This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.
The Consumer Values and Behaviour in Canada report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Consumer Values and Behaviour in Canada report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Values market
- Pinpoint growth sectors and identify factors driving change
- Understand the competitive environment, the market’s major players and leading brands
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
- Scope
- Consumer values and behaviour in Canada
- Consumers in Canada are troubled by the escalating cost of everyday goods
- Older generations believe society accepts their identity
- Consumers have a habit for testing out new goods and offerings
- Younger generations extensively research the brands they prefer
- Consumers in Canada say it is likely that they will experience greater happiness in the future
- Gen Z foresee an increase in their financial well-being
- While at home, consumers in Canada exercise
- Safe location - the most desired home feature
- Consumers in Canada prefer to cook or bake dishes for themselves
- Canadians say that someone else living with them is in charge of making their meals
- Younger generations admit their culinary abilities are not great
- Consumers in Canada look for healthy ingredients in food and beverages
- Older generations expect to have the option of working from their own residence
- Consumers primarily desire to receive a generous income
- Consumers in Canada say they uphold a division between their job and private life
- Consumers in Canada enjoy socialising with friends online
- Younger generations enjoy socialising with friends online
- Consumers in Canada primarily seek value for money when travelling
- Baby Boomers expect safe destination options when travelling
- Consumers in Canada walk or hike for exercise
- Younger generations cycle or ride a bike for sport
- Consumers in Canada are interested in meditation
- Consumers in Canada are feeling uneasy about the effects of climate change
- Consumers actively working towards greener and more sustainable practices
- Consumers in Canada motivated to repair broken items, rather than buying new ones
- Consumers utilize social media to voice their perspective on current issues
- Consumers in Canada like to find bargains
- Baby Boomers like to find bargains
- Consumers are open to purchasing used or pre-owned goods
- Baby Boomers are open to purchasing used or pre-owned goods
- Consumers subscribe to streaming platforms on the internet
- Consumers set to increase spending on groceries
- Gen Z set to increase spending on health and wellness the most
- Canadians are concerned about their current monetary status
- Baby Boomers are most secure with their current financial standing
- Younger generations expect to increase overall spending
- Consumers actively manage data sharing and privacy settings
- Gen Z prefer to interact through digital means
- Canadians access social media accounts to edit profiles
- Gen Z regularly access social media accounts to edit profiles
- Younger generations frequently makes online purchases
- Consumers show support for companies by following their social media updates
- Gen Z frequently provides feedback and interacts with brands social media profiles
