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Indonesia Baby Food - Market Assessment and Forecasts to 2027

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    Report

  • 144 Pages
  • April 2022
  • Region: Indonesia
  • GlobalData
  • ID: 5591510
Indonesia Baby Food - Market Assessment and Forecasts to 2027 is an analytical report by the publisher which provides extensive and highly detailed current and future market trends in the Norwegian market

The number of live births in Indonesia declined by 9.5% during 2008-2021, to reach 4.1 million. This resulted in a baby population of 12.5 million in 2021. However, both the crude birth rate, and total fertility rates, have fallen. The GDP of Indonesia grew by 3.5% in 2021 primarily owing to the successful COVID-19 vaccination campaigns, while consumer price inflation stood at 1.6%. Overall growth in value terms has increased in recent years with the sector registering a CAGR of 5.8% during 2015-2021. In volume terms, sales grew slightly in 2021, with the sector registering a CAGR of 0.1%. Baby milks remained by far the largest category in value terms with nearly 92.2% of the baby food sector, followed by baby cereals & dry meals. Nestlé and Danone Group were the top two companies in 2021. Nestlé retained the top spot in value during 2015-2021 and remained the leader in all the categories. Hypermarkets & supermarkets remained the leading distribution channel, accounting for 68.8% of overall value sales in 2021. The publisher estimates that the number of live births will decrease over the forecast period in Indonesia. Based on these assumptions, the market for baby food in the country is expected to grow slightly value terms, registering a value CAGR of 2.1% and a decline in volume CAGR of 1.5% during 2021-2027.

What else does this report offer?

  • Consumption data based upon a unique combination of industry research, fieldwork, market sizing work and the publisher's in-house expertise to offer extensive data about the trends and dynamics affecting the industry
  • Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors
  • Market profile of the various product sectors with the key features & developments, segmentation, per capita trends and the various manufacturers & brands
  • Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel
  • Future projections considering various trends which are likely to affect the industry

Scope

  • The value sales of the baby milks category increased from IDR22,070.2 billion ($1,648.3 million) in 2015 to IDR30,922.1 billion ($2,108.3 million) in 2021, registering a CAGR of 5.8%
  • The volume sales of the baby cereals category decreased from 19.22 million kg in 2015 to 19.09 million kg in 2021, recording a negative CAGR of 0.1%
  • During 2015-2021, per capita consumption of baby meals & other grew by 9.3% to reach 0.02kg in 2021
  • During the same period, per capita expenditure on baby finger food increased by 71.6% in current price terms and by 38.2% in constant price terms

Reasons to Buy

  • Evaluate important changes in consumer behavior and identify profitable markets and areas for product innovation
  • Analyse current and forecast behavior trends in each category to identify the best opportunities to exploit
  • Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market
  • Investigates which categories are performing the best and how this is changing market dynamics

Table of Contents

  • Introduction
Executive Summary
  • Market Environment
  • Value and Volume Growth Analysis by Region
  • Growth Analysis of Indonesia Compared to Other Leading Countries in the Asia Pacific Market
  • PCC and PCE of Indonesia Compared to Global and Asia Pacific Markets
  • Background
  • Births
  • The Consumer
  • Socio Demographic Trends
  • Working Women
  • Breastfeeding Trends - Promotion
  • Breastfeeding Trends - Prevalence
  • Breastfeeding Trends - Duration
  • Regulations
  • Overview
  • Indonesia Baby Food Sector Snapshot
  • Market Size Analysis
  • Manufacturer Shares
  • Category Analysis
  • Baby Milks
  • Baby Cereals
  • Baby Meals & Other
  • Baby Finger Food
  • Production and Trade
  • Imports
  • Exports
  • Distribution
  • Channel Share Analysis
  • Baby Food Retailing
  • Economic Background
  • GDP Growth and Inflation
  • Indonesia Macroeconomic Analysis
  • Prospects and Forecasts
  • Population Growth
  • Birth & Population Projections
  • Indonesia Baby Food Sector Snapshot
  • Impact of COVID 19
  • Consumer Attitude
  • Consumer Survey Insights: Indonesia Baby Food Products
  • Consumer Survey Insights: Indonesia Baby Care and Childcare Products
  • Definitions
  • Appendix
  • Summary Methodology
  • About the Publisher

