Region wise, the market in North America garnered the largest share in 2020, owing to pet owners' strong desire for novel solutions to maintain cat hygiene. As the largest pet food market is in North America, rise of the U.S. pet food market can be linked to an increase in pet ownership. Furthermore, the cat litter industry is expanding due to surge in the cat population and increase in number of multi-cat households. This is expected to increase demand for cat litter products. Furthermore, self-cleaning cat litter aids in the maintenance of cat hygiene despite the owners' time constraints.
Furthermore, weather has a strong impact on litter purchases, with sales increasing during the rainy and winter seasons. Owing to harsh and adverse weather conditions, cat owners do not allow their cats to go outside, which increases the demand for cat litter. Moreover, cat owners' increasing expenditure on pet care items is another factor that is likely to result in increased demand for cat litter. Cats have recently become adored family members. As pet owners want to ensure that their pets are healthy, happy, and clean, the global need for appropriate care products is increasing rapidly, thus boosting the market growth.
The presence of several well-established businesses characterizes the sector. These companies command a sizable market share, offer a varied range of products, and have a global presence. Companies are focusing more on product releases to answer changing client needs and get a competitive advantage over other manufacturers by producing new and sustainable products. For example, in April 2018, Intersand introduced a new eco-friendly clumping litter, Ecolife, which is manufactured from a unique blend of wheat and corn, and is both natural and biodegradable.
The global cat litter market is segmented into product type, raw material, distribution channel, and region. By product type, the market is bifurcated into clumping and non-clumping. On the basis of raw material, it is segregated into clay, silica, and others. Depending on distribution channel, it is fragmented into hypermarkets/supermarkets, specialty pet stores, and online channels. Region wise, the market is studied across North America (U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, India, Japan, Australia, and the rest of Asia Pacific), and LAMEA (Brazil, Argentina, South Africa, and the rest of LAMEA).
Key players in the cat litter market have relied on product launch as their key strategic move to stay relevant in the global market. The key players profiled in the report are Mars Inc., Nestle SA, Church & Dwight Co. Inc., The Clorox Company, Dr. Elsey's, Oil-Dri Corporation of America, Pestell Pet Products, ZOLUX SAS, Cat Litter Company, and Healthy Pet.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the cat litter market analysis from 2020 to 2030 to identify the prevailing cat litter market opportunity.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the cat litter market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global cat litter market size.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global cat litter market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Product Type
- Clumping
- Non-Clumping
By Raw Material
- Clay
- Silica
- Others
By Distribution Channel
- Hypermarkets/Supermarkets
- Specialty Pet Stores
- Online Channels
By Region
- North America
- United States
- Canada
- Mexico
- Europe
- Germany
- Uk
- France
- Italy
- Spain
- Rest Of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- Rest Of Asia Pacific
- Lamea
- Brazil
- Argentina
- South Africa
- Rest Of Lamea
Key Market Players
- Mars Inc.
- Nestle SA
- Church & Dwight Co. Inc.
- The Clorox Company
- Dr. Elsey's
- Oil-Dri Corporation of America
- pestell pet products
- ZOLUX SAS
- Cat Litter Company
- healthy pet
What is the estimated value of the Global Cat Litter Market?
What is the growth rate of the Global Cat Litter Market?
What is the forecasted size of the Global Cat Litter Market?
Who are the key companies in the Global Cat Litter Market?
Report Attribute | Details |
---|---|
No. of Pages | 260 |
Published | March 2022 |
Forecast Period | 2020 - 2030 |
Estimated Market Value ( USD | $ 7212.8 million |
Forecasted Market Value ( USD | $ 11293.3 million |
Compound Annual Growth Rate | 4.6% |
Regions Covered | Global |
No. of Companies Mentioned | 10 |
Table of Contents
Executive Summary
According to this report titled, 'Cat Litter Market, By Product, By Raw Material and By Distribution Channel: Global Opportunity Analysis And Industry Forecast, 2021-2031' The cat litter market was valued at $7,212.80 million in 2020, and is estimated to reach $11,293.30 million by 2030, growing at a CAGR of 4.7% from 2021 to 2030.The clay segment was the highest revenue contributor to the cat litter market size, and is estimated to reach $4,533.7 million by 2030, with a CAGR of 4.7%. North America was the highest revenue contributor, accounting for2,885.1 million in 2020, and is estimated to reach $4201.1 million by 2030, with a CAGR of 4.0% during the forecast period.
