Protein Hydrolysate Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The global protein hydrolysate market is expected to register a CAGR of 7.29 % during the forecast period (2022-2027).

The coronavirus pandemic has brought an exclusive change in demand dynamics, with consumers increasingly seeking products that build health and body enhancement, such as gut health, immunity, personalized nutrition and emotional well-being. For Instance, 18% of protein buyers in the United States purchased their first plant-based protein during the COVID-19 pandemic. In Germany, the United Kingdom and the Netherlands, 80% of consumers stated they are likely to continue eating plant-based meat alternatives beyond COVID-19.

The market is driven by the increasing demand for infant nutrition and sports nutrition owing to the nutritional benefit it provides, such as enhanced repair of tissue damage caused by surgery, ulcers, burns, and muscle-damaging exercise.

Furthermore, the high purity, bioavailability, and digestibility of protein hydrolysate, as compared to other forms of protein, i.e., isolates and concentrates, are among their major properties that are boosting their demand. Consumers worldwide, who exercise seriously, have a positive perception of protein hydrolysates and good awareness of their benefits. This is popularizing the protein hydrolysate ingredients.

Key Market Trends

Plant Based Protein Hydrolysate Demand

With modified technologies, companies are targeting the consumers by producing innovative products having similar organoleptic properties as that of real meat. These ingredients are made with a combination of protein hydrolysate to attain the desired flavor and taste. The new compositional research and modified high-technological process is helping the plant-based protein hydrolysate market growth. Clean eating, environmental/sustainability reasons, and better treatment of animals are some factors spurring the demand. As most of the athletes and active consumers seek for alternative products while cutting their requirement on animal protein, a load up on products made from old standbys including pea, rice, hemp and soy, have gained importance lately. Furthermore, a set of newer unique proteins, including sacha inchi, quinoa and water lentil are appearing with greater frequency in protein blends, yet their efficacy for supporting muscle building is not noticeable. Among the plant sources, soy protein is the most acknowledged one with 31%, followed by rice 23%, hemp 18%, and pea proteins 13% and others in the United States.

Asia-Pacific to Drive The Market

Asia-Pacific holds the largest share due to the increased demand for nutritional food among the consumers. The market for protein hydrolysate ingredients is expected to grow, owing to consumer health-consciousness, bolstered by the aging population and a growing desire to prevent or manage age-related health conditions through nutrition. With growing number of vegetarian population, plant protein hydrolysate ingredients, such as soy protein hydrolysates, hold a dominant share in the Indian market. Increasing awareness about vegan snacks, with their high nutritional profile, is one of the key factors impacting the soy protein ingredients market, including soy protein hydrolysates, in the country.​

Competitive Landscape

The global protein hydrolysate ingredients market is a fragmented one, with the major share held by major players, such as Arla Foods, Fonterra Co-Operative Group Limited, Royal Friesland Campina, and Kerry Group.Companies focusing on new product launch with healthier ingredients/organic claim along with acquisition, merger, partnership and expansions as their key marketing strategy.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

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