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Colombia Loyalty Programs Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q3 2024 Update

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    Report

  • 117 Pages
  • September 2024
  • Region: Colombia
  • PayNXT360
  • ID: 5585233
UP TO OFF until Oct 31st 2024
The loyalty market in this region is expected to grow by 11.1% on an annual basis to reach US$540.4 million in 2024.

In value terms, the loyalty market in the country has recorded a CAGR of 12.7% during 2019-2023. The loyalty market in the country will continue to grow over the forecast period and is expected to record a CAGR of 9.3% during 2024-2028. Loyalty market in the country will increase from US$486.6 million in 2023 to reach US$772.6 million by 2028.

This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of industry categories. With over 50 KPIs at the country level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics.

The publisher’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.

Scope

This report provides in-depth, data-centric analysis of loyalty programs in Colombia. Below is a summary of key market segments.

Colombia Retail Sector Spend Value Trend Analysis

  • Ecommerce Spend
  • POS Spend

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Key Performance Indicators

Value Accumulated and Value Redemption Rate of Loyalty programs in Colombia

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Functional Domains

  • Loyalty Schemes
  • Loyalty Platforms

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Program Type

  • Points programs
  • Tier-based programs
  • Mission-driven programs
  • Spend-based programs
  • Gaming programs
  • Free perks programs
  • Subscription programs
  • Community programs
  • Refer a friend program
  • Paid programs
  • Cashback programs

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Channel

  • In-Store
  • Online
  • Mobile

Colombia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model

  • Seller Driven
  • Payment Instrument Driven
  • Others

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Key Sectors

  • Retail
  • Financial Services
  • Healthcare & Wellness
  • Restaurants & Food Delivery
  • Travel & Hospitality (Cabs, Hotels, Airlines)
  • Telecoms
  • Media & Entertainment
  • Others

Colombia Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Online

  • Retail
  • Financial Services
  • Healthcare & Wellness
  • Restaurants & Food Delivery
  • Travel & Hospitality (Cabs, Hotels, Airlines)
  • Telecoms
  • Media & Entertainment
  • Others

Colombia Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by In-Store

  • Retail
  • Financial Services
  • Healthcare & Wellness
  • Restaurants & Food Delivery
  • Travel & Hospitality (Cabs, Hotels, Airlines)
  • Telecoms
  • Media & Entertainment
  • Others

Colombia Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Mobile App

  • Retail
  • Financial Services
  • Healthcare & Wellness
  • Restaurants & Food Delivery
  • Travel & Hospitality (Cabs, Hotels, Airlines)
  • Telecoms
  • Media & Entertainment
  • Others

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Retail

  • Diversified Retailers
  • Department Stores
  • Specialty Stores
  • Clothing, Footwear & Accessories
  • Toy & Hobby Shops
  • Supermarket and Convenience Store
  • Home Merchandise
  • Other

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Accessibility

  • Card Based Access
  • Digital Access

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Consumer Type

  • B2C Consumers
  • B2B Consumers

Colombia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type

  • Free
  • Free + Premium
  • Premium

Colombia Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use Case

  • Analytics and AI Driven
  • Management Platform

Colombia Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner

  • In House
  • Third Party Vendor

Colombia Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment

  • Cloud
  • On-Premise

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Platforms

  • Software
  • Services

Colombia Loyalty Spend Market Size and Future Growth Dynamics by Software Use Case Platforms

  • Custom Built Platform
  • Off the Shelf Platform

Colombia Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour

  • By Age Group
  • By Income Level
  • By Gender

Reasons to buy

  • Gain insights into the Colombia loyalty spend market: The report provides a comprehensive overview of the Colombia loyalty spend market, including market size, growth drivers, and trends. This information can help businesses to make informed decisions about their loyalty program strategies.
  • Benchmark your business against competitors: The report provides a competitive analysis of the Colombia loyalty spend market, which can help businesses to identify their strengths and weaknesses relative to their competitors. This information can help businesses to improve their loyalty program strategies and gain a competitive advantage.
  • Stay up-to-date on the latest trends in the loyalty spend market: The report provides an overview of the latest trends in the loyalty spend market, such as the growing popularity of mobile-based loyalty programs and the increasing awareness of the benefits of loyalty programs among consumers. This information can help businesses to stay ahead of the competition and improve their loyalty program strategies.
  • Make informed decisions about your loyalty program: The report provides a comprehensive overview of the factors to consider when developing a loyalty program, such as the target audience, the rewards and benefits, and the marketing and communication strategy. This information can help businesses to develop a loyalty program that is effective and successful.

