Argentina Sports Broadcasting Media (Television and Telecommunications) Landscape

The Argentina Media Landscape Report provides an overview of the television and telecommunications market in relation to sports broadcasting in Argentina today, with top-level data and detailed forecasts of key indicators up to 2026. The report analyses the television, SVOD, mobile handset and residential fixed-line broadband sectors, as well as a review of major sports media rights.

Key Highlights

• Total pay-TV subscriptions are expected to increase at a CAGR of 1.2% over the forecast period, reaching 10.4 million in 2026. Cable TV subscriptions will increase marginally over the forecast period, continuing to be the leading pay-TV technology.
• Netflix, the global streaming entertainment service, is the clear market leader with an estimated 5.6 million subscriptions, representing a market share of 62.5%.
• 4G is the leading mobile technology in Argentina, accounting for 74.2% of the total mobile subscriptions estimated for year-end 2021 and will expand to 83.8% by 2026. Growth will be supported by the increasing demand for mobile data connectivity.
• FTTH lines will grow at a CAGR of 4.6% over the forecast period, mainly supported by rising demand for high-speed broadband connectivity and ongoing fiber network roll-outs by the government.

Scope

• Over the 2021-2026 forecast period, television households in Argentina will grow by approximately 769,000 at a CAGR of 1.1%, reaching 14.8 million in 2026.
• Pay-TV operators had an estimated 9.8 million subscribers in 2021, a gain of 0.9% from 2020. Total pay-TV subscriptions are expected to increase at a CAGR of 1.2% over the forecast period, reaching 10.4 million in 2026.
• Argentina had an estimated 9.0 million SVOD accounts at the end of 2021, an increase of 2.2 million or 31.8% from 2020. SVOD subscriptions will continue to grow over the 2021-2026 forecast period at a CAGR of 11.0%, supported by streaming services producing more local content and the emergence of new commercial platforms in the SVOD market.
• Over the forecast period, mobile operators in the country will add a combined 10.8 million subscribers, bringing the country's total to 71.9 million at year-end 2026.
• Total fixed broadband lines in Argentina will increase from an estimated 8.9 million in 2021 to 10.2 million by 2026-end, driven by the efforts from the government in expanding broadband coverage across the country.

Reasons to Buy

• This Sports Broadcasting Media Report offers a thorough, forward-looking analysis of the Portuguese television and telecommunications markets, and service providers in a concise format to help executives build proactive and profitable growth strategies.
• Accompanying the publisher's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in the Portuguese pay-TV, SVOD, mobile handset and residential fixed broadband markets, including the evolution of service provider market shares.
• With 24 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.