Eastern Europe Skincare Market Size, Competitive Landscape, Country Analysis, Distribution Channel, Packaging Formats and Forecast, 2016-2026

This report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe skincare sector. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

The global skincare sector was valued at $136,943.8 million in 2021 and is forecast to post a CAGR of 4.6% during 2021-2026 to reach $171,616.4 million in 2026. The Eastern European skincare sector is expected to grow from $5,123 million in 2021 to $7,040 million in 2026, at a CAGR of 6.6%. In volume terms, the region’s skincare sector registered sales of 1,671.5 million units in 2021. It is forecast to record a volume CAGR of 2.7% during 2021-2026. The top five company shares in the Eastern European skincare sector accounted for a value share of 43.4% in 2021. L'Oréal S.A. made up 16.9%, with presence in the body care, facial care, hand care, and make-up remover categories. Hypermarkets & supermarkets was the leading distribution channel in the Eastern European skincare sector in 2021, with a value share of 25.1%, followed by health & beauty stores with 22.8% and direct sellers with 19.3%.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Eastern European skincare sector, analyzing data from 20 countries in the region. It includes analysis on the following:

• Market environment: Includes sector size, market size, and growth analysis by category.
• High-potential countries' analysis: Indicates changing share of value consumption in the various skincare categories across high-potential countries in the Eastern European region. It also provides Risk-Reward analysis of four countries across the Eastern European region based on market assessment, economic development, socio-demographic trends, governance indicators, and technological infrastructure.
• Country deep dive: Provides the overview, demographic analysis, and key trends across high-potential countries.
• Success stories: Provides some of the most compelling skincare manufacturers, brands, products, and marketing campaigns in the Eastern European region. It also provides a better understanding of how certain manufacturers achieved success in the sector, and insights.
• Competitive environment: Provides an overview of leading companies in the Eastern European region, besides analyzing the growth of private label in the region.
• Distribution analysis: Provides analysis on the leading distribution channels in the Eastern European skincare sector in 2021. It covers hypermarkets & supermarkets, health & beauty stores, parapharmacies/drug stores, chemists/pharmacies, e-retailers, department stores, direct sellers, convenience stores, “dollar stores”, variety stores & general merchandise retailers, cash & carries & warehouse clubs, and others.
• Packaging analysis*: The report provides percentage share (in 2021) and growth analysis (during 2016-2026) for various pack materials, pack types, closures, and primary outer types based on the volume sales (by pack units) of skincare.
• Challenges and future outlook: Provides the challenges and future outlook pertaining to the Eastern European skincare sector.

Reasons to Buy

• Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
• The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances.
• The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, that can help companies in revenue expansion.
• To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.