Table of Contents

1 About this Report
1.1 Summary
1.2 Methodology
1.3 Loyalty Programs Definitions
1.4 Disclaimer
2 Colombia Retail Sector Market Size Analysis
2.1 Colombia Retail Industry Market Size, 2019-2028
2.2 Colombia Ecommerce Market Size, 2019-2028
2.3 Colombia POS Spend Trend Analysis, 2019-2028
3 Colombia Loyalty Spend Market Size and Future Growth Dynamics
3.1 Colombia Loyalty Spend Market Size and Future Growth Dynamics, 2019-2028
3.2 Colombia Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate, 2023
3.3 Colombia Loyalty Spend Share by Functional Domains, 2019-2028
3.4 Colombia Loyalty Spend by Loyalty Schemes, 2019-2028
3.5 Colombia Loyalty Spend by Loyalty Platforms, 2019-2028
4 Colombia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Loyalty Program Type
4.1 Colombia Loyalty Schemes Spend Share by Loyalty Program Type, 2023
4.2 Colombia Spend by Point-based Loyalty Program, 2019-2028
4.3 Colombia Spend by Tiered Loyalty Program, 2019-2028
4.4 Colombia Spend by Mission-driven Loyalty Program, 2019-2028
4.5 Colombia Spend by Spend-based Loyalty Program, 2019-2028
4.6 Colombia Spend by Gaming Loyalty Program, 2019-2028
4.7 Colombia Spend by Free Perks Loyalty Program, 2019-2028
4.8 Colombia Spend by Subscription Loyalty Program, 2019-2028
4.9 Colombia Spend by Community Loyalty Program, 2019-2028
4.1 Colombia Spend by Refer a Friend Loyalty Program, 2019-2028
4.11 Colombia Spend by Paid Loyalty Program, 2019-2028
4.12 Colombia Spend by Cashback Loyalty Program, 2019-2028
5 Colombia Loyalty Schemes Market Size and Future Growth Dynamics by Channel
5.1 Colombia Loyalty Schemes Spend Share by Channel, 2019-2028
5.2 Colombia Loyalty Spend by In-Store, 2019-2028
5.3 Colombia Loyalty Spend by Online, 2019-2028
5.4 Colombia Loyalty Spend by Mobile, 2019-2028
6 Colombia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
6.1 Colombia Loyalty Schemes Spend Share by Business Model, 2019-2028
6.2 Colombia Loyalty Spend by Seller Driven, 2019-2028
6.3 Colombia Loyalty Spend by Payment Instrument Driven, 2019-2028
6.4 Colombia Loyalty Spend by Other Segment, 2019-2028
7 Colombia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Key Sectors
7.1 Colombia Loyalty Schemes Spend Share by Key Sectors, 2019-2028
7.2 Colombia Loyalty Schemes Spend in Retail, 2019-2028
7.3 Colombia Loyalty Schemes Spend in Financial Services, 2019-2028
7.4 Colombia Loyalty Schemes Spend in Healthcare & Wellness, 2019-2028
7.5 Colombia Loyalty Schemes Spend in Restaurants & Food Delivery, 2019-2028
7.6 Colombia Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2019-2028
7.7 Colombia Loyalty Schemes Spend in Telecoms, 2019-2028
7.8 Colombia Loyalty Schemes Spend in Media & Entertainment, 2019-2028
7.9 Colombia Loyalty Schemes Spend in Other, 2019-2028
8 Colombia Loyalty Schemes Spend in Key Sectors by Online Channel, 2019-2028
8.1 Colombia Online Loyalty Spend in Retail Segment, 2019-2028
8.2 Colombia Online Loyalty Spend in Financial Services, 2019-2028
8.3 Colombia Online Loyalty Spend in Healthcare & Wellness, 2019-2028
8.4 Colombia Online Loyalty Spend in Restaurants & Food Delivery, 2019-2028
8.5 Colombia Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2019-2028
8.6 Colombia Online Loyalty Spend in Telecoms, 2019-2028
8.7 Colombia Online Loyalty Spend in Media & Entertainment, 2019-2028
8.8 Colombia Online Loyalty Spend in Other Segment, 2019-2028
9 Colombia In-Store Loyalty Schemes Spend in Key Sectors, 2019-2028
9.1 Colombia In-Store Loyalty Spend in Retail Segment, 2019-2028
9.2 Colombia In-Store Loyalty Spend in Healthcare & Wellness Segment, 2019-2028
9.3 Colombia In-Store Loyalty Spend in Restaurants & Food Delivery Segment, 2019-2028
9.4 Colombia In-Store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2019-2028
9.5 Colombia In-Store Loyalty Spend in Media & Entertainment Segment, 2019-2028
9.6 Colombia In-Store Loyalty Spend in Other Sector, 2019-2028
10 Colombia Mobile App Loyalty Schemes Spend in Key Sectors, 2019-2028
10.1 Colombia Mobile App Loyalty Spend in Retail Segment, 2019-2028
