10.2 Competitive Landscape
9.10.3 Market Forecast
9.10.3.1 Volume Trends
9.10.3.2 Value Trends
9.11 Punjab
9.11.1 Market Performance
9.11.1.1 Volume Trends
9.11.1.2 Value Trends
9.11.2 Competitive Landscape
9.11.3 Market Forecast
9.11.3.1 Volume Trends
9.11.3.2 Value Trends
9.12 Rajasthan
9.12.1 Market Performance
9.12.1.1 Volume Trends
9.12.1.2 Value Trends
9.12.2 Competitive Landscape
9.12.3 Market Forecast
9.12.3.1 Volume Trends
9.12.3.2 Value Trends
9.13 Madhya Pradesh
9.13.1 Market Performance
9.13.1.1 Volume Trends
9.13.1.2 Value Trends
9.13.2 Competitive Landscape
9.13.3 Market Forecast
9.13.3.1 Volume Trends
9.13.3.2 Value Trends
9.14 Bihar
9.14.1 Market Performance
9.14.1.1 Volume Trends
9.14.1.2 Value Trends
9.14.2 Competitive Landscape
9.14.3 Market Forecast
9.14.3.1 Volume Trends
9.14.3.2 Value Trends
9.15 Orissa
9.15.1 Market Performance
9.15.1.1 Volume Trends
9.15.1.2 Value Trends
9.15.2 Competitive Landscape
9.15.3 Market Forecast
9.15.3.1 Volume Trends
9.15.3.2 Value Trends
10 Competitive Landscape
10.1 Competitive Structure
10.2 Market Breakup by Key Players
11 Ghee Manufacturing Process
11.1 Product Overview
11.2 Detailed Process Flow
11.3 Various Types of Unit Operations Involved
11.4 Mass Balance and Raw Material Requirements
12 Project Details, Requirements and Costs Involved
12.1 Land Requirements and Expenditures
12.2 Construction Requirements and Expenditures
12.3 Plant Machinery
12.4 Machinery Pictures
12.5 Raw Material Requirements and Expenditures
12.6 Raw Material and Final Product Pictures
12.7 Packaging Requirements and Expenditures
12.8 Transportation Requirements and Expenditures
12.9 Utility Requirements and Expenditures
12.10 Manpower Requirements and Expenditures
12.11 Other Capital Investments
13 Loans and Financial Assistance
14 Project Economics
14.1 Capital Cost of the Project
14.2 Techno-Economic Parameters
14.3 Product Pricing and Margins Across Various Levels of the Supply Chain
14.4 Income Projections
14.5 Expenditure Projections
14.6 Taxation and Depreciation
14.7 Financial Analysis
14.8 Profit Analysis
15 Key Player Profile
15.1 Gujarat Co-operative Milk Marketing Federation Ltd
15.1.1 Company Overview
15.1.2 Financials and Milk Processing Capacity
15.1.3 Product Portfolio
15.2 Mother Dairy Fruits and Vegetables Pvt. Ltd.
15.2.1 Company Overview
15.2.2 Financials and Milk Processing Capacity
15.2.3 Product Portfolio
15.3 SMC Foods Limited
15.3.1 Company Overview
15.3.2 Financials and Milk Processing Capacity
15.3.3 Product Portfolio
15.4 Bhole Baba Dairy Industries Ltd.
15.4.1 Company Overview
15.4.2 Financials and Milk Processing Capacity
15.4.3 Product Portfolio
15.5 Rajasthan Cooperative Dairy Federation Ltd (RCDF)
15.5.1 Company Overview
15.5.2 Financials and Milk Processing Capacity
15.5.3 Product Portfolio
15.6 Parag Milk Foods Ltd.
15.6.1 Company Overview
15.6.2 Financials and Milk Processing Capacity
15.6.3 Product Portfolio

Companies Mentioned

  • Gujarat Co-operative Milk Marketing Federation Ltd
  • Mother Dairy Fruits and Vegetables Pvt. Ltd.
  • SMC Foods Limited
  • Bhole Baba Dairy Industries Ltd.
  • Rajasthan Cooperative Dairy Federation Ltd (RCDF)
  • Parag Milk Foods Ltd

Methodology

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