The growing number of cat owners around the world is likely to boost cat litter market growth. Most cat owners prefer not to let their cats out of the house for a variety of reasons, including human animosity and inclement weather. These variables are expected to drive the product demand during the forecast period. Product sales are being boosted by the growing trend of pet humanization as well as rise of the pet population in the U.S. As a result, growing pet expenditure will drive market growth.
The primary elements influencing consumer purchasing decisions are price, material, and usefulness. Consumer purchase habits may be influenced by rising demand for technologically improved litter boxes. Owing to repeated purchases, the product price ranges between25 and30 for an ordinary household. The price varies according on the product kind, such as clumping and non-clumping.
The global cat litter market is segmented into product type, raw material, distribution channel, and region. By product type, the cat litter industry is classified into clumping and non-clumping. On the basis of raw material, it is fragmented into clay, silica, and others. Depending on distribution channel, it is categorized into hypermarkets/supermarkets, specialty pet stores, and online channels. Region wise, the market is studied across North America (U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, India, Japan, Australia, and the rest of Asia Pacific), and LAMEA (Brazil, Argentina, South Africa, and the rest of LAMEA).
On the basis of product type, the clumping segment accounted for the highest share in 2020. This is attributed to the fact that clumping litter is a popular and convenient choice among pet owners. Many people say that it makes cleaning up a lot easier. In addition, clumping litter comes in a variety of fragrances, granule sizes, and textures. The litter soon attaches to the waste, cupping around to form a barrier. It prevents waste from spreading throughout the litter box, keeping the kitty box fresher for longer.
Depending on raw material, the clay segment garnered the largest share of the global cat litter market share in 2020, and is expected to dominate the market throughout the forecast period. This is attributed to the fact that clay absorbs ample amount of water in a short time span, keeping the litter box dry and clean. In addition, clay absorbs odors, which is significant because the odor of cat urine and feces is unpleasant. As clay litter clumps quickly, it is easily cleaned and convenient. When exposed to moisture, the clay expands and hardens.
By distribution channel, the hypermarkets/supermarkets segment accounted for the highest share in 2020, as customers benefit from the availability of a wide choice of products, product discounts, sales representative assistance, and speedy checkouts at hypermarkets/supermarkets. Thus, these advantages are predicted to promote shopping at hypermarket/supermarket growth during the cat litter market forecast.
By Region, Asia-Pacific registered the highest growth in 2020, followed by Europe and North America. China and the U.S. were the most prominent countries accounting for a sizeable share in the global market.
Key Findings of The Study:
According to Cat Litter Market Trends Analysis, on the basis of product type, the clumping segment is projected to witness the highest CAGR of 5.5% in terms of revenue during the forecast period.Depending on raw material, the silica segment is expected to dominate the market through 2021-2030.
According to Cat Litter Market Opportunity Analysis, by distribution channel, the hypermarkets/supermarkets segment occupied the largest market with maximum value share in 2020, and online channels segment is expected to grow at the significant CAGR of 5.8% during the forecast period.
Asia-Pacific is anticipated to witness the highest growth rate, registering a CAGR of 5.9% from 2021 to 2030.
Key players in the cat litter market have relied on product launch as their key strategic move to stay relevant in the global market. The key players profiled in the report are Mars Inc., Nestle SA, Church & Dwight Co. Inc., The Clorox Company, Dr. Elsey's, Oil-Dri Corporation of America, Pestell Pet Products, ZOLUX SAS, Cat Litter Company, and Healthy Pet.
Companies Mentioned
- Mars Inc.
- Nestle SA
- Church & Dwight Co. Inc.
- The Clorox Company
- Dr. Elsey's
- Oil-Dri Corporation of America
- pestell pet products
- ZOLUX SAS
- Cat Litter Company
- healthy pet
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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