10.2 Colombia Mobile App Loyalty Spend in Financial Services Segment, 2019-2028
10.3 Colombia Mobile App Loyalty Spend in Healthcare & Wellness Segment, 2019-2028
10.4 Colombia Mobile App Loyalty Spend in Restaurants & Food Delivery Segment, 2019-2028
10.5 Colombia Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2019-2028
10.6 Colombia Mobile App Loyalty Spend in Telecoms Segment, 2019-2028
10.7 Colombia Mobile App Loyalty Spend in Media & Entertainment Segment, 2019-2028
10.8 Colombia Mobile App Loyalty Spend in Other Segment, 2019-2028
11 Colombia Retail Sector Loyalty Schemes Spend Market Size and Future Growth Dynamics
11.1 Colombia Loyalty Schemes Spend Share by Retail Segments, 2019-2028
11.2 Colombia Loyalty Retail Schemes Spend by Diversified Retailers, 2019-2028
11.3 Colombia Loyalty Retail Schemes Spend by Department Stores, 2019-2028
11.4 Colombia Loyalty Retail Schemes Spend by Specialty Stores, 2019-2028
11.5 Colombia Loyalty Retail Schemes Spend by Clothing, Footwear & Accessories, 2019-2028
11.6 Colombia Loyalty Retail Schemes Spend by Toy & Hobby Shops, 2019-2028
11.7 Colombia Loyalty Retail Schemes Spend by Supermarket and Convenience Store, 2019-2028
11.8 Colombia Loyalty Retail Schemes Spend by Home Merchandise, 2019-2028
11.9 Colombia Loyalty Retail Schemes Spend by Other, 2019-2028
12 Colombia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Accessibility
12.1 Colombia Loyalty Schemes Spend Share by Accessibility, 2023 Vs 2028
12.2 Colombia Loyalty Spend by Card Based Access, 2019-2028
12.3 Colombia Loyalty Spend by Digital Access, 2019-2028
13 Colombia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Consumer Type
13.1 Colombia Loyalty Schemes Spend Share by Consumer Type, 2023 Vs 2028
13.2 Colombia Loyalty Schemes Spend by B2B Consumers, 2019-2028
13.3 Colombia Loyalty Spend by B2C Consumers, 2019-2028
14 Colombia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
14.1 Colombia Loyalty Schemes Spend Share by Membership Type, 2019-2028
14.2 Colombia Loyalty Membership Type Schemes Spend by Free, 2019-2028
14.3 Colombia Loyalty Membership Type Schemes Spend by Free + Premium, 2019-2028
14.4 Colombia Loyalty Membership Type Schemes Spend by Premium, 2019-2028
15 Colombia Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use case
15.1 Colombia Loyalty Platform Spend Share by Software Use Case, 2023 Vs 2028
15.2 Colombia Loyalty Software Platform Spend by Analytics and AI Driven, 2019-2028
15.3 Colombia Loyalty Software Platform Spend by Management Platform, 2019-2028
16 Colombia Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner
16.1 Colombia Loyalty Platform Spend Share by Vendor/Solution Partner, 2023 Vs 2028
16.2 Colombia Loyalty Vendor/Solution Partner Platform Spend by In House, 2019-2028
16.3 Colombia Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor, 2019-2028
17 Colombia Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
17.1 Colombia Loyalty Platform Spend Share by Deployment, 2023 Vs 2028
17.2 Colombia Loyalty Deployment Platform Spend by Cloud, 2019-2028
17.3 Colombia Loyalty Deployment Platform Spend by On-Premise, 2019-2028
18 Colombia Loyalty Spend Market Size and Future Growth Dynamics by Software vs. Services
18.1 Colombia Loyalty Spend Share by Software vs. Services, 2023 Vs 2028
18.2 Colombia Loyalty Spend by Software, 2019-2028
18.3 Colombia Loyalty Spend by Services, 2019-2028
19 Colombia Loyalty Spend Market Size and Future Growth Dynamics by Custom vs. Off the Shelf Software Platforms
19.1 Colombia Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms, 2023 Vs 2028
19.2 Colombia Loyalty Software Platforms Spend by Custom Built Platform, 2019-2028
19.3 Colombia Loyalty Software Platforms Spend by Off the Shelf Platform, 2019-2028
20 Colombia Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
20.1 Colombia Loyalty Spend Share by Age Group, 2023
20.2 Colombia Loyalty Spend Share by Income Level, 2023
20.3 Colombia Loyalty Spend Share by Gender, 2023
21 Further Reading
21.1 About the Publisher
21.2 Related Research

Table Information