List of Tables
  • Birth & population trends, 2008-2021 f
  • Population & fertility rate by province, 2017 & 2020
  • Selected socio economic indicators, 2012, 2016-2020
  • Major cities and population, 2018
  • Population by province, 2020
  • Number of women of childbearing age by age group, 2010, 2017-2020
  • Female employment trends, 2012-2020
  • Women in employment by age group, 2017 & 2018
  • Baby food manufacturers’ compliance ratings, 2016
  • Breastfeeding rates, 2007, 2012 & 2017
  • Infant feeding patterns, %, 2007, 2012 & 2017
  • Type of food eaten by babies, 2002 & 2007
  • Consumption of infant formula by age of baby, 2012 & 2017
  • Breastfeeding duration by socio economic status, 2012 & 2017
  • Leading categories (value), 2021
  • Leading categories (volume), 2021
  • Baby food: manufacturer shares, value & volume, %, 2015-2021
  • Baby food: manufacturer shares by category, %, 2021
  • Baby milks: SKUs by pack type, 2021
  • Baby milks: SKUs by pack size, 2021
  • Baby milks: brand price positioning analysis, 2021
  • Baby milks: manufacturer shares, value & volume, %, 2015-2021
  • Baby cereals: SKUs by pack size, 2021
  • Baby cereals: SKUs by pack type, 2021
  • Baby cereals: brand price positioning analysis, 2021
  • Baby cereals: manufacturer shares, value & volume, %, 2015-2021
  • Baby meals & other: SKUs by pack size, 2021
  • Baby meals & other: SKUs by pack type, 2021
  • Baby meals & other: brand price positioning analysis, 2021
  • Baby meals & other: manufacturer shares, value & volume, %, 2015-2021
  • Baby finger food: SKUs by pack size, 2021
  • Baby finger food: SKUs by pack type, 2021
  • Baby finger food: brand price positioning analysis, 2021
  • Baby finger food: manufacturer shares, value & volume, %, 2015-2021
  • Baby milks & cereals: trends in imports, 2014-2020
  • Imports of baby milks & cereals by country of origin, 2018-2020
  • Other baby food: trends in imports, 2014-2020
  • Imports of other baby food by country of origin, 2018-2020
  • Baby milks & cereals: trends in exports, 2014-2020
  • Exports of baby milks & cereals by country of origin, 2018-2020
  • Other baby food: trends in exports, 2014-2020
  • Exports of other baby food by country of origin, 2018-2020
  • Change in distribution share, 2015-2021
  • Baby food: sales by outlet type, % value, 2015-2021
  • Baby food: sales by type of food & outlet type, % value, 2021
  • Birth & population projections, 2013-2027
  • Leading categories (value), 2021
  • Baby food: category growth, 2021-2027
  • Definitions category
  • Definitions terminology
  • Baby population, number of babies (’000), 2009-2027
  • Baby food: market value, current prices, 2015-2021
  • Baby food: market value, constant prices, 2015-2021
  • Baby food: market value, $ million, 2015-2021
  • Baby food: market volume, million kg, 2015-2021
  • Baby food: per capita expenditure, current prices, 2015-2021
  • Baby food: per capita expenditure, constant prices, 2015-2021
  • Baby food: per capita expenditure, $, 2015-2021
  • Baby food: per capita consumption, kg, 2015-2021
  • Baby milks: category trends, 2015-2021
  • Baby milks: category segmentation, value & volume, 2015-2021
  • Baby milks: brand price analysis, 2021
  • Baby cereals: category trends, 2015-2021
  • Baby meals & other: category trends, 2015-2021
  • Baby finger food: category trends, 2015-2021
  • Baby drinks: category trends, 2015-2021
  • Baby food: market value forecasts, current prices, 2021-2027
  • Baby food: market value forecasts, constant prices, 2021-2027
  • Baby food: market value forecasts, $ million, 2021-2027
  • Baby food: market volume forecasts, million kg, 2021-2027
  • Baby food: per capita expenditure, current prices, 2021-2027
  • Baby food: per capita expenditure, constant prices, 2021-2027
  • Baby food: per capita expenditure, $, 2021-2027
  • Baby food: per capita consumption, kg, 2021-2027
  • SKUs allocation by product type

List of Figures
  • Value and volume share of Indonesia in the global and Asia Pacific baby food sector, 2021-2026
  • Indonesia compared to the other top countries in terms of market share, growth, and competitive landscape
  • PCC comparison Indonesia, Asia Pacific and global, 2016-2026
  • PCE comparison Indonesia, Asia Pacific and global, 2016-2026
  • Baby food: sector size (value), 2015-2021
  • Baby food: sector size (volume), 2015-2021
  • Market size and growth analysis by value and volume, baby food sector, 2015-2027
  • Baby food: manufacturer shares, value %, 2021
  • Baby food: manufacturer shares, volume %, 2021
  • Baby food: manufacturer shares by category, %, 2021
  • Market size and growth analysis by value and volume, baby milks category, 2015-2027
  • Consumer survey insights: Indonesia baby milk products
  • Baby milks: per capita expenditure & consumption, 2015-2021
  • Baby milks: per capita expenditure & consumption by age group, 2015-2021
  • Baby milks: segmentation, value, and volume, 2015-2021
  • Leading companies (in value and volume terms) in the baby milks category, 2021
  • Market size and growth analysis by value and volume, baby cereals category, 2015-2027
  • Baby cereals: per capita expenditure & consumption, 2015-2021
  • Leading companies (in value and volume terms) in the baby cereals category, 2021
  • Market size and growth analysis by value and volume, baby meals & other category, 2015-2027
  • Baby meals & other: per capita expenditure & consumption, 2015-2021
  • Leading companies (in value and volume terms) in the baby meals & other category, 2021
  • Market size and growth analysis by value and volume, baby finger food category, 2015-2027
  • Baby finger food: per capita expenditure & consumption, 2015-2021
  • Leading companies (in value and volume terms) in the baby finger food category, 2021
  • Share of key distribution channels (in value terms) baby food, 2021
  • Key distribution channel share by category (in value terms), 2021
  • GDP at current prices (IDR billion)
  • Real GDP growth rate (%)
  • Consumer price inflation (%)
  • Unemployment rate (%)
  • Live births (’000)
  • Baby population (% of babies aged up to three years old)
  • Total population (million)
  • Crude birth rate
  • Sector forecast (value) & (volume), 2021-2027
  • Per capita expenditure, 2021
  • Per capita consumption, 2021
  • Consumer survey insights: Indonesia baby food
  • Consumer survey insights: Indonesia baby care and childcare products

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Nestlé
  • Danone Group
  • Kalbe International