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Uncovering Indian Cities: Consumers' Preference Towards Packaged Foods

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  • 26 Pages
  • May 2022
  • Region: India
  • Euromonitor International
  • ID: 5583868
The briefing explores consumer preferences when shopping for packaged foods across 14 key Indian cities. While tier 1 cities continue to remain strategically important and priority markets for leading companies, food companies must explore growing opportunities in the tier 2 cities as adoption of different packaged food categories increases. The briefing also highlights the growing opportunities in health and wellness space which is creating an opportunity for brands to premiumise offerings.

The analyst's Uncovering Indian Cities: Consumers’ Preference Towards Packaged Foods global briefing provides a comprehensive overview of the Snacks market, providing insight on sales and market potential, retail distribution and company and brand shares. Analysis identifies emerging geographies alongside growth opportunities in the most developed, highest value countries. It also offers strategic analysis of the key trends shaping the industry and consumer demand, such as health and wellness, sustainability, the evolution of eating occasions, in addition to ongoing considerations of convenience and value-for-money in the post-pandemic world. Insight into how these trends are shaping demand in 2022 informs forecasts to 2026, clearly indicating how the market is expected to change.

Product Coverage: Confectionery, Ice Cream and Frozen Desserts, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data Coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Snacks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

1. Purchase Preferences of Tier I and II Cities

2. Preferred Health Attributes Across Cities

3. Consumers’ Expectations From Channels